What VetVerifi does

VetVerifi is a Nashville-based pet health technology company building infrastructure for verified vaccination records across the veterinary care ecosystem. The company serves two intertwined customer bases: veterinary clinics that need digital tools to manage vaccination records, retain clients, and identify care gaps for follow-up appointments, and pet owners who purchase connected hardware directly. The platform manages five data types centered on vaccination and medical history records, positioning VetVerifi as an interoperability layer in a previously fragmented market.

The product portfolio is anchored by SmartTag™, a connected vaccine tag introduced in March 2026, supported by the Smart Tag Housing physical component and the Smart Tag Pet Services data module. Underlying the hardware is the VetVerifi Compliance Platform, a SaaS offering that verifies pet vaccination records and medical histories, accessible both through clinic-facing interfaces and an API for developer and integration partners. The company maintains dedicated API Access, API Use Cases, and Integrations pages, signaling an intent to embed its verification capability inside third-party veterinary and pet-care software rather than rely solely on direct clinic adoption.

VetVerifi's business model combines hardware sales of SmartTag units with recurring SaaS revenue from the compliance platform and API access, distributed through three parallel motions: enterprise direct sales to clinics (via the Get Demo and Ally DVM pages), direct-to-consumer e-commerce for pet owners (Order SmartTag and Checkout pages), and an affiliate/partner channel. The company has raised approximately $4.3 million to date across a pre-seed round led with participation from Bitwerx Inc., a $2.8 million seed round led by Las Olas Venture Capital, and earlier non-dilutive funding from Arch Grants. With 1-10 employees, VetVerifi is at an early commercialization stage, with SmartTag representing the company's first scaled consumer product.

Name

VetVerifi

Legal name

VetVerifi Inc.

Website

https://vetverifi.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Veterinary Health Records Software

NAICS

Veterinary Services (54194)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Veterinary EMR/EHR & Clinical Workflow (HLAMAMAB)

akta.pro secondary industry

Animal Identification & Tracking Devices (Microchips, RFID, Tags, Scanners) (HLAMAFAL)

Keywords

• Pet health records
• Veterinary compliance software
• Connected vaccine tags
• Pet data interoperability
• Veterinary clinic software

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SmartTag Hardware and Subscription: Connected vaccine tag sold as a product with associated digital services for veterinary clinics, supporting operational efficiency and client retention.
2. Pet Care Compliance Platform: SaaS platform for verifying pet vaccination records and medical histories, likely subscription-based for veterinary clinics.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

VetVerifi builds a pet health data interoperability platform anchored by SmartTag™, a connected vaccine tag that enables digital management and verification of pet vaccination records and medical histories across veterinary clinics. The platform serves as trusted infrastructure powering verified vaccine records across the pet care ecosystem and is accessible via API for integration partners. Revenue derives from SmartTag hardware sales and recurring platform subscriptions for veterinary clinics.

Product overview

VetVerifi offers a pet health data interoperability platform anchored by SmartTag™, a connected vaccine tag product. The platform manages 5 data types including vaccination records and medical histories. SmartTag™ serves as the core consumer-facing connected device, supported by Smart Tag Housing (physical component) and Smart Tag Pet Services (data management module). The platform is accessible via API to veterinary clinics seeking to improve client retention and deliver proactive pet care through verified vaccination records.

Differentiator

Problem solved

Functional benefit

Products and services

• SmartTag™ A connected vaccine tag that enables digital management of pet vaccination records. Designed for veterinary clinics to enhance operational efficiency, improve client retention, support proactive pet care delivery, and identify care gaps for follow-up appointments. Also sold directly to pet owners via e-commerce.
• VetVerifi Compliance Platform Subscription-based SaaS platform that serves as trusted infrastructure for verified vaccine records, enabling pet care compliance by verifying pet vaccination records and medical histories across veterinary clinics. Accessible via API to integration partners.

Quantifiable outcome

• Enhanced client retention for veterinary clinics
• +1 more outcomes

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• AllyDVM: Veterinary CRM and client communication platform directly serving vet clinics with pet-owner engagement tools. Comparable to VetVerifi because both target veterinary clinics with software that bridges clinic operations and pet-owner relationships — AllyDVM even appears as a navigation item on VetVerifi's own website.
• PetsApp: Digital client communication and tele-health platform for veterinary practices, offering booking, chat, video, and digital record access. Comparable to VetVerifi because both are veterinary SaaS platforms connecting clinics to pet owners via digital touchpoints and improving record accessibility.
• VitusVet: Pet health records and clinic-client communication platform serving veterinary practices. Directly comparable to VetVerifi because both focus on making pet medical and vaccination records portable and accessible across the pet-care ecosystem.
• PetDesk: Client engagement and pet health management platform for veterinary clinics, including reminders, booking, and digital records. Comparable to VetVerifi because both serve vet clinics with software that improves client retention and operational efficiency via digital recordkeeping and pet-owner engagement.
• BabelBark: Software platform connecting pet owners, veterinarians, and pet-care service providers with shared pet profiles and health records. Directly comparable to VetVerifi because both pursue interoperability of pet health data across veterinary and adjacent pet-care providers.

Broad incumbents

• ezyVet: Cloud-based veterinary practice management software serving thousands of clinics globally with EMR, billing, and workflow tools. Comparable as a broader incumbent that could integrate interoperability features natively and out-execute a smaller entrant like VetVerifi using its installed base.
• IDEXX Laboratories: Global leader in veterinary diagnostics and practice management software (Cornerstone, ezyVet acquisition). Comparable as a dominant incumbent whose installed base, brand, and resources could rapidly replicate VetVerifi's interoperability and verification capabilities.
• Hippo Manager: Cloud veterinary practice management software offering EMR, billing, and client communication. Comparable as an established practice management incumbent that competes for the same clinic IT budget and could absorb interoperability capabilities.

Emerging players

• AirVet: Telehealth and pet care platform connecting pet owners to veterinarians via video, chat, and 24/7 triage. Comparable as an emerging player in the digital pet-health ecosystem with overlapping but not identical focus versus VetVerifi's record-interoperability emphasis.
• Fuzzy: Direct-to-consumer pet health platform offering virtual vet consultations and subscription wellness plans. Comparable as an emerging pet-health ecosystem player that intersects with VetVerifi's verification and care-gap identification use cases from a consumer angle.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds3 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VetVerifi