Tia
Tia is a US women's healthcare company operating 11 hybrid in-person and virtual clinics across New York, Los Angeles, San Francisco, and Scottsdale, delivering integrated primary care, gynecology, mental health, perimenopause support, and wellness through a unified Care Team. Revenue is generated through PPO insurance reimbursements, paid memberships, and cash-pay aesthetic services.
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Tia does
Tia is a US-based women's healthcare company operating a hybrid in-person and virtual clinic model across four metropolitan areas — New York (SoHo, Williamsburg), Los Angeles (Culver City, Silver Lake, Pasadena, Studio City, Playa Vista, West Hollywood), San Francisco, and Scottsdale, Arizona — for a total of 11 physical clinic locations plus the Tia Virtual Clinic operating in CA, NY, AZ, MA, CT, and NJ. Founded in 2016 and headquartered in New York, Tia delivers integrated whole-person women's care spanning primary care, sexual and gynecological health, mental health, perimenopause and menopause support, weight management and metabolic health, skin care (medical and aesthetic), and acupuncture/wellness, coordinated by a single Care Team using a unified electronic health record and shared personalized Care Plan.
The underlying technology platform combines online appointment booking, a member portal, a unified EHR with shared Care Plans, video visits and direct messaging for virtual care, and Predictable Payments for capped invoicing. Lab processing is outsourced to Quest Diagnostics (Quest/Sonora in Arizona). Tia does not offer a public API, SDK, or developer-facing integration surface, and no AI/ML modalities are disclosed. Reported clinical outcomes include 90% patient satisfaction, 2.5x national-average cervical cancer screening rates, 91% depression screening versus ~39% national, and an +8.8 quality-of-life improvement roughly double the industry standard.
Tia's revenue model is multi-stream: insurance reimbursements from in-network PPO plans (out-of-network for all HMOs; unable to serve Medicare/Medicaid/Medi-Cal patients), paid membership at $25/month or $240/year (Tia Essential offers no-membership access), cash-pay for aesthetic and cosmetic services (microneedling $450–$500, chemical peels, $49 skin care consultations, $99+ acupuncture), and capped out-of-pocket payments via Predictable Payments at $100/month maximum. The company has raised approximately $132.8M in disclosed funding across rounds from 2017 through a $100M Series B led by Lone Pine Capital in September 2021 at a $600M valuation, with backing from Melinda French Gates; no subsequent funding round has been disclosed. In October 2025 Tia conducted a 23% workforce reduction (72 employees) citing investor pressure for profitability.
Tia firmographics
Firmographics- Name
- Tia
- Legal name
- Tia
- Website
- https://asktia.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Tia is a US women's healthcare company operating 11 hybrid in-person and virtual clinics across New York, Los Angeles, San Francisco, and Scottsdale, delivering integrated primary care, gynecology, mental health, perimenopause support, and wellness through a unified Care Team. Revenue is generated through PPO insurance reimbursements, paid memberships, and cash-pay aesthetic services.
- Ownership category
- akta.pro rank
Tia industry classification
Industry- Product category
- Women's Healthcare Services
- NAICS
- Family Planning Centers (621410), Other Ambulatory Health Care Services (6219)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Contraception & Family Planning Telehealth (birth control, counseling, follow-up) (HLALAHAB)
- akta.pro secondary industry
- Women’s Health & Family Care Virtual Care (fertility, maternity, pediatrics) (HLALADAE)
Keywords
Where Tia is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices11 records
Markets served
Tia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Membership Fees: Tia paid membership at $25/month or $240/year. Tia Essential tier requires no membership fee. Membership includes Care Coordinator access, virtual and in-person appointments, community programming, and more. Does not include cost of appointments themselves.
- Insurance Reimbursements (PPO): Tia accepts most major PPO insurance plans for primary care, gynecological services, and other in-network services across markets. Bills insurance for covered services like sick visits, imaging, and bloodwork. Copays and deductible costs apply to patients. Out-of-network for all HMO plans. Cannot accept Medicare/Medicaid/Medi-Cal beneficiaries.
- Cash Pay / Self-Pay Services: Cash prices for services available to uninsured or out-of-network patients, with market-specific pricing disclosed transparently. Includes aesthetic/cosmetic services not covered by insurance.
- Aesthetic / Cosmetic Service Fees: Revenue from elective cosmetic services not covered by insurance: Botox/Xeomin injections, microneedling ($450-$500 by market), chemical peels, skin care consultations ($49 flat rate), acupuncture ($99+ cash rate).
- Patient Out-of-Pocket Payments via Predictable Payments: Patients pay out-of-pocket for care with capped monthly invoices (max $100/month) until balance is paid. Paid via credit/debit card, HSA/FSA, or Apple Pay.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Tia Paid Membership |
| Other | Pay-as-you-go | Tia Essential (no membership required) |
| Unit Pricing | Pay-as-you-go | Acupuncture Cash Pricing |
| Unit Pricing | Pay-as-you-go | Microneedling (SkinPen) Pricing |
| Unit Pricing | Pay-as-you-go | Skin Care Consultation |
| Other | Monthly | Predictable Payments Billing Cap |
| Other | Pay-as-you-go | Insurance-Based Service Pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Tia product offering
Product offeringCore offering
Tia operates integrated women's healthcare delivered through 11 physical clinics across Los Angeles, San Francisco, New York, and Scottsdale, plus a Tia Virtual Clinic serving CA, NY, AZ, MA, CT, and NJ. The company provides whole-person primary care, gynecology, mental health, wellness/acupuncture, skin care (medical and aesthetic), perimenopause/menopause support, and weight management under one connected Care Team using a single unified electronic health record and shared Care Plan.
Product overview
Tia operates as an integrated women's healthcare platform combining a multi-location clinic network (Los Angeles, San Francisco, New York, Scottsdale) with the Tia Virtual Clinic for telehealth. The platform delivers Primary Care, Sexual & Gynecological Health, Mental Health, Perimenopause & Menopause Support, Weight Management & Metabolic Health, Skin Care (medical and aesthetic), and Wellness/Acupuncture as interconnected service modules staffed by a shared Care Team. Access is offered either through Tia Essential (no-membership, per-visit insurance or cash pay) or the paid Tia Membership ($25/month or $240/year). Add-on offerings include the Hormone & Vitality Assessment (perimenopause evaluation), Microneedling, Chemical Peels, Clinical Wrinkle Care (Botox/Xeomin), and the Skin Care Consultation, all coordinated within the same patient record. The patient's financial experience is wrapped in Predictable Payments, which caps monthly out-of-pocket invoices at $100.
Differentiator
Problem solved
Functional benefit
Brands
- Tia Essential: A membership offering from Tia providing flexible access to whole-body primary care, gynecology, and mental health services with no membership commitment required.
- Predictable Payments
- Hormone & Vitality Assessment
Products and services
- Tia Women's Health Clinic (in-person integrated care) Whole-person women's healthcare delivered in-person at clinics in Los Angeles, San Francisco, New York, and Scottsdale, combining primary care, gynecology, mental health, skin care, wellness, and perimenopause/menopause care under one roof with a connected Care Team.
- Tia Virtual Clinic Virtual care service delivering video visits and provider messaging across CA, NY, AZ, MA, CT, and NJ with no membership fees, accepting in-network insurance or cash pay.
- Tia Essential Flexible no-membership-fee care option offering integrated primary care, gynecology, and mental health via virtual or in-person appointments, with insurance or cash pay.
- Tia Membership Paid membership at $25/month or $240/year providing Care Coordinator access, virtual and in-person appointments, priority access, prescription refill support, and curated wellness perks.
- Primary Care Women's-focused primary care including preventive check-ups, sick visits, annual Whole Health Exam, and chronic condition management integrated with gynecology and mental health.
- Sexual & Gynecological Health Gynecology services including birth control, well-woman exams, pap smears, STI screenings, fertility assessment, and reproductive health support.
- Perimenopause & Menopause Support Specialized care for perimenopause and menopause including the Hormone & Vitality Assessment for symptom root-cause analysis and personalized care plans.
- Weight Management & Metabolic Health Metabolic and weight management care integrated with primary care to address underlying drivers such as hormones, thyroid, and lifestyle.
- Mental Health Whole-body mental health assessment and care by specialty-trained primary care providers and psychiatric mental health nurse practitioners, with treatment for anxiety, depression, ADHD (non-stimulant), postpartum, and perimenopause-related mood changes.
- Skin Care (medical and aesthetic) Combined medical and aesthetic skin care including acne, eczema, psoriasis, rash and lesion evaluation, plus cosmetic services (microneedling, chemical peels, wrinkle care) integrated with primary care and hormonal context.
- Acupuncture / Wellness Wellness and Traditional Chinese Medicine-based acupuncture delivered in semi-private rooms, integrated with primary care, gynecology, and mental health for pain, hormonal, fertility, anxiety, and pregnancy support.
- Hormone & Vitality Assessment First-of-its-kind assessment to help women identify causes of perimenopause-related and other hormonal symptoms, providing personalized, ongoing integrated care plans.
- Microneedling Cosmetic SkinPen microneedling to improve texture, scarring, fine lines, and pores by stimulating collagen; cash-pay service priced at $450 (AZ) / $500 (LA, NY, SF).
- Chemical Peels Medium-depth medical-grade VI Chemical Peels (Original, Precision Plus, Purify, Body) for tone, texture, fine lines, acne, hyperpigmentation, melasma, and body skin concerns.
- Clinical Wrinkle Care (Botox/Xeomin) Cosmetic injectable wrinkle treatments delivered by trained NPs/PAs, covering upper face (forehead, frown lines, crow's feet, bunny lines, brow lift) and lower face (lip lines, lip flip, smile lift, masseters). Members-only.
- Skin Care Consultation Flat-rate $49 cosmetic consultation with a licensed advanced practice clinician to develop a personalized aesthetic skin care plan, available without insurance.
- Predictable Payments Capped invoicing system limiting patient out-of-pocket bills to $100 per month until the balance is paid off, regardless of total amount owed.
Quantifiable outcome
- 90% patient satisfaction (9+ out of 10)
- +3 more outcomes
Companies that use Tia
Customer profileSegments6 records
Ideal customer profiles4 records
Tia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
Tia partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, major, core and minor.
- Cedars-SinaiflagshipTia's flagship health system partner in Los Angeles. Provides Tia members seamless access to specialty care including Cedars-Sinai Cancer, Cedars-Sinai Fertility & Reproductive Health, Cedars-Sinai High Risk Pregnancy, Cedars-Sinai Reproductive Psychology, and Cedars-Sinai Urogynecology. Cedars-Sinai negotiates payor contracts on behalf of Tia in LA, so members enjoy seamless in-network insurance coverage when referred.
- UCSF HealthflagshipTia's flagship health system partner in San Francisco. Provides Tia patients access to UCSF's specialty expertise across a vast range of specialties. UCSF negotiates payor contracts on behalf of Tia in SF. As of mid-2026, UCSF-Cigna contract renegotiation was underway.
- Dignity HealthflagshipTia's flagship health system partner in Arizona (Phoenix/Scottsdale). Provides Tia members access to Dignity Health's specialty care across a vast range of specialties, with seamless in-network insurance coverage.
- Berry StreetmajorPartnership announced in June 2026 to deliver clinical nutrition therapy at every stage of a woman's life. Connects Tia's women-focused healthcare members with Berry Street's network of 1,800+ Registered Dietitians, with nearly 63% specializing in women's health. Covers hormonal health, fertility, prenatal/postnatal nutrition, PCOS, thyroid conditions, eating disorders, and weight management. Virtual sessions typically covered by insurance.
- NourishmajorStrategic partnership to integrate nutrition counseling into Tia's women's healthcare services. Nourish is a virtual nutrition counseling platform with a clinical network of over 10,000 registered dietitians that raised $100M Series C funding led by Menlo Ventures.
- Quest DiagnosticscoreThird-party lab partner handling all lab processing and billing for Tia. Tia collects lab samples in-clinic but Quest Diagnostics (or Quest/Sonora in Arizona) runs the tests, sets fees, and bills insurance. Patients receive two separate bills — one from Tia for the appointment and one from Quest for lab processing.
- Mount SinaiminorReferenced in the context of Anthem / Blue Cross Blue Shield / Empire coverage notice for Mount Sinai NYC.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Tia competitors and assessment
Company assessmentDirect peers
- Kindbody: Kindbody is a direct women's health competitor operating fertility clinics and virtual care with a hybrid in-person + virtual model, very similar to Tia's approach. Both target women across life stages with integrated, multi-specialty care under one roof.
- Maven Clinic: Maven Clinic is a direct peer providing women's and family health via a virtual-first model spanning fertility, pregnancy, postpartum, and mental health. Both compete for the same women's health employer-sponsored and direct-pay demand, though Maven is virtual-only while Tia is hybrid.
- Caraway Health: Caraway is a women's health startup offering integrated mental, physical, and reproductive healthcare to college-aged and young adult women via virtual care. Direct peer in target demographic and integrated-care positioning, though more virtual-centric and younger-skewing than Tia.
- Parsley Health: Parsley Health is a membership-based primary care provider combining conventional and functional medicine with a hybrid in-person + virtual model. Overlaps with Tia on whole-person primary care, chronic condition management (thyroid, hormones, gut), and subscription-based access, though not exclusively women's health.
Broad incumbents
- Hims & Hers Health: Hims & Hers is a large public telehealth incumbent that has expanded into women's primary care, mental health, and dermatology with a subscription + cash-pay model. Competes with Tia's virtual clinic and skin care / aesthetic offerings at scale, though Hims & Hers is not specialty-focused on integrated women's care.
- One Medical (Amazon): One Medical, owned by Amazon, is a tech-forward primary care platform operating hybrid in-person + virtual clinics with membership-based access. Overlaps with Tia's primary care, hybrid model, and membership positioning, though One Medical is broader (not women-specific) and operates at far greater scale.
- Forward: Forward is a tech-forward primary care membership provider with brick-and-mortar clinics emphasizing preventive care and continuous patient monitoring. Overlaps with Tia's hybrid clinic model and membership economics, though Forward is broader in target population.
- Carbon Health: Carbon Health is a hybrid primary and urgent care operator with a tech-enabled clinic network and virtual care app. Competes with Tia on the hybrid care model and tech-enabled patient experience, though Carbon Health is broader (urgent care, primary care, mental health) and not women-specific.
- Privia Health: Privia Health is a national physician enablement and medical group platform with a strong women's health presence across its primary care and OB/GYN provider network. Competes with Tia for women-focused primary care demand and represents a potential strategic acquirer given Tia's specialty positioning.
Emerging players
- Elektra Health: Elektra Health is a virtual menopause care platform offering clinical care, education, and community for women in midlife. Directly comparable to Tia's Perimenopause & Menopause Support service line and Hormone & Vitality Assessment, though narrower in scope (menopause-only, virtual-only).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tia social profiles
Digital presenceTia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tia leadership team
Management profileNumber of profiles
Profiles10 records
Tia funding detail
Funding detailFunding overview
Funding rounds7 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tia
What does Tia do?
Tia operates integrated women's healthcare delivered through 11 physical clinics across Los Angeles, San Francisco, New York, and Scottsdale, plus a Tia Virtual Clinic serving CA, NY, AZ, MA, CT, and NJ. The company provides whole-person primary care, gynecology, mental health, wellness/acupuncture, skin care (medical and aesthetic), perimenopause/menopause support, and weight management under one connected Care Team using a single unified electronic health record and shared Care Plan.
Is Tia a public or private company?
Tia is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tia founded?
Tia was founded in 2016. It employs 251 to 500 people.
Where is Tia based?
Tia is headquartered in New York, United States, in the North America region.
How does Tia make money?
Five revenue lines are on record. Membership Fees are the primary driver. The others are insurance Reimbursements (PPO), cash Pay / Self-Pay Services, aesthetic / Cosmetic Service Fees and patient Out-of-Pocket Payments via Predictable Payments.
Who are Tia's main competitors?
Direct peers on record are Kindbody, Maven Clinic, Caraway Health and Parsley Health. Broad incumbents are Hims & Hers Health, One Medical (Amazon), Forward, Carbon Health and Privia Health. Elektra Health is listed as an emerging player.
Does Tia have an API?
No public API is recorded for Tia.
What industry is Tia in?
Tia's product category is Women's Healthcare Services. Its primary akta.pro industry code is HLALAHAB, Contraception & Family Planning Telehealth (birth control, counseling, follow-up), with a secondary code of HLALADAE, Women’s Health & Family Care Virtual Care (fertility, maternity, pediatrics). Its NAICS code is 621410 and its SIC code is 8011.