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Social Chain

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uuid0002fww

Namestring
Social Chain
Legal namestring
Social Chain Limited
Websiteurl
socialchain.com
Company typeenum
Private
Founded yearint
2013
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersManchester, United Kingdom
HQ citystring
Manchester
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices8 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
social media marketing, influencer marketing, content production services, creator campaign management, paid social advertising
Industry4 codes
1Social Media & Community Management
CodeBPAFAAAEPrimaryYes
2Paid Social Advertising
CodeBPAFACABPrimaryNo
3Paid Social Advertising Management
CodeMPAAACACPrimaryNo
4Social Media Management, Scheduling & Community Tools
CodeBPAMALAJPrimaryNo
NAICS code2 codes
  • Advertising, Public Relations, and Related Services5418
  • Media Buying Agencies54183
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Social Media Marketing Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Social Media Marketing Services
TypeProfessional Services
Description

Professional services revenue generated through social media strategy consulting, creative content production, influencer/creator campaign management, community management, and social media account management for enterprise clients. Services delivered on project and retainer basis.

socialchain.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1SocialMinds
Description

A community of experts and thought leaders committed to demystifying the fast-paced world of social, featuring podcasts, industry insights, thought leadership, news, and live events.

socialchain.com
Core offering1 text field

Social Chain is a B2B social media marketing agency that delivers end-to-end social media services for enterprise brands, including social strategy, creative content production, influencer/creator campaign management, community management, and paid social amplification across TikTok, Instagram, X, YouTube, Facebook, and LinkedIn. The agency supplements its client work with SocialMinds, a thought-leadership community platform combining a podcast, live events, and industry insights, and operates The Fifth as its dedicated influencer marketing division.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • TikTok Music campaign: 468k followers, +4.5m engagements, +232m video views
+4 more records
Product overview1 text field

SocialChain is a social media marketing agency operating as part of Brave Bison group. The company offers a unified portfolio centered on social media management services including social strategy, creative content production, creator partnerships, and paid social across platforms such as TikTok, Instagram, X, YouTube, Facebook, and LinkedIn. The core offering is supplemented by SocialMinds, a community platform combining a podcast, live events, and industry insights. The company also operates The Fifth as its dedicated influencer marketing division.

Product and service5 records
1SocialChain Social Media Management
CategorySocial Media Marketing Services
Description

Full-service social media marketing agency offering social strategy, content creation, creator partnerships, influencer campaigns, and paid social management for enterprise brands across platforms including TikTok, Instagram, X, YouTube, Facebook, and LinkedIn.

2SocialMinds Community Platform
CategoryCommunity and Thought Leadership
Description

A community platform and sub-brand offering a podcast featuring insights from brands like Duolingo, Ryanair, and Oatly; industry-leading live events; and social news updates for marketing professionals.

3SocialMinds Live Events
CategoryEvents and Conferences
Description

Industry conference series bringing together brands and social platforms for live discussions on social-first marketing strategy, paid/owned/earned media integration, and creator marketing.

4SocialMinds Podcast
CategoryContent and Media
Description

Award-winning podcast delivering actionable insights from top brands on social media strategy, featuring episodes with Duolingo, Ryanair, Oatly, and other major brands.

5The Fifth (Influencer Marketing Division)
CategoryInfluencer Marketing Services
Description

Social Chain's dedicated influencer marketing division handling creator partnerships, talent management, and creator-led campaigns for clients, acquired in April 2025.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Social Chain is a trading name of Social Chain Limited and part of the Brave Bison group of companies. Brave Bison serves as the parent company and controller, with Social Chain operating as part of the consolidated group providing social media marketing services.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK-based social media agency specialising in TikTok and Gen-Z-focused creator campaigns for major brands. Directly competes with Social Chain's TikTok-first engagement work for enterprise entertainment and consumer clients.

TypeBroad incumbent
Description

Large global digital marketing agency offering paid media, social, creative and analytics under one roof. Overlaps with Social Chain on paid social and content production, but operates at a much broader portfolio scale with deeper media-buying heritage.

TypeDirect peer
Description

Social media arm of independent creative network Mother, operating in the same UK creative agency cluster and competing for culturally-driven brand campaigns for enterprise clients.

TypeBroad incumbent
Description

Global agency network's creative and social practice serving enterprise CMOs on integrated brand and social campaigns. Competes with Social Chain on larger brand-fame briefs but as part of a full network offering rather than a social-first specialist.

TypeOthers
Description

Social media management and analytics platform increasingly embedding AI-powered content and influencer tools. Represents the technology substitution risk to agency-led services, complementing rather than directly competing in the same client engagements.

TypeDirect peer
Description

London-based influencer marketing agency competing for the same brand-fame and creator campaign briefs. Directly comparable on services (influencer strategy, creative production, measurement) and target enterprise client profile.

TypeBroad incumbent
Description

WPP-owned media, content and commerce agency with dedicated social activation capability. Competes on the same EMEA enterprise brand roster but at substantially larger scale and across the broader media-buying agenda.

TypeDirect peer
Description

UK-headquartered influencer and social media marketing agency with a similarly sized team and enterprise brand client base. Closely comparable on service mix (creator-led campaigns, social strategy, paid amplification) and competitive set in EMEA pitches.

TypeDirect peer
Description

Global social media marketing agency with comparable full-service offering (strategy, content, influencer, paid social) and similar enterprise client mix. A more established competitor with broader geographic reach across EMEA, APAC and Americas.

10The Fifth (Acquired)
TypeEmerging player
Description

Influencer marketing division Social Chain itself acquired in April 2025, but representative of the standalone influencer marketing peer category Social Chain now competes within via its dedicated influencer arm.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers18 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A8 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment4 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Social Chain

Social Media Marketing Servicessocialchain.com

Social Chain firmographics

Firmographics
Name
Social Chain
Legal name
Social Chain Limited
Website
https://socialchain.com
Company type
Private
Founded year
2013
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Social Chain industry classification

Industry
Product category
Social Media Marketing Services
NAICS
Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
Social Media & Community Management (BPAFAAAE)
akta.pro secondary industries
Paid Social Advertising (BPAFACAB), Paid Social Advertising Management (MPAAACAC), Social Media Management, Scheduling & Community Tools (BPAMALAJ)

Keywords

  • Social media marketing
  • Influencer marketing
  • Content production services
  • Creator campaign management
  • Paid social advertising

Where Social Chain is headquartered

Location

Headquarters

HQ city
Manchester
HQ country
United Kingdom
HQ region
Europe

Offices8 records

Markets served

Social Chain business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Social Media Marketing Services: Professional services revenue generated through social media strategy consulting, creative content production, influencer/creator campaign management, community management, and social media account management for enterprise clients. Services delivered on project and retainer basis.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Social Chain product offering

Product offering

Core offering

Social Chain is a B2B social media marketing agency that delivers end-to-end social media services for enterprise brands, including social strategy, creative content production, influencer/creator campaign management, community management, and paid social amplification across TikTok, Instagram, X, YouTube, Facebook, and LinkedIn. The agency supplements its client work with SocialMinds, a thought-leadership community platform combining a podcast, live events, and industry insights, and operates The Fifth as its dedicated influencer marketing division.

Product overview

SocialChain is a social media marketing agency operating as part of Brave Bison group. The company offers a unified portfolio centered on social media management services including social strategy, creative content production, creator partnerships, and paid social across platforms such as TikTok, Instagram, X, YouTube, Facebook, and LinkedIn. The core offering is supplemented by SocialMinds, a community platform combining a podcast, live events, and industry insights. The company also operates The Fifth as its dedicated influencer marketing division.

Differentiator

Problem solved

Functional benefit

Brands

  • SocialMinds: A community of experts and thought leaders committed to demystifying the fast-paced world of social, featuring podcasts, industry insights, thought leadership, news, and live events.

Products and services

  • SocialChain Social Media Management Full-service social media marketing agency offering social strategy, content creation, creator partnerships, influencer campaigns, and paid social management for enterprise brands across platforms including TikTok, Instagram, X, YouTube, Facebook, and LinkedIn.
  • SocialMinds Community Platform A community platform and sub-brand offering a podcast featuring insights from brands like Duolingo, Ryanair, and Oatly; industry-leading live events; and social news updates for marketing professionals.
  • SocialMinds Live Events Industry conference series bringing together brands and social platforms for live discussions on social-first marketing strategy, paid/owned/earned media integration, and creator marketing.
  • SocialMinds Podcast Award-winning podcast delivering actionable insights from top brands on social media strategy, featuring episodes with Duolingo, Ryanair, Oatly, and other major brands.
  • The Fifth (Influencer Marketing Division) Social Chain's dedicated influencer marketing division handling creator partnerships, talent management, and creator-led campaigns for clients, acquired in April 2025.

Quantifiable outcome

  • TikTok Music campaign: 468k followers, +4.5m engagements, +232m video views
  • +4 more outcomes

Companies that use Social Chain

Customer profile

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Social Chain technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Social Chain partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Brave BisoncoreStrategic or Co-development PartnerSocial Chain is a trading name of Social Chain Limited and part of the Brave Bison group of companies. Brave Bison serves as the parent company and controller, with Social Chain operating as part of the consolidated group providing social media marketing services.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Social Chain competitors and assessment

Company assessment

Direct peers

  • Fanbytes: UK-based social media agency specialising in TikTok and Gen-Z-focused creator campaigns for major brands. Directly competes with Social Chain's TikTok-first engagement work for enterprise entertainment and consumer clients.
  • Mother Social: Social media arm of independent creative network Mother, operating in the same UK creative agency cluster and competing for culturally-driven brand campaigns for enterprise clients.
  • Billion Dollar Boy: London-based influencer marketing agency competing for the same brand-fame and creator campaign briefs. Directly comparable on services (influencer strategy, creative production, measurement) and target enterprise client profile.
  • The Goat Agency: UK-headquartered influencer and social media marketing agency with a similarly sized team and enterprise brand client base. Closely comparable on service mix (creator-led campaigns, social strategy, paid amplification) and competitive set in EMEA pitches.
  • We Are Social: Global social media marketing agency with comparable full-service offering (strategy, content, influencer, paid social) and similar enterprise client mix. A more established competitor with broader geographic reach across EMEA, APAC and Americas.

Broad incumbents

  • Jellyfish (part of Brandtech Group): Large global digital marketing agency offering paid media, social, creative and analytics under one roof. Overlaps with Social Chain on paid social and content production, but operates at a much broader portfolio scale with deeper media-buying heritage.
  • Dentsu Creative (Social): Global agency network's creative and social practice serving enterprise CMOs on integrated brand and social campaigns. Competes with Social Chain on larger brand-fame briefs but as part of a full network offering rather than a social-first specialist.
  • Wavemaker: WPP-owned media, content and commerce agency with dedicated social activation capability. Competes on the same EMEA enterprise brand roster but at substantially larger scale and across the broader media-buying agenda.

Others

  • Hootsuite: Social media management and analytics platform increasingly embedding AI-powered content and influencer tools. Represents the technology substitution risk to agency-led services, complementing rather than directly competing in the same client engagements.

Emerging players

  • The Fifth (Acquired): Influencer marketing division Social Chain itself acquired in April 2025, but representative of the standalone influencer marketing peer category Social Chain now competes within via its dedicated influencer arm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Social Chain social profiles

Digital presence

Social Chain financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Social Chain leadership team

Management profile

Number of profiles

Profiles5 records

Social Chain funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Social Chain M&A and investment

M&A and investment

M&A8 records

Investments4 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Social Chain

What does Social Chain do?

Social Chain is a B2B social media marketing agency that delivers end-to-end social media services for enterprise brands, including social strategy, creative content production, influencer/creator campaign management, community management, and paid social amplification across TikTok, Instagram, X, YouTube, Facebook, and LinkedIn. The agency supplements its client work with SocialMinds, a thought-leadership community platform combining a podcast, live events, and industry insights, and operates The Fifth as its dedicated influencer marketing division.

Is Social Chain a public or private company?

Social Chain is a private company. It is classified as corporate owned and is currently operating.

When was Social Chain founded?

Social Chain was founded in 2013. It employs 51 to 100 people.

Where is Social Chain based?

Social Chain is headquartered in Manchester, United Kingdom, in the Europe region.

How does Social Chain make money?

One revenue line is on record: social Media Marketing Services.

Who are Social Chain's main competitors?

Direct peers on record are Fanbytes, Mother Social, Billion Dollar Boy, The Goat Agency and We Are Social. Broad incumbents are Jellyfish (part of Brandtech Group), Dentsu Creative (Social) and Wavemaker. Hootsuite is listed as an others. The Fifth (Acquired) is listed as an emerging player.

Does Social Chain have an API?

No public API is recorded for Social Chain.

What industry is Social Chain in?

Social Chain's product category is Social Media Marketing Services. Its primary akta.pro industry code is BPAFAAAE, Social Media & Community Management, with a secondary code of BPAFACAB, Paid Social Advertising. Its NAICS code is 5418 and its SIC code is 7311.

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Live signals
ProlificnorthFormer Havas Play influencer lead joins SocialChainSocialChain appointed Sophie Berman as head of influencer, bringing her from Havas Play UK. She will lead the CreatorChain offering and scale influencer marketing capabilities. The role aims to drive commercial growth and integrate influencer marketing into broader social-first strategies.BusinessCloudSocial Chain co-founder backs social media-first jobs platformDominic McGregor, co-founder of Social Chain, joined Sam's Social Media Club as investor and partner. The platform, founded by Sam Wilmot, has over 500,000 followers and connects digital talent with brands like BAFTA and the NHS. The partnership aims to accelerate growth and expand the employer network.WebProNewsSteven Bartlett's 1% Rule: Driving Business Empire GrowthSteven Bartlett, a British entrepreneur best known for hosting "The Diary of a CEO" podcast, attributes his business success to the "1% rule" philosophy—making small, consistent improvements that compound over time—which has helped scale his podcast to 10 million downloads per month by 2026. Bartlett, who dropped out of university at 18, founded Social Chain (later sold for $600 million) and now runs Flight Story, his investment and communications firm. His strategies include micro-adjustments like optimizing email subject lines and episode formats, with Flight Story recently making a seven-figure investment in the "Hot Smart Rich" podcast in late 2025.ProlificnorthAnother former Social Chainer joins LA-based founder’s Manchester agencySocial media and talent agency The Social Lemon has appointed Christian Grobel, former managing director of Social Chain, as its new president and chief operating officer, marking the firm's second high-profile hire from the Steven Bartlett-founded company. Earlier this year, The Social Lemon founder Dean Lemon acquired Music Life and lifestyle site The Life from Social Chain, bringing approximately 7.5 million new followers to the agency. Since its 2020 launch, The Social Lemon has grown into a leader in creator-focused strategies, generating seven-figure annual revenue while guiding top creators toward six-figure monthly incomes.EIN PresswireDemand for Social-To-Earn Network Market is forecasted to reach a value of US $7.34 billion by 2029The article forecasts that the demand for the Social-To-Earn Network Market will reach $7.34 billion by 2029, driven by factors such as social monetization, blockchain technology, and increased social media usage. The market is expected to grow at a CAGR of 26.1%, with key players including SocialChain Inc. and Chingari, and regional growth anticipated to be strongest in Asia-Pacific.Socialassumptions6 Catchy Product Launch Social Media Posts + Free Template — Social AssumptionsThe article provides six strategies for creating effective social media posts during a product launch. Key details emphasize maintaining customer excitement while providing clear information about the product and purchasing options. These strategies aim to drive traffic to the business's social media pages and enhance customer engagement.BusinessCloudRecord revenues at Social Chain acquirer Brave BisonBrave Bison, the MarTech company that acquired Social Chain, reported record revenues of £35 million, a 23% increase. The company secured contracts with Pinterest, Purina, and others in 2023, and its AI product Scribe is driving triple-digit ROI for some clients. It has £7m in cash reserves earmarked for AI investment and acquisitions.MarketScreenerBrave Bison to Acquire Marketing Agency Social Chain for GBP7.7 Million Initial ConsiderationBrave Bison Group plc has agreed to acquire the marketing agency Social Chain for an initial consideration of GBP 7.7 million. Brave Bison is a UK-based digital advertising and technology services company that operates across multiple regions including Europe and Asia Pacific.BravebisonSocial Chain Joins Brave Bison UniverseBrave Bison has acquired Social Chain, a leading social media and influencer marketing agency founded by Steven Bartlett. The deal is described as Brave Bison's largest acquisition to date, integrating Social Chain's CEO Pete Metcalfe into the leadership team to expand operations across Manchester and New York. This strategic move aims to combine both companies' capabilities to serve global clients such as Amazon, TikTok, and KFC.NewsnReleasesBrave Bison agrees to acquire Social Chain Limited for £7.7 millionBrave Bison Group has entered into a conditional binding agreement to acquire the entire issued share capital of Social Chain Limited for an initial consideration of £7.7 million. The transaction involves funding part of the purchase price through an oversubscribed vendor placing and aims to strengthen Brave Bison's position in social media advertising while establishing a foundational office in the US.