Kovitz
Kovitz is a Chicago-based registered investment advisor, founded in 2003, that provided wealth management, investment planning, and family office services to high-net-worth individuals, business owners, institutional investors, and nonprofits, and was merged into Focus Partners Wealth at the end of 2025.
- Company typePrivate
- Founded2003
- HeadquartersChicago, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Kovitz does
Kovitz Investment Group Partners is a Chicago-based registered investment advisor founded in 2003 that provides wealth management, investment planning, specialized planning (tax, estate, retirement), and family office services to high-net-worth individuals and families, business owners, institutional investors, and nonprofits. The firm operated as a key subsidiary within the Focus Financial Partners network, growing assets under management from approximately $16 billion prior to 2024 to $50 billion by the end of 2025 through a combination of organic growth and acquisitions, including the October 2024 acquisition of Fort Pitt Capital Group (approximately $5.9 billion in AUM, adding a Pittsburgh, Pennsylvania presence) and the 2018 acquisition of AFAM Capital. At the end of 2025, Kovitz was merged into Focus Partners Wealth — the flagship brand of Focus Financial Partners, which is owned by Clayton, Dubilier & Rice following a 2023 take-private transaction — as part of Focus Financial's strategy to consolidate approximately 40 of its 90 subsidiary practices into larger hub firms.
Kovitz generates revenue through AUM-based advisory fees charged as a percentage of client assets under management, the standard recurring revenue model for registered investment advisors. Specific fee schedules are not publicly disclosed and are individualized based on client asset levels and service scope. Distribution is relationship-based: financial advisors engage clients directly on a one-to-one basis, supplemented by cross-referrals within the Focus Partners Wealth national network and a multi-channel marketing approach including content marketing, events, social media (LinkedIn, Facebook, X), and earned media (including the No. 3 ranking on USA TODAY's 2026 Best Financial Advisory Firms List). In addition to direct advisory mandates, Kovitz manages a publicly traded product — the Kovitz Core Equity ETF (EQTY) listed on NYSE Arca with a $1.27 billion market cap — extending the firm's investment capabilities into the broader ETF distribution channel.
Post-merger, Kovitz no longer operates as a standalone reporting entity; its operations, advisor base, and client relationships have been absorbed into the Focus Partners Wealth platform, providing clients access to an expanded national network of specialized professionals and a broader service catalogue including CFO services, business management, tax services, retirement plan solutions, and institutional services. Leadership includes founder and CEO Mitch Kovitz, CFO Carolyn Raden, and principal Jonathan A. Shapiro.
Kovitz firmographics
Firmographics- Name
- Kovitz
- Legal name
- Kovitz Investment Group Partners
- Website
- https://kovitz.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Acquired
- Headcount range
- 51–100 employees
- Short description
- Kovitz is a Chicago-based registered investment advisor, founded in 2003, that provided wealth management, investment planning, and family office services to high-net-worth individuals, business owners, institutional investors, and nonprofits, and was merged into Focus Partners Wealth at the end of 2025.
- Ownership category
- akta.pro rank
Kovitz industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA)
- akta.pro secondary industries
- Portfolio Management–Led RIAs (Discretionary/Model-Based) (FSAAACAC), Family Wealth & Multi-Generational Planning RIAs (HNW/UHNW-lite) (FSAAACAH), Institutional Consulting RIAs (OCIO/Endowments/Foundations/Pensions) (FSAAACAG), Financial Planning–Led RIAs (FSAAACAB)
Keywords
Where Kovitz is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Markets served
Kovitz business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- AUM-Based Advisory Fees: Kovitz Investment Group Partners generates revenue primarily through assets under management (AUM) based advisory fees, charging clients a percentage of the assets managed on their behalf. This is the standard revenue model for registered investment advisor (RIA) firms, providing recurring fee income that scales with client asset levels. Post-merger, Kovitz became a $50 billion business within the Focus Financial Partners network.
Distribution channels2 records
Marketing channels5 records
Kovitz product offering
Product offeringCore offering
Kovitz provides personalized wealth management and investment advisory services to high-net-worth individuals, families, business owners, institutions, and nonprofits. Offerings include investment management, comprehensive financial planning, tax and estate planning, family office services, institutional investment solutions, and retirement plan services delivered through a nationwide network of financial advisors operating under a fiduciary standard.
Product overview
Kovitz operates as an investment management firm within the Focus Financial Partners network. The firm offers wealth management services and manages a publicly traded ETF product. Prior to late 2025, Kovitz was a $50 billion business that was subsequently merged into Focus Partners Wealth. The firm has historically acquired other wealth management practices, including Fort Pitt Capital Group with approximately $5.9 billion in assets under management, to expand its investment capabilities and geographic reach.
Differentiator
Problem solved
Functional benefit
Products and services
- Wealth Management Personalized wealth management services built around client goals, values, and priorities, delivered through a dedicated advisor and the Focus Partners nationwide network of specialized professionals. Targeted at high-net-worth individuals, families, business owners, and nonprofits.
- Investment Planning Research-backed investment strategies and personalized portfolio construction designed to align client investments with their broader life objectives. Suitable for individual investors and institutional clients.
- Specialized Planning
- Family Office Services Family office services providing high-net-worth families with coordinated support across wealth management, specialized planning, CFO services, and lifestyle services.
- Institutional Services
- Retirement Plan Solutions for Businesses
- Business Owner Services Financial planning and advisory services tailored to business owners, including exit planning, succession planning, business valuation, and related financial strategy.
- Tax Services
- CFO Services CFO and financial leadership services delivered through the Focus Partners network to support individuals, families, and small organizations with financial management needs.
- Divorce and Dispute Resolution Services Specialized financial advisory services supporting clients navigating divorce and financial disputes, including valuation and settlement planning.
- Business Management Services Operational and financial management services for businesses and high-net-worth individuals, including back-office and administrative support.
- Lifestyle Services Concierge-style curated provider referrals connecting clients with bespoke, highly qualified partners across lifestyle needs, delivered through the Focus Partners Lifestyle Services team.
- Kovitz Core Equity ETF (EQTY) A publicly traded equity exchange-traded fund listed on NYSE Arca that invests in core equity securities, with a market cap of $1.27 billion, PE ratio of 27.78, and short-interest ratio of 2.1 days.
Companies that use Kovitz
Customer profileSegments4 records
Ideal customer profiles5 records
Kovitz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kovitz partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship and major.
- Focus Partners WealthflagshipKovitz Investment Group Partners was merged into Focus Partners Wealth at the end of 2025, becoming an integral part of the flagship Focus Partners Wealth brand. This merger consolidated Kovitz's $50 billion in assets under management into the larger Focus Partners Wealth platform, combining their respective advisor networks, operational infrastructure, and service capabilities under a unified equity structure.
- Fort Pitt Capital GroupmajorKovitz Investment Group Partners agreed to acquire Fort Pitt Capital Group, a Pittsburgh-based Focus Financial partner firm with $5.9 billion in assets under management. The acquisition, expected to close in late 2024, was part of Focus Financial's strategy to consolidate partner firms into larger hub companies. The leadership and advisors of Fort Pitt were expected to join Kovitz, expanding Kovitz's investment capabilities and geographic reach to include Pennsylvania.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Kovitz competitors and assessment
Company assessmentBroad incumbents
- LPL Financial: Largest independent broker-dealer in the US, supporting RIAs and financial advisors across wealth management. Comparable in scale and target market but operates as an infrastructure/clearing platform rather than a pure RIA consolidator.
- Osaic (formerly Advisor Group): National wealth management platform serving independent advisors through multiple subsidiary broker-dealer and RIA brands. Comparable in scale and advisor-support model to Focus Financial's broader network in which Kovitz sits.
- Cetera Financial Group: Large broker-dealer and RIA support platform serving thousands of independent financial advisors. Overlaps with Kovitz in investment advisory but operates a broader, multi-channel model including broker-dealer and insurance distribution.
Direct peers
- Wealth Enhancement Group: Independent RIA platform built through acquisitions of regional wealth managers, offering investment advisory, retirement planning, and tax services. Directly comparable hub-firm consolidator strategy.
- Hightower Advisors: Chicago-headquartered RIA platform built via a partnership/consolidator model serving HNW individuals and institutions. Highly comparable in business model, AUM scale tier, and growth-via-acquisition strategy.
- Carson Group: Omaha-based RIA and wealth management firm serving HNW clients and financial advisors, with a parallel consolidator-driven growth strategy and broad financial planning services including tax and estate.
- Edelman Financial Engines: Large national RIA providing investment advisory, financial planning, and retirement plan services to HNW individuals. Comparable in service breadth, scale tier, and fiduciary wealth management model.
- Mariner Wealth Advisors: National RIA providing comprehensive wealth advisory, tax, estate, and family office services to HNW clients. Closely mirrors Kovitz's full-service offering and consolidator DNA through acquisitions like Mariner Platform Solutions.
- Focus Partners Wealth: The consolidated wealth management brand within Focus Financial Partners into which Kovitz was merged at the end of 2025. It offers the same comprehensive RIA, financial planning, and family office services to HNW clients through a hub-firm model — making it the most directly comparable peer now that Kovitz is a subsidiary of it.
Emerging players
- Cresset Capital Management: Chicago-based multi-family office and RIA offering HNW wealth advisory, investment management, and family office services. Comparable in HNW focus and comprehensive service scope but smaller in scale than Kovitz.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Kovitz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kovitz leadership team
Management profileNumber of profiles
Profiles3 records
Kovitz subsidiaries and ownership
Company hierarchySubsidiaries1 record
Kovitz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kovitz M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kovitz
What does Kovitz do?
Kovitz provides personalized wealth management and investment advisory services to high-net-worth individuals, families, business owners, institutions, and nonprofits. Offerings include investment management, comprehensive financial planning, tax and estate planning, family office services, institutional investment solutions, and retirement plan services delivered through a nationwide network of financial advisors operating under a fiduciary standard.
Is Kovitz a public or private company?
Kovitz is a private company. It is classified as private equity controlled and is currently acquired.
When was Kovitz founded?
Kovitz was founded in 2003. It employs 51 to 100 people.
Where is Kovitz based?
Kovitz is headquartered in Chicago, United States, in the North America region.
How does Kovitz make money?
One revenue line is on record: AUM-Based Advisory Fees.
Who are Kovitz's main competitors?
Broad incumbents on record are LPL Financial, Osaic (formerly Advisor Group) and Cetera Financial Group. Direct peers are Wealth Enhancement Group, Hightower Advisors, Carson Group, Edelman Financial Engines, Mariner Wealth Advisors and Focus Partners Wealth. Cresset Capital Management is listed as an emerging player.
Does Kovitz have an API?
No public API is recorded for Kovitz.
What industry is Kovitz in?
Kovitz's product category is Wealth Management. Its primary akta.pro industry code is FSAAACAA, Comprehensive/Full-Service RIAs & Independent Wealth Managers, with a secondary code of FSAAACAC, Portfolio Management–Led RIAs (Discretionary/Model-Based). Its NAICS code is 523940 and its SIC code is 6282.