Flowlie
Flowlie is a New York-based services-led finance firm that delivers finance, HR, compliance, and fundraising operations as an embedded back-office function for venture-backed Pre-seed through Series B+ startups, powered by an AI platform for investor identification, warm intro mapping, and meeting intelligence.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Flowlie does
Flowlie Technologies, Inc. is a New York-based, Delaware-incorporated private company operating as a services-led finance firm for venture-backed startups from Pre-seed through Series B+. Founded in 2021, the company delivers finance, HR, compliance, and fundraising operations as a single embedded function, positioning itself as an extension of the founding team rather than an external vendor. The firm is led by Co-Founder & CEO Vlad Cazacu alongside Co-Founder & CRO Mark Bugas, with a reported headcount of 1–10 employees and a single New York office at 1460 Broadway.
The core product is the Flowlie Platform, a SaaS system featuring AI-powered investor identification, warm introduction mapping via LinkedIn/Gmail/Google Contacts integrations, pre-meeting investor briefs, post-meeting Q&A analysis, data rooms, and CRM pipeline management. Underlying AI capabilities include recommendation engines, knowledge retrieval over investor networks, NLP for meeting briefs, process automation, and generative AI features branded as "Flowlie AI," "Analyze with AI," "Improve with AI," and "Smart Compose." The platform is powered in part by third-party models from OpenAI and Anthropic per the company's terms of service. Free tools — a dilution calculator, runway/funding calculator, and fundraising terms dictionary — serve as top-of-funnel lead generation.
Flowlie monetizes through a bundled SaaS subscription plus professional services package, including up to 20 hours per month of advisory time, quarterly business reviews, and a "Dynamic Fee" that continues as a percentage of gross proceeds for 12 months after a Qualified Financing closes. The company explicitly states it does not charge success fees. The go-to-market combines PLG (free tools, self-serve trial) with sales-assisted, stage-routed consultation booking targeting Pre-seed through Series B+ founders. The client base includes startups backed by Sequoia, NEA, Index Ventures, Coatue, Lightspeed, and Founders Fund, with named case studies including Tidal Cyber, Lokker, DashLX, Datavations, Base, and Ajax.
Flowlie firmographics
Firmographics- Name
- Flowlie
- Legal name
- Flowlie Technologies, Inc.
- Website
- https://flowlie.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Flowlie is a New York-based services-led finance firm that delivers finance, HR, compliance, and fundraising operations as an embedded back-office function for venture-backed Pre-seed through Series B+ startups, powered by an AI platform for investor identification, warm intro mapping, and meeting intelligence.
- Ownership category
- akta.pro rank
Flowlie industry classification
Industry- Product category
- Startup Back Office & Fundraising Intelligence
- NAICS
- Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
- akta.pro secondary industries
- AI/ML Engineering & Model Development Services (BPAEAHAF), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)
Keywords
Where Flowlie is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Flowlie business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Monthly subscription for access to the Flowlie platform providing investor identification, CRM, data rooms, and fundraising intelligence tools
- Professional Services: Consulting services including pitch deck audits, outreach messaging improvements, fundraising strategy development, investor relations support, cap table management, and board development. Includes up to 20 hours per month of professional services as described in MSA
- Dynamic Fee (Continued Advisory): After a Qualified Financing closes, subscription continues for 12 months at a Dynamic Fee calculated as a percentage of Gross Proceeds, in consideration for Continued Advisory and Strategic Services. This is NOT a success fee but rather a subscription for ongoing services post-fundraise
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Premium SaaS + Professional Services Package |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Flowlie product offering
Product offeringCore offering
Flowlie delivers a proprietary AI-powered platform combined with embedded professional services across four pillars—Finance, Human Resources, Compliance, and Fundraising—for venture-backed startups from pre-seed through Series B+. The SaaS platform provides AI-driven investor identification, network analysis for warm introduction mapping, pre/post-meeting intelligence, CRM pipeline management, and secure data rooms. This is complemented by up to 20 hours per month of bundled professional services covering monthly close, payroll, benefits, entity management, fundraising strategy, and investor relations.
Product overview
Flowlie is a services-led finance firm powered by a proprietary intelligence platform that delivers finance, HR, compliance, and fundraising as a single embedded function. The core product is the Flowlie SaaS platform, which provides AI-powered investor identification, network analysis for warm intro mapping, meeting intelligence, data rooms, and CRM pipeline management. This platform is complemented by four professional services pillars—Finance Services (monthly close, FP&A, cash management, board reporting), Human Resources Services (payroll, benefits, contractor management), Compliance Services (entity management, tax, regulatory), and Fundraising Services (round strategy, investor relations, term sheet negotiation). Additional offerings include Platform Intelligence (AI-powered analysis features), and three free interactive tools: the Dilution Calculator, Runway & Funding Calculator, and Fundraising Terms Dictionary. Together, these services and tools form a unified back-office solution designed for ambitious companies from Pre-seed through Series B.
Differentiator
Problem solved
Functional benefit
Products and services
- Flowlie Platform (SaaS)
Quantifiable outcome
- 92% of clients close monthly within three business days of month-end
- +5 more outcomes
Companies that use Flowlie
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Flowlie technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature8 records
Flowlie partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Flowlie competitors and assessment
Company assessmentDirect peers
- Foundersuite: Foundersuite is a fundraising CRM and investor database platform targeting early-stage startups. It directly overlaps with Flowlie's investor pipeline management, data room, and CRM capabilities, and is explicitly named in Flowlie's competitor comparison pages.
- Visible.vc: Visible.vc provides investor updates, fundraising tracking, and reporting for venture-backed startups. It competes head-to-head with Flowlie on investor CRM and pipeline visibility, and is named in Flowlie's comparison content.
- Affinity: Affinity is a relationship intelligence platform with automated CRM, now part of some venture workflows. Its network-graph capture and intro-path finding directly parallels Flowlie's warm intro mapping and relationship strength scoring features.
- OpenVC: OpenVC is a free investor-matching platform for early-stage founders. It overlaps with Flowlie's AI investor identification and discovery features at the top of the funnel, and is named in Flowlie's comparison pages.
- Kruze Consulting: Kruze Consulting provides accounting, tax, and CFO services specifically to venture-backed startups. It is a direct competitor to Flowlie's Finance and Compliance services pillars with an established customer base.
Broad incumbents
- Pilot: Pilot is a well-funded bookkeeping and financial operations provider for startups. It competes with Flowlie's Finance Services pillar (monthly close, AP, AR, payroll), is part of the same embedded-finance-for-startups category, and operates at significantly larger scale.
- Carta: Carta dominates cap table management, valuations, and investor data for venture-backed companies. It overlaps with Flowlie's cap table administration and investor relations modules and is a vastly larger, broader incumbent in the same workflow stack.
- Crunchbase: Crunchbase is a large-scale investor and company database used during fundraising. It competes with Flowlie's investor research and identification features, and is named in Flowlie's comparison pages as a broader-incumbent alternative.
- Brex: Brex is a broad financial platform for startups including corporate cards, expense management, and banking. It touches Flowlie's territory in startup back-office financial operations and has substantially more capital and distribution.
- PitchBook: PitchBook is a premium data provider on private capital markets, used heavily in VC deal sourcing and investor research. It overlaps with Flowlie's AI-powered investor intelligence at a much larger enterprise scale, though with a higher price point and less workflow integration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Flowlie social profiles
Digital presenceFlowlie compliance and trust
Trust signalCompliance2 records
Flowlie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flowlie leadership team
Management profileNumber of profiles
Profiles2 records
Flowlie funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flowlie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flowlie
What does Flowlie do?
Flowlie delivers a proprietary AI-powered platform combined with embedded professional services across four pillars—Finance, Human Resources, Compliance, and Fundraising—for venture-backed startups from pre-seed through Series B+. The SaaS platform provides AI-driven investor identification, network analysis for warm introduction mapping, pre/post-meeting intelligence, CRM pipeline management, and secure data rooms. This is complemented by up to 20 hours per month of bundled professional services covering monthly close, payroll, benefits, entity management, fundraising strategy, and investor relations.
Is Flowlie a public or private company?
Flowlie is a private company. It is classified as venture growth investor backed and is currently operating.
When was Flowlie founded?
Flowlie was founded in 2021. It employs 1 to 10 people.
Where is Flowlie based?
Flowlie is headquartered in New York, United States, in the North America region.
How does Flowlie make money?
Three revenue lines are on record. SaaS Subscription is the primary driver. The others are professional Services and dynamic Fee (Continued Advisory).
Who are Flowlie's main competitors?
Direct peers on record are Foundersuite, Visible.vc, Affinity, OpenVC and Kruze Consulting. Broad incumbents are Pilot, Carta, Crunchbase, Brex and PitchBook.
Does Flowlie have an API?
No public API is recorded for Flowlie.
What industry is Flowlie in?
Flowlie's product category is Startup Back Office & Fundraising Intelligence. Its primary akta.pro industry code is HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites, with a secondary code of BPAEAHAF, AI/ML Engineering & Model Development Services. Its NAICS code is 513210 and its SIC code is 7372.