What Quizrr AB does

Quizrr AB is a Swedish EdTech company founded in 2013 and headquartered in Stockholm that delivers a digital training and supply-chain intelligence platform for human rights due diligence (HRDD). Its core product is the Quizrr Platform, comprising a gamified, multilingual training application (web, iOS, Android), the Quizrr Dashboard for real-time workforce and compliance analytics, and an API for customer system integration. The platform hosts more than 20 specialized programs — including HRDD Training, Ethical Employment, Grievance Mechanisms, Wage Management, Child Labor Prevention, Heightened HRDD (UNDP), Chemical Safety (CEPN), Occupational Health & Safety, and Supplier Code of Conduct — available in 48 languages across 47 countries and grounded in ILO Core Conventions, the OECD six-step framework, UNGPs, and UN SDGs. The infrastructure is ISO 27001 certified.

The company sells primarily to large multinational brands and retailers (H&M Group, VF Corporation, Apple, Target, Unilever, New Balance, Mango, ASICS, Otto Group, Electrolux, Bestseller, LEGO, Under Armour), which then deploy training to suppliers and factory workforces; reported outcomes include training of 12,588 workers across Otto Group's Bangladesh, China and Vietnam supply chains in 2025 (99% satisfaction) and a 6% wage increase / 3.8% efficiency improvement across 120 H&M factories in China. Revenue is generated through annual subscriptions to the training platform (priced per seat, e.g., HRDD training starting at €300 for 3 seats), enterprise quote-based multi-year contracts, and add-on services (onboarding, customization, project management, API, consultancy). Go-to-market combines direct enterprise field sales, partner-led distribution through AIM-Progress, KPMG, twentyfifty, Better Work, Ethical Trade Norway, ETI UK, IOM, RISE, Rainforest Alliance and UNDP, product-led supplier onboarding (100+ suppliers per week), and thought-leadership marketing via LinkedIn, the Impact Pathways podcast, an insights blog, and industry events.

Strategically, Quizrr is positioning itself as a turnkey compliance layer for the EU Forced Labour Regulation (effective December 2027) and EU CSDDD; the company has reached the one-million-learner milestone across 6,812 sites in 50+ markets and is expanding adjacent verticals (agriculture with Rainforest Alliance, electronics with CEPN) while deepening anchor accounts (H&M wage management rollout to 100+ factories across 8 countries). It is privately held, has disclosed ~$2.83M in funding including a $2.5M Nordea round in June 2022, and operates with 11–50 employees.

Name

Quizrr AB

Legal name

Quizrr AB

Website

https://quizrr.se

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Quizrr AB is a Swedish EdTech company that delivers a multilingual digital training and supply-chain intelligence platform for human rights due diligence, serving global apparel, retail, consumer goods and electronics brands with gamified worker-level training and real-time compliance dashboards across 50+ markets.

Ownership category

akta.pro rank

Product category

Supply Chain Compliance Software

NAICS

Professional and Management Development Training (611430), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Test Item Banks, Question Authoring & Assessment Design Tools (EDAFADAC)

akta.pro secondary industries

Skills Assessment & Talent/Employability Testing Platforms (EDAFADAM), Tools & Platforms Training (Jira, Azure DevOps, MS Project, Smartsheet, etc.) (EDABAHAH)

Keywords

• Supply chain training
• Human rights due diligence
• Workforce compliance training
• Labor rights education
• Supply chain compliance

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Training Platform Subscription: Companies subscribe to the Quizrr training platform to educate workers and managers across their supply chains. Programs are purchased per seat or as bulk training packages. Subscription is valid for 12 months from payment date. The HRDD training is priced starting at €300 with 3 seats included.
2. Add-on Services: Onboarding services, customization of the solution, project management, training workshops, extended support services, API provision, and other consultancy services are charged separately as add-on services per Order.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels8 records

Core offering

Quizrr AB provides a digital learning and data analytics platform that delivers gamified, interactive training to workers, managers, and internal corporate teams across global supply chains, combined with a real-time supply chain intelligence dashboard for human rights due diligence (HRDD) compliance reporting. The platform supports 15+ training programs (including HRDD, Ethical Employment, Grievance Mechanisms, Wage Management, Child Labor Prevention, Chemical Safety, and Life Skills) delivered in 48 languages across 47 countries and 50+ markets, backed by ISO 27001 certified infrastructure.

Product overview

Quizrr AB is a Swedish EdTech company offering a unified platform-plus-modules architecture combining digital workforce training with real-time supply chain data intelligence. The core Quizrr Platform (comprising the Dashboard, Training Application, and Quizrr App) delivers interactive, gamified training to workers and managers across global supply chains, while the Quizrr Dashboard generates structured performance and risk data for compliance reporting. The portfolio spans 20+ named training programs covering Human Rights Due Diligence (HRDD), Ethical Employment, Grievance Mechanisms, Supplier Code of Conduct, Rights & Responsibilities, Occupational Health & Safety, Child Labor Prevention, Worker Engagement, Wage Management, Equality/Safety/Respect, Chemical Safety, Life Skills (financial, health, gender), and Representation/Engagement/Dialogue — all built on ILO Core Conventions, OECD guidelines, and local law, available in 50+ markets and 48 languages. Recent launches include the new Quizrr Web Training Experience (June 2026), UNDP Heightened HRDD training, and CEPN Chemical Safety training. The platform is ISO 27001 certified and supports API integration with customer systems.

Differentiator

Problem solved

Functional benefit

Brands

• Quizrr® Platform: Digital training platform for workforce education across global supply chains with real-time data and analytics dashboard
• Impact Pathways Podcast

Products and services

• Quizrr Platform A unified digital learning and data analytics platform that delivers interactive, gamified training to workers, managers, and internal teams across global supply chains and generates real-time performance dashboards and risk indicators for compliance reporting. Available in 48 languages across 47 countries.
• Quizrr Dashboard Real-time supply chain intelligence dashboard providing visibility into training performance, workforce insights, risk indicators, facility-level benchmarking, and demographics across the customer's supply chain.
• Quizrr App Mobile training application enabling workers in supply chains to access interactive, gamified learning modules on smartphones and tablets, designed for accessibility regardless of literacy level or digital experience.
• Quizrr Data Analytics

Quantifiable outcome

• 1,225,397 people trained across 6,812 sites globally
• +4 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature6 records

Partnerships

19 partnerships are on record, tiered core and minor.

• UNDP (United Nations Development Programme)coreStrategic or Co-development PartnerQuizrr partnered with UNDP to digitize their Guide and Training Manual on Heightened Human Rights Due Diligence (hHRDD) in conflict-affected contexts. The training is available as a 6-module, 1-hour digital course covering scenarios in sales, extractive operations, infrastructure projects, tech product design, and pharmaceutical operations.
• Rainforest AlliancecoreStrategic or Co-development PartnerPartnership to scale worker-led approaches to human rights due diligence in the agricultural sector. Jointly developed the Grievance & Dialogue in Agriculture program under the ISEAL Innovations Fund, focusing on tea farms in India and coffee farms in Mexico.
• KPMGcoreStrategic or Co-development PartnerCollaboration to empower companies with insights and tools for responsible, resilient supply chains. Combines KPMG's global expertise in sustainability, risk management, and regulatory compliance with Quizrr's digital learning and data platform to translate due diligence goals into measurable impact.
• twentyfiftycoreStrategic or Co-development PartnerStrategic collaboration to help companies embed responsible business practices across operations and supply chains. twentyfifty provides strategic HRDD advisory and value chain expertise; Quizrr provides scalable, data-driven workforce learning. Launched June 9, 2026.
• H&M GroupcoreStrategic or Co-development PartnerPartnership to improve working conditions and wages across H&M's global supply chain through scalable, data-driven digital training. Focus on strengthening wage management systems at factory level. Plans to reach 100+ factories in 8 countries in the first phase of rollout.
• AIM-ProgressminorStrategic or Co-development PartnerAIM-Progress is a forum of 40+ leading FMCG companies and suppliers promoting responsible sourcing and sustainable supply chains. Quizrr contributes training programs accessible to member companies' supply chains.
• Better Work Bangladesh (ILO/IFC)minorStrategic or Co-development PartnerBetter Work—a collaboration between ILO and IFC—brings together garment industry stakeholders to improve working conditions and boost competitiveness. Quizrr's training programs complement Better Work's initiatives.
• Ethical Trade NorwayminorStrategic or Co-development PartnerMember-based organization and resource center for sustainable trade promoting responsible business conduct in supply chains. Quizrr's programs are available to Ethical Trade Norway members.
• Ethical Trading Initiative (ETI UK)minorStrategic or Co-development PartnerUK-based organization bringing together companies, trade unions, and NGOs to promote decent work. Partnership involves joint efforts to protect workers and promote responsible business.
• IOM (International Organization for Migration)minorStrategic or Co-development PartnerLeading intergovernmental organization in migration. Quizrr's programs are based on IOM's Migrant Worker Guidelines for Employers. Previously launched an online training app for migrants in Thailand.
• RISE (BSR HERproject)minorStrategic or Co-development PartnerRISE brings together brands, suppliers, and local partners to create workplace-based interventions on health, financial inclusion, and gender equality. Quizrr co-developed the RISE Financial Health training for RMG factories on digital payroll transition.
• The Centre for Child Rights and BusinessminorStrategic or Co-development PartnerCollaborated to develop the Child Labor Prevention and Remediation training program tailored for upper/mid-level managers in supply chains, covering children's rights, child labor definitions, prevention strategies, and remediation scenarios.
• Plan International FAIR FishminorStrategic or Co-development PartnerFAIR Fish project engages with private sector to reduce forced labor and human trafficking in Thailand's fishing and seafood processing sectors. Quizrr provides training to support the project's goals.
• Partnership for Sustainable Textiles (PST)minorStrategic or Co-development PartnerPST and its members (Bierbaum-Proenen, Deltex, Deuter, Ortovox, Sympatex) joined forces with Quizrr to improve access to complaint mechanisms in China and Vietnam, including deeper supply chain tiers.
• UNCDFminorStrategic or Co-development PartnerInnovative business pilot helping 135,000 ready-made garment workers in Bangladesh (at least 60% women) build financial and digital literacy skills. Quizrr partnered with Ulula and UNCDF on this initiative.
• Outcome GapminorStrategic or Co-development PartnerMission to enable all supply chain actors to improve human rights by building capabilities and confidence in supply chain social impact management. Quizrr provides training infrastructure to support this mission.
• SolidaridadminorStrategic or Co-development PartnerGlobal civil society organization bringing together supply chain players and engaging them with innovative solutions to improve production and ensure transition to a sustainable and inclusive economy.
• Clean Electronics Production Network (CEPN)minorStrategic or Co-development PartnerCEPN partnered with Quizrr to deliver Chemical Safety Training across global supply chains. CEPN developed training content with Labor Solutions and GIZ support; Quizrr provides the digital delivery platform, tracking, and deployment infrastructure.
• The ISEAL Innovations FundminorOthersFunded the Embedding Worker-led Approaches to HRDD in Agricultural Supply Chains project jointly implemented by Quizrr and Rainforest Alliance, covering tea farms in India and coffee farms in Mexico.

Scale indicators10 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Ulula: Worker engagement and monitoring platform that supplies and migrant worker voice data to global brands and is explicitly co-deployed with Quizrr, addressing the same supply chain HRDD buyer with overlapping functionality.
• Labor Solutions: Co-develops worker training content (e.g., CEPN Chemical Safety) delivered through Quizrr and competes in the same worker-level supply chain training niche, serving the same enterprise compliance buyer.
• Sedex: Supply chain ethics and social compliance platform used by 70,000+ buyers and suppliers, offering audit, risk, and worker-data products that overlap with Quizrr's supply chain HRDD and supplier benchmarking offering.
• Responsibly: Supply chain sustainability and human rights due diligence platform that combines supplier data, risk analytics, and training/engagement tooling aimed at the same EUFLR/CSDDD-driven buyer as Quizrr.
• IntegrityNext: Cloud platform for supplier sustainability and compliance monitoring, including human rights and social compliance modules, competing for the same corporate procurement and sustainability budget.
• EcoVadis: Global sustainability ratings and intelligence platform used by major multinationals for supply chain ESG, including labor and human rights assessments, with overlapping buyer relationships and overlapping data layer.

Broad incumbents

• Avetta: Large incumbent supply chain compliance and contractor management platform that includes ESG and worker safety components, serving many of the same enterprise buyers from a broader portfolio position.
• SAP Ariba: Enterprise procurement and supplier management suite with growing sustainability and risk modules, representing the broad-platform risk of HRDD being absorbed as a feature in incumbent ERP/SRM stacks.
• Workday: Enterprise HCM and finance cloud with expanding workforce compliance and analytics capabilities that could be extended to supply chain HRDD use cases, competing for CIO-level wallet share.
• Bureau Veritas: Global testing, inspection, and certification incumbent with social compliance audit services and supply chain due diligence offerings that overlap with Quizrr's compliance value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/quizrr-ab
• Instagraminstagram.com/quiz_rr
• Xx.com/quizrr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds3 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quizrr AB