Makers
London-based tech training company founded in 2012, Europe's first coding bootcamp. Delivers 16-week bootcamps and Levels 3-7 apprenticeships in software, data, cloud, and quality engineering, plus an AI Academy for workforce upskilling, to individual career changers and 300+ enterprise employers including Deloitte, Google, and HM Government.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Makers does
Makers (legally Makers Academy Limited) is a London-based tech education company founded in 2012 as Europe's first coding bootcamp. The company operates a portfolio of intensive 16-week bootcamps covering software engineering, data engineering, cloud engineering, and quality engineering, alongside a full suite of UK Apprenticeship Levy-funded programmes at Levels 3-7 spanning the same disciplines. Its core technology is a proprietary in-house curriculum built and maintained by former tech and AI practitioners, integrating technical training with emotional intelligence and 'learning quotient' development, plus the SHIFT framework for organisational AI adoption.
Makers serves a two-sided market: individual career changers (average age 28) who pay £8,500 for the consumer bootcamp or access financing via StepEx and Coursebud, and enterprise employers (300+ partners including Deloitte, Google, Tesco, Monzo, HM Government) who fund apprenticeships at £9,000-£19,000 per seat through the Apprenticeship Levy. The company has expanded its product surface with the AI Academy (AI Essentials, AI Native, AI Builder, AI Leader) to address workforce AI upskilling demand, and has been selected as the UK Government's chosen training partner for the TechTrack programme developing 2,000 civil service apprentices. The business model shifted post-COVID from a consumer job-guarantee model to an enterprise-led apprenticeship and upskilling model, with the bulk of revenue now coming from levy-funded enterprise contracts.
Makers firmographics
Firmographics- Name
- Makers
- Legal name
- Makers Academy Limited
- Website
- https://makers.tech
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- London-based tech training company founded in 2012, Europe's first coding bootcamp. Delivers 16-week bootcamps and Levels 3-7 apprenticeships in software, data, cloud, and quality engineering, plus an AI Academy for workforce upskilling, to individual career changers and 300+ enterprise employers including Deloitte, Google, and HM Government.
- Ownership category
- akta.pro rank
Makers industry classification
Industry- Product category
- Tech Education and Training
- NAICS
- Computer Training (611420), Computer Training (61142)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Software Development (Programming, Frameworks, Dev Tools) (EDABAFAA)
- akta.pro secondary industry
- Technical Bootcamps & Accelerated Reskilling (Full-time/Part-time) (BPAEANAE)
Keywords
Where Makers is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Makers business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Apprenticeship Programmes (Levy-Funded): Apprenticeship programmes are funded through the UK apprenticeship levy. Employers pay into the levy and can use these funds to cover programme costs. Learners receive government-funded training, industry-recognised qualifications, and a salary from day one. Programmes range from £9,000 to £19,000 depending on the level and specialism.
- Bootcamp (Commercially-Funded): 16-week intensive bootcamp programmes priced at £8,500 including VAT. Learners pay directly or through financing partners (StepEx income-share model, Coursebud loans). 10% discount available for women and gender minorities.
- AI Academy Enterprise Training: Organisation-wide AI training programmes including AI Essentials, AI Native, AI Builder, and executive training. Funded through the Apprenticeship Levy or commercially funded. Pricing varies by programme type and duration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 16-Week Software Engineering Bootcamp |
| Subscription | Multi-year contract | AI Essentials Apprenticeship (L3) |
| Subscription | Multi-year contract | Software Engineering Apprenticeship (L4) |
| Subscription | Multi-year contract | Cloud Engineering Apprenticeship (L4) |
| Subscription | Multi-year contract | Digital Leader Apprenticeship (L5) |
| Subscription | Multi-year contract | Data Analyst Apprenticeship (L4) |
| Subscription | Multi-year contract | Data Engineer Apprenticeship (L5) |
| Subscription | Multi-year contract | AI Leader Programme |
| One time/ perpetual license | Pay-as-you-go | AI Executive Training |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Makers product offering
Product offeringCore offering
Makers runs 16-week immersive bootcamps in software engineering, data engineering, cloud engineering, and quality engineering for individual career changers. It separately delivers UK Apprenticeship Levy-funded apprenticeships and a multi-tier AI Academy (AI Essentials, AI Native, AI Builder, AI Leader) plus a Digital Leadership Academy for enterprise clients. All programmes integrate training, employer matching through a 300+ partner hiring network, and an alumni community.
Product overview
Makers offers a portfolio of intensive technology training programs, primarily structured as 16-week bootcamps covering Software Engineering, Data Engineering, Cloud Engineering, and Quality Engineering. The company also provides government-funded apprenticeships at Levels 3-7 spanning Software Engineering, Data, Cloud, and Quality disciplines, as well as a dedicated AI Academy with programs ranging from AI Essentials (Level 3) through AI Builder and AI Leader (Level 4+). TechTrack career support is bundled with bootcamp enrollment. The offering is a multi-product training platform rather than a single unified product.
Differentiator
Problem solved
Functional benefit
Products and services
- Software Engineering Bootcamp 16-week immersive bootcamp that prepares career changers for entry-level software engineering roles; delivered in London and online; covers full-stack development with placement support and 6-month post-graduation employment guarantee.
- Data Engineering Bootcamp 16-week immersive bootcamp focused on data engineering skills for career changers targeting data engineering roles.
- Cloud Engineering Bootcamp 16-week immersive bootcamp preparing learners for cloud engineering roles, aligned to AWS / Azure / GCP practitioner-level competencies.
- Quality Engineering Bootcamp 16-week immersive bootcamp training career changers for quality engineering / software testing roles.
- AI Essentials Programme Entry-level AI Academy programme that builds foundational AI literacy and shared vocabulary across teams; first step in the SHIFT framework.
- AI Native Programme AI Academy programme that helps professionals integrate AI tools into their daily workflows; second tier of the AI Academy.
- AI Builder Programme AI Academy programme aimed at technical practitioners who build AI-powered products and features within their organisations.
- AI Leader Programme Executive-level AI Academy programme that equips senior leaders to drive AI strategy and adoption across the business; fourth tier of the AI Academy.
- Digital Leader Programme Digital Leadership Academy programme equipping senior leaders with the skills to drive digital strategy, transformation, and team performance.
- Level 7 Senior Leader Apprenticeship Master's-equivalent Level 7 Senior Leader Apprenticeship delivered under the UK Apprenticeship Levy, combining on-programme learning with workplace application.
- TechTrack Programme Apprenticeship programme that combines tech training with structured placement support and pastoral care for apprentices hired by UK employers via the Apprenticeship Levy.
- AI Academy Enterprise-tier portfolio of AI upskilling programmes (AI Essentials, AI Native, AI Builder, AI Leader) built around the proprietary SHIFT framework, sold to organisations wanting to move from AI experimentation to embedded adoption.
- Tech Academy Enterprise B2B umbrella offering that delivers Makers' software engineering, cloud engineering, and quality engineering bootcamps to employer cohorts, including apprenticeships funded by the UK Apprenticeship Levy.
- Data Academy Enterprise B2B umbrella offering covering Makers' data engineering and data skills programmes for employer cohorts.
- Digital Leadership Academy Enterprise B2B umbrella offering covering the Digital Leader Programme and Level 7 Senior Leader Apprenticeship, focused on developing senior digital and technology leaders.
Quantifiable outcome
- 84% achievement rate vs 59% industry standard
- +6 more outcomes
Companies that use Makers
Customer profileNamed customers21 records
Segments4 records
Ideal customer profiles4 records
Makers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Makers partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship, core and minor.
- DeloitteflagshipDeloitte hired 41 new employees in Belfast following completion of AI and Data Analytics Assured Skills Academy and Software Engineering Bootcamp programmes delivered by Makers. This is part of Deloitte's commitment to creating 500 new tech-focused jobs in Northern Ireland.
- GoogleflagshipGoogle is a key hiring partner for Makers graduates. Google's UK Apprenticeship Program Lead has praised the partnership for developing diverse tech talent.
- MoonpigcoreMoonpig partnered with Makers to roll out an AI Essentials programme across its workforce. The programme includes Live AI Labs, protected learning time, 1:1 coaching, and a Level 3 nationally recognised qualification funded through the Apprenticeship Levy.
- UK Government (TechTrack Programme)flagshipMakers is the government's chosen tech training partner for the TechTrack Programme, developing 2,000 apprentices to transform public services. TechTrack apprentices were invited to 10 Downing Street for a hackathon with the Prime Minister.
- TescocoreTesco is one of over 300 employer partners hiring Makers graduates.
- Funding CirclecoreFunding Circle partnered with Makers to launch three software engineering apprenticeship cohorts, achieving a 100% qualification rate and promoting every apprentice.
- KrakencoreKraken hires Makers apprentices. COO Mike Yorwerth provided testimonial praising Makers' ability to turn raw potential into real-world skills.
- Ford Motor CompanycoreFord Motor Company uses Makers for Level 7 Senior Leader Apprenticeship programme.
- StepExminorFinancing partner for bootcamp programmes. StepEx offers income-share financing where eligible learners pay £2,000 upfront and 10% of earnings over £24,000 for 36 months after graduating.
- CoursebudminorPlatform to help learners find loan providers for bootcamp courses. Enter course details and receive quotes from various providers within 10 minutes.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Makers competitors and assessment
Company assessmentDirect peers
- Multiverse: UK-based apprenticeship and tech training provider, also leveraging the Apprenticeship Levy to deliver digital and data skills programmes to enterprise clients. Closest direct competitor to Makers on apprenticeship programmes, with a larger scale and broader category focus including data and AI.
- QA (QA Ltd): UK training provider delivering apprenticeship and tech upskilling programmes funded by the Apprenticeship Levy. Competes directly with Makers on software engineering and digital apprenticeship standards and is explicitly benchmarked against Makers on achievement rates.
- Le Wagon: International coding bootcamp operator with intensive full-stack and data engineering programmes similar to Makers' core bootcamps. Operates a global franchise model that competes for both individual learners and corporate training budgets in adjacent geographies.
- Flatiron School: US-based coding and data science bootcamp offering immersive software engineering programmes analogous to Makers' 16-week bootcamps. Comparable curriculum structure, target learner profile (career changers), and employer hiring partner model.
- Cambridge Spark: UK-based provider of data engineering, data science, and software engineering apprenticeships and bootcamps. Direct competitor in the UK market for apprenticeship-funded digital and data talent programmes.
- _nology: UK tech training provider running coding bootcamps and apprenticeship programmes focused on software engineering and cloud. Directly comparable operating model and target market to Makers in the UK.
- Generation You Employed: Global non-profit/employer-funded training provider running free tech bootcamps and career-change programmes, including in the UK. Competes for the same career-changer learner segment and employer hiring partner relationships.
- Corndel: UK professional training provider specialising in leadership, data, and digital apprenticeships funded through the Apprenticeship Levy. Direct competitor on enterprise apprenticeship programmes, particularly in data and digital leadership.
Broad incumbents
- General Assembly: Global bootcamp and workforce reskilling provider offering software engineering, data, and digital skills training. Operates a similar bootcamp-to-apprenticeship model but at much larger scale and broader geographic reach; comparable as a direct enterprise training competitor.
Regional players
- CodeClan: Scotland-based software development bootcamp offering intensive coding programmes funded through Scottish Government skills initiatives. Operates a structurally similar bootcamp-to-employment model but in a different UK region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Makers social profiles
Digital presenceMakers compliance and trust
Trust signalCompliance2 records
Makers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Makers leadership team
Management profileNumber of profiles
Profiles11 records
Makers funding detail
Funding detailFunding overview
Funding rounds4 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Makers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Makers
What does Makers do?
Makers runs 16-week immersive bootcamps in software engineering, data engineering, cloud engineering, and quality engineering for individual career changers. It separately delivers UK Apprenticeship Levy-funded apprenticeships and a multi-tier AI Academy (AI Essentials, AI Native, AI Builder, AI Leader) plus a Digital Leadership Academy for enterprise clients. All programmes integrate training, employer matching through a 300+ partner hiring network, and an alumni community.
Is Makers a public or private company?
Makers is a private company. It is classified as venture growth investor backed and is currently operating.
When was Makers founded?
Makers was founded in 2012. It employs 11 to 50 people.
Where is Makers based?
Makers is headquartered in London, United Kingdom, in the Europe region.
How does Makers make money?
Three revenue lines are on record. Apprenticeship Programmes (Levy-Funded) is the primary driver. The others are bootcamp (Commercially-Funded) and AI Academy Enterprise Training.
Who are Makers's main competitors?
Direct peers on record are Multiverse, QA (QA Ltd), Le Wagon, Flatiron School, Cambridge Spark, _nology, Generation You Employed and Corndel. General Assembly is listed as a broad incumbent. CodeClan is listed as a regional player.
Does Makers have an API?
No public API is recorded for Makers.
What industry is Makers in?
Makers's product category is Tech Education and Training. Its primary akta.pro industry code is EDABAFAA, Software Development (Programming, Frameworks, Dev Tools), with a secondary code of BPAEANAE, Technical Bootcamps & Accelerated Reskilling (Full-time/Part-time). Its NAICS code is 611420 and its SIC code is 7371.