What b atomic! does

b atomic! is a vertical SaaS company serving licensed Property & Casualty insurance agencies in the United States. Founded in 2019 and headquartered in Solon, Ohio, the company operates a cloud-based automation platform that integrates with Agency Management Systems (AMS), voice and email systems, and 9+ major P&C carriers (Progressive, Nationwide, Allstate, Travelers, Safeco, AAA, Auto-Owners, Erie, Liberty) to automate two workflows: annual renewal remarketing and policy endorsement processing.

The platform's two core products are Proposals by b atomic, which queues and remarkets 100% of an agency's eligible personal lines renewal book and generates branded, client-ready coverage-vs-price comparisons; and Service Center by b atomic, which transforms incoming service requests from phone, email, or AMS notes into actionable cases, executes them at the carrier, and syncs results back to the agency's AMS log notes. US-based CSRs handle endorsement work (add/remove driver or vehicle, cancellations, mortgagee changes) under defined SLAs.

The company monetizes through a per-policy subscription with unlimited users and endorsements, distributed via a direct enterprise sales motion built around personalized demos. Founder Seth Zaremba leads the company, which has raised approximately $4.2M across six funding rounds between 2019 and 2024 from investors including Oaktree Capital Management, Markd, and InsurTech Fund. Total headcount is reported as 1-10 employees.

Name

b atomic!

Legal name

B ATOMIC INC

Website

https://batomic.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

b atomic! is a US-based InsurTech SaaS company that provides Property & Casualty insurance agencies with automated renewal remarketing, branded proposal generation, and outsourced policy endorsement processing via deep AMS and carrier integrations. Founded 2019, headquartered in Solon, Ohio.

Ownership category

akta.pro rank

Product category

Insurance Agency Automation Software

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Invoicing, Billing & Accounts Receivable Automation (FSAGAJAC)

akta.pro secondary industry

B2B/EDI & Partner Integration (BPAMAOAJ)

Keywords

• Insurance agency automation
• Policy remarketing software
• Endorsement processing platform
• AMS integration software
• Insurance renewal automation

Headquarters

HQ city

Solon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Per Policy Platform Subscription: Simple, volume-based pricing charged per policy. Includes unlimited users and unlimited endorsements. Pricing is based on the number of policies processed through the platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

b atomic! operates a cloud-based insurance agency automation platform that integrates with Agency Management Systems (AMS), VOIP, and email to automate personal lines policy remarketing, process unlimited endorsements through US-based CSRs, and generate branded client-ready renewal proposals. The platform serves licensed Property & Casualty insurance agencies in the United States, enabling full-book annual remarketing across carriers such as Progressive, Nationwide, Allstate, Travelers, Safeco, AAA, Auto-Owners, Erie, and Liberty on a single per-policy subscription.

Product overview

b atomic offers a unified insurance agency automation platform consisting of two main products: Proposals by b atomic and Service Center by b atomic. Proposals handles automated full-book remarketing, unlimited endorsements, and branded proposal generation for carrier comparisons. Service Center manages service requests by connecting to AMS, VOIP, and email systems to create, process, and sync cases back to agency management systems. The platform integrates with insurance carriers (Progressive, Nationwide, Allstate, Travelers, Safeco, and others) for bindable renewals and supports policy endorsement workflows including driver changes, vehicle modifications, cancellations, and mortgagee updates.

Differentiator

Problem solved

Functional benefit

Brands

• Service Center by b atomic: Platform feature that connects to agency AMS, VOIP, and email to transform service requests into actionable cases and sync updates back to the AMS.
• Proposals by b.atomic

Products and services

• Service Center by b atomic A service request management platform that connects to the agency's Agency Management System (AMS), VOIP, and email to transform automated, spoken, and written service requests into actionable cases, complete them at the carrier, and sync updates back into the AMS log notes automatically. It is designed for licensed Property & Casualty insurance agencies in the United States and standardizes workflows across AMS providers and carriers.
• Proposals by b atomic

Quantifiable outcome

• Saves 30+ minutes per renewal
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• Agency Management System (AMS) ProviderscoreTechnology or Integrationb atomic integrates with Agency Management Systems used by insurance agencies to enable automated data synchronization, policy information access, and notes syncing. The privacy policy explicitly mentions AMS integrations as core platform functionality.
• Insurance Carriers (Progressive, Nationwide, Allstate, Travelers, Safeco, AAA, Auto-Owners, Erie, Liberty)coreTechnology or IntegrationPlatform integrates with multiple major P&C insurance carriers for automated endorsement processing, policy data retrieval, and proposal submissions. Bindable renewals available to hundreds of carriers through these integrations.
• StripecoreTechnology or IntegrationStripe handles payment processing for the platform. b atomic does not store raw card numbers; Stripe processes all payment card details securely.
• Neon (by Riverside)coreTechnology or Integrationb atomic's services are provided under User Agreements including Neon Master Subscription Agreement, Neon Analytics User Agreement, and Neon and Neon Analytics Master Subscription Agreement. Neon appears to be a third-party platform integrated with b atomic's service delivery.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• EZLynx: Owned by Roper Technologies, EZLynx provides comparative rating, client self-service, and workflow automation tools for P&C insurance agencies—directly overlapping with b atomic's agency automation and remarketing capabilities.
• Tarmika: Personal lines comparative rating and remarketing platform built specifically for independent P&C insurance agencies, directly competing with b atomic's full-book remarketing value proposition.
• QuickDraw: Workflow automation platform for insurance carriers and agencies, offering policy processing and servicing automation that overlaps with b atomic's Service Center endorsement handling capabilities.
• PL Rating (by Vertafore): Vertafore's personal lines comparative rating product that enables P&C agencies to quote multiple carriers simultaneously—a direct competitor to b atomic's automated renewal remarketing feature.

Broad incumbents

• Vertafore: One of the largest insurance agency management system (AMS) providers, serving tens of thousands of agencies with broad workflow tools that increasingly overlap with b atomic's automation offerings.
• Applied Systems: Leading AMS provider for P&C agencies, offering Applied Epic and other products that include workflow, servicing, and integration capabilities spanning many of b atomic's use cases.
• Ivans (Applied Systems): Insurance industry data exchange network enabling carrier-agency connectivity, providing foundational connectivity that overlaps with parts of b atomic's carrier integration stack.

Emerging players

• Boost Insurance: Insurtech infrastructure platform enabling digital insurance distribution and policy administration, an emerging player in adjacent insurance technology workflows.
• AgentSync: Insurance distribution management platform automating producer onboarding, licensing, and compliance—an emerging technology provider serving similar P&C agency operational needs.

Others

• TrustLayer: Insurance verification and certificate of insurance (COI) management platform serving agencies and their clients—an adjacent technology provider addressing related agency workflow and risk reduction challenges.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/batomic30

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds6 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about b atomic!