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NDVR

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uuid0002iex

Namestring
NDVR
Legal namestring
NDVR
Websiteurl
ndvr.com
Company typeenum
Private
Founded yearint
2019
Descriptiontext

NDVR was a Boston-based wealth management technology company founded in 2019 that built an AI-native platform for independent financial advisors. The company's product suite consisted of four integrated AI-driven modules: AI CRM, practice management, portfolio management, and marketing automation. Architecturally, NDVR's proposition was a unified, advisor-specific stack — replacing the fragmented point solutions (standalone CRMs, portfolio rebalancing tools, marketing platforms) that independent advisors typically stitch together — with a single AI-powered workflow layer purpose-built for wealth management practices.

The company's commercial model targeted the independent financial advisor channel, historically underserved by integrated AI tooling, with a vertical go-to-market rather than horizontal SaaS distribution. NDVR operated as a private company with 51–100 employees and was capitalized via an $18 million funding round in August 2019, alongside earlier capital from Polaris Partners, indicating a build-out-led growth posture rather than aggressive top-of-funnel scaling. Pricing was not publicly disclosed.

In November 2025, NDVR was acquired by Claro Advisors, a Boston-based Registered Investment Advisor with approximately $1.5 billion in assets under management. The acquisition transferred NDVR's proprietary AI technology into Claro's platform, where it now powers an AI-native wealth management offering for independent advisors nationwide. NDVR founder Michael Simon joined Claro Advisors as Executive Chairman as part of the transaction.

Short descriptiontext

NDVR was a Boston-based AI-native wealth management technology company that built integrated CRM, practice management, portfolio management, and marketing tools for independent financial advisors, acquired by Claro Advisors in November 2025.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersBoston, United States
HQ citystring
Boston
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
wealth management software, advisor CRM platform, practice management tools, portfolio management software, AI wealth platform
Industry3 codes
1Digital Wealth Platforms for Advisors (TAMP/Advisor Tech)
CodeFSAGAEAHPrimaryYes
2Digital/Hybrid RIAs (Robo-Enabled, Tech-Forward)
CodeFSAAACAJPrimaryNo
3Registered Investment Advisor (RIA) Wealth Management
CodeFSAEABAAPrimaryNo
NAICS code1 code
  • Software Publishers5132
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Wealth Management Software
Cost components4 values
Technology or R&D, Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

NDVR developed and sold a proprietary AI-native wealth management technology platform that provided independent financial advisors with an integrated suite of AI-powered tools for CRM, practice management, portfolio management, and marketing automation. The technology was acquired by Claro Advisors in November 2025 to power its AI-native wealth management platform serving independent financial advisors nationwide.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

NDVR was a wealth management technology company offering a unified platform with proprietary AI tools for CRM, practice management, portfolio management, and daily task management. The company was acquired by Claro Advisors in November 2025, and its technology was incorporated into Claro Advisors' AI-native wealth management platform designed for independent financial advisors.

Product and service1 record
1NDVR Wealth Management Technology Platform
CategoryWealth Management Software
Description

Proprietary AI-powered wealth management technology platform providing an integrated suite of tools for CRM, practice management, portfolio management, daily task management, and marketing automation. Built for independent financial advisors seeking AI-driven efficiency in managing their advisory practices. Acquired by Claro Advisors in November 2025.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Claro Advisors
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-11-01
Description

Claro Advisors, a Boston-based wealth management firm with approximately $1.5 billion in assets under management, acquired NDVR in November 2025. The acquisition brought NDVR's proprietary AI technology into Claro's platform, which now includes integrated tools for CRM, practice management, portfolio management, and marketing. As part of the transaction, NDVR founder Michael Simon joined Claro Advisors as Executive Chairman.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Orion Advisor Technology
TypeDirect peer
Description

Orion provides an integrated advisor tech platform spanning CRM, portfolio management, and practice management for independent advisors. It competes directly with NDVR's bundled AI-native suite in the same customer segment.

2Addepar
TypeDirect peer
Description

Addepar offers portfolio management, analytics, and reporting technology for advisors and wealth managers. It overlaps with NDVR's portfolio management and analytics capabilities serving advisor-led wealth firms.

3Wealthbox CRM
TypeDirect peer
Description

Wealthbox is a CRM purpose-built for financial advisors, integrating with popular wealth management tools. It directly competes with NDVR's AI-powered CRM and practice management functionality.

4Practifi
TypeDirect peer
Description

Practifi is a practice management and CRM platform designed for financial advisors and wealth managers, addressing workflow automation and client engagement — closely aligned with NDVR's integrated advisor offering.

5Redtail Technology
TypeDirect peer
Description

Redtail provides CRM, workflow, and client engagement tools specifically for financial advisors. It competes with NDVR on CRM and practice management for the same independent advisor buyer.

6Envestnet
TypeBroad incumbent
Description

Envestnet is a large, established wealth management technology and portfolio solutions provider with broad CRM, planning, and portfolio capabilities. It is an incumbent that competes with NDVR across multiple workflow layers.

7Black Diamond (ICE)
TypeBroad incumbent
Description

Black Diamond, owned by Intercontinental Exchange, provides portfolio and wealth management reporting and rebalancing tools for advisors. It is an incumbent portfolio management alternative to NDVR's portfolio offering.

8AdvisorEngine
TypeDirect peer
Description

AdvisorEngine provides an integrated wealth management platform combining CRM, portfolio management, and reporting for advisors. It targets the same integrated-suite buyer that NDVR addresses.

9Salesforce Financial Services Cloud
TypeBroad incumbent
Description

Salesforce FSC is a generalized CRM and advisor workflow platform adapted for wealth management from a broader enterprise software giant. It competes as an incumbent alternative to NDVR's AI CRM offering.

10TIFIN
TypeEmerging player
Description

TIFIN builds AI-powered applications for wealth management and asset distribution, including advisor enablement tools. It overlaps with NDVR's AI-native positioning targeting advisor practices.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability1 record

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

NDVR

Wealth Management Softwarendvr.com

NDVR was a Boston-based AI-native wealth management technology company that built integrated CRM, practice management, portfolio management, and marketing tools for independent financial advisors, acquired by Claro Advisors in November 2025.

What NDVR does

NDVR was a Boston-based wealth management technology company founded in 2019 that built an AI-native platform for independent financial advisors. The company's product suite consisted of four integrated AI-driven modules: AI CRM, practice management, portfolio management, and marketing automation. Architecturally, NDVR's proposition was a unified, advisor-specific stack — replacing the fragmented point solutions (standalone CRMs, portfolio rebalancing tools, marketing platforms) that independent advisors typically stitch together — with a single AI-powered workflow layer purpose-built for wealth management practices.

The company's commercial model targeted the independent financial advisor channel, historically underserved by integrated AI tooling, with a vertical go-to-market rather than horizontal SaaS distribution. NDVR operated as a private company with 51–100 employees and was capitalized via an $18 million funding round in August 2019, alongside earlier capital from Polaris Partners, indicating a build-out-led growth posture rather than aggressive top-of-funnel scaling. Pricing was not publicly disclosed.

In November 2025, NDVR was acquired by Claro Advisors, a Boston-based Registered Investment Advisor with approximately $1.5 billion in assets under management. The acquisition transferred NDVR's proprietary AI technology into Claro's platform, where it now powers an AI-native wealth management offering for independent advisors nationwide. NDVR founder Michael Simon joined Claro Advisors as Executive Chairman as part of the transaction.

NDVR firmographics

Firmographics
Name
NDVR
Legal name
NDVR
Website
https://ndvr.com
Company type
Private
Founded year
2019
Operating status
Acquired
Headcount range
51–100 employees
Short description
NDVR was a Boston-based AI-native wealth management technology company that built integrated CRM, practice management, portfolio management, and marketing tools for independent financial advisors, acquired by Claro Advisors in November 2025.
Ownership category
akta.pro rank

NDVR industry classification

Industry
Product category
Wealth Management Software
NAICS
Software Publishers (5132)
SIC
Services-Prepackaged Software (7372)
akta.pro primary industry
Digital Wealth Platforms for Advisors (TAMP/Advisor Tech) (FSAGAEAH)
akta.pro secondary industries
Digital/Hybrid RIAs (Robo-Enabled, Tech-Forward) (FSAAACAJ), Registered Investment Advisor (RIA) Wealth Management (FSAEABAA)

Keywords

  • Wealth management software
  • Advisor CRM platform
  • Practice management tools
  • Portfolio management software
  • AI wealth platform

Where NDVR is headquartered

Location

Headquarters

HQ city
Boston
HQ country
United States
HQ region
North America

Markets served

NDVR business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales

NDVR product offering

Product offering

Core offering

NDVR developed and sold a proprietary AI-native wealth management technology platform that provided independent financial advisors with an integrated suite of AI-powered tools for CRM, practice management, portfolio management, and marketing automation. The technology was acquired by Claro Advisors in November 2025 to power its AI-native wealth management platform serving independent financial advisors nationwide.

Product overview

NDVR was a wealth management technology company offering a unified platform with proprietary AI tools for CRM, practice management, portfolio management, and daily task management. The company was acquired by Claro Advisors in November 2025, and its technology was incorporated into Claro Advisors' AI-native wealth management platform designed for independent financial advisors.

Differentiator

Problem solved

Functional benefit

Products and services

  • NDVR Wealth Management Technology Platform Proprietary AI-powered wealth management technology platform providing an integrated suite of tools for CRM, practice management, portfolio management, daily task management, and marketing automation. Built for independent financial advisors seeking AI-driven efficiency in managing their advisory practices. Acquired by Claro Advisors in November 2025.

Companies that use NDVR

Customer profile

Segments1 record

Ideal customer profiles1 record

NDVR technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature5 records

NDVR partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Claro AdvisorscoreStrategic or Co-development Partner · 1 November 2025Claro Advisors, a Boston-based wealth management firm with approximately $1.5 billion in assets under management, acquired NDVR in November 2025. The acquisition brought NDVR's proprietary AI technology into Claro's platform, which now includes integrated tools for CRM, practice management, portfolio management, and marketing. As part of the transaction, NDVR founder Michael Simon joined Claro Advisors as Executive Chairman.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

NDVR competitors and assessment

Company assessment

Direct peers

  • Orion Advisor Technology: Orion provides an integrated advisor tech platform spanning CRM, portfolio management, and practice management for independent advisors. It competes directly with NDVR's bundled AI-native suite in the same customer segment.
  • Addepar: Addepar offers portfolio management, analytics, and reporting technology for advisors and wealth managers. It overlaps with NDVR's portfolio management and analytics capabilities serving advisor-led wealth firms.
  • Wealthbox CRM: Wealthbox is a CRM purpose-built for financial advisors, integrating with popular wealth management tools. It directly competes with NDVR's AI-powered CRM and practice management functionality.
  • Practifi: Practifi is a practice management and CRM platform designed for financial advisors and wealth managers, addressing workflow automation and client engagement — closely aligned with NDVR's integrated advisor offering.
  • Redtail Technology: Redtail provides CRM, workflow, and client engagement tools specifically for financial advisors. It competes with NDVR on CRM and practice management for the same independent advisor buyer.
  • AdvisorEngine: AdvisorEngine provides an integrated wealth management platform combining CRM, portfolio management, and reporting for advisors. It targets the same integrated-suite buyer that NDVR addresses.

Broad incumbents

  • Envestnet: Envestnet is a large, established wealth management technology and portfolio solutions provider with broad CRM, planning, and portfolio capabilities. It is an incumbent that competes with NDVR across multiple workflow layers.
  • Black Diamond (ICE): Black Diamond, owned by Intercontinental Exchange, provides portfolio and wealth management reporting and rebalancing tools for advisors. It is an incumbent portfolio management alternative to NDVR's portfolio offering.
  • Salesforce Financial Services Cloud: Salesforce FSC is a generalized CRM and advisor workflow platform adapted for wealth management from a broader enterprise software giant. It competes as an incumbent alternative to NDVR's AI CRM offering.

Emerging players

  • TIFIN: TIFIN builds AI-powered applications for wealth management and asset distribution, including advisor enablement tools. It overlaps with NDVR's AI-native positioning targeting advisor practices.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

NDVR social profiles

Digital presence

NDVR financial estimates

Financial estimate

Revenue estimate

Valuation estimate

NDVR leadership team

Management profile

Number of profiles

NDVR funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

NDVR M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NDVR

What does NDVR do?

NDVR developed and sold a proprietary AI-native wealth management technology platform that provided independent financial advisors with an integrated suite of AI-powered tools for CRM, practice management, portfolio management, and marketing automation. The technology was acquired by Claro Advisors in November 2025 to power its AI-native wealth management platform serving independent financial advisors nationwide.

Is NDVR a public or private company?

NDVR is a private company. It is classified as corporate owned and is currently acquired.

When was NDVR founded?

NDVR was founded in 2019. It employs 51 to 100 people.

Where is NDVR based?

NDVR is headquartered in Boston, United States, in the North America region.

Who are NDVR's main competitors?

Direct peers on record are Orion Advisor Technology, Addepar, Wealthbox CRM, Practifi, Redtail Technology and AdvisorEngine. Broad incumbents are Envestnet, Black Diamond (ICE) and Salesforce Financial Services Cloud. TIFIN is listed as an emerging player.

Does NDVR have an API?

No public API is recorded for NDVR.

What industry is NDVR in?

NDVR's product category is Wealth Management Software. Its primary akta.pro industry code is FSAGAEAH, Digital Wealth Platforms for Advisors (TAMP/Advisor Tech), with a secondary code of FSAAACAJ, Digital/Hybrid RIAs (Robo-Enabled, Tech-Forward). Its NAICS code is 5132 and its SIC code is 7372.

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Live signals
PR NewswireWealth manager NDVR launches first of its kind household wealth optimization solution, enabling advisors to create hyper-personalized portfolios in minutesNDVR, a tech-forward wealth management firm headquartered in Boston, has launched an updated version of its NDVR Portfolio Lab platform that enables registered investment advisors (RIAs) and family offices to create hyper-personalized household investment portfolios in minutes rather than the hours or days previously required. The platform integrates multiple account types—including taxable, IRA, Roth IRA, and trust accounts—and offers goal-based portfolio optimization, outcome forecasting, tax-efficient strategies, and one-click automated management. NDVR positions the launch as bringing institutional-grade portfolio construction capabilities, previously available only to sophisticated family offices, to advisors serving clients of any size at roughly half the industry standard price.PR NewswireNDVR Introduces New Personalized Indexing Strategy for High Net Worth InvestorsNDVR, a Boston-based wealth management startup, unveiled NDVR Unified Equity, a personalized indexing strategy for high net worth investors that combines active factor exposures, tax-loss harvesting, and socially responsible investing capabilities in a single unified approach. The strategy is designed to provide customized equity portfolios with direct ownership of U.S. stocks, targeting traditional alpha, tax alpha, and fee alpha through proprietary technology. The company positions this as a significant evolution in wealth management, offering advanced quantitative strategies traditionally available only to institutional investors.PR NewswireNDVR Introduces New Socially Responsible Investing (SRI) Capabilities For High Net Worth ClientsNDVR, a Boston-based wealth management startup, unveiled new Socially Responsible Investing capabilities that enable high net worth clients to build hyper-customized equity portfolios aligned with their personal values. The feature utilizes environmental and social data from non-profit As You Sow's Invest Your Values screening platform, allowing individual investors to move beyond one-size-fits-all SRI fund options. The company noted that green investment vehicles have grown at a 75% compounded annual growth rate over the past eight years, reaching $425 billion in assets under management by end of 2021.Business InsiderHere's the 10-page pitch deck that scored NDVR, a quant investing startup that aims to 'fix wealth management,' $20 million from investorsNDVR, a quant investing startup for high-net-worth investors, closed a $20 million Series B in July, bringing total funding to $40 million. The Boston-based firm manages $100 million in client assets and charges 30 basis points, below the industry average.PR NewswireNDVR Names Deborah McGonigle to Advisory BoardNDVR, a wealth management firm pioneering a new category of Wealth Optimization for high net worth investors, announced that Deborah McGonigle has joined its advisory board. McGonigle previously served as Chief Customer Officer of Liberty Mutual Insurance's personal insurance division and Chief Marketing Officer of its commercial insurance division, bringing over two decades of customer experience and marketing leadership to the role. She joins Roger W. Ferguson, Jr., former deputy vice chair of the Federal Reserve and former CEO of TIAA, on NDVR's advisory board.PR NewswireNDVR Names Roger W. Ferguson, Jr. to Advisory BoardRoger W. Ferguson, Jr., former Vice Chair of the Federal Reserve and former President and CEO of TIAA, has joined NDVR's advisory board as a key advisor. NDVR is a startup offering wealth optimization services for high net worth investors using advanced algorithms and institutional-grade investment strategies at lower fees than traditional wealth management firms. The appointment brings decades of financial services and economic policy experience to guide the company's growth as it seeks to transform the wealth management industry.