TyrePlex
TyrePlex is an India-based B2B e-commerce marketplace connecting 65+ authorized tyre dealers with vehicle owners across 8+ cities, offering car, bike, scooter, and commercial tyres plus adjacent automotive aftermarket products and dealer SaaS tools.
- Company typePrivate
- Founded2021
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What TyrePlex does
TyrePlex (legally Tyreplex Technologies and Commerce Private Limited) is an India-based B2B e-commerce marketplace operating in the automotive tyre aftermarket. Founded in 2020/2021 and headquartered in New Delhi, the company operates tyreplex.com as a two-sided platform connecting authorized tyre dealers with vehicle owners across 8+ Indian cities. Its catalog spans car tyres, bike tyres, scooter tyres, and commercial vehicle tyres from 30+ brands including MRF, CEAT, Goodyear, Apollo, Bridgestone, JK Tyre, Michelin, and Pirelli. The company has progressively expanded its surface beyond tyres into adjacent automotive aftermarket categories including batteries (Amaron, Exide, Bosch), alloy wheels (Uno-Minda, Momo), and accessories (myTVS).
TyrePlex firmographics
Firmographics- Name
- TyrePlex
- Legal name
- Tyreplex Technologies and Commerce Private Limited
- Website
- https://tyreplex.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TyrePlex is an India-based B2B e-commerce marketplace connecting 65+ authorized tyre dealers with vehicle owners across 8+ cities, offering car, bike, scooter, and commercial tyres plus adjacent automotive aftermarket products and dealer SaaS tools.
- Ownership category
- akta.pro rank
TyrePlex industry classification
Industry- Product category
- Automotive Tyre Marketplace
- NAICS
- Tire and Tube Merchant Wholesalers (423130)
- SIC
- Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro industry
- Tire Distribution & Wholesale (Regional/Local Supply)Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)Tires, Wheels & Retread Supply DistributionTransportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Parts Distribution, Tools & Workshop Services (Aftermarket Support)Retail Tire Sales & Installation (Consumer)Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)
Keywords
Where TyrePlex is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
TyrePlex business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- B2B Tyre Marketplace Commission: TyrePlex operates as a B2B e-commerce marketplace connecting tyre dealers with buyers. The platform generates revenue through transaction-based fees on tyre sales facilitated through the marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Cashback based on vehicle type and purchase quantity |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
TyrePlex product offering
Product offeringCore offering
TyrePlex operates an Indian B2B e-commerce marketplace that connects tyre buyers with authorised tyre dealers across India. The platform aggregates car, bike, scooter, and commercial tyres from 30+ brands and provides vehicle-tyre fitment search, price comparison, dealer locator, home delivery, and doorstep fitment services. It also offers dealers a digital store management backend with inventory, invoicing, CRM, and bulk ordering capabilities.
Product overview
TyrePlex is an Indian B2B e-commerce platform for the aftermarket tyre sector, operating as an online marketplace that connects tyre buyers (consumers and dealers) with authorised tyre dealers across India. The core offering consists of the TyrePlex Online Marketplace, which provides product categories for Car Tyres, Bike Tyres, Scooter Tyres, and Commercial Tyres. The platform extends its offerings through complementary add-on modules including Accessories, Batteries, and Alloys, creating a broader automotive parts ecosystem. Key service features include a Tyre Comparison Tool, Tyre Pressure Search, Tyre Dealer Locator, Wheel Balancing Service, Wheel Alignment Service, and Home Delivery & Fitment. For dealers, TyrePlex provides a Dealer Management System and Bulk Order Service. The platform operates across 8+ cities in India and partners with over 65 dealers serving more than 1 lakh monthly customers.
Differentiator
Problem solved
Functional benefit
Products and services
- TyrePlex Online Marketplace
Companies that use TyrePlex
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
TyrePlex technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
TyrePlex partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights6 records
TyrePlex competitors and assessment
Company assessmentBroad incumbents
- Bridgestone India: Global tyre major with established Indian dealer network and online tyre-shop experience. Comparable supply-side incumbent whose dealer network competes with TyrePlex's aggregated dealer base.
- Goodyear India: Indian arm of a global tyre major with a branded dealer footprint and online presence. Comparable incumbent whose dealer network and D2C portal compete with TyrePlex for both supply and demand.
- CarDekho: Large Indian auto platform that has expanded into tyres, insurance, and used cars. Comparable on the tyre-discovery/lead-gen layer, with much broader scale and stronger brand recognition.
- CEAT (manufacturer direct): One of India's largest tyre manufacturers with its own branded e-commerce portal and dealer locator. Directly comparable supply-side competitor that TyrePlex also lists, with the ability to disintermediate the marketplace.
- MRF (manufacturer direct): India's largest tyre manufacturer with a branded dealer network and online presence. Comparable as both a listed brand on TyrePlex and an incumbent with its own direct-to-consumer channel.
- Apollo Tyres: Major Indian tyre manufacturer operating its own dealer-locator and online tyre purchase flow. Comparable as a brand on TyrePlex and as an incumbent with direct distribution that competes with the marketplace.
Others
- Tire Rack: US-based online tyre and wheel retailer widely seen as the benchmark for tyre e-commerce. Comparable operating model (online catalogue, fitment data, delivery network), though operating in a different geography and at much larger scale.
Direct peers
- 91Wheels: Indian vehicle and tyre research/comparison platform that helps buyers shortlist tyres and connect with dealers. Closely comparable to TyrePlex's B2C catalogue, brand comparison, and dealer-locator flows.
- GoMechanic: Indian automotive aftermarket services platform that aggregates workshops and spare parts. Comparable to TyrePlex in digitizing fragmented vehicle-service supply, though broader in scope than just tyres.
- Boodmo: Indian online auto parts marketplace aggregating multiple brands and sellers. Comparable marketplace model to TyrePlex, focused on parts rather than tyres specifically but serving the same B2B/B2C buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TyrePlex social profiles
Digital presenceTyrePlex financial estimates
Financial estimateRevenue estimate
Valuation estimate
TyrePlex leadership team
Management profileNumber of profiles
Profiles4 records
TyrePlex funding detail
Funding detailFunding overview
Funding rounds3 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TyrePlex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TyrePlex
What does TyrePlex do?
TyrePlex operates an Indian B2B e-commerce marketplace that connects tyre buyers with authorised tyre dealers across India. The platform aggregates car, bike, scooter, and commercial tyres from 30+ brands and provides vehicle-tyre fitment search, price comparison, dealer locator, home delivery, and doorstep fitment services. It also offers dealers a digital store management backend with inventory, invoicing, CRM, and bulk ordering capabilities.
Is TyrePlex a public or private company?
TyrePlex is a private company. It is classified as venture growth investor backed and is currently operating.
When was TyrePlex founded?
TyrePlex was founded in 2021. It employs 11 to 50 people.
Where is TyrePlex based?
TyrePlex is headquartered in New Delhi, India, in the Asia region.
How does TyrePlex make money?
One revenue line is on record: B2B Tyre Marketplace Commission.
Who are TyrePlex's main competitors?
Broad incumbents on record are Bridgestone India, Goodyear India, CarDekho, CEAT (manufacturer direct), MRF (manufacturer direct) and Apollo Tyres. Tire Rack is listed as an others. Direct peers are 91Wheels, GoMechanic and Boodmo.
Does TyrePlex have an API?
No public API is recorded for TyrePlex.
What industry is TyrePlex in?
TyrePlex's product category is Automotive Tyre Marketplace. Its primary akta.pro industry code is TLAKADAH, Tire Distribution & Wholesale (Regional/Local Supply), with a secondary code of TLAKAOAD, Tires, Wheels & Retread Supply Distribution. Its NAICS code is 423130 and its SIC code is 5013.