Name

Epoxy.ai

Legal name

Epoxy.ai

Website

https://epoxy.ai

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Sports Betting & Gaming Personalization Software

NAICS

Spectator Sports (71121)

SIC

Services-Computer Integrated Systems Design (7373), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Gaming & Interactive Entertainment Personalization (HDAAAGAF)

akta.pro secondary industry

Exchange Odds, Pricing, Trading Tools & APIs (MPAEAIAG)

Keywords

• Sports betting personalization
• AI audience segmentation
• Real-time recommendation engine
• Fan engagement platform
• Sportsbook monetization software

Headquarters

HQ city

Lancaster

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Platform Licensing and Personalization Services: Epoxy.ai generates revenue through licensing its personalization platform and data services to sports betting operators, sportsbooks, and casinos. The platform enables enhanced discovery, personalization, and monetization through API access, SDKs, and configurable personalization services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels1 record

Core offering

Epoxy.ai provides an AI-driven personalization platform for sports betting operators, sportsbooks, online casinos, and sports media platforms. The platform ingests and normalizes disparate data sources in real time, builds adaptive audience segments, and delivers personalized sportsbook, casino, and live sports companion experiences via its ConnectAPI, SDKs, and modular UI components. Its stated purpose is to act as the "Tech Glue" that connects fragmented data to enable fan engagement and monetization.

Product overview

Epoxy.ai offers a unified personalization platform with integrated modules that work together: Real-Time Data Ingestion & Normalization feeds into Adaptive Audience Understanding and Segmentation, which powers the Smart Recommendations & Configurable Logic engine. Data Management and Activation handles feed integration, while ConnectAPI and Plug-and-Play SDKs & UI Components provide integration access points for partner platforms. The platform targets sports betting and casino operators with personalization services for sportsbook experiences, casino gaming, and live sports companion features.

Differentiator

Problem solved

Functional benefit

Products and services

• Epoxy.ai Personalization Platform Core subscription platform that enables sports betting operators, sportsbooks, online casinos, and sports media platforms to deliver personalized experiences, contextual messaging, and shoppable moments. It connects disparate data sources, builds adaptive audience segments, and powers configurable recommendations to drive fan engagement, activation, and Gross Gaming Revenue.
• ConnectAPI API offering that makes structured and partner-specific data easily discoverable and mapped to native ID systems, ready to power personalized, context-rich user experiences across partner sportsbook, casino, and sports media platforms.
• Plug-and-Play SDKs & UI Components Reusable SDKs (including JavaScript) and modular web components that allow partner platforms to embed Epoxy.ai's personalization, content, and monetization features directly into existing frontends without rebuilding their own UI.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature6 records

Scale indicators2 records

Expansion highlights5 records

Direct peers

• Optimove: Optimove is a CRM and AI-driven personalization platform with a deep specialization in iGaming, sportsbook, and casino operators. It competes head-to-head with Epoxy.ai for the same operator customers seeking real-time segmentation, predictive modeling, and personalized player journeys, and is arguably the most established direct competitor in this niche.
• FAST TRACK: FAST TRACK provides a real-time CRM, gamification, and AI personalization platform purpose-built for online casino and sportsbook operators. It overlaps directly with Epoxy.ai's customer segments, real-time player engagement, and machine-learning-driven segmentation capabilities.
• Smartico.ai: Smartico offers CRM, gamification, and AI-driven player retention tooling for iGaming and sports betting operators. It is highly comparable to Epoxy.ai on customer base (sportsbook/casino), use cases (real-time personalization, churn reduction), and go-to-market (B2B SaaS into gaming operators).
• Salsa Gaming: Salsa Gaming (Salsa Technology / Salsa Omni) provides iGaming platform technology with player management and personalization components. It competes with Epoxy.ai for casino and sportsbook operator budgets around player lifecycle engagement, though it bundles a broader platform rather than a focused personalization layer.

Broad incumbents

• Kambi Group: Kambi is a tier-1 sportsbook platform provider offering odds, risk, and trading services to sportsbook operators globally. While Kambi is a much broader incumbent than Epoxy.ai, its operator customers overlap, and Kambi's bets feed and personalization-adjacent capabilities are an indirect competitive alternative to Epoxy's recommendation layer.
• Genius Sports: Genius Sports is a global sports data, technology, and media company powering sportsbooks, leagues, and media partners. It is comparable to Epoxy.ai as a technology enabler for the sports betting ecosystem, though Genius Sports operates at much broader scale and integrates some personalization-adjacent capabilities into its sportsbook offering.
• Sportradar: Sportradar is one of the largest sports data and content providers serving sportsbooks, media companies, and leagues worldwide. It is broadly comparable as a sports-tech infrastructure incumbent and increasingly offers adjacent personalization and engagement products that overlap with Epoxy.ai's value proposition.
• Stats Perform: Stats Perform provides sports data, AI-powered analytics, and content to sportsbooks, media, and leagues. Its AI-driven data products and growing personalization offerings for sportsbook and media customers make it a broad incumbent peer to Epoxy.ai's sports-centric personalization focus.
• Dynamic Yield (Mastercard): Dynamic Yield, acquired by Mastercard, is a horizontal personalization and recommendation engine used across e-commerce, financial services, and gaming. It competes with Epoxy.ai on the underlying recommendation technology, though Dynamic Yield is horizontal rather than vertically specialized in sports betting and casino.

Emerging players

• Pragmatic Solutions: Pragmatic Solutions provides an iGaming player account management (PAM) platform with built-in CRM, segmentation, and personalization capabilities. While more focused on the casino/back-office layer than Epoxy.ai, it competes for the same operator personalization budget and serves as an alternative bundled approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/epoxy-ai

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds5 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Epoxy.ai