Wibo

What Wibo does

Wibo (legal entity EntertainmentLabs s.r.l.) is a Turin, Italy-based EdTech company founded in 2019 that targets mid-to-large enterprises and multinationals with corporate training and AI enablement services. Originally operating under a different model, the company pivoted in 2022 toward its current focus on corporate upskilling, serving HR, L&D, and People & Culture teams as well as middle managers transitioning into leadership. Its core offering is the Wibo Leadership Academy, which delivers live "pitstop" sessions (online via Zoom up to 2.5 hours or in-person up to 4 hours) led by Executive Teachers drawn from Fortune 500 companies including Nike, Amazon, Google, Airbnb, Spotify, Toyota, Mercedes-Benz, UniCredit, EasyJet, Huawei, CBRE, Eataly, and Sonepar Italia. Programs span more than 80 competencies across Human Skills (leadership, communication, decision-making, change management, conflict resolution, feedback) and AI Skills (prompt engineering, AI strategy, AI for business functions). The methodology is supplemented by hands-on exercises, gamification elements (quizzes and questionnaires), and a proprietary AI Agent named Daniel that supports continuous post-program learning through text-based Q&A and resource recommendations. Operational tracking is delivered through an HR Dashboard providing real-time NPS, completion, and satisfaction metrics, with reported outcomes of 94% satisfaction, 98% completion, 92% application of learning, and consistently above-90 NPS across programs.

Wibo's technology stack combines live human-led training delivery with a proprietary learning platform, a custom HR Dashboard, and the Daniel AI Agent. The company reports no public APIs, SDKs, or technical integrations, indicating its technology is positioned as an internal delivery and measurement layer rather than an embeddable platform. The company has invested in content marketing and community assets including the HR Transformation Club, HR Transformation Day events, the annual Future Skills Research publication, the Scintille biweekly newsletter, the "Wibo da Actually" podcast, and earned media coverage in Fortune Italia, Il Sole 24 Ore, and Rai Isoradio. It holds ISO 9001 quality certification and was recognized on the Sifted 100 list of fastest-growing startups in France and Southern Europe in 2025. Marketing and sales are conducted exclusively through direct enterprise field sales (with an inside sales layer for inbound qualification) and a relationship-led, consultative motion targeting HR/L&D buyers; there is no self-service, channel reseller, or marketplace distribution.

Wibo's revenue model is project-based professional services pricing. Pilot projects covering 15-25 participants over 4-8 weeks range from €15,000 to €30,000, while Corporate Academies covering 30-200+ participants over 6-12 months range from €40,000 to €150,000 annually. All engagements bundle learning design, Executive Teacher selection, live training delivery, a dedicated Trainer, operational materials, HR Dashboard access, and the Daniel AI Agent; there is no separate software license fee. The company has cumulatively raised approximately €900k-€950k across multiple rounds from 2020 through June 2025, with the most recent €500,000 round (June 2025) led by prominent business leaders with Techstars and Talent Garden participation. Since 2019, the company claims to have served 150+ corporations and trained more than 15,000 people across Italy and selectively internationally. As of mid-2025, the company operates with an 11-50 person team and is led by CEO and co-founder Tommaso Seita alongside COO and co-founder Alessandro Busso.

Name

Wibo

Legal name

EntertainmentLabs s.r.l.

Website

https://wibo.app

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Wibo is a Turin-based EdTech company providing corporate training and AI enablement programs for HR and L&D teams at mid-to-large enterprises, combining live sessions led by Fortune 500 executive teachers with a proprietary AI agent and HR analytics dashboard.

Ownership category

akta.pro rank

Product category

Corporate Training & Professional Development Services

NAICS

Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Learning & Development (L&D) & Training Management (EDABAIAC)

akta.pro secondary industries

Learning Management (LMS) & Talent Development (BPACAPAG), Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

Keywords

• Corporate training programs
• Leadership development
• AI upskilling
• Executive coaching
• Learning platform

Headquarters

HQ city

Turin

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Corporate Training Programs: Wibo generates revenue through bespoke corporate training programs. Pilot projects (15-25 participants, 4-8 weeks) range from €15,000-€30,000. Corporate Academies (30-200+ people, 6-12 months) range from €40,000-€150,000 annually. Pricing is project-based and customized, with budgets covering full service including learning design, Executive Teachers, trainers, materials, dashboard access, and Daniel AI Agent. The June 2025 funding round was €500k led by prominent business leaders.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Wibo delivers bespoke corporate training programs combining live sessions led by Fortune 500 Executive Teachers with the proprietary Daniel AI Agent for continuous learning. Programs cover Human Skills (leadership, communication, change management) and AI Skills (prompt engineering, AI strategy, AI for business functions), delivered through Pilot projects or full Corporate Academies with HR Dashboard tracking.

Product overview

Wibo is an EdTech company offering corporate training programs for HR, L&D, and People & Culture teams in mid-to-large enterprises. The core product is the Wibo Leadership Academy, featuring live training sessions (pitstops) led by Executive Teachers from Fortune 500 companies, combined with Daniel, an AI Agent for continuous learning. The platform integrates an HR Dashboard for real-time metrics tracking. Programs cover Human Skills (leadership, communication, change management) and AI Skills across three levels: Practice in AI (prompt engineering), AI for Functions (HR, Sales, Marketing, Finance), and AI for Executives (strategy and governance). Additional services include Task Mapping for organizational assessment and custom Corporate Academy programs. Delivery formats include online (Zoom) and in-person sessions with associated learning platform access.

Differentiator

Problem solved

Functional benefit

Products and services

• Wibo Leadership Academy Structured corporate training programs led by Executive Teachers from Fortune 500 companies, combining live sessions (pitstops) with hands-on exercises and practical application. Programs cover Human Skills (leadership, communication, change management) and AI Skills for HR, L&D, and People & Culture teams in mid-to-large enterprises.
• Daniel AI Agent Wibo's proprietary AI Agent for continuous learning that accompanies participants beyond the training program, answering questions, suggesting resources, and helping participants apply what they learned in their daily work.
• HR Dashboard Real-time metrics dashboard for HR teams to track NPS, completion rates, and satisfaction scores across training programs, enabling HR teams to monitor training effectiveness and evaluate ROI.
• Corporate Academy
• Task Mapping
• Practice in AI
• AI for Functions
• AI for Executives
• Pilot Project

Quantifiable outcome

• 94% average satisfaction rate across all programs
• +4 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Skillsoft: Global enterprise learning and talent development platform offering course libraries, leadership programs and AI-driven learning paths sold to HR/L&D buyers — overlapping with Wibo's enterprise leadership development positioning but at vastly larger scale and library-driven model.
• Coursera for Business: Enterprise arm of Coursera providing catalog-based upskilling, professional certificates, and leadership content to corporate L&D teams; competes for the same HR/L&D budget but with a self-serve content model rather than Wibo's bespoke live executive-led delivery.
• Pluralsight: Enterprise technology and leadership skills platform serving HR/L&D buyers with assessment, learning paths and content libraries — competes with Wibo specifically in the AI-for-business-functions curriculum (Practice in AI, AI for Functions) offered to corporate accounts.
• Udacity (Enterprise): Enterprise upskilling platform specializing in AI, data and tech skill development for corporate workforces; competing directly with Wibo in the AI Skills track for enterprise HR/L&D teams seeking measurable technical upskilling outcomes.

Direct peers

• Lepaya: European-headquartered provider of manager and leadership development training combining live virtual instructor-led sessions with a digital learning platform — directly comparable to Wibo in target buyer (HR/L&D), delivery format (live pitstops + tech platform), and methodology (skill-based, outcomes-measured).
• 360learning: Collaborative learning platform for corporate training, combining an LMS/LXP with live expert-led sessions; targets the same HR/L&D buyer, overlaps heavily with Wibo's blended learning model, and operates in adjacent European geographies.
• Degreed: Enterprise learning experience platform focused on skill development and talent mobility for large organizations; serves HR/L&D teams with skill-mapping and measurement capabilities analogous to Wibo's Task Mapping and HR Dashboard.
• Docebo: Enterprise LMS/LXP vendor with AI-powered learning automation, sold to HR/L&D and training teams in mid-to-large enterprises; overlaps with Wibo in buyer, scale tier and dashboard/measurement focus but competes with a SaaS platform model rather than live services.
• TalentLMS: Cloud LMS for SMB and mid-market training programs with corporate Academy-style capabilities; targets HR/L&D teams for structured programs though at a smaller scale and more self-serve orientation than Wibo's executive-led academies.

Regional players

• Growth Tribe: European provider of live corporate training and AI/marketing upskilling programs targeted at mid-to-large enterprises; directly comparable to Wibo on live delivery, AI skills curriculum, and HR/L&D buyer in overlapping European geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wiboapp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wibo