Bitesnap
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Bitesnap firmographics
Firmographics- Name
- Bitesnap
- Legal name
- Bite AI, Inc.
- Website
- https://getbitesnap.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Bitesnap is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Bitesnap business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Mobile Application: Consumer mobile app available on iOS and Android platforms. Revenue model not explicitly disclosed in available sources.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Bitesnap product offering
Product offeringCore offering
Bitesnap is a mobile photo food journal application that uses deep learning and computer vision to automatically recognize foods in meal photos and calculate calories and nutrients. Users log meals by taking pictures; the app identifies over 1,300 food and drink categories, learns individual eating habits, and provides smart predictions for one-tap logging.
Product overview
Bitesnap is a single unified mobile application—a smart photo food journal. The app uses deep learning and computer vision to recognize over 1,300 food and drink categories from photos, automatically calculating calories and nutrients. Users log meals by taking pictures, and the app's visual feed displays eating patterns over time. The product also includes machine learning-based personalization that learns user habits for smart predictions.
Differentiator
Problem solved
Functional benefit
Products and services
- Bitesnap Mobile App A smart photo food journal mobile application for iPhone and Android that uses deep learning and computer vision to recognize foods in meal photos, automatically calculate calories and nutrients, and help individual users track their eating patterns over time.
Quantifiable outcome
- Meal logging time reduced from minutes to seconds
Companies that use Bitesnap
Customer profileSegments2 records
Ideal customer profiles1 record
Bitesnap technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature5 records
Bitesnap partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Bitesnap competitors and assessment
Company assessmentBroad incumbents
- Noom: Larger weight-management platform combining coaching, psychology, and food tracking. Targets the same health-conscious weight-loss consumer but operates a much broader, paid-coaching business model.
- Apple Health: Platform-level health and nutrition aggregator on iOS that Bitesnap already integrates with via HealthKit. Represents both a distribution channel and a long-term competitive threat if Apple expands its native nutrition-tracking features.
- Fitbit (now Google): Wearable-led health platform with calorie and activity tracking integrated with HealthKit/Google Fit. Adjacent through device-driven logging rather than photo-based, but competes for the same daily health-tracking consumer occasion.
Emerging players
- Cal AI: Newer AI-powered calorie tracking app using photo recognition of meals. Closely overlaps Bitesnap on target audience (fitness/weight-conscious consumers) and on AI-photo food recognition as the core UX.
- SnapCalorie: Early-stage app that uses computer vision to estimate calories from photos — directly comparable technology and UX, representing the most direct emerging competitor to Bitesnap's core differentiator.
Direct peers
- Cronometer: Nutrition tracking app focused on detailed macro/micronutrient logging. Targets the same health-conscious consumer segment as Bitesnap with a more comprehensive nutrient database.
- MyFitnessPal: The dominant calorie and food tracking app with the largest user base and food database. Directly competes with Bitesnap in food logging but relies on text/barcode entry rather than photo recognition.
- Lose It!: Consumer weight-loss and calorie-counting app with food database and barcode scanning. Comparable target audience (weight-management consumers) and overlapping value proposition on simplified food logging.
- MyNetDiary: Calorie counter and diet tracker with food database and meal planning features. Directly comparable on calorie tracking, food database coverage, and self-serve consumer mobile distribution.
- Fooducate: Nutrition app that helps users understand food quality via barcode scanning and community input. Overlaps with Bitesnap on consumer nutrition awareness, though more product-quality focused than calorie focused.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bitesnap social profiles
Digital presenceBitesnap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bitesnap leadership team
Management profileNumber of profiles
Profiles4 records
Bitesnap funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bitesnap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bitesnap
What does Bitesnap do?
Bitesnap is a mobile photo food journal application that uses deep learning and computer vision to automatically recognize foods in meal photos and calculate calories and nutrients. Users log meals by taking pictures; the app identifies over 1,300 food and drink categories, learns individual eating habits, and provides smart predictions for one-tap logging.
Is Bitesnap a public or private company?
Bitesnap is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bitesnap founded?
Bitesnap was founded in 2016. It employs 1 to 10 people.
Where is Bitesnap based?
Bitesnap is headquartered in New York, United States, in the North America region.
How does Bitesnap make money?
One revenue line is on record: mobile Application.
Who are Bitesnap's main competitors?
Broad incumbents on record are Noom, Apple Health and Fitbit (now Google). Emerging players are Cal AI and SnapCalorie. Direct peers are Cronometer, MyFitnessPal, Lose It!, MyNetDiary and Fooducate.
Does Bitesnap have an API?
No public API is recorded for Bitesnap.