Gather
Gather is a cloud-based vertical SaaS platform providing case management, live streaming, QR body tracking, custom websites, and AI-powered obituary and note tools for funeral homes, crematories, and mortuaries in the United States.
- Company typePrivate
- Founded2016
- HeadquartersMeridian, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Gather does
Gather, founded in 2016 and headquartered in Meridian, Idaho, is a privately held vertical SaaS company that builds cloud-based software for funeral homes, crematories, and mortuaries in the United States. Its core product is a case management platform that handles arrangement conferences, contract creation with e-signatures, payment processing, death certificate workflows, pre-need planning, family collaboration, and aftercare, all accessible from any device via a mobile-first architecture. Layered on this core are modular offerings: KeepTrack™, a QR-code body tracking and chain-of-custody system designed for regulatory compliance; a push-button live streaming hardware-plus-software package for hybrid funeral services; custom funeral home websites with one-click obituary publishing; Gather Analytics, a reporting suite covering 11 data sources and 500+ data points; the AI Obituary Builder; the AI Note Scanner; and a hotel booking tool for out-of-town attendees. The platform integrates with Homesteaders Life Company (preneed insurance), Full-Circle Aftercare, Messenger, Google Calendar, and the Arbor Day Foundation.
The company monetizes primarily through recurring SaaS subscriptions sized to each funeral home's locations and selected modules, supplemented by hardware sales for live streaming kits and payment processing transaction fees. Pricing is custom and quoted by a sales-led go-to-market team that combines a direct sales force, inside sales handling inbound inquiries, a customer referral program, self-serve Calendly demo booking, and channel relationships including Selected Preferred Partner status with Selected Independent Funeral Homes and memberships in NFDA and CANA. Gather reports serving 'hundreds' to 'thousands' of death care professionals, with a customer mix skewed to small and mid-sized single- and multi-location funeral homes. The company has raised approximately $5M in disclosed venture funding across 2019 and 2020, the most recent round led by Pelion Venture Partners, and continues to operate as a founder-led business with CEO Zach Chatterton and CTO Paul Price.
Gather firmographics
Firmographics- Name
- Gather
- Legal name
- Gather Innovations, LLC
- Website
- https://gather.app
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gather is a cloud-based vertical SaaS platform providing case management, live streaming, QR body tracking, custom websites, and AI-powered obituary and note tools for funeral homes, crematories, and mortuaries in the United States.
- Ownership category
- akta.pro rank
Gather industry classification
Industry- Product category
- Funeral Home Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Virtual, Hybrid & Livestream Event Coordination (HSACAAAO)
- akta.pro secondary industry
- Meeting & Conference Planning & Coordination (HSACADAA)
Keywords
Where Gather is headquartered
LocationHeadquarters
- HQ city
- Meridian
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Gather business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain
Revenue model
- SaaS Subscription - Case Management: Cloud-based case management platform subscription enabling funeral homes to manage arrangements, contracts, payments, and family communications. Pricing likely varies by funeral home size and features accessed.
- Website Design Services: Custom funeral home website creation and ongoing hosting with design support and maintenance included.
- Live Streaming Hardware and Service: Push-button live streaming solution including hardware equipment and dedicated account management for funeral homes offering hybrid funeral services.
- KeepTrack Body Tracking: QR body tracking technology for chain of custody and decedent tracking, integrated into case management platform.
- Payment Processing: Payment processing services for funeral arrangements with friendly processing rates mentioned in platform features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom enterprise pricing based on funeral home needs |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Gather product offering
Product offeringCore offering
Gather is an all-in-one cloud-based, mobile-first SaaS platform built specifically for funeral homes, crematories, and mortuaries. Its core offering is Case Management — software that runs the entire arrangement process including contracts, e-signatures, payments, task management, and family collaboration — and is bundled with specialized modules: KeepTrack™ QR body tracking, push-button Live Streaming with hardware, custom branded Websites, Gather Analytics, the AI Obituary Builder, and the AI Note Scanner.
Product overview
Gather is an all-in-one cloud-based funeral home software platform built to help funeral directors manage their entire business. The core offering is Case Management, which serves as the central platform. This integrates with multiple specialized modules: KeepTrack™ for QR body tracking and chain of custody; Live Streaming for funeral webcasting; Websites for custom funeral home web presence; Gather Analytics for custom business reporting; AI Obituary Builder for automated obituary writing; and AI Note Scanner for processing handwritten notes. Additional features include Remember Pages, Digital Showroom, and Hotel Booking Tool. The platform works on any device and offers unlimited support, cases, and users.
Differentiator
Problem solved
Functional benefit
Brands
- KeepTrack™: QR body tracking system for funeral homes that provides secure and innovative body tracking with chain of custody documentation.
- Gather Analytics
- AI Obituary Builder
- Remember Pages
Products and services
- Case Management Cloud-based funeral home case management software that runs the entire arrangement process from any device. Includes contract/Statement Builder, e-signatures, payment processing, task management, family collaboration, death certificate handling, pre-need management, and unlimited support, cases, and users. Targeted at funeral home owners and licensed funeral directors.
- Live Streaming Push-button funeral live streaming solution that enables funeral homes to offer hybrid services. Bundled hardware includes a camera, carrying case, stand, and mic; includes a dedicated account manager, USB/DVD recording options, and the ability to increase average contract value. For funeral homes serving families who cannot attend in person.
- KeepTrack™ Body Tracking Proprietary QR-based body tracking and chain-of-custody system for funeral homes, crematories, and mortuaries. Features a digital tracking whiteboard, configurable tracking locations, unlimited ID tag printing, required digital signatures, and configurable automated family updates to support regulatory compliance.
- Funeral Home Websites Custom branded, mobile-friendly funeral home website design and hosting service with one-click obituary publishing, integrated case management, online payment center, digital GPL widget, flower store, and ongoing design support. Targeted at funeral homes that want an integrated online presence tied directly to their case management data.
- AI Obituary Builder Generative AI-powered obituary writer fully integrated into Gather's case management platform. Produces professionally written obituaries from key information input by funeral directors or families, helping users overcome writer's block and accelerate obituary creation.
- Gather Analytics Custom reporting and analytics suite for funeral home owners, drawing on 11 primary data sources and 500+ data points with 75+ pre-built reports. Supports dynamic date ranges, multi-location reporting, and mobile access to answer business questions about referrals, sales, and operations.
- AI Note Scanner Free AI-powered tool that scans and processes handwritten first-call notes, extracting and structuring information to eliminate double data entry for funeral professionals during the first-call process.
- Hotel Booking Tool Feature that enables funeral homes to guide families through travel details and hotel accommodations when planning a funeral, extending the case management platform into travel logistics for out-of-town attendees.
Quantifiable outcome
- Nelson Family Mortuary's funeral arrangements take 70% less time with Gather
- +2 more outcomes
Companies that use Gather
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
Gather technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature9 records
Gather partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Homesteaders Life CompanycoreGame-changing integration with Homesteaders Life Company, a leading preneed insurance provider. Allows funeral homes to manage preneed insurance policies and convert pre-need to at-need cases directly within Gather's platform.
- Arbor Day FoundationminorPartnership with Arbor Day Foundation to offer memorial trees as a new memorialization option for funeral homes and families. Gather users can offer families the ability to plant trees in memory of loved ones through this partnership.
- Full-Circle AftercarecoreNew integration with Full-Circle Aftercare seamlessly integrates their specialized service-based aftercare support with Gather's case management platform for funeral homes. Allows funeral homes using Gather to access Full-Circle Aftercare services directly within the platform.
- Selected Independent Funeral HomescoreGather is an officially announced Selected Preferred Partner with Selected Independent Funeral Homes organization (founded 1917). Selected is home to thousands of funeral professional members and provides cutting-edge resources, support, and benefits. Preferred Partners provide third-party services and solutions to funeral homes. Members can join by invitation only after extensive review process.
- National Funeral Directors Association (NFDA)minorGather is a member of NFDA and participated as an exhibitor/sponsor at the 2022 NFDA Convention in Baltimore where they formed partnerships and engaged with hundreds of death care professionals.
- CANA (Cremation Association of North America)minorGather is a member of CANA (Cremation Association of North America) as shown on membership logo display.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Gather competitors and assessment
Company assessmentDirect peers
- Passare: Passare is a cloud-based funeral home collaboration and arrangement platform that competes directly with Gather's Case Management and family-collaboration features. It is explicitly cited by Gather customers (Straight Paths) as a prior vendor they switched from.
- Frazer Consultants: Frazer Consultants provides funeral home management software, websites, and technology tools directly competitive with Gather's core case management and website modules. It is a long-standing incumbent in the death-care software market.
- Tribute Technology: Tribute Technology offers funeral home software including case management, websites, and live streaming capabilities that overlap directly with Gather's product suite. It is a recognized competitor in the vertical SaaS space serving funeral homes.
- Tukios: Tukios is a funeral website and memorial platform provider with overlapping capabilities in obituary publishing and custom funeral home websites. While more focused on the website/online presence layer, it competes with Gather's Websites module.
Broad incumbents
- Batesville: Batesville is a large, established death-care products and technology company offering a broad portfolio including caskets, technology, and software for funeral homes. It competes with Gather through adjacent, broadly-deployed solutions rather than niche specialization.
Others
- Homesteaders Life Company: Homesteaders Life Company is a leading preneed insurance provider that has a strategic technology integration partnership with Gather rather than a direct competitive relationship. It is comparable as a key ecosystem partner that shapes Gather's pre-need workflow capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gather social profiles
Digital presenceGather financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gather leadership team
Management profileNumber of profiles
Profiles7 records
Gather funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gather M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gather
What does Gather do?
Gather is an all-in-one cloud-based, mobile-first SaaS platform built specifically for funeral homes, crematories, and mortuaries. Its core offering is Case Management — software that runs the entire arrangement process including contracts, e-signatures, payments, task management, and family collaboration — and is bundled with specialized modules: KeepTrack™ QR body tracking, push-button Live Streaming with hardware, custom branded Websites, Gather Analytics, the AI Obituary Builder, and the AI Note Scanner.
Is Gather a public or private company?
Gather is a private company. It is classified as venture growth investor backed and is currently operating.
When was Gather founded?
Gather was founded in 2016. It employs 11 to 50 people.
Where is Gather based?
Gather is headquartered in Meridian, United States, in the North America region.
How does Gather make money?
Five revenue lines are on record. SaaS Subscription - Case Management is the primary driver. The others are website Design Services, live Streaming Hardware and Service, keepTrack Body Tracking and payment Processing.
Who are Gather's main competitors?
Direct peers on record are Passare, Frazer Consultants, Tribute Technology and Tukios. Batesville is listed as a broad incumbent. Homesteaders Life Company is listed as an others.
Does Gather have an API?
No public API is recorded for Gather.
What industry is Gather in?
Gather's product category is Funeral Home Software. Its primary akta.pro industry code is HSACAAAO, Virtual, Hybrid & Livestream Event Coordination, with a secondary code of HSACADAA, Meeting & Conference Planning & Coordination. Its NAICS code is 51821 and its SIC code is 7372.