What Farmforce does

Farmforce AS is a Norwegian enterprise SaaS company that provides digital traceability and farm-management software for the first mile of agricultural supply chains—the segment spanning smallholder farmers to first point of purchase. Founded in Oslo and operating across 28–30 countries in Africa, Asia, Europe, the Americas, and Southeast Asia, Farmforce serves multinational agri-commodity corporations, cooperatives, NGOs, and consumer goods brands that need farm-level visibility to demonstrate deforestation-free sourcing, monitor child labour risks, and comply with regulatory mandates such as the EU Deforestation Regulation (EUDR), FSMA 204, and CSRD. The platform manages data for 800,000+ farmers across 27–45 crop value chains and is offered in 15 languages.

The product suite consists of four core modules: Farmforce Origin (Information Management System for farmer databases and GPS field mapping), Farmforce Orbit (Global Management System aggregating first-mile data across geographies with centralised auditing and dashboards), Farmforce Insights (analytics and reporting), and Farmforce Connect (offline-capable mobile and web application for field data collection). Specialised add-on modules include the Integrated Enterprise Deforestation Monitoring (IEDM) solution—which combines satellite polygon mapping with on-the-ground mobile quality checks and overlays Global Forest Watch data for EUDR compliance—and Child Labour Monitoring and Remediation Systems (CLMRS). The platform is ISO/IEC 27001 certified and operates under GDPR-compliant data processing. In October 2025, Farmforce launched DADU, an AI assistant inside Orbit for natural-language queries and automated data updates.

Farmforce monetises through annual enterprise SaaS subscriptions with pricing tailored to organisation size, farmer count, licenses, and modules deployed. The go-to-market is consultative and sales-led via a "Request A Demo" entry point on the website, augmented by industry event participation (World Agri-Tech, World Cocoa Foundation, Amsterdam Cocoa Week, World of Coffee), content marketing (blog, eBooks, case studies, the annual Traceability Barometer), and alliance memberships (GCP, RSPO, GPSNR, SCA, World Cocoa Foundation, Cool Farm Alliance, SCP). Strategic investors include NorgesGruppen, Investinor, Orkla, and Edaphon, each with board representation, alongside management led by CEO Anne Jorun Aas and a six-person C-suite.

Name

Farmforce

Legal name

Farmforce AS

Website

https://farmforce.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Farmforce is a Norwegian enterprise SaaS company providing digital traceability and farm-management software for the first mile of agricultural supply chains. It serves multinational agri-commodity corporations, cooperatives, and NGOs across 28–30 countries with mobile and cloud-based tools for EUDR compliance, deforestation monitoring, and smallholder farmer engagement.

Ownership category

akta.pro rank

Product category

Agricultural Supply Chain Traceability Software

NAICS

Farm Management Services (115116)

SIC

Agricultural Services (700)

akta.pro primary industry

Farm Management Information Systems (FMIS) & Farm ERPs (AFAAAFAA)

akta.pro secondary industries

Carbon, Sustainability & MRV Platforms (GHG Accounting, Regenerative Ag) (AFAAAFAK), Farm Data Platforms, Integration & APIs (Interoperability/Middleware) (AFAAAFAG)

Keywords

• Agricultural traceability software
• First-mile sourcing solutions
• Farmer management platform
• Supply chain transparency
• Sustainable agriculture SaaS

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Subscriptions: Farmforce operates as a Software as a Service (SaaS) company. Customers (MNCs, cooperatives, NGOs) pay subscription fees to access the platform's traceability, farm management, and sustainability modules. Pricing is tailored to organization size, number of farmers managed, and modules deployed.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Farmforce is a B2B SaaS platform that enables agricultural producers, cooperatives, NGOs, and consumer goods companies to digitize and manage the first mile of their supply chain. The platform integrates farmer registration, GPS-based farm mapping, mobile data collection, and traceability dashboards to deliver end-to-end transparency from smallholder farms to downstream buyers.

Product overview

Farmforce offers a modular SaaS platform for food's first mile traceability with four core products: Farmforce Origin (information management system for farmer databases and traceability), Farmforce Orbit (global management system for aggregated data across operations), Farmforce Insights (analytics and reporting dashboard), and Farmforce Connect (mobile/web app for farmer engagement and field data collection). The platform also includes specialized solutions for EUDR compliance including the Integrated Enterprise Deforestation Monitoring (IEDM) system combining satellite mapping with mobile quality checks, and Child Labour Monitoring and Remediation Systems (CLMRS). Solutions span farmer database management, GPS mapping, farming inputs tracking, harvesting and purchasing operations, deforestation monitoring, and certification management across 27+ crop value chains.

Differentiator

Problem solved

Functional benefit

Brands

• Farmforce Origin: Information Management System (IMS) for farmer database and field-level traceability
• Farmforce Orbit
• Farmforce Insights
• Farmforce Connect

Products and services

• Farmforce Origin (Impact Management System)
• Farmforce Orbit (Grower Management System) Farmforce Orbit is a Grower Management System (GMS) used by aggregators, cooperatives, and supply chain operators to administer large smallholder farmer bases through paperless contracts, mobile surveys, and reporting dashboards.
• Farmforce Insights Farmforce Insights is a reporting and business intelligence module that turns data captured in Origin and Orbit into dashboards and analytics, enabling sustainability, compliance, and operations teams to monitor smallholder program performance.
• Farmforce Connect (Farmer App) Farmforce Connect is a farmer-facing mobile application used to register farmers, complete surveys, deliver messages and digital extension content, and push real-time data into the Farmforce platform.
• Independent Environmental Data Module (IEDM) The IEDM is an optional Farmforce module that integrates independent satellite, remote sensing, and deforestation data to support compliance and environmental monitoring, helping customers meet regulatory and buyer requirements such as EUDR.
• Farmers Database & GPS Mapping Solution A packaged Farmforce solution that delivers a structured digital farmer and farm database with GPS-based farm polygon mapping and household data, used by aggregators and program operators to standardize the smallholder registration process.
• Farming Inputs & Planting Campaigns Solution A Farmforce solution that helps cooperatives, aggregators, and processors plan and track farming input distribution and planting campaigns across smallholder networks, capturing input delivery, planting data, and related traceability records.
• Harvesting & Purchasing Solution A Farmforce solution used by aggregators and SMEs to digitally record harvests, capture crop purchases from farmers, and reconcile volumes with farm and farmer records to enable first-mile traceability.
• Suppliers & Outgrower Management Solution A Farmforce solution that supports the management of supplier and outgrower relationships, integrating supplier contracts, outgrower schemes, and farm-level data into a single digital record system.

Quantifiable outcome

• Reduces first-mile reporting cycle from 30 days to 24 hours
• +6 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature11 records

Partnerships

13 partnerships are on record, tiered core and minor.

• RubberWaycoreStrategic or Co-development PartnerStrategic partnership combining Farmforce's traceability expertise with RubberWay's sustainable rubber production solutions. Following a successful pilot with 5 factories in Indonesia and Thailand, the companies are deploying at scale across 70+ processing factories in 8+ countries in 2024. Serves major tire manufacturers (Continental, Michelin, Goodyear, Sumitomo) for EUDR compliance. Platform has registrations from over 10,000 farms.
• COCOASOURCE (Cocoasource)coreStrategic or Co-development PartnerBuilding on successful collaboration in enhanced traceability for cocoa, Farmforce and COCOASOURCE extended their partnership to digitise Cocoasource's rubber supply chain in Côte d'Ivoire while working towards EUDR compliance. Farmforce provides the technology platform while Cocoasource contributes its rubber supply chain expertise.
• MeridiaminorStrategic or Co-development PartnerFarmforce partnered with Meridia to produce the 2026 First Mile Traceability Barometer. Meridia provides agricultural data intelligence and conducted the independent survey of stakeholders across the global supply chain, with results analysed by NIQ.
• EverGreen for AfricaminorStrategic or Co-development PartnerFarmforce and EverGreen for Africa formed a consortium to provide digital farmer registration, GPS farm mapping, and supply chain traceability. The consortium is positioned to support the Bank of Industry's €85 million agricultural value-chain facility in Nigeria, which includes at least 70% earmarked for cocoa and dairy.
• Global Coffee Platform (GCP)minorOthersFarmforce is a member of the Global Coffee Platform, an alliance working to promote sustainable coffee sourcing practices.
• RSPO (Roundtable on Sustainable Palm Oil)minorOthersFarmforce is a member of RSPO, supporting sustainable palm oil traceability and compliance with RSPO standards.
• GPSNR (Global Platform for Sustainable Natural Rubber)minorOthersFarmforce is a member of GPSNR, promoting responsible natural rubber sourcing and traceability.
• Specialty Coffee Association (SCA)minorOthersFarmforce is a member of the Specialty Coffee Association, engaging with the specialty coffee community on traceability and sustainability standards.
• World Cocoa FoundationminorOthersFarmforce is a member of the World Cocoa Foundation, engaging with the global cocoa industry on sustainability initiatives.
• Cool Farm AllianceminorOthersFarmforce is a member of the Cool Farm Alliance, using the Cool Farm Tool for environmental impact assessment.
• SCP (Sustainable Coconut Partnership)minorOthersFarmforce is a member of the Sustainable Coconut Partnership, supporting sustainable coconut supply chain initiatives.
• GIZ / ComCashewminorImplementation/ SI/ Consulting PartnerRed River Foods partnered with GIZ's Competitive Cashew Initiative (ComCashew) as part of a matching fund program in Ghana, where GIZ matched up to 40% of project costs. Farmforce was the software platform enabling farmer digitisation, surveys, and field mapping under this initiative.
• CocoaRadarminorGTM or Marketing PartnerFarmforce collaborates with CocoaRadar on webinars and industry content examining how traceability systems help cocoa companies comply with EUDR. CocoaRadar is an industry intelligence platform co-hosting events with Farmforce.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SourceTrace: India-based agri-tech SaaS platform providing digital solutions for smallholder farmer management, traceability, and traceability across multiple crops in emerging markets. Operates in similar geographies and serves comparable cooperative and processor customers in cocoa, coffee, and other commodities.
• Cropin: Bengaluru-based agri-intelligence platform offering farm management, traceability, and predictive analytics for agricultural enterprises and food companies. Targets agribusinesses and farmer cooperatives across multiple geographies and crops, with overlapping enterprise SaaS and smallholder focus.
• TraceX Technologies: Blockchain-based food and agri supply chain traceability platform serving cooperatives, processors, and retailers. Competes head-on with Farmforce in first-mile traceability, EUDR compliance, and smallholder farmer engagement across multiple commodities.
• Oritain: Origin-verification company using forensic science to verify the geographic origin of food and fibre products. Targets food brands, processors, and commodity buyers addressing provenance and sustainability claims, partially overlapping with Farmforce's traceability and EUDR positioning.

Emerging players

• Connecting Food: Paris-based food traceability platform using blockchain to provide batch-level transparency for food manufacturers and retailers. Overlaps with Farmforce in EUDR-relevant traceability and compliance, though primarily serving downstream brands rather than first-mile smallholder data collection.
• AgroStar: India-based agri-tech platform serving smallholder farmers with advisory and input procurement. Touches farm-management and farmer-engagement workflows comparable to Farmforce, though AgroStar is more farmer-facing and consumer-retail oriented rather than enterprise SaaS.

Broad incumbents

• IBM Food Trust: IBM's blockchain-based food supply chain traceability platform serving large food manufacturers and retailers. Competes with Farmforce in enterprise-grade traceability, though positioned further downstream in the supply chain and as part of IBM's broader blockchain portfolio.
• SAP Rural Sourcing Management: SAP's solution for managing smallholder sourcing, traceability, and sustainability data within the SAP ERP ecosystem. Direct overlap with Farmforce for large enterprise customers already running SAP, though typically bundled into broader SAP procurement footprints.
• Eka Software Solutions: Cloud-based commodity management and supply chain platform for agribusinesses, processors, and commodity traders. Touches traceability and sustainability workflows in similar customer segments, with broader commodity-trading scope than Farmforce's first-mile focus.

Regional players

• Conservis: US-focused farm management software platform for row crop operations. Overlaps with Farmforce's farm management and data capture capabilities, though serves large North American farms rather than smallholder-based emerging-market supply chains.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/farmforce

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds3 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Farmforce