Vytal Health

Name

Vytal Health

Legal name

Vytal Health LLC

Website

https://vytalhealth.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Functional and Integrative Medicine

NAICS

Offices of Physicians (6211), Home Health Care Services (62161), Home Health Care Services (621610)

SIC

Services-Home Health Care Services (8082), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Primary Care & General Medicine Virtual Care (Employer-Sponsored) (HLALADAA)

akta.pro secondary industry

Chronic Condition Management & Remote Monitoring (e.g., diabetes, HTN) (HLALADAD)

Keywords

• Functional medicine services
• Telehealth consultations
• Hormonal health programs
• Longevity medicine care
• Integrative healthcare

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Vytal Core Membership: Primary subscription membership at $300/month providing 4 physician visits per year, comprehensive blood panels twice annually, one advanced functional medicine test annually, secure messaging with physician, care coordinator support, and access to peptides, compounded prescriptions, and GLP-1s when clinically appropriate.
2. Vytal Life Longevity Membership: Premium subscription membership at $500/month providing comprehensive longevity labs (119 biomarkers), genetics evaluation, biological age assessment, Hume Body Pod and wearables tracking, quarterly physician visits, and unlimited health coaching.
3. Additional Lab Testing: Revenue from additional at-home functional medicine testing beyond membership inclusions, priced at $180-$650+ depending on specific testing needs. Deep discounts on in-lab blood draws through Quest Diagnostics.
4. Supplements and Pharmaceuticals: 20% discount on at-home lab test kits and physician-grade supplements. Additional charges for peptides or advanced therapies when prescribed.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Vytal Health is a cash-pay, telehealth-based functional medicine practice delivering root-cause, integrative care through two membership tiers: Vytal Core ($300/month) and Vytal Life Longevity ($500/month). Services include 60-minute physician video consultations, comprehensive biomarker blood panels (120+ markers), at-home specialty testing (GI-MAP, DUTCH), continuous glucose monitoring, care coordination, and unlimited health coaching. Care is delivered virtually across multiple US states by a team of trained functional medicine physicians.

Product overview

Vytal Health is a telehealth-based functional medicine practice offering two membership tiers: Vytal Core ($300/month) as the foundational program with quarterly physician visits, comprehensive blood panels, and advanced functional medicine testing; and Vytal Life Longevity ($500/month) as a premium longevity-focused program with additional biomarkers, biological age assessment, genetics evaluation, and wearables tracking. The company delivers care through secure telehealth video consultations, in-home lab testing (GI-MAP, DUTCH Complete, continuous glucose monitoring), and ongoing health coaching. Specialty programs address specific conditions including hormonal health, thyroid dysfunction, chronic fatigue, gut health, weight/metabolic health, and PMOS/PCOS treatment. Additional offerings include physician-grade supplements and peptide therapies. The care model centers on dedicated physician relationships, care coordinators, and functional nutrition support to provide root-cause, personalized medicine.

Differentiator

Problem solved

Functional benefit

Products and services

• Vytal Core Foundational functional medicine membership at $300/month providing 4 physician visits per year (up to 60 minutes each), 2 comprehensive blood panels annually, 1 advanced functional medicine test annually (GI-MAP or DUTCH), secure messaging with physician, care coordinator support, and access to peptides, compounded prescriptions, and GLP-1s when clinically appropriate. Targeted at individuals seeking root-cause care.
• Vytal Life Longevity Premium HSA/FSA-eligible doctor-led longevity membership at $500/month combining 119 functional medicine biomarkers, genetics evaluation, biological age assessment, Hume Body Pod and wearables tracking, quarterly physician visits, and unlimited health coaching. Targeted at health-optimization-focused individuals seeking proactive longevity care.
• Hormonal Health Program Specialized program addressing hormone imbalances including thyroid dysfunction, perimenopause, PCOS/PMOS, fertility issues, and metabolic hormone disruptions through advanced hormone testing and personalized treatment. Targeted at women experiencing hormone-related symptoms.
• Thyroid Health Program Comprehensive thyroid care addressing the full thyroid picture including TSH, T3, reverse T3, and thyroid antibodies, with personalized treatment approaches beyond standard synthetic T4-only medications. Targeted at patients with thyroid dysfunction symptoms whose standard labs appear normal.
• Fatigue Recovery Program Deep-dive diagnostic and treatment program for chronic fatigue including complete nutrient analysis, comprehensive hormone testing, mitochondrial function markers, and targeted treatment plans. Targeted at individuals with persistent exhaustion dismissed by conventional medicine.
• Gut Health Program Comprehensive gut health restoration including stool analysis, SIBO breath testing, food sensitivity assessment, leaky gut markers, and phased treatment protocols for microbiome balance. Targeted at patients with bloating, digestive troubles, and food reactions.
• Weight & Metabolic Health Program

Quantifiable outcome

• 4 physician visits per year with 60-minute appointments (vs. 7-15 minute conventional appointments)
• +2 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Quest DiagnosticscoreTechnology or IntegrationQuest Diagnostics is Vytal Health's preferred laboratory partner for blood work processing. The company offers deep discounts on in-lab blood draws through Quest Diagnostics for patients who need additional labs between appointments. This partnership enables comprehensive lab testing with transparent, low-cost pricing for patients.

Scale indicators2 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Parsley Health: Direct virtual functional medicine membership practice offering root-cause care with longer appointments and advanced lab testing on a cash-pay subscription model, serving a very similar health-conscious consumer.
• Forward Health: Membership-based preventive primary care practice combining advanced diagnostics, biomarker tracking, and physician-led care plans, competing for the same proactive health consumer.
• Marek Health: Telehealth functional and integrative medicine clinic offering hormone optimization, peptides, and advanced biomarker testing through cash-pay memberships, directly overlapping with Vytal's hormonal and longevity programs.

Emerging players

• Function Health: Membership service offering 100+ lab biomarkers with physician-reviewed results, partially overlapping with Vytal's deep-testing value proposition and targeting similar self-pay health-conscious consumers.
• Modern Age: Telehealth and clinic-based longevity and aging-focused practice offering hormone therapy, peptides, and biomarker tracking, competing in the same longevity cash-pay category as Vytal Life.
• Tia: Women's health virtual and in-person primary care practice addressing hormonal, thyroid, and metabolic concerns, overlapping with Vytal's hormonal health and perimenopause programs.
• Fountain Life: Membership longevity and preventive health platform combining advanced diagnostics, biomarker tracking, and physician consultations, overlapping with the Vytal Life Longevity offering.
• InsideTracker: Biomarker-based longevity and performance testing platform with personalized recommendations, overlapping with Vytal Life's longevity testing and healthspan focus.

Broad incumbents

• Hims & Hers Health: Large telehealth platform offering subscription-based care across multiple specialties including weight loss (GLP-1s), hormonal, and primary care, representing a broader incumbent moving into Vytal's adjacent categories.
• Evernorth (Evernorth Care Group): Large integrated health services platform offering virtual primary care, chronic condition management, and employer-sponsored care, representing a broad incumbent whose scale could pressure niche functional medicine players.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vytalhealth
• Instagraminstagram.com/vytalhealth
• LinkedInlinkedin.com/company/vytal-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vytal Health