Magfi

Chat Community Advertising Technologymagfiads.com

Company typePrivate
Founded2023
HeadquartersIstanbul
Headcount11–50
GTM typeB2B
OfferingSoftware

Magfi firmographics

Firmographics

Name: Magfi
Legal name: Magfi Dijital Medya Bilişim Teknolojileri Yazılım ve Reklamcılık Anonim Şirketi
Website: https://magfiads.com
Company type: Private
Founded year: 2023
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

Magfi industry classification

Industry

Product category: Chat Community Advertising Technology
NAICS: Advertising Agencies (541810), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
SIC: Services-Advertising Agencies (7311)
akta.pro industry: PRIMARYBPAMALAJ
Social Media Management, Scheduling & Community Tools
Business & Public Services/Web, Mobile & Digital Platforms/Advertising, Marketing & Creator Monetization Platforms
SECONDARYMPACAJAE
Messaging-Led Community Platforms (Chat/Group Communities)
Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Social Networking & Community Platforms
SECONDARYHDADALAG
Spam, Fake Engagement & Content Abuse Prevention
Hardware, Technology & Telecom/Cybersecurity/Fraud, Bot & Abuse Prevention
SECONDARYMPAAAOAI
Social Media Reputation & Community Management
Media, Entertainment & Sports/Advertising, Marketing & PR Services/Reputation Management & Crisis Communications

Keywords

Telegram advertising platform
Discord community advertising
Chat community monetization
Programmatic ad network
AI-powered ad targeting

Where Magfi is headquartered

Location

Headquarters

HQ city: Istanbul

Offices1 record

Markets served

Magfi business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

Advertising Platform Fees: Magfi charges advertisers for placing targeted ads across Telegram and Discord communities. The platform facilitates ad placement and charges for ad inventory access.
Publisher Monetization: Magfi enables Telegram and Discord community owners to monetize their audiences through AI-powered brand matching. Publishers earn from ad placements while focusing on content creation.
Agency Partnerships: Magfi serves global advertising agencies (WPP, Havas, Dentsu, Publicis, etc.) with scalable campaign management, suggesting enterprise-level advertising spend management.

Pricing tiers

Model	Billing	Price
Other	Pay-as-you-go	Self-serve platform with no sales call required

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Magfi product offering

Product offering

Core offering

Magfi operates an AI-powered advertising platform that enables brands and agencies to place targeted ad campaigns inside Telegram and Discord communities, with 16,000+ channels and over 1.7 billion combined monthly reach. The platform also enables community owners (publishers) to monetize their Telegram and Discord channels through AI-driven brand matching, transforming fragmented manual community advertising into a programmatic network.

Product overview

Magfi offers a unified advertising platform called Magfi Ads that connects brands with audiences across Telegram and Discord communities. The platform consists of a single core product that serves two user segments: advertisers (brands seeking to reach engaged communities) and publishers (community owners monetizing their channels). Key features include AI-powered smart ad placements, brand-safe verified channels, bot-free traffic validation, real-time campaign tracking, and multi-country campaign management from a single dashboard. The company positions itself as a programmatic network that transforms fragmented manual ad placement into an automated, scalable solution.

Differentiator

Problem solved

Functional benefit

Products and services

Magfi Ads Platform AI-powered advertising platform that lets brands and agencies launch targeted ad campaigns across 16,000+ Telegram and Discord communities, and lets community owners monetize their channels through AI-driven brand matching. Includes self-serve campaign setup, programmatic demand pipeline, real-time analytics, brand safety controls, and ad formats spanning feed posts, pinned posts, instant notifications, and Discord chat placements.

Quantifiable outcome

1.5B+ monthly reach on Telegram
+5 more outcomes

Companies that use Magfi

Customer profile

Named customers14 records

Segments3 records

Ideal customer profiles4 records

Magfi technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Magfi partnerships and signals

Strategic signal

Scale indicators7 records

Recent moves7 records

Magfi competitors and assessment

Company assessment

Direct peers

Telega.io: Telegram-native advertising platform that lets brands buy placements across Telegram channels and groups. Directly comparable to Magfi in product (Telegram ad placements), customer base (brand advertisers), and revenue model (CPC/CPM media buying).

Broad incumbents

Telegram Ads (official): Telegram's first-party advertising platform operated by the platform itself. As the inventory owner and platform incumbent, it competes directly with Magfi's Telegram reach and could, at any time, restrict third-party access to the same inventory.
MGID: Established native advertising network operating at global scale with a self-serve platform and AI-driven targeting. Comparable to Magfi on programmatic native ad serving, AI-powered matching, and brand-safety tooling, though focused on web/mobile rather than chat communities.
Taboola: Public, large-scale native advertising platform serving brand advertisers via open-web placements and AI-driven audience matching. Comparable business model (programmatic native, performance-oriented brand budgets, agency partnerships), with deeper enterprise penetration and capital base.
Outbrain: Global native advertising network that places brand content in publisher feeds. Comparable to Magfi in serving brand advertisers via feed-style placements, agency partnerships, and AI-powered targeting, but at much larger scale on open-web inventory.
Elama: Cross-channel digital advertising platform offering self-serve media buying across push, pop, and native formats. Comparable as a self-serve ad-tech platform serving brand and agency buyers, but operating in different inventory formats than Magfi's chat-community placements.
Adsterra: Global ad network offering programmatic display, pop-under, and native placements. Comparable as a programmatic ad network with self-serve buying and anti-fraud tooling, though focused on web/mobile inventory rather than Telegram/Discord communities.
HilltopAds: Global ad network specializing in pop-under, push, and native traffic with anti-fraud technology. Comparable to Magfi in operating a programmatic network with anti-bot validation and serving brand/agency demand, though focused on browser-based inventory rather than chat communities.

Emerging players

SendPulse: Multi-channel marketing platform with native Telegram channel and chatbot monetization tools. Comparable overlap with Magfi on Telegram-native ad placements and SMB self-serve onboarding, though SendPulse is a broader CRM/messaging suite rather than a chat-advertising specialist.
Plugilo: Early-stage platform enabling brand advertising inside chat and community environments. Comparable to Magfi's emerging-market position in chat-monetization tooling, with similar publisher-monetization and brand-placement product surface area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Magfi financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Magfi leadership team

Management profile

Number of profiles

Profiles2 records

Magfi funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Magfi M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magfi

What does Magfi do?

Is Magfi a public or private company?

Magfi is a private company. It is classified as venture growth investor backed and is currently operating.

When was Magfi founded?

Magfi was founded in 2023. It employs 11 to 50 people.

Where is Magfi based?

Magfi is headquartered in Istanbul.

How does Magfi make money?

Three revenue lines are on record. Advertising Platform Fees are the primary driver. The others are publisher Monetization and agency Partnerships.

Who are Magfi's main competitors?

Telega.io is listed as a direct peer. Broad incumbents are Telegram Ads (official), MGID, Taboola, Outbrain, Elama, Adsterra and HilltopAds. Emerging players are SendPulse and Plugilo.

Does Magfi have an API?

No public API is recorded for Magfi.

What industry is Magfi in?

Magfi's product category is Chat Community Advertising Technology. Its primary akta.pro industry code is BPAMALAJ, Social Media Management, Scheduling & Community Tools, with a secondary code of MPACAJAE, Messaging-Led Community Platforms (Chat/Group Communities). Its NAICS code is 541810 and its SIC code is 7311.