AgriSound

What AgriSound does

AgriSound is a UK-based agri-tech company that builds AI-powered bioacoustic sensors and a cloud data platform to continuously monitor pollinator and broader biodiversity activity in agricultural landscapes. Its core product is the Polly in-field sensor, which combines acoustic monitoring with environmental sensors and proprietary machine learning algorithms to detect pollinator events, score activity levels, identify areas of low pollination, and feed field-wide heatmaps and trend analytics to growers. A second product line, the acoustic landscape monitoring system, extends the same technology platform beyond pollinators into automated, real-time biodiversity soundscape analysis across multiple indicator species.

The company serves three primary customer segments: commercial growers and farmers seeking to optimise pollination for yield (almonds, berries, avocados, sugar beet, strawberries, cotton); corporate sustainability and ESG teams at food companies, retailers, and manufacturers who need auditable biodiversity data for CSRD, TNFD, BNG, and ELMs reporting; and biodiversity monitoring organisations such as wildlife trusts and estates requiring scalable alternatives to manual field surveys. Notable customers and partners include M&S (18 UK farms), Importaco (120+ sensors in Spain and Portugal), Cranswick PLC, British Sugar, Dole UK, Westfalia Fruit, AB InBev, BASF, Tesco, WWF, and Innocent Drinks.

AgriSound operates a hybrid hardware-plus-subscription revenue model. Polly sensors and related kits are sold directly through the company website at prices disclosed on product data sheets, with AgriSound retaining ownership of the data collected. Customers then pay recurring subscription fees, either monthly in arrears for 30 days of data access or annually/bi-annually in advance for 12 or 24 months, to consume the analysed pollinator activity data. Go-to-market is enterprise field sales augmented by grant-funded consortium projects (Innovate UK, EIT Food, Farming Innovation Programme), with geographic operations spanning the UK, Spain, Portugal, Canada, South Africa, and India. The legal entity is Agrisoft Limited, headquartered at the York St John University Enterprise Centre.

Name

AgriSound

Legal name

Agrisoft Limited

Website

https://agrisound.io

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

AgriSound is a UK-based agri-tech company that builds AI-powered bioacoustic sensors (Polly) and a cloud platform to monitor pollinator and biodiversity activity for commercial growers, food producers, and corporate sustainability teams globally.

Ownership category

akta.pro rank

Product category

Agricultural Pollination Monitoring Technology

SIC

Agricultural Services (700), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB)

akta.pro secondary industries

Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF), Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts) (AFAGALAI)

Keywords

• Acoustic pollinator monitoring
• Bioacoustic agriculture sensors
• Precision pollination technology
• Biodiversity monitoring devices
• Pollinator activity analytics

Headquarters

HQ city

York

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Hardware Products: Sale of monitoring hardware products (sensors, Polly devices) which provide the physical monitoring capability. Products are sold directly through the company website with prices quoted on data sheets. The company owns all data collected by the products.
2. Data Subscription Access: Monthly subscription fee in arrears for 30 days access to Data, or annual/bi-annual subscription fee in advance for 12 or 24 months access. Data is analyzed pollinator activity information generated by the products. Customers can choose between Monthly Fee or Annual Fee payment structures.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

AgriSound designs, manufactures, and sells the Polly in-field acoustic sensor and associated data subscription services that use proprietary AI and machine learning algorithms to continuously detect, identify, and quantify pollinator activity in agricultural environments. The core offering combines hardware (smart listening stations) with a cloud-based analytics platform that converts bioacoustic data into actionable insights for crop yield optimisation, biodiversity assessment, and corporate sustainability reporting.

Product overview

AgriSound is a vertical AI company offering smart listening technologies and proprietary AI algorithms for precision pollination and biodiversity monitoring. The core product is the Polly sensor device, which uses acoustic monitoring and machine learning to track pollinator activity in real-time. The product portfolio includes the Polly in-field sensor for precision pollination, an upcoming fully automated acoustic landscape monitoring system (2025), and sector-focused services covering Precision Pollination, Corporate Sustainability, and Biodiversity Monitoring. The company also runs Project One Million, a collaborative initiative to protect pollinators using their monitoring technology.

Differentiator

Problem solved

Functional benefit

Brands

• Polly: In-field sensor that tracks pollination events, identifying areas of low pollinator activity to help growers target interventions for performance and yield gains.
• Project One Million

Products and services

• Polly In-Field Acoustic Sensor In-field acoustic sensor device that continuously monitors pollinator activity using bioacoustic sensors and proprietary AI/ML algorithms, identifying bee activity, generating pollinator activity percentages, field-wide heatmaps, and trend insights to help growers target interventions and lift crop yields.
• Acoustic Landscape Monitoring System World's first fully automated acoustic panoramic landscape monitoring system that reports in real-time on natural soundscapes, using cloud-based AI to automatically generate biodiversity metrics and characterise presence/abundance of key indicator bird, mammal, amphibian, and insect species across diverse ecosystems.
• Pollinator Data Subscription Service Recurring subscription-based access to analysed pollinator activity data collected by Polly sensors, available as monthly (30-day, paid in arrears) or annual/bi-annual (12 or 24 months, paid in advance) plans. Includes access to AgriSound's proprietary reporting web app and data platform.

Quantifiable outcome

• Up to 9% of strawberry fruit can be wasted due to poor pollination affecting shape or size
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature5 records

Partnerships

21 partnerships are on record, tiered core and minor.

• UK Berry GrowerscoreStrategic or Co-development Partner · 5 June 2026Partner in ADOPT Smart Pollination Project to advance pollination technology for UK berry growers using AgriSound's monitoring systems.
• PheroSyn LtdcoreStrategic or Co-development Partner · 15 May 2026Consortium partner in Innovate UK-funded ADOPT Grant project to improve strawberry pollination using advanced monitoring combined with novel bee attractant technology. PheroSyn provides semiochemical compounds while AgriSound provides acoustic monitoring.
• Oakford FarmcoreStrategic or Co-development Partner · 15 May 2026Commercial strawberry grower participating in the 12-month Innovate UK-funded project to trial novel bee attractant technology across four commercial polytunnels.
• ImportacocoreStrategic or Co-development Partner · 10 April 2026Major European field trial with international food group Importaco to measure how regenerative farming affects pollination and crop performance in almond orchards across Spain and Portugal. Over 120 sensors deployed across Zurria (Spain, 50ha) and Freixo (Portugal, 23ha) sites. Focuses on linking pollinator activity to yield, quality, and biodiversity gains from regenerative practices.
• Canadian PartnershipminorStrategic or Co-development Partner · 24 November 2025International expansion partnership to extend pollinator monitoring technology into the Canadian market.
• Escrick Park EstateminorStrategic or Co-development Partner · 13 November 2025Smart tech pilot project in Yorkshire to advance biodiversity monitoring using AgriSound's acoustic monitoring technology.
• Westfalia FruitcoreStrategic or Co-development Partner · 20 October 2025Partnership to boost avocado production using cutting-edge pollinator monitoring technology. Focus on improving pollination outcomes in avocado orchards.
• Biodiverse Turf Trial PartnersminorStrategic or Co-development Partner · 1 September 2025Landmark smart listening trial confirming ecological power of biodiverse turf through acoustic monitoring.
• British SugarcoreStrategic or Co-development Partner · 24 June 2025Pioneering pollinator monitoring project partnership to assess pollination effectiveness in sugar beet production.
• Dole UKcoreStrategic or Co-development Partner · 9 June 2025Pollination technology pilot study to support smarter R&D for UK fruit production, focusing on banana and tropical fruit pollination optimization.
• CottonConnectcoreStrategic or Co-development Partner · 15 May 2025Indian cotton farm monitoring pilot programme with breakthrough biodiversity findings. Monitoring pollinator activity on cotton farms in India to improve sustainable farming practices.
• Compleat Food GroupcoreStrategic or Co-development Partner · 15 May 2025Partnership to transform biodiversity monitoring capabilities across Compleat Food Group's operations and supply chain.
• Baker ConsultantscoreImplementation/ SI/ Consulting Partner · 26 November 2024Ecological consultancy partnership for development of the automated acoustic landscape monitoring system. Baker Consultants validates the technology against gold-standard ecological assessment techniques.
• Crop InnovationscoreStrategic or Co-development Partner · 26 November 2024Agricultural research charity partnership leading field deployment of the acoustic landscape monitoring system and verifying technology in real-world conditions.
• AB InBevcoreStrategic or Co-development Partner · 31 October 2024100 Accelerator partner for international pollinator conservation. Global partnership with beer giant to improve biodiversity across agricultural supply chains.
• Cranswick PLCcoreStrategic or Co-development Partner · 26 June 2024Carbon Insetting Scheme partnership supported by £362K Innovate UK grant to co-create sustainable farming initiatives with one of the UK's largest food producers.
• WWFcoreStrategic or Co-development Partner · 16 December 2022Strategic partnership with WWF for agricultural sustainability initiatives and pollinator conservation programs.
• M&S (Marks & Spencer)coreStrategic or Co-development Partner · 16 December 2022Ongoing partnership with M&S for sustainable farming initiatives. M&S has rolled out AgriSound technology to 18 farms across the UK.
• Innocent DrinkscoreStrategic or Co-development Partner · 16 December 2022Partnership with Innocent Drinks for sustainable agriculture and pollinator monitoring initiatives.
• Dorset Wildlife TrustminorStrategic or Co-development PartnerBiodiversity monitoring project demonstrating effectiveness of tech-based monitoring for wildlife conservation.
• South Africa BeekeepersminorStrategic or Co-development PartnerPartnership to revolutionize pollination practices in South African agriculture through technology deployment.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AgriSoundTech
• Facebookfacebook.com/agrisoundtech
• LinkedInlinkedin.com/company/agrisound
• Instagraminstagram.com/agrisoundtech

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds6 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AgriSound