Productable
Productable is an Austin-based SaaS company that provides a patent-pending innovation management platform enabling federal agencies (notably the U.S. Air Force) and large corporations to run innovation as an investment portfolio, using stage-gated decision criteria, analytics-based scoring, and guided Blueprint workbooks.
- Company typePrivate
- Founded2019
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Productable does
Productable, Inc. is an Austin, Texas-based SaaS company that sells an innovation management platform designed to help organizations run innovation as an investment portfolio. The platform, launched in 2019, is built on a patent-pending methodology developed by founder and CEO Rachel Kuhr Conn through more than a decade of academic research at MIT, Stanford, and Singapore University of Technology & Design, and refined during her tenure as Head of Innovation for Mark Cuban's portfolio alongside engagements with 20+ Fortune 500 companies. The software organizes work into hierarchical Collections, Portfolios, and Projects, with stage-gated Decision Criteria, analytics-based scoring, an Investment Scorecard for outcome visibility, and Blueprint digital workbooks that guide innovators through Stage Reports.
The company operates a dual go-to-market. On the federal side, Productable is deeply embedded with the U.S. Department of Defense — most prominently the U.S. Air Force, SAF/MG, Air Force CyberWorx, Air Force Special Operations Command (AFSOC), and the Transportation Security Administration (TSA) — through SBIR-funded contracts totaling $3.2M in cumulative Air Force contract value, Platform One-integrated IL4 access, the Portfolio Accelerator three-day program, and the three-month Holodeck Accelerator pilot. On the corporate side, it targets large enterprises through direct enterprise field sales, demo scheduling, beta programs, and content assets such as acquisition-transformation ebooks. Revenue is generated through SaaS subscriptions, professional services including accelerator programming, and government contracts; commercial pricing is not publicly disclosed.
Productable's technical differentiators center on portfolio-level visibility (70+ executive-level Air Force projects on platform), decision-criteria-driven progression (reported 4x faster project advancement versus prior process, and reduction of a problem-statement exercise from 55 to 6 person-hours), and a proprietary tech-stack rebuild completed in October 2023. The company holds GDPR-aligned data processing commitments and serves approximately 11-50 employees from Austin, with operational geographies limited to the United States.
Productable firmographics
Firmographics- Name
- Productable
- Legal name
- Productable, Inc.
- Website
- https://beproductable.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Productable is an Austin-based SaaS company that provides a patent-pending innovation management platform enabling federal agencies (notably the U.S. Air Force) and large corporations to run innovation as an investment portfolio, using stage-gated decision criteria, analytics-based scoring, and guided Blueprint workbooks.
- Ownership category
- akta.pro rank
Productable industry classification
Industry- Product category
- Innovation Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Marketing Automation Platforms & Services (BPAFAFAC)
- akta.pro secondary industry
- Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)
Keywords
Where Productable is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Productable business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales
Revenue model
- SaaS Platform Subscription: Innovation management software platform delivered as subscription SaaS. Multiple government contracts indicate multi-year engagements with significant contract values ($3.1-3.2 million total).
- Professional Services: Innovation consulting, workshops, and strategic direction services. Weekly leadership strategy sessions, hands-on innovator workshops, and direct consultation provided as part of beta program and ongoing partnerships.
- Portfolio Accelerator Program: Three-day intensive program for Air Force personnel covering innovation operations. Additional paid programming through Holodeck Accelerator 3-month pilot program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise Government (Department of Defense) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Productable product offering
Product offeringCore offering
Productable sells a SaaS innovation management platform that enables organizations to run innovation like an investment portfolio, with three core modules (Diagnose & Define, Drive Progress, Evaluate & Improve), an Investment Scorecard, Decision Criteria, Blueprints, and Portfolio Templates. The platform is delivered as subscription software to federal agencies (via DoD-compliant Platform One integration) and large corporations, complemented by professional services including the Portfolio Accelerator Program and Holodeck Accelerator.
Product overview
Productable offers a unified innovation management platform that enables organizations to run innovation like an investment portfolio. The core Productable Innovation Management Platform consists of three interconnected modules: Diagnose & Define (for risk reduction and clarity building), Drive Progress (for solution development and momentum), and Evaluate & Improve (for ongoing evaluation and improvement). Key platform capabilities include the Investment Scorecard for outcome visibility, Decision Criteria for milestone-based progression, and Blueprints for guided project advancement. The platform supports distinct user types: Portfolio Managers who allocate capital and maintain visibility, Innovators who use guided methodologies to develop concepts, and Collaborators who track priorities and share insights. The ecosystem includes supplementary offerings: Innovation U (educational lessons), a Help Center (support portal), the Portfolio Accelerator Program (3-day intensive for Air Force), and the Holodeck Accelerator (3-month pilot program for concept acceleration). The patent-pending SaaS platform was launched in 2019 after a decade of testing methodology development.
Differentiator
Problem solved
Functional benefit
Products and services
- Productable Innovation Management Platform SaaS innovation management platform that helps organizations run innovation like an investment portfolio, with three interconnected modules (Diagnose & Define, Drive Progress, Evaluate & Improve), Investment Scorecard, Decision Criteria, and Blueprints. Sold to federal agencies via Platform One integration and to large corporations as an enterprise SaaS subscription.
- Portfolio Accelerator Program A three-day intensive program designed for Air Force innovation teams to make better decisions, achieve smoother execution, and deliver bigger outcomes.
- Holodeck Accelerator A 3-month pilot program for Air Force innovators to rapidly accelerate their concepts, with the opportunity to earn a Certificate of Innovation upon completion.
- Seven tools to operationalize Warfighting Acquisition A free strategic guide ebook for innovation leaders covering portfolio scorecards, deal flow management, risk reduction systems, and investment thesis establishment.
Quantifiable outcome
- 4x faster project progression for teams using Productable's methodology compared to previous processes
- +3 more outcomes
Companies that use Productable
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Productable technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature8 records
Productable partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- U.S. Department of Defense (Beta Program)flagshipBeta program opened to all innovation units within Department of Defense following success of alpha testing. Includes visibility into portfolio, weekly leadership strategy sessions, and hands-on innovator workshops.
- U.S. Air Force / SAF/MGflagshipMulti-million dollar partnership (total $3.2M) funded by SBIR program and SAF/MG (Department of Air Force organization for business transformation). Primary goal is developing customizable portfolio innovation software offering improved visibility, accountability, transparency to leadership while empowering Airmen with resources to accelerate innovation.
- Air Force CyberWorxcoreCommercial Solutions Opening (CSO) prototyping contract for innovation portfolio management methodology.
- Air Force Special Operations Command (AFSOC)corePartnership for federal innovation capabilities modernization as part of company's refreshed federal focus.
- Transportation Security Administration (TSA)coreFederal organization partnership announced as part of company's new partnership agreements with federal organizations.
- MIT (Academic Research)coreAcademic research partnership with MIT for innovation methodology development. Founder Rachel Kuhr Conn conducted academic research with MIT to develop patent-pending innovation process.
- Stanford University (Academic Research)coreAcademic research partnership with Stanford University for innovation methodology development as part of founder's research background.
- Singapore University of Technology & DesignminorAcademic research partnership for innovation methodology development during founder's academic research career.
- Mark Cuban CompaniescoreFounder served as Head of Innovation for Mark Cuban's portfolio, refining innovation process with 20+ billion-dollar corporations before launching Productable.
- Spark Tank (Air Force)coreAir Force innovation challenge program that leverages Productable methodology for project evaluation and advancement. Multiple projects using Productable have been Spark Tank finalists.
- AFWERXcoreAir Force innovation ecosystem partner providing platform for federal innovation outreach and engagement.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Productable competitors and assessment
Company assessmentDirect peers
- Brightidea: Brightidea is an innovation management software platform that helps enterprises crowdsource ideas and run end-to-end innovation pipelines. Direct peer to Productable in serving enterprise innovation teams with comparable idea-to-execution workflow functionality.
- Planbox: Planbox is an innovation management platform covering crowdsourcing and execution. Direct peer offering similar functionality for managing the full innovation lifecycle from ideation through implementation in enterprise settings.
- KaiNexus: KaiNexus is a continuous improvement and innovation management platform used by healthcare and enterprise customers. Direct peer with a comparable structured, methodology-driven approach to innovation and improvement initiatives.
- Qmarkets: Qmarkets offers an enterprise innovation management platform with idea, portfolio, and ecosystem modules. Direct peer providing comparable end-to-end functionality for managing innovation portfolios and crowdsourcing initiatives at scale.
- IdeaScale: IdeaScale provides innovation management software with crowdsourcing, evaluation, and portfolio tracking. Direct peer in the enterprise innovation software space, particularly for idea submission, scoring, and implementation tracking workflows analogous to Productable's.
- Spigit: Spigit is an enterprise innovation management platform (now part of LTIMindtree) with portfolio and idea management capabilities. Direct peer serving large enterprises and government entities with innovation portfolio management workflows similar to Productable's.
- HYPE Innovation: HYPE Innovation provides an enterprise innovation management suite covering idea management and portfolio execution. Direct peer in the enterprise innovation software market with a similarly methodology-driven approach to structured innovation.
Broad incumbents
- Planview: Planview is an enterprise project portfolio management (PPM) platform that includes innovation and strategy execution capabilities. Broader incumbent offering work, resource, and portfolio management across the enterprise software stack — adjacent to but wider than Productable's innovation focus.
- ServiceNow: ServiceNow is a large enterprise workflow automation platform with IT, HR, and increasingly innovation/app-development features. Broad incumbent with potential to expand deeper into the innovation portfolio management category that Productable occupies.
- Wrike: Wrike (owned by Citrix) is a work management platform with broader scope than innovation-specific tools. Broader incumbent often used by enterprise innovation teams as a more generic alternative to dedicated innovation platforms like Productable.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Productable social profiles
Digital presenceProductable compliance and trust
Trust signalCompliance1 record
Productable financial estimates
Financial estimateRevenue estimate
Valuation estimate
Productable leadership team
Management profileNumber of profiles
Profiles6 records
Productable funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Productable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Productable
What does Productable do?
Productable sells a SaaS innovation management platform that enables organizations to run innovation like an investment portfolio, with three core modules (Diagnose & Define, Drive Progress, Evaluate & Improve), an Investment Scorecard, Decision Criteria, Blueprints, and Portfolio Templates. The platform is delivered as subscription software to federal agencies (via DoD-compliant Platform One integration) and large corporations, complemented by professional services including the Portfolio Accelerator Program and Holodeck Accelerator.
Is Productable a public or private company?
Productable is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Productable founded?
Productable was founded in 2019. It employs 11 to 50 people.
Where is Productable based?
Productable is headquartered in Austin, United States, in the North America region.
How does Productable make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are professional Services and portfolio Accelerator Program.
Who are Productable's main competitors?
Direct peers on record are Brightidea, Planbox, KaiNexus, Qmarkets, IdeaScale, Spigit and HYPE Innovation. Broad incumbents are Planview, ServiceNow and Wrike.
Does Productable have an API?
No public API is recorded for Productable.
What industry is Productable in?
Productable's product category is Innovation Management Software. Its primary akta.pro industry code is BPAFAFAC, Marketing Automation Platforms & Services, with a secondary code of BPAEANAC, Technical Enablement & Adoption Services (Change Management, Adoption, Champions). Its NAICS code is 513210 and its SIC code is 7372.