Kezo

Name

Kezo

Legal name

Kezo Inc.

Website

https://kezo.fun

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Consumer AI Applications

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)

akta.pro secondary industry

Multilingual/Translation Communication Apps (BPAMACAJ)

Keywords

• AI food recognition
• Beverage identification app
• Culinary AI assistant
• Menu translation software
• Recipe discovery app

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Consumer Mobile App: Free mobile app for consumers with AI-powered food and drink identification. The revenue model appears to be freemium, with core identification features available for free to drive user adoption.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Kezo offers a mobile application (Kezo AI App) that uses AI-powered image recognition and conversational chat to identify food dishes, beverages, and produce from photos; translate foreign-language food and drink labels into English; and provide detailed information including recipes. The app covers the full culinary spectrum including beer, wine, spirits, cocktails, coffee, and tea, and is available as a free download.

Product overview

Kezo offers a single unified product — the Kezo AI mobile app — which serves as an AI-powered food and drink assistant. The app combines computer vision (image capture and recognition) with conversational AI (Kezo Chat) to help users identify dishes, translate food labels, get recipe suggestions, and learn about beverages. A separate "For Stores" web presence exists at kezo.app, but the primary consumer offering is the Kezo AI App available for free download.

Differentiator

Problem solved

Functional benefit

Brands

• Kezo AI: AI-powered food and drink assistant mobile app that uses image recognition and chat features to identify dishes, translate labels, and explain food and beverages including beer, wine, spirits, cocktails, coffee, and tea.

Products and services

• Kezo AI App AI-powered mobile application that uses image recognition and chat features to identify food dishes, beverages, and produce, translate foreign food and drink labels to English, and provide detailed information about culinary items including recipes. Targeted at individual consumers who want to explore foods and beverages confidently without expert knowledge.

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• PlantNet: PlantNet is a citizen-science image recognition app for identifying plants, including edible produce. Kezo's farmer's-market produce-identification use case maps directly onto PlantNet's core capability, and both rely on computer vision over a botanical/culinary domain.
• Vivino: Vivino is the leading AI-based wine label scanner and community app, allowing users to photograph wine bottles for identification, ratings, and purchase recommendations. Like Kezo, it pairs image recognition with a curated database; Kezo explicitly cites it as a single-category competitor that it aims to outflank with broader food and beverage coverage.
• Yuka: Yuka is a mobile app that scans food and cosmetic products to provide a health-impact score and ingredient explanations using image recognition. It is directly comparable to Kezo in modality (camera-based product identification) and target behavior (consumers scanning items in stores to learn about what they consume).
• Calorie Mama: Calorie Mama is an AI-powered food image recognition API and consumer app that identifies dishes from photos and estimates nutritional content. It competes head-to-head with Kezo's image-recognition-for-food capability and serves the same 'point your camera at a meal' use case.
• Delectable: Delectable provides wine identification, ratings, and label scanning via mobile image recognition, including sommelier-level notes. It overlaps with Kezo's beverage-identification feature in wine specifically and represents the kind of single-vertical AI scanner Kezo claims to subsume.

Emerging players

• Bitesnap: Bitesnap uses image recognition to identify meals from photos and track calories/macros. It targets a narrower nutrition-tracking use case than Kezo but shares the same camera-to-dish AI pipeline and consumer app distribution model.

Broad incumbents

• OpenAI (ChatGPT): ChatGPT offers multimodal image-and-chat capabilities that can already answer 'what is this dish/drink?' and translate foreign labels. Kezo cites the rise of chat-based AI as market timing; the same technology is the most direct competitive threat at zero incremental cost to users.
• Google Lens: Google Lens is a general-purpose visual recognition product integrated into Android, Search, and Google Photos that can already identify many food items, dishes, and labels. It is the most credible substitute for Kezo's image-recognition capabilities and is bundled into devices consumers already own.
• Pinterest Lens: Pinterest's visual search tools, including Lens, identify food, recipes, and ingredients from photos and link directly to recipe content. It addresses the same 'snap a meal, get ideas' workflow as Kezo, but inside a much larger discovery and inspiration platform.
• MyFitnessPal: MyFitnessPal is a large-scale food identification and logging platform with barcode scanning and a deep nutrition database. It overlaps with Kezo on food recognition but is much broader in scope (long-term tracking vs. instant discovery) and has a large established user base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kezo