Petsy

What Petsy does

Petsy is a Polish online two-sided marketplace, headquartered in Warsaw, that connects pet owners with locally-based, independently verified petsitters for short-term pet care services including overnight boarding, home visits, and dog walking. The platform operates across more than 40 Polish cities and 4 cities in the Czech Republic, with a network of 6,000+ verified sitters serving a user base of more than 90,000, supported by 40,000+ reviews averaging a 4.9 rating.

The platform is delivered through the petsy.pl web portal and dedicated iOS and Android mobile applications, featuring real-time location-based search, booking management, in-app messaging, photo and video updates, and Stripe-integrated payments. A core operating principle is its three-step sitter vetting process — Stripe-based identity verification, document and experience review, and a video interview — under which only one in ten applicants is accepted. Core products are Boarding, Home Visits, and Dog Walking, supplemented by the Petsy Care protection package (PLN 10,000 third-party liability and PLN 2,000 treatment coverage, plus 24/7 vet and behaviorist telehealth), specialist Behaviorist and Veterinary Technician categories, and a 100-page e-book used to professionalize the sitter supply.

Petsy monetizes via marketplace commissions on each booking and runs a fully self-serve, product-led go-to-market motion in which pet owners onboard via web or app and book without sales intervention. Average pricing is 95 PLN per night for boarding, 34–50 PLN per home visit, and from 38 PLN per dog walk, with a 10% first-booking discount to drive initial conversion. Customer acquisition relies on iOS/Android app store presence, location- and service-specific SEO pages, an email newsletter with pet-care content, and referral incentives; the company raised €1.1M in September 2024 from over 30 business angels and private investors to fund European expansion beyond the Polish and Czech markets.

Name

Petsy

Legal name

Petsy

Website

https://petsy.pl

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Petsy is a Polish online marketplace connecting pet owners with locally verified petsitters for overnight boarding, home visits, and dog walking, serving 90,000+ users and 6,000+ sitters across 40 Polish and 4 Czech cities.

Ownership category

akta.pro rank

Product category

Pet Care Marketplace

NAICS

Pet Care (except Veterinary) Services (81291), Pet Care (except Veterinary) Services (812910)

akta.pro primary industry

Long-Term/Extended-Stay Boarding (HSANADAJ)

akta.pro secondary industry

Drop-In Visits (Feeding, Water, Litter, Potty Breaks) (HSANAEAA)

Keywords

• Pet care marketplace
• Pet sitting services
• Dog walking platform
• Pet boarding services
• Verified petsitter network

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices7 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Marketplace Commission/Service Fees: Platform takes a commission on each booking transaction between pet owners and petsitters. Pricing varies by service type and petsitter rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Petsy operates a two-sided online marketplace that connects pet owners with locally verified, vetted petsitters for three core service types: overnight boarding at the sitter's home, home visits where the sitter comes to the owner's residence, and dog walking. Every booking includes the Petsy Care protection package (insurance plus 24/7 veterinary and behaviorist support), and the platform screens sitters through a three-step verification that admits only 1 in 10 applicants.

Product overview

Petsy is a Polish pet care marketplace operating as a unified platform that connects pet owners with verified local petsitters. The core offering includes three service types: Boarding (overnight stays at the petsitter's home), Home Visits (care at the owner's home), and Dog Walking. The platform differentiates through its Petsy Care protection package — an add-on providing insurance, 24/7 veterinary telehealth, and behaviorist support. Petsy also offers a mobile app for iOS and Android, a petsitter e-book training resource, and specialized care categories for behaviorists and veterinary technicians. The platform operates across 40+ Polish cities and 4 Czech Republic cities, with over 90,000 users and 6,000+ petsitters.

Differentiator

Problem solved

Functional benefit

Products and services

• Petsy Marketplace Online two-sided marketplace that connects individual pet owners with locally verified petsitters for boarding, home visits, and dog walking services across 40+ Polish cities and 4 Czech Republic cities.
• Boarding Overnight pet care provided at the verified petsitter's home, with pricing that varies by sitter, location, and pet type.
• Home Visits Care service in which a verified petsitter visits the pet owner's home to feed, check on, and attend to the pet during the owner's absence.
• Dog Walking Professional dog walking services delivered by verified petsitters in the pet owner's local area.
• Petsy Care Protection Package Insurance and support bundle attached to every booking, combining third-party liability and treatment-cost insurance with 24/7 free veterinary telehealth and behaviorist consultations.
• Petsy Mobile App Native iOS and Android applications that give pet owners and petsitters access to search, booking, in-app messaging, and care updates from mobile devices.
• Petsitting E-book 'Petsitting to wielka rzecz' 100+ page digital guide for petsitters covering pet care skills, animal behavior, first aid, and basic pet health.

Quantifiable outcome

• Only 1 in 10 petsitter applicants passes the verification process
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

One partnership is on record.

• StripecoreTechnology or IntegrationStripe is used as an external partner for identity verification during the three-step petsitter vetting process. All petsitter candidates undergo identity and personal data verification through Stripe.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Rover: Global pet-sitting and dog-walking marketplace that pioneered the verified-sitter model Petsy replicates; directly comparable on platform mechanics, two-sided marketplace, and trust/insurance features.
• Wag!: US-based on-demand dog walking and pet care marketplace; competes head-to-head with Petsy on core booking flow, walker verification, and insurance-backed bookings.
• Pawshake: Europe-focused pet-sitting marketplace operating across multiple EU countries; closest geographic peer to Petsy and most likely head-to-head competitor in Czech and other CEE markets.
• PetBacker: Global pet care marketplace with strong presence in Asia and Europe; directly comparable offering of pet sitting, boarding, walking with similar two-sided marketplace mechanics.
• DogBuddy (Barkibu): European dog-sitting and walking marketplace (now part of Barkibu); operates across multiple EU markets and competes with Petsy for sitters and pet owners in continental Europe.
• TrustedHousesitters: Subscription-based house- and pet-sitting platform with a global footprint; competes for the same 'in-home care' use case with a different monetization model.
• Holidog: European pet-sitting and dog-walking marketplace with operations in France, Germany, and other EU markets; overlaps Petsy on services, geography, and target segment.
• PetSitter.com: Online pet-sitter directory and booking platform in North America/Europe; comparable on matching pet owners with sitters though with lighter verification.

Emerging players

• Vetster: Online veterinary telehealth platform; overlaps with Petsy's bundled 24/7 vet support offering and could partner or compete for high-value pet-care spend.

Broad incumbents

• PetSmart: Large North American pet-care retailer and services platform (grooming, boarding, training); a broad incumbent Petsy could partner with or compete against for ancillary services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xinstagram.com/mypetsypl
• Instagraminstagram.com/mypetsypl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petsy