What GOPIZZA does

GOPIZZA is a South Korean food-tech company founded in 2017 that pioneered the single-serving pizza ("1인 피자") category, addressing the gap left by full-size pizzas for individual diners. The company operates through a franchise model with 1,500+ stores across 11 countries as of 2026, including South Korea, Singapore, India, Indonesia, Thailand, and Malaysia, serving individual consumers seeking affordable single-portion pizza, corporate clients for group orders (universities, entertainment, healthcare), and franchisees who license the brand and operating system.

The company's technical platform is anchored by three proprietary AI/automation systems: GOVEN, an AI oven that determines optimal cooking temperatures and monitors quality remotely; GOBOT STATION, a robotic unit that autonomously cuts, sauces, and manages pizza warm-holding; and the AI Smart Topping Table, which recognizes topping ingredients in real-time to ensure consistency and enable low-skill operation. Complementing this is the Crispy Basak Dough, a pre-baked dough developed over three years of R&D that eliminates in-store fermentation and shaping, manufactured at HACCP-certified facilities in Paju (South Korea) and Jakarta (Indonesia) and delivered daily to franchise stores.

GoPizza's revenue model combines a one-time franchise fee (5,000,000 KRW), monthly royalties (350,000 KRW per store), training/design fees, and direct product sales from corporate stores and group orders. The standard franchise package totals 80,500,000 KRW (~$58K USD) for a compact ~430 sq ft store, positioning the system as a low-capital, AI-enabled franchisor. Disclosed revenue was 15.8 billion KRW (~$11.5M USD), up 10.7% year-over-year, with the company achieving domestic profitability in the second half of 2025 and publicly considering an IPO. Distribution runs through franchise stores, GS25 convenience stores, CGV theaters, food trucks, delivery platforms (Baemin, Yogiyo), and direct group-ordering for events.

Name

GOPIZZA

Legal name

주식회사 고피자

Website

https://gopizza.kr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

GOPIZZA is a South Korean food-tech company that pioneered single-serving pizza, operating 1,500+ franchise stores across 11 countries using proprietary AI kitchen technology (GOVEN oven, GOBOT robotics, AI topping table) and a centralized pre-baked dough supply chain.

Ownership category

akta.pro rank

Product category

Quick-Service Pizza Restaurant Franchise

NAICS

Limited-Service Restaurants (722513), Bread and Bakery Product Manufacturing (31181)

SIC

Retail-Eating Places (5812), Food And Kindred Products (2000)

akta.pro primary industry

Pizza QSR (THAFAAAB)

akta.pro secondary industries

Frozen Pizza & Flatbreads (CRADADAB), Pizza, Wings & Oven-Baked Prepared Foods (In-Store Concepts) (CRAHAKAE), Restaurant Meal Delivery Platforms & Aggregators (AFAIAMAA)

Keywords

• Pizza franchise system
• Quick-service restaurant
• Single-serving pizza
• Automated kitchen technology
• Food delivery service

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Franchise Fees: One-time franchise fee of 5,000,000 KRW for brand and trademark usage (non-recurring). Additional design manual fee of 3,000,000 KRW and performance bond of 2,000,000 KRW.
2. Monthly Royalty: Monthly royalty fee of 350,000 KRW per store, providing recurring revenue stream from franchise operations.
3. Product Sales: Revenue from selling pizza products directly to consumers through owned stores, delivery, and group orders. Reported 10.7% increase in sales to 15.8 billion won.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

GOPIZZA operates and franchises a global network of compact, AI-automated single-serving pizza restaurants. Each store uses the proprietary GOVEN AI Oven, GOBOT STATION robotics, AI Smart Topping Table and centrally produced Crispy Basak Dough, allowing unskilled labor to prepare a single-serve pizza in minutes inside a roughly 13-pyeong footprint. Revenue is earned from franchise fees and royalties (B2B) and from direct pizza sales through owned/franchised stores, delivery aggregators and corporate group orders (B2C).

Product overview

GOPIZZA is a Korean food tech company operating a single-serving pizza franchise system. The core offering combines proprietary AI-powered kitchen technology (GOVEN AI oven, GOBOT STATION, AI Smart Topping Table) with a pre-baked dough supply system (Crispy Basak Dough), enabling efficient small-format stores that require minimal staff. The company offers franchise opportunities, food truck operations, and corporate/group ordering services. The technology stack automates pizza preparation from cooking (GOVEN) to cutting and saucing (GOBOT STATION), while AI monitoring ensures consistent quality across all locations.

Differentiator

Problem solved

Functional benefit

Products and services

• GOPIZZA Franchise System (고피자 프랜차이즈) Complete single-serving pizza franchise package sold to entrepreneurs, including brand/trademark rights (5,000,000 KRW one-time fee), design manual (3,000,000 KRW), training (3,000,000 KRW), AI kitchen equipment (24,000,000 KRW), interior build-out (37,500,000 KRW), signage (7,000,000 KRW), furniture (4,000,000 KRW) and a recurring monthly royalty of 350,000 KRW per store. Target customers are prospective franchise owners and master-franchise partners worldwide.
• Single-Serving Pizza Menu (1인 피자) Retail single-serving pizza menu items pioneered by GOPIZZA in Korea to serve solo diners, late-night snackers and quick-lunch consumers without the waste of a full pie. Sold through owned/franchised stores, GS25 convenience counters, CGV theaters, food trucks, Baemin and Yogiyo delivery.
• GOPIZZA On The Go Food Truck Service Mobile food-truck catering service offering GOPIZZA pizzas at events, festivals and on-the-go locations. Originated as the brand's founding concept and continues as a flexible distribution channel.
• Group Order / Corporate Catering Service (단체주문) Direct bulk-pizza ordering service for corporate events, university gatherings, festivals and organizations with a minimum order of 20 pizzas, a 10% volume discount and free delivery. Documented customers include KAIST, Seoul National University, Sejong University, Konkuk University, Kakao Entertainment, Daejeon International Musical Festival and B&B Eye Gangnam Bright World Clinic.

Quantifiable outcome

• 13평 store achieving 90 million KRW annual revenue (approximately 750 million KRW per year)
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• GS25coreChannel Partner/ Reseller/ DistributorGS25 convenience store chain hosts GoPizza outlets at multiple locations across Korea, including stores in Seoul, Busan, Incheon, Daejeon, and other cities. This partnership provides high-traffic retail locations for GoPizza.
• CGVcoreChannel Partner/ Reseller/ DistributorCGV, Korea's major movie theater chain, hosts GoPizza outlets at their theater locations, providing food service to moviegoers.
• Paveik Innovation CenterminorOthersPaveik Innovation Center provided halal certification to GoPizza, enabling the company to target the 2 billion Muslim consumer market globally. GoPizza operates over 1,500 stores across 11 countries including Muslim-majority markets like Malaysia and Indonesia.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Regional players

• La Pino'z Pizza: India's leading pizza QSR chain. Direct competitor in GoPizza's India market (32 stores, targeting 1,000+), competing on value pricing and dine-in pizza for the same Indian consumer base.
• Pizza Hut Singapore / Jubilant FoodWorks: Operates Domino's and Pizza Hut in India and Singapore via master franchise. Comparable in India/Singapore where both Jubilant and GoPizza are scaling franchise footprints in pizza delivery.

Direct peers

• Domino's Pizza: Global pizza QSR leader operating in Korea and across GoPizza's target markets. Both compete on speed, convenience, and delivery, though Domino's operates full-size pizzas while GoPizza leads in single-serving.
• Pizza Hut: Global pizza QSR incumbent with deep presence across Asia. Comparable in product category (pizza) and customer base (dine-in and delivery consumers) but operates at full-family size rather than GoPizza's single-serving model.
• Mr. Pizza: Korea's largest homegrown pizza chain. Operates dine-in and delivery in the same market where GoPizza pioneered single-serving pizza, making it the most direct domestic competitive comparison.
• Papa John's: Global pizza QSR expanding across Asia with delivery-led model. Closely comparable on pizza category, delivery partnerships, and franchise-led international growth strategy.
• Little Caesars: Value-positioned pizza QSR with Hot-N-Ready convenience model. Closely comparable on the value/speed positioning that anchors GoPizza's single-serving offering.

Broad incumbents

• Pizza Hut (Yum China): Operates Pizza Hut and KFC across China and broader Asia. Comparable as a deep-pocketed incumbent in Asia with franchise models and scale advantages that constrain GoPizza's expansion.

Others

• GS25 (GS Retail): Korea's #2 convenience store chain and GoPizza's largest domestic channel partner. Adjacent because GoPizza operates inside GS25 stores; strategic relationship directly determines a material portion of GoPizza's Korean distribution.
• 7-Eleven (CP ALL): Thailand's dominant convenience store operator and GoPizza's $10M strategic investor. Adjacent as a channel partner and distribution force-multiplier for Thailand and broader Southeast Asia.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@gopizza
• Instagraminstagram.com/gopizza_official
• Xx.com/gopizza_korea

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds10 records

Investors15 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GOPIZZA