Hangyo
Hangyo is a Mangalore-headquartered Indian ice cream manufacturer founded in 1997, producing 100+ SKUs across 60+ flavors and distributing through 20,000+ retail points and four major quick-commerce platforms across 7 Indian states.
- Company typePrivate
- Founded1997
- HeadquartersMangalore, India
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Hangyo does
Hangyo IceCreams Private Limited is an Indian branded ice cream manufacturer founded in 1997 by Pradeep G Pai and headquartered in Mangalore, Karnataka. The company produces a portfolio of more than 100 SKUs across approximately 60 flavors and seven format families — Gourmet Select, Cones, Bars, Novelty, Exotic Tubs, Kulfies, and Ice Candy — combining Indian regional specialties (Kesar Pista, Malai Kulfi, Rose Kulfi, Bombay Chowpatti) with mainstream Western formats (bars, cones, novelty sundaes). Manufacturing is anchored by a legacy Karnataka plant and a new state-of-the-art facility in Tirupati, Andhra Pradesh inaugurated on May 21, 2026 with a stated production capacity of 100,000 litres per day.
Hangyo operates a hybrid omnichannel go-to-market model. Direct-to-consumer distribution is layered across (i) a Shopify-based owned e-commerce storefront (hangyo.in / hangyo-nh.myshopify.com), (ii) direct integrations with all four major Indian quick-commerce platforms — Swiggy, Zepto, Zomato, and Instamart — enabling 10–30 minute impulse delivery, and (iii) a traditional physical retail network spanning 20,000+ points of sale across 7 Indian states. Unit prices range from Rs. 10 (entry-level single-serve items) to Rs. 60+ (premium tubs and larger packs), positioning Hangyo across both value and premium tiers. The company is ISO certified, has received 10+ industry awards from bodies including IBC and The Times Group, and is privately held — founder-led with no disclosed parent, with the August 2024 $25.1M Faering Capital round representing its first institutional capital event in over a decade.
Hangyo firmographics
Firmographics- Name
- Hangyo
- Legal name
- Hangyo IceCreams Private Limited
- Website
- https://hangyo.in
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Hangyo is a Mangalore-headquartered Indian ice cream manufacturer founded in 1997, producing 100+ SKUs across 60+ flavors and distributing through 20,000+ retail points and four major quick-commerce platforms across 7 Indian states.
- Ownership category
- akta.pro rank
Hangyo industry classification
Industry- Product category
- Ice Cream & Frozen Desserts
- NAICS
- Ice Cream and Frozen Dessert Manufacturing (311520), Frozen Food Manufacturing (31141)
- SIC
- Ice Cream & Frozen Desserts (2024), Food And Kindred Products (2000)
- akta.pro primary industry
- Ice Cream, Frozen Desserts & Novelties Manufacturing (AFAKAKAE)
- akta.pro secondary industries
- Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites) (CRADABAL), Ice Cream & Frozen Desserts Wholesale (AFAIAHAC)
Keywords
Where Hangyo is headquartered
LocationHeadquarters
- HQ city
- Mangalore
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Hangyo business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Ice Cream Product Sales: Direct-to-consumer sales of ice cream products through multiple channels including owned e-commerce, retail outlets, and quick commerce platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Various ice cream products across categories including bars, cones, kulfies, novelty items, and tubs |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels4 records
Hangyo product offering
Product offeringCore offering
Hangyo manufactures and sells branded ice cream and frozen desserts across multiple product formats including cones, bars, kulfies, novelty items, exotic tubs, and gourmet selections. The company offers 60+ flavors and 100+ products, distributed through owned e-commerce, 20,000+ retail points across 7 Indian states, and quick commerce platforms. Production is supported by manufacturing facilities in Karnataka and Tirupati (Andhra Pradesh), with the latter having a 100,000 litres per day capacity inaugurated in May 2026.
Product overview
Hangyo Ice Creams Private Limited is an Indian ice cream company headquartered in Mangalore, Karnataka, offering a diverse portfolio of frozen desserts. The company operates across multiple product categories including Gourmet Select (premium flavors), Cones, Bars (including Choco Bar Max, Nutty Butterscotch), Novelty items (Cassatta, Double Sundae), Exotic Tubs (family-sized), and Kulfies (traditional Indian varieties). With 60+ flavors and 100+ products distributed across 20,000+ locations, Hangyo serves consumers through quick commerce platforms (Swiggy, Zomato, Zepto, Instamart) and its Shopify-based direct-to-consumer online store. The company traces its origins to 1997 with the launch of its signature Softee soft-serve product and has since expanded with manufacturing facilities in Karnataka and a new plant inaugurated in Tirupati, Andhra Pradesh in May 2026.
Differentiator
Problem solved
Functional benefit
Brands
- Softee: Soft-serve ice cream product line launched in 1997, representing Hangyo's first product.
Products and services
- Hangyo Ice Cream Hangyo's core branded ice cream range — a diverse portfolio of frozen desserts including cones, bars, kulfies, novelty items, and exotic tubs across 60+ flavours, sold to general Indian consumers.
- Gourmet Select Premium gourmet ice cream collection featuring flavors such as Tiramisu, Belgian Chocolate, and Biscofi Crème, targeted at consumers seeking premium dessert experiences.
- Exotic Tubs Family-sized ice cream tubs in exotic flavors such as Anjir (Fig), Black Currant, and Chikku, designed for household and family consumption occasions.
- Cones Ice cream cones in various flavors including Mango and Pista, sold as individual impulse-purchase items.
- Bars Ice cream bars including Choco Bar Max, Choco Bar Mini, ChocoFills, Mango Bar, and novelty bars like Nutty Butterscotch and Raspberry Dolly, sold as single-serve stick products.
- Kulfies Traditional Indian-style kulfi ice cream including Rose, Kesar Pista, Malai, Mango, and Bombay Chowpatti (mawa kulfi) varieties, serving consumers seeking authentic regional flavors.
- Novelty Specialty novelty ice cream products including Chocolate, Cassatta, and Double Sundae formats designed as celebration and indulgence treats.
- Softee Hangyo's signature soft-serve ice cream product line, launched in 1997 as the company's founding offering.
- Ice Candy Series Ice candy products on sticks including Mango Ice Candy, Orange Ice Candy, and Pineapple Ice Candy, positioned as affordable single-serve frozen treats.
- Twisto Twist-shaped ice cream bars with dual-flavor swirls including Twisto Strawberry Mango and Twisto Strawberry Vanilla.
Companies that use Hangyo
Customer profileSegments1 record
Ideal customer profiles1 record
Hangyo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Hangyo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Government of Andhra PradeshcoreThe Tirupati manufacturing facility inauguration was attended by Andhra Pradesh's Minister for Industries & Commerce T. G. Bharath, representing government support for regional economic development and employment generation.
- SwiggycoreQuick commerce delivery partnership allowing Hangyo products to be delivered to consumers through Swiggy's platform. Hangyo has a direct brand integration on Swiggy.
- ZeptocoreQuick commerce delivery partnership for 10-minute ice cream delivery to consumers through Zepto's rapid delivery platform.
- ZomatocoreQuick commerce delivery partnership with direct brand link for food delivery integration. Hangyo also offers Zomato vouchers as contest prizes.
- Instamart (Swiggy)minorQuick commerce delivery through Swiggy's Instamart service for ice cream product delivery.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Hangyo competitors and assessment
Company assessmentBroad incumbents
- Amul (GCMMF): India's largest dairy cooperative and the dominant mass-market ice cream brand through its Amul Ice Cream range. Directly comparable to Hangyo in product formats (cones, bars, tubs, kulfis) and retail distribution, but operates at far greater national scale with the benefit of an integrated dairy supply chain.
- Kwality Wall's (Hindustan Unilever): Unilever's flagship Indian ice cream brand with nationwide distribution, deep freezer penetration, and heavy marketing muscle. Competes with Hangyo across almost every SKU (cones, sticks, tubs) and represents the most well-funded incumbent in the category.
- Heritage Foods: South Indian dairy major (and listed entity) with a significant ice cream vertical and integrated milk procurement. Comparable to Hangyo in South Indian heritage, kulfi-led portfolio, and retail distribution, though much larger and more diversified overall.
Direct peers
- Havmor Ice Cream: Indian regional-to-national ice cream brand (now backed by LT Foods) with a comparable portfolio of cones, bars, tubs, and kulfis. Highly relevant regional play that scaled from Gujarat/Western India before expanding, mirroring the trajectory Hangyo is pursuing from South India.
- Vadilal Industries: One of India's largest ice cream manufacturers with a similarly broad portfolio of traditional Indian flavors (kulfi, cassata) and Western novelties. Provides a useful public-listed benchmark for Hangyo's category economics, including seasonality, cold-chain costs, and margin profile.
- Naturals Ice Cream: India's leading artisanal/fruit-forward ice cream chain founded in Mumbai. Closely comparable to Hangyo on positioning around exotic and regional Indian flavors (Anjir, Sitafal, etc.), price-per-scoop premiumization, and a parallel 'national from regional' expansion playbook.
- Dairy Day Ice Cream: Bengaluru-based ice cream brand focused on South Indian markets with a flavor and channel mix (kulfis, cones, parlors, quick commerce) that mirrors Hangyo's. One of the most direct sub-scale competitors for share of mind in Karnataka/AP/Tamil Nadu.
- Cream Bell Ice Cream: Established Indian ice cream brand producing cones, cups, bars, and bulk novelties for retail and foodservice. Most comparable peer in terms of mid-tier scale and SKU breadth; competes head-on for the same impulse-purchase occasions Hangyo targets.
Regional players
- Baskin-Robbins India (RJ Corp / Graviss Foods): India's largest premium ice cream franchise operator, partnered with local master franchisee for retail and quick commerce. Comparable to Hangyo in tier-1 urban retail and delivery presence but skews premium parlor versus Hangyo's mass-premium tub/cone mix.
- London Dairy India: Premium tub and impulse ice cream brand distributed in modern retail and quick commerce in India. Comparable to Hangyo's Gourmet Select and exotic tub lines on positioning, flavors (Belgian chocolate, tiramisu), and premium urban consumer targeting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Hangyo social profiles
Digital presenceHangyo compliance and trust
Trust signalCompliance1 record
Hangyo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hangyo leadership team
Management profileNumber of profiles
Profiles2 records
Hangyo funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hangyo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hangyo
What does Hangyo do?
Hangyo manufactures and sells branded ice cream and frozen desserts across multiple product formats including cones, bars, kulfies, novelty items, exotic tubs, and gourmet selections. The company offers 60+ flavors and 100+ products, distributed through owned e-commerce, 20,000+ retail points across 7 Indian states, and quick commerce platforms. Production is supported by manufacturing facilities in Karnataka and Tirupati (Andhra Pradesh), with the latter having a 100,000 litres per day capacity inaugurated in May 2026.
Is Hangyo a public or private company?
Hangyo is a private company. It is classified as family owned and is currently operating.
When was Hangyo founded?
Hangyo was founded in 1997. It employs 101 to 250 people.
Where is Hangyo based?
Hangyo is headquartered in Mangalore, India, in the Asia region.
How does Hangyo make money?
One revenue line is on record: ice Cream Product Sales.
Who are Hangyo's main competitors?
Broad incumbents on record are Amul (GCMMF), Kwality Wall's (Hindustan Unilever) and Heritage Foods. Direct peers are Havmor Ice Cream, Vadilal Industries, Naturals Ice Cream, Dairy Day Ice Cream and Cream Bell Ice Cream. Regional players are Baskin-Robbins India (RJ Corp / Graviss Foods) and London Dairy India.
Does Hangyo have an API?
No public API is recorded for Hangyo.
What industry is Hangyo in?
Hangyo's product category is Ice Cream & Frozen Desserts. Its primary akta.pro industry code is AFAKAKAE, Ice Cream, Frozen Desserts & Novelties Manufacturing, with a secondary code of CRADABAL, Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites). Its NAICS code is 311520 and its SIC code is 2024.