What Crisp does

Crisp (Crisp Thinking Group Limited) is a UK-based enterprise software company founded in 2005 that provides real-time risk intelligence to protect brands, assets, and people from reputational damage, security threats, and online harms. The company serves some of the world's largest brands across multiple sectors, with documented customer relationships spanning retail, consumer goods, technology, pharmaceuticals, and financial services. Crisp has joined and rebranded as Resolver, integrating its social media safety capabilities into Resolver's broader enterprise resilience platform spanning risk and audit, compliance, investigations, and trust and safety modules.

Crisp's core technology searches and indexes publicly available information from social media platforms, applications, and wider web sources, storing this data in proprietary databases. The platform combines automated algorithms — including natural language processing and anomaly detection — with human expert review to detect harmful online content, moderate customer social media channels, and surface potential crisis signals such as product safety issues, reputational threats, and pharma adverse events. Named capabilities include the Athena next-generation CSAM (child sexual abuse material) detection system, pharma adverse event detection, and AI-assisted risk workflows integrated into the post-Resolver platform.

Crisp operates a B2B enterprise sales motion, reaching customers through direct field sales evidenced by 'Request Demo' call-to-action language and serving large global brands under recurring subscription arrangements. The company employs 251-500 staff and is headquartered in Leeds, United Kingdom, with group operations also in the United States. Documented certifications include GDPR compliance, and the company is structured under Crisp Thinking Group Limited with UK and US subsidiaries.

Name

Crisp

Legal name

Crisp Thinking Group Limited

Website

https://crispthinking.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

251–500 employees

Short description

Crisp is a UK-based enterprise risk intelligence company, founded in 2005, that combines NLP and human expert review to detect online harms and crisis signals for major global brands. The company has since joined and rebranded as Resolver, integrating into a broader enterprise resilience platform.

Ownership category

akta.pro rank

Product category

Enterprise Risk Intelligence and Resilience Software

NAICS

Other Computer Related Services (541519)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Spam, Fake Engagement & Content Abuse Prevention (HDADALAG)

akta.pro secondary industry

Marketplace & Platform Trust & Safety (Buyer/Seller Abuse) (HDADALAI)

Keywords

• Social media safety
• Crisis monitoring
• Risk intelligence
• Online threat detection
• Enterprise resilience

Headquarters

HQ city

Leeds

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Social Media Safety and Crisis Monitoring Services: Crisp provides services to customers involving data contained in publicly available user generated content. Services include detection and prevention of online harm, social media moderation, and crisis detection for enterprise customers across various sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Crisp provides real-time risk intelligence and social media safety services that search and index publicly available content from social platforms and the wider web to detect online abuse, sexual exploitation, cyberbullying, and other harms. The company moderates customer-owned social media channels and identifies potential crises such as product safety issues. Following its combination with Resolver, Crisp's offering now spans an end-to-end enterprise resilience platform covering risk and audit management, security and investigations, compliance, social listening, and trust and safety intelligence (including Athena next-generation CSAM detection).

Product overview

Crisp operates two distinct product lines: (1) Social media safety and crisis monitoring services offered by Crisp Thinking Group Limited (now part of Resolver), which searches and indexes publicly available UGC from social media platforms to detect harmful content and moderate channels; and (2) a retail data platform serving CPG manufacturers and retailers with space management, supply chain optimization, and data-sharing capabilities. The Resolver integration combines Crisp's social media intelligence with Resolver's enterprise resilience platform, including risk management, compliance, investigations, and trust & safety modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Crisp Social Media Safety and Crisis Monitoring Services Real-time monitoring, indexing, and analysis of publicly available user-generated content from social media platforms and the wider web, combined with human expert review to detect online harm, moderate brand-owned social channels, and surface potential crises such as product safety issues. Sold to large global enterprise brands.
• Resolver Enterprise Resilience Platform End-to-end enterprise resilience platform combining risk and audit management, enterprise security and investigations, compliance, social listening and online risk intelligence, and trust and safety intelligence (including Athena next-generation CSAM detection) with AI-assisted workflows for faster risk mitigation. Targeted at large enterprise customers across multiple industries.

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

One partnership is on record.

• ResolverflagshipStrategic or Co-development PartnerCrisp has joined Resolver. Crisp Thinking Group Limited, operating as Crisp, has been acquired by/rebranded under Resolver, combining Crisp's social media safety expertise with Resolver's enterprise resilience platform.

Scale indicators1 record

Recent moves9 records

Expansion highlights5 records

Emerging players

• Thorn: Thorn builds technology to combat child sexual abuse material (CSAM) and trafficking, closely aligned with Crisp's Athena CSAM detection capability. Comparable as a specialist trust & safety peer focused on online child safety.
• Hive: Hive provides pre-trained AI models for content moderation, including NSFW, hate speech, and spam detection, offered via API to platforms and developers. Comparable to Crisp on the AI content classification axis, though Hive sells more developer/API-centric than enterprise.

Direct peers

• Besedo: Besedo provides AI- and human-powered content moderation and trust & safety services to online marketplaces, platforms, and communities. Highly comparable to Crisp in combining automated tooling with expert human review for harmful content detection.
• NetClean: NetClean provides technology to detect child sexual abuse material in corporate and law enforcement environments. Comparable to Crisp on the CSAM detection and trust & safety axis, particularly relevant to the Athena product line.
• ActiveFence: ActiveFence is a direct competitor providing AI-powered trust & safety, content moderation, and brand safety solutions to platforms and enterprises. It is one of the closest functional and go-to-market peers to Crisp's social media safety and crisis monitoring services.
• Logically: Logically combines AI and human analysts to detect misinformation, harmful content, and coordinated inauthentic behavior for platforms, governments, and brands. Comparable to Crisp in targeting the trust & safety, brand protection, and crisis monitoring use cases.
• WebPurify: WebPurify offers content moderation, image moderation, and profanity filtering APIs and services to platforms and brands. Comparable to Crisp in providing outsourced moderation and harmful-content detection for digital properties.

Broad incumbents

• Brandwatch (now part of Cision): Brandwatch is a social listening and consumer intelligence platform that overlaps with Crisp's brand reputation protection and crisis monitoring use cases, though its primary go-to-market is broader marketing/analytics rather than trust & safety.
• Two Hat Security (Microsoft): Acquired by Microsoft and now part of Xbox/Community Sift, Two Hat provided AI-powered content moderation for online platforms. Represents a broad incumbent that internalized trust & safety into a large platform owner — a key competitive dynamic for Crisp.
• Resolver (combined entity): Resolver is the enterprise GRC platform that Crisp has joined/rebranded into. As the parent of the combined Crisp+Resolver business, it sets the strategic direction and competitive context (vs. ServiceNow GRC, Archer, Diligent) for Crisp's future.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/crispthinking
• Facebookfacebook.com/CrispThinking
• LinkedInlinkedin.com/company/crisp-thinking

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crisp