Transcendence Coffee
Transcendence Coffee is a New York-based, POC women-owned company founded in 2022 that produces globally-inspired flavored coffee syrups using whole spices and no preservatives. It sells through DTC e-commerce, wholesale to coffee shops, and marketplaces like Odeko and Faire.
- Company typePrivate
- Founded2022
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Transcendence Coffee does
Transcendence Coffee is a privately held, POC women-owned specialty coffee syrup company founded in 2022 and headquartered in New York, with manufacturing in New Jersey and packaging/shipping operations in Brooklyn. The company designs and produces globally-inspired flavored coffee syrups built around whole spices, organic pure cane sugar, and no preservatives or artificial extracts, with flavors rooted in the co-founders' Indian and Algerian heritage (e.g., Indian Gulab Jamun, Algerian Baklava, French Lavender Madeleine, Persian Pistachio, Dutch Speculaas, Maple Black Sesame). The portfolio spans nine 375ml retail SKUs priced $19-$22, a 750ml barista edition line for wholesale at $48-$60, seven curated gift bundles plus a custom bundle builder with 15-18% tier discounts, and a small merchandise line developed with collaborators including Created Co., Goobs Ceramics, and a Brooklyn-based artist.
The company's go-to-market mixes a direct-to-consumer Shopify storefront (free shipping over $75) with a B2B wholesale program for coffee shops, cafes, and bakeries, plus distribution partnerships with regional supplier Odeko (LA and greater NYC, next-day delivery) and the Faire wholesale marketplace for independent retailers. The 1-10 person team is led by co-founders Lisa (CMO) and Mitalee (CEO). Marketing relies on Instagram and TikTok, an email/newsletter list with a 10% first-order incentive, pop-up events (Popup Grocer NYC, MRKTSpace San Diego), and significant earned media coverage in Eater, Food & Wine, Bon Appetit, Gear Patrol, and Food Network.
Revenue mechanics are one-time unit sales across channels; co-branded products with Ole & Steen (Cinnamon Social), Diaspora Co. (Dutch Speculaas), and EatsByRamya (Maple Black Sesame) extend the catalog while reinforcing cultural-credential positioning. The company ships domestically only, raised $400,000 in disclosed external funding in March 2024, and has launched three new SKUs across 2024-2025. It serves three primary segments: home coffee enthusiasts seeking clean-label global flavors, SMB coffee shops and cafes, and gift buyers purchasing curated bundles.
Transcendence Coffee firmographics
Firmographics- Name
- Transcendence Coffee
- Legal name
- Transcendence Coffee
- Website
- https://transcendencecoffee.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Transcendence Coffee is a New York-based, POC women-owned company founded in 2022 that produces globally-inspired flavored coffee syrups using whole spices and no preservatives. It sells through DTC e-commerce, wholesale to coffee shops, and marketplaces like Odeko and Faire.
- Ownership category
- akta.pro rank
Transcendence Coffee industry classification
Industry- Product category
- Specialty Coffee Syrups
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee & Tea Concentrates, Syrups & Extracts (CRADAHAI)
- akta.pro secondary industry
- Coffee Blending & Flavoring (AFAFADAC)
Keywords
Where Transcendence Coffee is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Transcendence Coffee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Others
Revenue model
- Direct-to-Consumer Syrup Sales: Retail sales of flavored coffee syrups in 375ml bottles through the company's e-commerce platform. Syrups range from $19-$22 per bottle, with pricing reflecting the use of whole spices and premium ingredients.
- Bundle Sales: Pre-configured syrup bundles offering 15-18% discounts (3-pack: 15% off, 6-pack: 18% off). Bundles range from $49-$59 and include curated selections like Holiday Bundle, Back to Basics Bundle, and founder-curated collections.
- Wholesale B2B Sales: Barista edition 750ml bottles sold to coffee shops, cafes, and restaurants at wholesale pricing ($48-$60 per bottle). Available in 3-pack and case-of-12 configurations. Includes dedicated wholesale intake form and partnership with Odeko for regional distribution.
- Merchandise Sales: Branded merchandise including totes ($44), tumblers ($30), t-shirts ($29-$35), hoodies, and collaborative items like Goobs Ceramics cup and saucer sets ($72).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Syrups (375ml) |
| Unit Pricing | Pay-as-you-go | Syrup Bundles (3-pack and 6-pack options) |
| Unit Pricing | Pay-as-you-go | Barista Edition Syrups (750ml) |
| Unit Pricing | Pay-as-you-go | Merchandise |
| Unit Pricing | Pay-as-you-go | Mini Founder's Flavors Sampler |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Transcendence Coffee product offering
Product offeringCore offering
Transcendence Coffee manufactures and sells globally-inspired flavored coffee syrups made with whole spices, organic pure cane sugar, and no preservatives or extracts. The company sells directly to consumers through its Shopify e-commerce site (375ml retail bottles priced $19-$22) and to coffee shops, cafes, and restaurants through a wholesale program (750ml barista edition bottles priced $48-$60). The product line spans flavors inspired by Algerian baklava, Indian gulab jamun, French madeleines, Persian pistachios, Dutch speculaas, and other cultural desserts.
Product overview
Transcendence Coffee is a POC women-owned specialty coffee syrup brand that manufactures globally-inspired flavored syrups with whole spices and no preservatives in New Jersey, packaged in Brooklyn, NYC. The core product portfolio includes 9 flavored syrups (Algerian Baklava, Indian Gulab Jamun, French Lavender Madeleine, Persian Pistachio, Madagascar Vanilla Bean, Miso Salted Caramel, Cinnamon Social, Sakura Strawberry, and Blueberry Cobbler) sold in 375ml retail bottles and 750ml barista editions for wholesale. The company offers 7 curated bundles (Holiday Bundle, Back to Basics Bundle, Coffeeshop Classics Bundle, OGs Trio Bundle, Lisa's Favorites Bundle, Mitalee's Favorites Bundle, and Mini Founder's Flavors Sampler), a Custom Bundle Builder for build-your-own combinations, a wholesale program for cafes and retailers, and 6 merchandise items including totes, ceramics, tumblers, and apparel. Key differentiators include whole spices, no extracts, no preservatives, organic pure cane sugar, and globally-inspired flavors rooted in the founders' cultural heritage (India and Algeria).
Differentiator
Problem solved
Functional benefit
Products and services
- Algerian Baklava Syrup
Quantifiable outcome
- Each 375ml bottle creates 12-24 flavored beverages
- +1 more outcomes
Companies that use Transcendence Coffee
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Transcendence Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Transcendence Coffee partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Ole & SteencoreDanish all-day bakery collaboration creating the Cinnamon Social syrup - transforming Ole & Steen's signature pastry into a flavored coffee syrup. Made with real brown sugar, organic Madagascar vanilla beans, and whole cinnamon sticks.
- Diaspora Co.coreSpice supplier for Dutch Speculaas Cookie Barista Edition. Diaspora Co. sources single-origin spices grown for flavor and rooted in equity from South Asia's small regenerative family farms.
- Goobs CeramicsminorCollaboration on cup and saucer sets - dark green handcrafted ceramics featuring Transcendence branding. Each piece is handmade with unique quirks and charm.
- OdekocoreRegional distributor for LA and greater NYC areas, offering next-day shipping for coffee shops and cafes to stock Transcendence products.
- FairecoreWholesale marketplace platform enabling independent retailers to stock Transcendence syrups on their shelves.
- EatsByRamyaminorCollaborated on Maple Black Sesame Barista Edition - a cult favorite made with pure Vermont maple syrup, toasted black sesame seeds, hint of cardamom and cinnamon.
- Created Co.minorCollaboration on Travie Logo Tumbler - double walled stainless steel cup (16oz) with twist lid, fits in cup holders.
- Brooklyn-based Artist @maurakspainminorArtist collaboration on Life Imitates Art Baby Tee - coffee-themed design for merchandise.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Transcendence Coffee competitors and assessment
Company assessmentDirect peers
- Torani: Industry-leading flavored syrup manufacturer dominating cafe and retail channels; directly comparable on product category, customer base (coffee shops and home enthusiasts), and B2B distribution model — Torani represents the incumbent Transcendence must displace in cafe accounts.
- Monin: Premium French-origin syrup brand with deep cafe penetration and a global flavor catalog; competes head-to-head with Transcendence's barista edition products in coffee shops and on premium grocery shelves.
- DaVinci Gourmet: Established gourmet syrup brand serving cafes and home consumers; competes on retail price points and cafe contracts, with broader SKU breadth than Transcendence but less differentiated flavor storytelling.
- 1883 Maison Routin: French heritage syrup brand known for premium, natural-ingredient positioning in cafes; the closest analog to Transcendence on the 'premium, gourmet, globally-inspired' angle of the market.
- Sonoma Syrup Co. Boutique flavored syrup maker selling natural, small-batch syrups through DTC and specialty retail; comparable in size, premium positioning, and independent-retailer go-to-market via channels like Faire.
- Jordan's Skinny Mixes: DTC-first flavored syrup and coffee syrup brand with strong e-commerce presence and brand-led marketing; comparable on DTC-led growth playbook and target consumer (home coffee enthusiasts).
Others
- Falksalt: Premium culinary brand using natural, single-origin ingredients (salt flakes from specific regions); useful adjacent comparable for Transcendence's whole-spice, cultural-authenticity brand approach.
- Diaspora Co. Single-origin spice company and current Transcendence partner; an adjacent brand in the cultural-authenticity, premium-ingredient space that informs comparable go-to-market and audience overlap.
- Ole & Steen: Danish all-day bakery that co-developed the Cinnamon Social syrup; an adjacent foodservice/CPG partner that shares Transcendence's 'globally-inspired, premium ingredients' positioning.
Broad incumbents
- Stumptown Coffee Roasters: Third-wave specialty coffee roaster serving both DTC and wholesale cafes; provides a model for how a premium, culturally-rooted coffee brand can scale into wholesale while preserving brand identity.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Transcendence Coffee social profiles
Digital presenceTranscendence Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Transcendence Coffee leadership team
Management profileNumber of profiles
Profiles2 records
Transcendence Coffee funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Transcendence Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Transcendence Coffee
What does Transcendence Coffee do?
Transcendence Coffee manufactures and sells globally-inspired flavored coffee syrups made with whole spices, organic pure cane sugar, and no preservatives or extracts. The company sells directly to consumers through its Shopify e-commerce site (375ml retail bottles priced $19-$22) and to coffee shops, cafes, and restaurants through a wholesale program (750ml barista edition bottles priced $48-$60). The product line spans flavors inspired by Algerian baklava, Indian gulab jamun, French madeleines, Persian pistachios, Dutch speculaas, and other cultural desserts.
Is Transcendence Coffee a public or private company?
Transcendence Coffee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Transcendence Coffee founded?
Transcendence Coffee was founded in 2022. It employs 1 to 10 people.
Where is Transcendence Coffee based?
Transcendence Coffee is headquartered in New York, United States, in the North America region.
How does Transcendence Coffee make money?
Four revenue lines are on record. Direct-to-Consumer Syrup Sales are the primary driver. The others are bundle Sales, wholesale B2B Sales and merchandise Sales.
Who are Transcendence Coffee's main competitors?
Direct peers on record are Torani, Monin, DaVinci Gourmet, 1883 Maison Routin, Sonoma Syrup Co. and Jordan's Skinny Mixes. Others are Falksalt, Diaspora Co. and Ole & Steen. Stumptown Coffee Roasters is listed as a broad incumbent.
Does Transcendence Coffee have an API?
No public API is recorded for Transcendence Coffee.
What industry is Transcendence Coffee in?
Transcendence Coffee's product category is Specialty Coffee Syrups. Its primary akta.pro industry code is CRADAHAI, Coffee & Tea Concentrates, Syrups & Extracts, with a secondary code of AFAFADAC, Coffee Blending & Flavoring. Its NAICS code is 311920 and its SIC code is 2080.