Net Clean
NetClean provides enterprise cybersecurity software that detects human insider risk, such as compromising material on corporate devices, via its ProActive threat intelligence platform. It serves financial services, public sector, healthcare, telecom, and enterprise customers across more than 100 countries.
- Company typePrivate
- Founded2003
- HeadquartersGothenburg, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Net Clean does
NetClean Technologies AB is a Swedish cybersecurity company founded in 2003 and headquartered in Gothenburg, Sweden, with additional offices in New York and London. The company specializes in detecting human insider risk that traditional security tools miss, focusing on compromising and high-risk material (including child sexual abuse material exposure) on corporate devices, which can expose organizations to coercion, blackmail, data leakage, and malware. NetClean operates as a subsidiary of the Safer Society Group.
The company's core product is NetClean ProActive, a modular threat intelligence platform built on verified, privacy-by-design intelligence for detecting insider risk. ProActive is delivered through three service models: Threat Detection (fully managed insider threat detection with real-time alerts), Threat Analysis (on-demand high-confidence indicator analysis via API or platform connectors), and Threat Feed (continuous machine-readable indicator streams for autonomous defense). The platform is complemented by sub-products including the Web Threat List (domains and URLs linked to compromising material) and File Threat Analysis (available as API, on-demand, and a native Splunk connector). ProActive integrates with SIEM, SOAR, EDR, and MDR platforms via API, webhook, or feed, and has native connectors for Splunk and DTEX Systems. The platform is built on threat intelligence drawn from over 1.5 million active enterprise licenses, with anonymized data from nearly 270,000 enterprise devices contributed to Verizon's DBIR 2026.
NetClean generates revenue primarily through enterprise subscription licensing of ProActive, sold via direct enterprise sales engagement combined with an extensive channel partner ecosystem. Named partners include Verizon Business, Networkology, DTEX Systems, Truesec, Splunk, Carahsoft, Boxxe, and Orange Cyberdefense, distributing the platform across more than 100 countries and 16 industries. Customers include Nordea, Telia Company, Swedish Government Offices, the Swedish Transport Administration, Karlskrona Municipality, Stockholm regional council, and a leading Nordic bank, spanning financial services, government/public sector, telecom, transportation, and healthcare verticals. The leadership team is led by CEO Anna Borgström, with dedicated Heads of Product, Partnerships, New Markets & Strategic Alliances, and Marketing.
Net Clean firmographics
Firmographics- Name
- Net Clean
- Legal name
- NetClean Technologies AB
- Website
- https://netclean.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NetClean provides enterprise cybersecurity software that detects human insider risk, such as compromising material on corporate devices, via its ProActive threat intelligence platform. It serves financial services, public sector, healthcare, telecom, and enterprise customers across more than 100 countries.
- Ownership category
- akta.pro rank
Net Clean industry classification
Industry- Product category
- Insider Risk Intelligence Software
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Verification & Risk Signals (Device Fingerprinting, Behavioral Biometrics) (HDADALAJ)
Keywords
Where Net Clean is headquartered
LocationHeadquarters
- HQ city
- Gothenburg
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Net Clean business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- ProActive Subscription Licenses: NetClean generates revenue primarily through subscription-based licensing of the ProActive platform. The platform is offered in three service models (Threat Detection, Threat Analysis, Threat Feed), each operating on subscription pricing with licenses per device or organization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription licensing for ProActive platform |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels6 records
Net Clean product offering
Product offeringCore offering
NetClean provides a modular threat intelligence platform (ProActive) that detects, blocks, and analyzes digital media associated with human insider risk on corporate devices. The platform delivers verified, privacy-by-design intelligence via three service models: Threat Detection (fully managed detection with real-time alerts), Threat Analysis (on-demand high-confidence indicator analysis via API), and Threat Feed (continuous machine-readable indicator streams).
Product overview
NetClean offers a unified threat intelligence platform called ProActive, comprising three integrated service models: Threat Detection (fully managed insider threat detection with real-time alerts), Threat Analysis (on-demand high-confidence indicator analysis via API), and Threat Feed (continuous machine-readable indicator streams). The platform is complemented by specialized sub-products including the Web Threat List and File Threat Analysis services. All offerings are built on verified intelligence with privacy-by-design principles and integrate seamlessly with existing security stacks via API, webhook, or native connectors for Splunk and DTEX Systems.
Differentiator
Problem solved
Functional benefit
Brands
- NetClean ProActive: Threat intelligence platform with focus on detection and mitigation of human insider risk. Offers three service models: Threat Detection, Threat Analysis, and Threat Feed.
Products and services
- NetClean ProActive A modular threat intelligence platform that helps security teams detect and respond to insider risk before it escalates into a breach. Built on verified, privacy-by-design intelligence to detect compromising and high-risk material associated with elevated insider risk.
- ProActive Threat Detection Fully managed insider threat detection service for organizations with limited cybersecurity capacity. Provides managed online and offline detection with minimal setup, real-time alerts, and detailed forensic-grade data.
- ProActive Threat Analysis On-demand threat analysis service providing high-confidence yes/no responses for collected indicators. Delivered via API or platform connectors, supporting automation and reporting workflows.
- ProActive Threat Feed Continuous threat feed service delivering machine-readable verified indicators for autonomous defense. Supports real-time detection and enrichment with a flexible, scalable architecture.
- File Threat Analysis Service enabling detection and analysis of known high-risk files. Available as API, on-demand analysis, and Splunk connector for integration into existing security environments.
- Web Threat List Intelligence service providing domains and URLs linked to compromising material. Enables organizations to enhance detection by blocking known malicious web resources.
Quantifiable outcome
- Approximately one in 500 employees uses workplace IT equipment to search for or consume high-risk material, according to NetClean data included in Verizon DBIR 2026.
- +3 more outcomes
Companies that use Net Clean
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Net Clean technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability3 records
Feature5 records
Net Clean partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- NetworkologycoreNetworkology is a cybersecurity provider with deep Splunk expertise serving public sector organizations across the UK and Ireland. The partnership integrates NetClean's threat intelligence into Networkology's Splunk offerings, enabling detection of insider risk through File Threat Analysis for Splunk and Web Threat List services.
- Verizon BusinesscoreVerizon Business is a global provider of secure networking, advanced threat intelligence, and managed security services. The partnership enables NetClean to distribute its ProActive threat intelligence platform to enterprise and public sector customers worldwide through Verizon's global sales network.
- DTEX SystemscoreDTEX Systems is a leader in insider threat intelligence and workforce cyber security, empowering organizations to detect and prevent data loss, insider risks, and compliance issues with AI-powered insights. The strategic partnership enhances approach to insider risk management and prevention through combined intelligence capabilities.
- TrueseccoreTruesec provides advanced, tailored cybersecurity services focusing on critical data and infrastructure protection. In partnership with NetClean, Truesec offers a comprehensive MDR service addressing both traditional cyber risks and harmful online content.
- SplunkcoreSplunk provides a technology integration platform through which NetClean offers File Threat Analysis and Web Threat List services, allowing security teams to enhance detection of insider risk directly within Splunk environments.
- BoxxeminorBoxxe is a channel partner of NetClean, distributing cybersecurity solutions including NetClean ProActive to customers in its operating regions.
- CarahsoftminorCarahsoft is a channel partner and reseller of NetClean solutions, primarily serving government and public sector customers.
- Orange CyberdefenseminorOrange Cyberdefense is a channel partner that works with NetClean to deliver cybersecurity solutions addressing insider risk and harmful online content. Managing Director Mårten Toll-Söderblom has provided quotes emphasizing the shared mission of identifying employees with elevated risk profiles.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Net Clean competitors and assessment
Company assessmentBroad incumbents
- Forcepoint: Forcepoint's Insider Threat and UEBA products target the same enterprise buyer as NetClean, with broader capabilities spanning DLP, web security, and CASB. Forcepoint competes in the insider-risk category as part of a wider cybersecurity portfolio versus NetClean's specialist positioning.
- Microsoft Purview Insider Risk Management: Microsoft Purview's Insider Risk Management is an enterprise feature within the Microsoft 365 E5 stack that addresses the same insider-risk problem NetClean solves, using behavioral analytics. As a free/built-in feature for Microsoft-heavy enterprises, it represents a bundling threat and a benchmark for what embedded insider-risk looks like.
- Proofpoint (ObserveIT): Proofpoint acquired ObserveIT to enter the insider-threat management market and now offers an enterprise insider-threat platform alongside its broader email security and compliance portfolio. NetClean and Proofpoint both serve enterprise security teams and address human-driven risk; Proofpoint is a broad incumbent where NetClean is specialized.
- Splunk Enterprise Security: Splunk is a NetClean technology partner (File Threat Analysis for Splunk, Web Threat List) but also a broad SIEM/SOAR incumbent with UBA capabilities addressing insider threats. Splunk competes for the same CISO budget and is also a distribution channel, making the relationship both cooperative and competitive.
Others
- Varonis: Varonis addresses insider-driven data risk via data security posture management and behavioral analytics on data systems. While not directly competing on content/CSAM detection, Varonis serves the same enterprise customer conversations about human-driven insider risk and is an adjacent data-security peer.
Direct peers
- Teramind: Teramind provides insider threat detection and user behavior analytics for enterprises, with content monitoring, file tracking, and risk-scoring capabilities. It overlaps with NetClean on the employee-content-monitoring use case, though Teramind's approach is broader surveillance-based while NetClean is content-intelligence focused.
- DTEX Systems: DTEX Systems is a leader in insider threat intelligence and workforce cybersecurity, providing behavioral analytics and AI-powered insider risk detection. It is both a NetClean strategic partner and a direct competitor in the insider-risk detection category — overlapping on the core problem NetClean solves, with a behavioral-analytics approach versus NetClean's content-intelligence approach.
- Veriato: Veriato specializes in insider threat detection and user activity monitoring for enterprises, with emphasis on employee productivity and risk analytics. The companies share the same target buyer (CISO/security teams) and overlapping themes of detecting high-risk employee behavior, though Veriato is more behavioral-monitoring oriented.
- Haystack Internet: UK-based Haystack is one of the closest direct peers to NetClean, focused on detecting child sexual abuse material (CSAM) and harmful online content in corporate and education environments. Both companies operate in the niche of identifying illegal content on managed devices — overlapping on mission, customer base, and detection methodology.
- Securonix: Securonix is a SIEM and insider-threat analytics platform that competes with NetClean's enterprise security-team buyer. Its UEBA and insider-threat modules address employee-driven risks, positioning Securonix as an adjacent competitor in the same security operations workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Net Clean social profiles
Digital presenceNet Clean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Net Clean leadership team
Management profileNumber of profiles
Profiles8 records
Net Clean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Net Clean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Net Clean
What does Net Clean do?
NetClean provides a modular threat intelligence platform (ProActive) that detects, blocks, and analyzes digital media associated with human insider risk on corporate devices. The platform delivers verified, privacy-by-design intelligence via three service models: Threat Detection (fully managed detection with real-time alerts), Threat Analysis (on-demand high-confidence indicator analysis via API), and Threat Feed (continuous machine-readable indicator streams).
Is Net Clean a public or private company?
Net Clean is a private company. It is classified as corporate owned and is currently operating.
When was Net Clean founded?
Net Clean was founded in 2003. It employs 11 to 50 people.
Where is Net Clean based?
Net Clean is headquartered in Gothenburg, Sweden, in the Europe region.
How does Net Clean make money?
One revenue line is on record: proActive Subscription Licenses.
Who are Net Clean's main competitors?
Broad incumbents on record are Forcepoint, Microsoft Purview Insider Risk Management, Proofpoint (ObserveIT) and Splunk Enterprise Security. Varonis is listed as an others. Direct peers are Teramind, DTEX Systems, Veriato, Haystack Internet and Securonix.
Does Net Clean have an API?
Yes. ProActive offers multiple API-based integration options: (1) Lookup API for on-demand threat analysis with high-confidence yes/no responses, (2) Webhook-first architecture for real-time detection alerts with customizable routing, (3) Pull-based API for continuous threat feed delivery in machine-readable, aggregator-ready formats. API supports automation, reporting, and forensic/insider risk workflows.
What industry is Net Clean in?
Net Clean's product category is Insider Risk Intelligence Software. Its primary akta.pro industry code is HDADALAJ, Verification & Risk Signals (Device Fingerprinting, Behavioral Biometrics). Its NAICS code is 54151 and its SIC code is 7372.