What Fount does

Fount (legal entity Kitt Bio, Inc., Delaware) is a Los Angeles-based consumer biotech and performance company founded in 2019 by Andrew Herr, who previously led human performance and biotech strategy efforts for the U.S. military. The company commercializes the Flykitt system — a jet lag prevention and travel recovery protocol built on a patented supplement stack (ADVANCE, PROTECT, MELLOW, SUSTAIN formulations), blue light filtering eyewear, and a mobile application that delivers AI-personalized timing instructions for supplements, meals, light exposure, and sleep. The product was developed from research with Navy SEALs, fighter pilots, and elite athletes and is positioned as the first comprehensive commercial jet lag solution.

Fount operates a direct-to-consumer e-commerce model through its owned storefront at fount.bio (with global shipping and currency localization across 80+ countries) and native iOS and Android applications. Pricing is anchored on the $99 Flykitt Starter Pack (regularly $138) with a refill subscription layer starting at $69, and an expanded catalog including Unwind glasses ($69), Firefly neuromuscular stimulators ($48), compression socks ($29), ear plugs ($9), IMMUNITYKITT ($49), FIESTAKITT, and a vegan starter variant ($109). Customer segments include professional sports teams (USA Soccer, 2x NBA Champion Shane Battier), military and special operations users, executives and venture capitalists (Andreessen Horowitz GP David Ulevitch, former NASA CIO Renee Wynn), and premium leisure travelers, with stated traction of 10,000+ travelers and 500+ professional athletes.

In March 2023 the company closed a $12 million Series A led by Amity Ventures (with Allen & Company, Champion Hill Ventures, Elysian Park Ventures, and Not Boring Capital participating). The capital is being deployed to fund adjacent product lines including IMMUNITYKITT, FIESTAKITT, the Foodie restaurant recommendation feature, and roadmap products for PMS relief and a digital sleep coach — signaling a strategic shift from a single-use-case jet lag kit to a broader personalized performance and travel wellness platform.

Name

Fount

Legal name

Kitt Bio, Inc.

Website

https://fount.bio

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Fount is a consumer biotech company selling the Flykitt jet lag prevention system — combining patented supplements, blue light glasses, and an AI-personalization mobile app — to professional athletes, military operators, executives, and frequent leisure travelers via direct-to-consumer e-commerce.

Ownership category

akta.pro rank

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Operations

Revenue model

1. Product Sales (Direct E-commerce): Direct-to-consumer sales of physical products including supplements, wearables, and accessories through owned e-commerce storefront. One-time purchase model with refill options for repeat customers.
2. Subscription/Refill Model: Round trip refills available for ongoing customers who want to continue using Flykitt for multiple trips. Refills include supplement packs and custom travel plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Fount sells the Flykitt jet lag prevention system, a bundle of patented supplements, blue light blocking glasses, and an AI-driven mobile app that creates personalized circadian rhythm protocols for travelers. Supporting product lines include the IMMUNITYKITT immune support kit, FIESTAKITT alcohol recovery kit, Firefly neuromuscular stimulators, compression socks, ear plugs, and the Foodie restaurant recommendation feature, all sold direct-to-consumer.

Product overview

Fount operates as a biotech and performance coaching company offering a unified product ecosystem called Flykitt centered on travel wellness and human performance optimization. The core offering is the Flykitt Starter Pack ($99), a comprehensive jet lag prevention system combining patented supplement protocols (Advance, Protect, Mellow, Sustain), Unwind Glasses for blue light blocking ($69), and the AI-driven Flykitt App for personalized travel planning. This core kit is supported by add-on products including Firefly Neuromuscular Stimulators ($48), Compression Socks ($29), and Flykitt Ear Plugs ($9) for enhanced travel recovery. Additional product lines include IMMUNITYKITT ($49) for immune support and FIESTAKITT for alcohol recovery. The company also offers a Vegan Flykitt variant ($109) and a Foodie restaurant recommendation feature. The ecosystem is unified through the proprietary AI-driven mobile app that generates personalized protocols for each traveler based on their itinerary, sleep preferences, and dietary needs.

Differentiator

Problem solved

Functional benefit

Brands

• Flykitt: Jet lag prevention and recovery solution combining patented supplements, blue light blocking glasses, and AI-driven mobile app for circadian rhythm optimization. Trusted by professional sports teams and military operators.
• IMMUNITYKITT
• FIESTAKITT
• Foodie

Products and services

• Flykitt Starter Pack Complete jet lag prevention system combining patented supplement protocols (Advance, Protect, Mellow, Sustain), blue light blocking glasses, circadian reset beverages, and app-based travel planning; for travelers needing to perform on arrival. Priced at $99 for one round trip.
• Vegan Flykitt Starter Pack Vegan alternative to the standard Flykitt Starter Pack using plant-based supplement formulations while maintaining the same jet lag prevention protocol. Priced at $109.
• Flykitt Round Trip Refills Refill supplement packs and custom travel plans via the Flykitt App for returning customers; 1 Round Trip Refill includes 1 supplement pack and custom travel plan. Available from $69 per round trip.
• Flykitt App AI-driven iOS/Android mobile app that generates personalized jet lag prevention protocols from the user's travel details, sleep preferences, and dietary needs, delivering to-the-minute instructions for supplement timing, sleep schedules, and light exposure.
• Unwind Glasses Specialized blue light filtering glasses that block 99% of disruptive blue and green light wavelengths to protect circadian rhythm, improve sleep quality, and reduce stress. Priced at $69.
• Firefly Neuromuscular Stimulators Wearable neuromuscular stimulation device that increases blood circulation 3x during prolonged sitting, prevents muscle stiffness and discomfort, and accelerates recovery for fresh legs during travel. Priced at $48.
• Compression Socks Professional-grade compression socks designed to increase circulation, improve leg and foot comfort, and reduce soreness during travel. Available in sizes S through XL. Priced at $29.
• IMMUNITYKITT Immune support supplement kit with AM (Vitamin D, Elderberry, Zinc) and PM (Turmeric, Tart Cherry, Black Pepper Extract) formulations to support immune function and mental clarity. Priced at $49.
• FIESTAKITT Supplement kit designed to combat inflammation, disrupted sleep, and elevated stress hormones from alcohol consumption; includes energy, focus, mood, and gut protection benefits. Used night before and morning after drinking.
• Flykitt Ear Plugs Noise-reducing ear plugs that reduce airplane noise over 100x, with a triple-patented contoured fit for comfort. Priced at $9.
• Foodie Personalized restaurant recommendation service providing dining suggestions based on dietary needs, health objectives, and location worldwide, including identification of hidden ingredients like added sugars and seed oils.

Quantifiable outcome

• 93% of travelers stay jet lag-free, every time
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• RISE Health: RISE is a sleep and circadian tracking app that delivers personalized energy schedules based on users' circadian rhythm. Highly comparable to the Flykitt app in the underlying circadian science, mobile-first delivery, and target user (productivity-focused professionals and frequent travelers).
• InsideTracker: InsideTracker provides personalized nutrition and supplement recommendations based on blood biomarker testing, with a DTC subscription model. Comparable to Fount in personalized wellness, supplement protocol delivery, and data-driven human performance positioning.
• Athletic Greens (AG1): AG1 is a leading DTC daily greens/supplement brand with a subscription model, mobile app, and celebrity/athlete endorsements. Most directly comparable to Fount in product format (powder/pack supplements), GTM (PLG + subscription), and target persona (health-optimizing consumers and athletes).
• Eight Sleep: Eight Sleep sells smart sleep systems with circadian temperature optimization, mobile app, and subscription accessories, targeting high-performance professionals and athletes. Comparable to Fount in sleep/circadian science angle, premium DTC positioning, and AI-driven personalization for performance.
• Levels: Levels sells a continuous glucose monitor plus app for metabolic health optimization, targeting high-performance professionals with a subscription model. Comparable to Fount in biohacking positioning, DTC subscription economics, and AI-driven personalization for healthspan/performance.
• HVMN (formerly Nootrobox): HVMN is a biohacking-focused supplement and nootropic brand with a science-forward positioning and DTC subscription model. Comparable to Fount in product category (performance supplements), brand tone (research-driven, human optimization), and pricing premium.
• Momentous: Momentous sells premium performance and recovery supplements (protein, creatine, omega-3) DTC, with strong ties to professional sports teams and the U.S. military. Directly comparable to Fount's positioning around elite-athlete-validated supplement protocols and human performance.
• Whoop: Whoop is a wearable recovery, sleep, and strain tracker sold via subscription with a mobile app and elite-athlete/first-responder branding. Comparable to Fount in human performance positioning, subscription economics, and reliance on validated outcomes (recovery, sleep).
• Oura: Oura sells a smart ring that tracks sleep, recovery, and circadian readiness, with a subscription app and strong adoption among executives and athletes. Comparable to Fount in sleep/circadian science angle, premium consumer positioning, and data-driven personalization.

Broad incumbents

• Noom: Noom is a large-scale DTC wellness subscription combining coaching, content, and tracking across multiple health verticals (weight, sleep, stress). Comparable to Fount in scaled consumer wellness subscription model, mobile-app-led personalization, and broad multi-vertical health ambitions.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/fountbio
• YouTubeyoutube.com/@fountbio
• LinkedInlinkedin.com/company/fountbio
• Instagraminstagram.com/fountbio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fount