Swipesum
Swipesum is a St. Louis-based payments technology and consulting firm (founded 2016) that helps businesses reduce credit card processing costs through its AI-powered Staitment statement audit tool, processor benchmarking across 70+ providers, and outsourced Chief Payments Officer services for clients from Fortune 500 enterprises to small businesses.
- Company typePrivate
- Founded2016
- HeadquartersSaint Louis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Swipesum does
Swipesum is a payments technology and merchant services consultancy founded in 2016 in St. Louis, Missouri, that helps businesses reduce credit card processing costs and modernize payment operations. The company's core proprietary asset is Staitment, an AI-powered statement auditing tool that reads and analyzes merchant processing statements line-by-line in seconds, identifying hidden markups, interchange misbillings, and negotiable rate components — replacing what was historically a 3-21 day manual consultant process. Around this technology Swipesum has built a service portfolio spanning payments optimization, fractional Chief Payments Officer consulting, vendor evaluation against a curated network of 70+ payment providers, chargeback and fraud management, PayFac consulting, embedded payments infrastructure for SaaS platforms, and a bank partner program that licenses Staitment to financial institutions.
Swipesum serves a broad customer base ranging from Fortune 500 enterprises (logos include NAPA, Mr Electric, The RealReal, Molly Maid, LesMills, and New Balance) and banks (Saint Louis Bank) down to small businesses, spanning more than a dozen verticals including eCommerce, SaaS, B2B, franchises, retail, nonprofits, B2G, and investment funds. Headcount is reported in the 11-50 range, with co-founders Michael Seaman (CEO) and Stephen Seaman leading the company alongside CRO Macey Speer. The company has consulted on over $300.5B in cumulative processing volume since 2016, with $30.5B+ consulted in both 2024 and the 2025 period to date.
The business model is predominantly referral/volume-based: Swipesum's services are free to merchants, with revenue generated as commissions from payment processors based on the processing volume Swipesum routes through its partner network. Supplementary revenue streams include enterprise consulting at $50/hour, Staitment software licensing to banks and acquirers/ISOs, and per-analysis Staitment usage at $75 per audit. The go-to-market combines direct enterprise field sales, inside sales for mid-market, a self-serve SMB intake funnel, and a partnership program spanning ISVs, banks, payment facilitators, and referral partners. Disclosed funding totals roughly $5M-plus across a 2018 Arch Angels / St. Louis Arch Angels tranche, a 2020 $1.1M seed led by Cequel III, and a 2022 SEC Form D exempt offering of approximately $3.94M. The company is Inc. 5000-listed for three consecutive years (2022-2024, #729 in 2024) and was recognized as G2 Best Merchant Services 2025.
Swipesum firmographics
Firmographics- Name
- Swipesum
- Legal name
- SwipeSum, Inc.
- Website
- https://swipesum.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Swipesum is a St. Louis-based payments technology and consulting firm (founded 2016) that helps businesses reduce credit card processing costs through its AI-powered Staitment statement audit tool, processor benchmarking across 70+ providers, and outsourced Chief Payments Officer services for clients from Fortune 500 enterprises to small businesses.
- Ownership category
- akta.pro rank
Swipesum industry classification
Industry- Product category
- Payment Processing Consulting
- NAICS
- Other Management Consulting Services (541618), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Services-Management Consulting Services (8742), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)
Keywords
Where Swipesum is headquartered
LocationHeadquarters
- HQ city
- Saint Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Swipesum business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Referral/Volume-Based Compensation: Swipesum's services are completely free for merchants. The company makes money directly from payment processing companies depending on the volume that Swipesum brings to the processors on its platform. This is a referral/volume-based commission model where Swipesum earns a percentage of processing revenue from its partner processors.
- Enterprise Consulting Services: Hourly consulting services for enterprise clients at $50/hr. Includes multi-location retailers, franchises, software & marketplaces, integrated payments & Payment Facilitator advising, e-Commerce, non-profits, and government clients.
- Software Licensing - Staitment: Merchant statement analysis software offered at $75 per analysis. Banks may also opt for a license of the Staitment statement reading software to optimize their merchant program's operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Payment Processing Evaluation to Solution Implementation - Free consulting for most businesses |
| Usage-based | Pay-as-you-go | Enterprise Merchant Services Consulting - Hourly consulting for enterprise clients |
| Unit Pricing | Pay-as-you-go | Merchant Services Statement Analysis - Full access to Staitment software |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Swipesum product offering
Product offeringCore offering
Swipesum provides payment processing consulting and merchant services optimization, auditing monthly processing statements to identify hidden markups and overcharges, then negotiating with a curated network of 70+ payment processors to lower effective rates. The company supplements its consulting with Staitment, a proprietary AI-powered statement audit software that performs line-by-line analysis in seconds and is also licensed to banks and acquirers. Swipesum also delivers embedded payments infrastructure for SaaS platforms and acts as an outsourced Chief Payments Officer for ongoing account management.
Product overview
Swipesum is a payments technology and merchant services consultancy founded in 2016, offering a unified platform of consulting services and proprietary software to help businesses optimize payment processing costs. The core product portfolio centers on Staitment, an AI-powered statement auditing tool that automates line-by-line analysis of merchant processing statements to identify savings. This is complemented by a suite of service offerings: Payments Optimization (end-to-end processing management), Payments Consulting (fractional Chief Payments Officer), Chargebacks & Security, Vendor Evaluation (processor benchmarking against 70+ providers), Embedded Payments Solutions (for SaaS platforms), PayFac Consulting, the Bank Partner Program, and Staitment licensing for acquirers/ISOs/agents. The ecosystem includes over 70 payment provider partners including Stripe Connect, Finix, Zift, Elavon, Chase Paymentech, Global Payments, Worldpay, and Square. Clients span 16 industries including eCommerce, SaaS, B2B, retail, franchises, banks, nonprofits, B2G, and investment funds.
Differentiator
Problem solved
Functional benefit
Brands
- Staitment: Proprietary AI-powered merchant statement analysis software that instantly analyzes processing statements and creates digital cost-comparison proposals.
Products and services
- Staitment AI-powered proprietary statement reading software that instantly analyzes merchant processing statements line-by-line, verifying interchange rates, identifying hidden markups and fees, and generating digital cost-comparison proposals within minutes. Used internally by Swipesum consultants, sold per analysis, and licensed to banks and acquirers/ISOs/agents.
- Payments Optimization End-to-end payment processing optimization service that audits current processing arrangements, renegotiates with 70+ providers, and manages implementation and ongoing monitoring to lower effective merchant processing rates.
- Payments Consulting Fractional Chief Payments Officer consulting covering vendor due diligence, contract redlining, software and hardware setup, automated statement audits, and ongoing account monitoring and customer service.
- Chargebacks & Security Dispute handling and fraud protection services that address chargebacks before they reach the processor, reducing fraud exposure and chargeback fines while supporting recurring payments, fees optimization, and interchange management.
- Vendor Evaluation Processor evaluation and comparison service that benchmarks existing processor relationships against a curated network of 70+ payment providers to identify the most competitive rates and solutions for each business.
- Embedded Payments Solutions Embedded payment infrastructure for SaaS and software platforms that enables users to pay, get paid, and manage transactions within the product, featuring API-first integrations, automated sub-merchant onboarding, white-labeled dashboards, revenue-sharing models, and compliance automation without requiring the client to obtain a PayFac license.
- PayFac Consulting Expert guidance for businesses looking to become payment facilitators or optimize existing PayFac workflows, covering underwriting, risk management, payment processing regulations, and white-labeled payment experiences without requiring the client to obtain their own PayFac license.
- Bank Partner Program Program for banks to either outsource their entire merchant services operation to Swipesum or license the Staitment software to enhance an existing merchant program, providing access to 70+ payment providers and an outsourced Chief Payments Officer function.
- Staitment for Acquirers, ISOs & Agents Merchant statement analysis software licensed to acquirers, ISOs, and agents that automates analysis to identify pricing discrepancies, verify interchange rates, and generate data-driven proposals, enabling faster deal closures with instant analysis and digital cost-comparison proposals.
Quantifiable outcome
- 60% reduction in effective rate within 45 days of first audit
- +5 more outcomes
Companies that use Swipesum
Customer profileNamed customers9 records
Segments14 records
Ideal customer profiles4 records
Swipesum technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature2 records
Swipesum partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core, key and minor.
- ElavoncoreOne of 70+ payment providers in Swipesum's network. Elavon is a top five global acquirer and primary mid-market processor recommendation for Canadian clients.
- StripecoreOne of 70+ payment providers in Swipesum's network, frequently compared against in educational content, partnered with for embedded payments solutions.
- NMIcorePayment gateway partner in Swipesum's network of 70+ providers, recommended for omnichannel rollouts and ISV embedded payments.
- TSYScorePart of Swipesum's curated provider network, included in the network of 70+ payment providers.
- Chase PaymentechcorePart of Swipesum's curated provider network, included in the network of 70+ payment providers.
- Global PaymentscorePart of Swipesum's curated provider network, included in the network of 70+ payment providers.
- WorldpaycorePart of Swipesum's curated provider network, included in the network of 70+ payment providers.
- First DatacorePart of Swipesum's curated provider network, included in the network of 70+ payment providers.
- ZiftcoreEmbedded payments platform partner for SaaS platforms, mentioned in Swipesum's embedded payments solutions for building payment infrastructure.
- FinixcorePayment infrastructure platform partner, included in Swipesum's network of 70+ providers for building embedded payment solutions.
- Stripe ConnectcorePayment facilitator platform partner for building embedded payments, white-labeled dashboards, and PayFac-in-a-box solutions.
- INV FintechkeySwipesum was accepted into the 9th class of INV Fintech's accelerator cohort in June 2020 for their work on Staitment, an AI-powered credit card processing statement reader.
- ClearbancminorBusiness partner listed on Swipesum's partnership page, types include ISVs, banks, payment facilitators, integrated partners, referral partners.
- Web.comminorBusiness partner listed on Swipesum's partnership page, types include ISVs, banks, payment facilitators, integrated partners, referral partners.
- Saint Louis BankminorBusiness partner listed on Swipesum's partnership page.
- Nexstar NetworkminorBusiness partner listed on Swipesum's partnership page, types include ISVs, banks, payment facilitators, integrated partners, referral partners.
- AndersminorBusiness partner listed on Swipesum's partnership page.
- NeighborlyminorBusiness partner listed on Swipesum's partnership page.
- VGMminorBusiness partner listed on Swipesum's partnership page, types include ISVs, banks, payment facilitators, integrated partners, referral partners.
- ShopifycoreE-commerce platform partner in Swipesum's network of 70+ payment providers, frequently discussed in educational content.
- SquarecorePayment processor partner in Swipesum's network, frequently compared against in educational content.
- FiservcorePayment technology partner in Swipesum's network, one of the largest global acquirers.
- FreedomPaycorePayment technology partner in Swipesum's network of 70+ providers.
- CybersourcecorePayment gateway partner in Swipesum's network of 70+ providers.
- Jack HenrycoreBanking technology partner in Swipesum's network of 70+ providers.
- MastercardcoreCard network partner in Swipesum's provider network for processing solutions.
- ACIcorePayment technology partner in Swipesum's network of 70+ providers.
Scale indicators16 records
Recent moves6 records
Expansion highlights6 records
Swipesum competitors and assessment
Company assessmentBroad incumbents
- Stripe: Global payments processor and the dominant embedded-payments platform via Stripe Connect. Swipesum routes volume to Stripe while also helping merchants optimize against Stripe's published pricing, making Stripe both a partner and a structural competitor to its intermediary role.
- Square (Block): Major payment processor serving SMBs and enterprise merchants with transparent, bundled pricing. Square's simplified fee structure competes directly with the cost-optimization value proposition Swipesum sells to merchants.
Emerging players
- Treasury Prime: Banking-as-a-service platform enabling fintechs and SaaS companies to embed bank accounts and payments. Comparable to Swipesum's Bank Partner Program in helping banks modernize and outsource merchant/payments operations.
- Modern Treasury: Payment operations platform for moving money at scale, including reconciliation and embedded payments infrastructure. Comparable to Swipesum in modernizing payment operations for enterprise and SaaS clients.
Direct peers
- Finix: Embedded payments infrastructure platform for SaaS companies and ISVs. Direct overlap with Swipesum's Embedded Payments Solutions and PayFac Consulting offerings; both help platforms monetize payments without obtaining a PayFac license.
- North (NorthABM): Payments consultancy and merchant services broker focused on interchange optimization and processor selection for SMB and mid-market merchants. Direct overlap with Swipesum's core auditing and consulting offering.
- Clearly Trax: Payments cost optimization and statement auditing consultancy serving B2B and enterprise merchants. Closest direct competitor in merchant services statement review and processor renegotiation services.
- Zift (formerly Onbe): Embedded payments and disbursement platform serving SaaS and enterprise clients. Comparable to Swipesum in offering white-labeled dashboards, API integrations, and revenue-sharing models for software platforms embedding payments.
- Merchant Allies: Independent merchant services broker and payments consultant. Comparable GTM model: free statement audits, processor matching from a multi-bank network, and ongoing account management — similar to Swipesum's core service stack.
Others
- CardRates.com: Payment processor comparison and lead-generation site. Complementary to Swipesum: both educate merchants on interchange and processor selection, and CardRates has previously spotlighted Swipesum as a recommended supplier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Swipesum social profiles
Digital presenceSwipesum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Swipesum leadership team
Management profileNumber of profiles
Profiles3 records
Swipesum funding detail
Funding detailFunding overview
Funding rounds5 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Swipesum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Swipesum
What does Swipesum do?
Swipesum provides payment processing consulting and merchant services optimization, auditing monthly processing statements to identify hidden markups and overcharges, then negotiating with a curated network of 70+ payment processors to lower effective rates. The company supplements its consulting with Staitment, a proprietary AI-powered statement audit software that performs line-by-line analysis in seconds and is also licensed to banks and acquirers. Swipesum also delivers embedded payments infrastructure for SaaS platforms and acts as an outsourced Chief Payments Officer for ongoing account management.
Is Swipesum a public or private company?
Swipesum is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Swipesum founded?
Swipesum was founded in 2016. It employs 11 to 50 people.
Where is Swipesum based?
Swipesum is headquartered in Saint Louis, United States, in the North America region.
How does Swipesum make money?
Three revenue lines are on record. Referral/Volume-Based Compensation is the primary driver. The others are enterprise Consulting Services and software Licensing - Staitment.
Who are Swipesum's main competitors?
Broad incumbents on record are Stripe and Square (Block). Emerging players are Treasury Prime and Modern Treasury. Direct peers are Finix, North (NorthABM), Clearly Trax, Zift (formerly Onbe) and Merchant Allies. CardRates.com is listed as an others.
Does Swipesum have an API?
No public API is recorded for Swipesum.
What industry is Swipesum in?
Swipesum's product category is Payment Processing Consulting. Its primary akta.pro industry code is BPAMAFAF, Bill Pay, Invoicing & Payables Platforms. Its NAICS code is 541618 and its SIC code is 8742.