Bravo Rewards
Bravo Rewards operates a digital dining gift card and rewards platform serving Metro Vancouver diners and 500+ partner restaurants, including Michelin-recommended venues. Users buy eGift cards redeemable by QR code, while restaurants receive upfront cash for store credit.
- Company typePrivate
- Founded2024
- HeadquartersBurnaby, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Bravo Rewards does
Bravo Rewards (legal entity: Bravo Technology Inc., headquartered at 13575 Commerce Pkwy, Richmond, British Columbia) operates a digital dining gift card and rewards platform focused exclusively on Metro Vancouver. The company sells eGift cards in preset denominations of $20, $50, $100, $200, and $500 that are redeemable at more than 500 partner restaurants via QR code delivered by email and optionally stored in Apple Wallet, with no app download required for redemption. A companion Bravo Rewards mobile app on iOS and Android adds a link/top-up/scan-to-pay cashback layer, and a Restaurant Partner Portal allows venues to join the network. As of April 2026, the company reports more than 40,000 users and partners spanning quick-service (A&W Canada) through Michelin-recommended fine dining (ELEM, L'Abattoir, PiDGiN, Torafuku, Moltaqa, Neptune Palace).
The technology stack is built around conventional payments and reservation infrastructure: Stripe processes credit card payments (Visa, Mastercard, American Express), Payfacto handles underlying payment processing, and AllScale provides a stablecoin checkout enabling USDT/USDC purchases, positioned as compliant with the GENIUS Act. Reservation integrations with OpenTable, Resy, Toast Tab, and SevenRooms are wired into individual partner restaurant pages. Bravo earns revenue through a combination of gift card breakage (face value minus redemption, though cards "never expire" implying low breakage), spreads on upfront store credit purchases from restaurant partners (which it then resells via its app), and unit-priced corporate bulk orders above $5,000 CAD. Founded in 2024, the company has raised approximately $4M across December 2023 and 2024 rounds led by Celtic House Asia Partners with participation by Hat-Trick Capital, and is led by Founder and CEO Max So.
Bravo Rewards firmographics
Firmographics- Name
- Bravo Rewards
- Legal name
- Bravo Technologies Inc.
- Website
- https://bravoup.ca
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bravo Rewards operates a digital dining gift card and rewards platform serving Metro Vancouver diners and 500+ partner restaurants, including Michelin-recommended venues. Users buy eGift cards redeemable by QR code, while restaurants receive upfront cash for store credit.
- Ownership category
- akta.pro rank
Bravo Rewards industry classification
Industry- Product category
- Digital Dining Gift Cards
- akta.pro primary industry
- Private-Label & Store Card Schemes (FSAMAAAE)
- akta.pro secondary industry
- Prepaid, Gift Cards & Voucher-Based Payments (MPAEALAE)
Keywords
Where Bravo Rewards is headquartered
LocationHeadquarters
- HQ city
- Burnaby
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Bravo Rewards business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Others
Revenue model
- eGift Card Sales: Bravo sells digital gift cards at preset denominations ($20, $50, $100, $200, $500) for use at 500+ partner restaurants. Cards never expire. The company earns revenue on the difference between face value sold and redemption rates (breakage).
- Store Credit Purchase Model: Bravo purchases restaurant store credit upfront from partner restaurants, providing them with immediate cash flow. The company then markets the restaurant to drive diners who redeem the credit through the Bravo App. This creates a two-sided marketplace revenue dynamic.
- Corporate Bulk Orders: Large corporate orders of $5,000 CAD or more receive dedicated support and may qualify for corporate pricing. This B2B revenue stream targets businesses for employee rewards, client appreciation, and corporate gifting.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard eGift Card - $20 denomination |
| Unit Pricing | Pay-as-you-go | Standard eGift Card - $50 denomination |
| Unit Pricing | Pay-as-you-go | Standard eGift Card - $100 denomination |
| Unit Pricing | Pay-as-you-go | Standard eGift Card - $200 denomination |
| Unit Pricing | Pay-as-you-go | Standard eGift Card - $500 denomination |
| Unit Pricing | Pay-as-you-go | Corporate Bulk Orders |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Bravo Rewards product offering
Product offeringCore offering
Bravo Rewards sells a unified digital dining gift card accepted at 500+ Metro Vancouver restaurants, including Michelin-recommended establishments. Customers purchase preset-denomination eGift cards ($20–$500) online via Stripe (Visa/Mastercard/Amex) or AllScale (USDT/USDC) and redeem them at partner restaurants by QR code without downloading an app. The companion Bravo Rewards App adds a scan-to-pay cashback experience, and the company purchases restaurant store credit upfront to provide partners with immediate cash flow.
Product overview
Bravo Rewards operates as a unified dining rewards and gift card platform centered on two interconnected products: the Bravo eGift Card and the Bravo Rewards App. The eGift Card is a digital gift card accepted at 500+ Metro Vancouver restaurants, purchasable in denominations from $20 to $500 via credit card or stablecoins (USDT/USDC). The companion Bravo Rewards App enables users to link payment cards, top up balances, and pay with QR codes while earning cashback rewards. Corporate bulk ordering provides business gifting capabilities, while the Restaurant Partner Portal allows venues to join the network and receive upfront cash for store credit. The platform is headquartered in Richmond, British Columbia, and was founded in 2024.
Differentiator
Problem solved
Functional benefit
Products and services
- Bravo eGift Card A digital dining gift card accepted at 500+ partner restaurants across Metro Vancouver. Purchasers choose preset denominations ($20, $50, $100, $200, $500), receive the card instantly via email with a personal message, and the recipient redeems it by showing a QR code at the restaurant (or from Apple Wallet). Cards never expire, support a maximum balance of $2,000 per card, and accept Visa, Mastercard, American Express, and USDT/USDC stablecoins.
- Bravo Rewards App A mobile application for iOS and Android that lets users link payment cards, top up balances, and pay with QR codes at 500+ Metro Vancouver partner restaurants while earning cashback rewards. Provides a scan-to-pay experience layered on top of the Bravo eGift Card network.
- Corporate eGift Cards (Bulk Ordering) A bulk purchasing option for businesses that want Bravo eGift Cards for employee rewards, client appreciation, and corporate gifting. Orders over $5,000 CAD qualify for corporate pricing and dedicated account management via [email protected]; smaller bulk orders of 10 or fewer cards can be placed through the standard purchase flow.
- Restaurant Partner Program A partnership offering for Metro Vancouver restaurants of all sizes, from quick-service to Michelin-recommended fine dining. Restaurants join Bravo's network, receive upfront cash for store credit with no loans or interest, and benefit from diner traffic and cross-promotion across the Bravo App and ecosystem.
- Stablecoin Gift Card Purchase (USDT/USDC) A purchasing method for Bravo eGift Cards that lets crypto users pay with USDT or USDC stablecoins through the AllScale checkout integration. Designed for users who want to spend stablecoins at restaurants without needing a bank account, credit card, or self-custodial digital wallet.
Quantifiable outcome
- 40,000+ users in under 2 years since founding in 2024
- +1 more outcomes
Companies that use Bravo Rewards
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Bravo Rewards technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
Bravo Rewards partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AllScalecoreAllScale provides stablecoin checkout integration enabling Bravo diners to pay using stablecoins like USDC without needing digital wallets. AllScale's platform is positioned as compliant with the GENIUS Act and automates stablecoin workflows for small businesses. The integration allows Bravo to accept USDT/USDC payments for eGift cards.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Bravo Rewards competitors and assessment
Company assessmentRegional players
- Gift Up: UK-based digital gift card platform focused on restaurants, cafes, and hospitality SMBs. Operates the same core concept (digital gift cards for a network of merchants) in a different geography with comparable product positioning.
Direct peers
- Giftbit: Vancouver-based digital gift card distribution platform for businesses, offering bulk gift card delivery across multiple merchants. Closest comparable by geography, business model (digital gift card SaaS), and target customer overlap.
- Tremendous: Digital rewards and gift card delivery platform serving businesses for payouts, incentives, and consumer rewards across many merchants. Direct comparator for Bravo's corporate gifting and bulk distribution use cases, with a more mature B2B funnel.
- Restaurant.com: US-based platform selling discounted restaurant certificates/gift cards across a multi-restaurant network. Direct concept analog to Bravo's model — multi-restaurant dining gift card accepted at a network of partner venues — though at much larger and more mature scale.
- Raise: Online marketplace for buying and selling gift cards at discount, monetizing the secondary gift card market. Comparable platform model for digital gift cards across multiple merchants, although Bravo operates on the issuance/redeem side rather than resale.
Broad incumbents
- Blackhawk Network: Global leader in branded gift card and prepaid payment networks, operating gift card programs for major retailers and restaurants. Same underlying industry (multi-merchant gift card schemes) at vastly larger scale, with overlapping merchant acquisition and breakage economics.
- Block (Square): Square's restaurant and SMB tools include Square Gift Cards and loyalty functionality accepted across millions of merchants. Comparable in providing digital gift card infrastructure to restaurants and SMBs, with much broader merchant reach and balance sheet.
- Toast: Restaurant POS platform with built-in gift card, loyalty, and online ordering modules that competes for the same restaurant relationships. Bravo integrates with Toast (per integration data), positioning Toast as both a partner channel and a competitive incumbent.
- InComm Payments: Prepaid gift card and payment technology provider powering many retail gift card programs worldwide. Comparable as a multi-merchant stored-value / gift card scheme operator, though with a much broader retail and financial services portfolio.
- OpenTable: Dominant restaurant reservation platform that also offers digital gift cards to its restaurant network. Overlaps directly with Bravo's restaurant partner base and gift card product, with vastly larger diner reach and brand recognition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Bravo Rewards social profiles
Digital presenceBravo Rewards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bravo Rewards leadership team
Management profileNumber of profiles
Profiles1 record
Bravo Rewards funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bravo Rewards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bravo Rewards
What does Bravo Rewards do?
Bravo Rewards sells a unified digital dining gift card accepted at 500+ Metro Vancouver restaurants, including Michelin-recommended establishments. Customers purchase preset-denomination eGift cards ($20–$500) online via Stripe (Visa/Mastercard/Amex) or AllScale (USDT/USDC) and redeem them at partner restaurants by QR code without downloading an app. The companion Bravo Rewards App adds a scan-to-pay cashback experience, and the company purchases restaurant store credit upfront to provide partners with immediate cash flow.
Is Bravo Rewards a public or private company?
Bravo Rewards is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bravo Rewards founded?
Bravo Rewards was founded in 2024. It employs 11 to 50 people.
Where is Bravo Rewards based?
Bravo Rewards is headquartered in Burnaby, Canada, in the North America region.
How does Bravo Rewards make money?
Three revenue lines are on record. eGift Card Sales are the primary driver. The others are store Credit Purchase Model and corporate Bulk Orders.
Who are Bravo Rewards's main competitors?
Gift Up is listed as a regional player. Direct peers are Giftbit, Tremendous, Restaurant.com and Raise. Broad incumbents are Blackhawk Network, Block (Square), Toast, InComm Payments and OpenTable.
Does Bravo Rewards have an API?
No public API is recorded for Bravo Rewards.
What industry is Bravo Rewards in?
Bravo Rewards's product category is Digital Dining Gift Cards. Its primary akta.pro industry code is FSAMAAAE, Private-Label & Store Card Schemes, with a secondary code of MPAEALAE, Prepaid, Gift Cards & Voucher-Based Payments.