Clevai

What Clevai does

Clevai is a Vietnamese K-12 edtech company operating an online after-school tutoring platform that pairs live teacher-led instruction with an AI-powered adaptive learning engine. Founded in 2020 and headquartered in Hanoi, the company targets parents of primary and secondary school students in Vietnam seeking supplemental Math and English education, as well as students preparing for high-stakes national exams including Grade 10 entrance assessments and university aptitude tests. The legal entity is Công Ty Cổ Phần Công Nghệ LKO Việt Nam, registered April 2020, with a regional office in Singapore.

The platform is built around a proprietary "DIGAMP" pedagogical method that integrates LIVE instruction with small-group GET tutoring (class sizes of 3-12 students) and an AI engine that detects individual knowledge gaps and assigns personalized practice problems. The product suite includes core Math and English programs in two variants (Duo and Tutor), exam preparation modules (ĐGNL, Math Exam 10, English Exam 10), speaking practice courses, a generative AI learning assistant (ClevaiGenAI), and a parent-facing portal (ClevaiParent). The company has assembled a content library of 140,000+ practice questions and a teaching corps of 200+ instructors recruited from top Vietnamese schools (notably Hanoi-Amsterdam) and international universities.

Clevai monetizes through monthly subscription tuition paid directly by parents, with pricing tiers differentiated by class size and teacher intensity. Distribution is entirely digital and direct-to-consumer, relying on content marketing through an educational blog, organic social media (Facebook, Zalo), and word-of-mouth referrals amplified by student olympiad achievements (FISO, ASMO, TIMO, AMO). To date, the company has raised approximately $6.75 million in disclosed funding across three rounds, the most recent a $4 million round in mid-2023 led by FJ Labs with participation from M Venture Partners and FEBE Ventures.

Name

Clevai

Legal name

Công Ty Cổ Phần Công Nghệ LKO Việt Nam

Website

https://clevai.edu.vn

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Clevai is a Vietnamese K-12 edtech platform combining small-group live online tutoring with AI-powered adaptive learning to deliver personalized Math, English, and high-stakes exam preparation to students in Vietnam via monthly subscriptions.

Ownership category

akta.pro rank

Product category

Online Education Platform

NAICS

Exam Preparation and Tutoring (611691), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Adaptive Learning & Personalized Instruction Software (EDAJAMAE)

akta.pro secondary industries

Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL), AI Tutoring Systems (Conversational Tutors, Homework Helpers) (EDAFAFAC), AI-Powered Tutoring & Study Assistant Platforms (EDANAGAD)

Keywords

• Online tutoring platform
• Adaptive learning technology
• K-12 online education
• Exam preparation courses
• Live online classes

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Online Course Tuition: Subscription-based tuition fees for structured online courses covering Math, English, and exam preparation. Parents pay periodic tuition fees for access to live classes, recorded content, AI-powered practice, and teacher tutoring. Multiple course tiers available (Math Duo, Math Tutor, English Duo, English Tutor, Exam Prep).
2. Exam Preparation Courses: Specialized courses for national exam preparation (Math Exam 10, English Exam 10, ĐGNL Aptitude Test), targeting high-stakes exam takers.
3. Speaking Courses: Speaking practice courses (English Early Speak, Phil Speak) with native or qualified teachers for language development.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Clevai operates an AI-enabled online learning platform for K-12 students in Vietnam, combining live interactive classes led by top-tier teachers with proprietary AI-driven adaptive learning that detects and fills individual knowledge gaps. Its product portfolio includes Math and English small-group courses (Duo and Tutor variants), exam preparation programs for Grade 10 and university aptitude tests, speaking courses, and a generative AI learning assistant (ClevaiGenAI).

Product overview

Clevai is an online learning platform for K-12 students in Vietnam, operating on a '2 teachers with 1 student' model — combining LIVE interactive sessions led by top-quality teachers with an AI-powered adaptive learning engine. The platform includes two core subject programs: Clevai Math and Clevai English, each available in two variants (Duo and Tutor for personalized small-group instruction). Complementing these are exam preparation modules (Clevai ĐGNL for university aptitude tests, Clevai Math Exam 10 and Clevai English Exam 10 for Grade 10 entrance), speaking programs (Clevai English Early Speak and Clevai Phil Speak), and the generative AI module ClevaiGenAI. All programs are powered by a proprietary DIGAMP pedagogical method and an AI engine that personalizes study pathways by detecting and filling individual knowledge gaps. A parent portal (ClevaiParent) rounds out the ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• ClevaiGenAI: AI-powered learning tool under the Clevai platform.
• Clevai Math Duo
• Clevai Math Tutor
• Clevai English Duo
• Clevai English Tutor
• Clevai ĐGNL
• Clevai Math Exam 10
• Clevai English Exam 10
• Clevai English Early Speak
• Clevai Phil Speak
• ClevaiParent

Products and services

• Clevai Math Duo Online math small-group class for primary and secondary school students, with groups of 10-12 students per class, using the DILIVE-GET adaptive learning cycle to detect and fill knowledge gaps each session. Aimed at parents seeking supplemental math education.
• Clevai Math Tutor Online math class with smaller groups of 8-10 students per class and a dedicated teacher who directly reviews and fills knowledge gaps during each live session. Targeted at parents wanting more personalized attention for their children.
• Clevai English Duo Online English small-group class with groups of 6-8 students using the DILIVE-GET 1:8 pedagogical model, with teachers correcting pronunciation and grammar every session. Aimed at students building English skills.
• Clevai English Tutor Online English tutoring with small groups of 3-5 students, providing comprehensive practice in all four skills (listening, speaking, reading, writing) with immediate in-class grammar and pronunciation correction.
• Clevai ĐGNL (Đánh Giá Năng Lực) Aptitude assessment exam preparation course for Vietnamese university entrance exams, using an exam-solving method to quickly identify and reload lost knowledge followed by intensive practice of similar question types.
• Clevai Math Exam 10 Test preparation course for the Vietnamese Grade 10 Math entrance exam, covering all question types from 63 provinces and cities, taught by experienced teachers from top and specialized schools.
• Clevai English Exam 10 English exam preparation course for Vietnamese Grade 10 entrance exams, complementing the Math exam preparation offering.
• Clevai English Early Speak Early English speaking practice program for young learners, focused on developing speaking and communication skills.
• Clevai Phil Speak Speaking practice program focused on developing argumentation skills through philosophy-based discussions.
• ClevaiGenAI Generative AI-powered learning assistant module that provides AI-generated personalized study content for students within the Clevai ecosystem.

Quantifiable outcome

• 30,000+ parents and students trust and use the platform
• +3 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• BYJU'S: Global EdTech giant offering AI-driven K-12 adaptive learning, live classes, and exam prep across multiple geographies. Comparable to Clevai in AI personalization, K-12 focus, and adaptive learning tech stack, though at vastly larger scale.
• Yuanfudao: Chinese K-12 online tutoring platform offering AI-driven adaptive learning and live classes. Comparable to Clevai in AI-personalized K-12 live tutoring model, though operating in the more mature Chinese market.
• Zuoyebang (Yuanli Bangong): Large Chinese K-12 EdTech platform combining AI homework help, live tutoring, and content. Comparable to Clevai in AI-driven K-12 supplemental learning and exam preparation focus.
• New Oriental Education: Major Chinese private education provider with extensive K-12 tutoring and exam preparation offerings. Comparable to Clevai in exam-prep focus (e.g., Grade 10 equivalent, university entrance) and parent-paid recurring revenue model.

Direct peers

• Vuihoc.vn: Vietnamese online K-12 learning platform offering live classes and AI-supported math and English programs. Directly comparable to Clevai in geography, target customer (Vietnamese K-12 parents), and AI-assisted live tutoring model.
• Snapask: Asia-wide on-demand tutoring marketplace connecting students with tutors, with strong presence in Southeast Asia. Comparable to Clevai in online K-12 tutoring delivery, AI-enhanced learning, and SEA geographic focus.
• Topica EdTech Group: Vietnamese online education platform serving K-12 and higher education with live tutoring, language learning, and AI-assisted courses. Comparable to Clevai in geography, customer base (Vietnamese learners), and online tutoring model.
• Hocmai.vn: One of Vietnam's largest online K-12 tutoring platforms, offering live classes, recorded lectures, and exam preparation. Directly comparable to Clevai in target market (Vietnamese K-12 students), subject focus (Math, English, sciences), and online tutoring delivery model.
• ELSA (Speak): AI-powered English pronunciation and speaking app founded by a Vietnamese team, serving global learners with mobile-first AI speech recognition. Comparable to Clevai's English learning and speaking modules (Clevai English, Phil Speak) and AI-driven personalization.

Emerging players

• Preply: Global online language tutoring marketplace with AI matching and adaptive learning features. Comparable to Clevai's English speaking modules and online tutor-led language instruction, though serving a broader geographic audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCLUdXdpM1AVbCne2RGOl-GA
• Facebookfacebook.com/clevaivietnam
• LinkedInlinkedin.com/company/clevai-edtech-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clevai