Fanbytes
Fanbytes is a London-based digital marketing agency, founded in 2014, that helps brands engage Gen Z audiences through social media influencer and digital advertising services. It now operates as a sub-brand of Brainlabs, providing paid media, data science, and creative services to enterprise brand clients globally.
- Company typePrivate
- Founded2014
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
Fanbytes firmographics
Firmographics- Name
- Fanbytes
- Legal name
- Brain Labs Digital LTD
- Website
- https://fanbytes.co.uk
- Company type
- Private
- Founded year
- 2014
- Operating status
- Acquired
- Headcount range
- 51–100 employees
- Short description
- Fanbytes is a London-based digital marketing agency, founded in 2014, that helps brands engage Gen Z audiences through social media influencer and digital advertising services. It now operates as a sub-brand of Brainlabs, providing paid media, data science, and creative services to enterprise brand clients globally.
- Ownership category
- akta.pro rank
Fanbytes industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Marketing Research and Public Opinion Polling (541910), Media Buying Agencies (54183), Media Buying Agencies (541830), Independent Artists, Writers, and Performers (71151)
- akta.pro primary industry
- Fan Membership, Subscriptions & Patronage Platforms (MPACABAF)
- akta.pro secondary industries
- Creator & Fan Communities (BPAMABAD), Subscription Fan Membership Platforms (Paid Communities) (MPACAFAA), Fan Communities & Subscription Content Platforms (Membership/Patronage) (BPAMAJAO), Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG)
Keywords
Where Fanbytes is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Fanbytes business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Digital Marketing Services: Full-service digital marketing agency providing paid media, data science, and creative services to brands. Revenue generated through client engagements and marketing campaigns.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Fanbytes product offering
Product offeringCore offering
Fanbytes is a digital media marketing agency that delivers social media influencer marketing and paid media campaigns targeting Gen Z audiences. Operating as part of Brainlabs, the agency provides full-service digital marketing capabilities across paid media, data science, and creative services, helping brands drive growth through interactive digital campaigns on platforms such as TikTok, Instagram, and Snapchat.
Differentiator
Problem solved
Functional benefit
Products and services
- Fanbytes – Now Brainlabs Digital Marketing Services Full-service digital media marketing services providing paid media, data science, and creative services across digital marketing platforms, delivered through Brainlabs' formula of testing, tech & talent. Targeted at brands and businesses seeking social media influencer marketing and integrated digital advertising services to engage Gen Z audiences.
Companies that use Fanbytes
Customer profileSegments1 record
Ideal customer profiles1 record
Fanbytes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fanbytes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BrainlabscoreFanbytes has been acquired and is now part of Brainlabs, one of the largest independent digital media agencies. This partnership provides extended capabilities across paid media, data science and creative services across all digital marketing platforms. Fanbytes operates under Brainlabs' formula of testing, tech & talent, contributing to building the best full-service marketing agency.
Scale indicators2 records
Fanbytes competitors and assessment
Company assessmentDirect peers
- Social Chain: Manchester-headquartered social media and influencer marketing agency (now part of Dentsu) focused on Gen Z and millennial audiences. Direct comparable in audience focus, geography, and influencer-led service offering.
- The Goat Agency: UK-based social media and influencer marketing agency focused on delivering creator-led campaigns for major brands. Closely comparable in service mix, geography, and Gen Z / millennial target audience.
- Influencer.com: Influencer marketing agency and platform combining talent management with campaign execution for global brands. Comparable end-to-end influencer service delivery and enterprise client base.
- Obviously (Creator Agency): Global creator and influencer marketing agency executing large-scale social-first campaigns for enterprise brands. Comparable offering, similar B2B sales-led model, and overlapping creator-economy positioning.
Broad incumbents
- PMG: Independent digital media agency of comparable scale providing paid media, data, and creative services for global brands. Similar full-service digital delivery model without departmental silos.
- Jellyfish (Brandtech Group): Global digital marketing agency offering paid media, creative, and content services to enterprise brands. Comparable full-service digital agency model and overlap on paid social and influencer capabilities.
- Dentsu Creative: Global creative and media network from Dentsu with a strong influencer and social offering (including acquired assets like Social Chain). Comparable in creator-led campaign execution at enterprise scale.
- Croud: Digital marketing agency delivering paid media, SEO, content, and programmatic services through a global network. Comparable integrated digital agency model and enterprise client focus.
- Tinuiti: Large independent performance marketing agency covering paid social, search, and commerce media. Comparable digital-first agency model and overlap on paid social and influencer-style activations.
- Brainlabs: Parent company and direct functional peer — a global independent digital media agency offering paid media, data science, and creative services across North America, Europe, APAC, and LATAM. Most relevant as the integrated platform Fanbytes now operates within.
Market position
Customer concentration
Fanbytes social profiles
Digital presenceFanbytes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fanbytes leadership team
Management profileNumber of profiles
Profiles3 records
Fanbytes funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fanbytes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fanbytes
What does Fanbytes do?
Fanbytes is a digital media marketing agency that delivers social media influencer marketing and paid media campaigns targeting Gen Z audiences. Operating as part of Brainlabs, the agency provides full-service digital marketing capabilities across paid media, data science, and creative services, helping brands drive growth through interactive digital campaigns on platforms such as TikTok, Instagram, and Snapchat.
Is Fanbytes a public or private company?
Fanbytes is a private company. It is classified as corporate owned and is currently acquired.
When was Fanbytes founded?
Fanbytes was founded in 2014. It employs 51 to 100 people.
Where is Fanbytes based?
Fanbytes is headquartered in London, United Kingdom, in the Europe region.
How does Fanbytes make money?
One revenue line is on record: digital Marketing Services.
Who are Fanbytes's main competitors?
Direct peers on record are Social Chain, The Goat Agency, Influencer.com and Obviously (Creator Agency). Broad incumbents are PMG, Jellyfish (Brandtech Group), Dentsu Creative, Croud, Tinuiti and Brainlabs.
Does Fanbytes have an API?
No public API is recorded for Fanbytes.
What industry is Fanbytes in?
Fanbytes's product category is Digital Marketing Services. Its primary akta.pro industry code is MPACABAF, Fan Membership, Subscriptions & Patronage Platforms, with a secondary code of BPAMABAD, Creator & Fan Communities. Its NAICS code is 541910.