Great Big Story
Great Big Story is a private digital media company founded in 2015 in New York that produces short-form cinematic video stories for a global online audience. It operates with 11–50 employees and was last capitalized with a $40M round in 2017.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Great Big Story does
Great Big Story is a private, for-profit digital media company founded in 2015 and headquartered in New York. Per its stated positioning, the company is devoted to cinematic short-form storytelling aimed at a global digital audience. Its core product is a library of video stories produced and distributed through digital channels, consistent with the short-form video media category that scaled rapidly in the mid-2010s via social platform distribution.
The company was co-founded by Andrew Morse and Chris Berend (who also serves as Chief Evangelist), with Courtney Coupe heading the Great Big Story unit. It has 11–50 employees as of the latest firmographic snapshot. The only disclosed capital event is a $40,000,000 funding round dated June 20, 2017; investors and lead investor are not specified in the available data.
The business model, pricing, customer mix, distribution specifics, product surface area, and technology stack are not characterized in the input data — the company website source returned only a verification/loading screen rather than substantive content. Revenue mechanics, advertiser relationships, and any platform partnerships are therefore undetermined. The investment-relevant conclusion is that Great Big Story's fundamentals cannot be fully verified from the provided sources, and any diligence beyond the founding, leadership, and single 2017 raise would require primary research.
Great Big Story firmographics
Firmographics- Name
- Great Big Story
- Website
- https://greatbigstory.com
- Company type
- Private
- Founded year
- 2015
- Headcount range
- 11–50 employees
- Short description
- Great Big Story is a private digital media company founded in 2015 in New York that produces short-form cinematic video stories for a global online audience. It operates with 11–50 employees and was last capitalized with a $40M round in 2017.
- Ownership category
- akta.pro rank
Great Big Story industry classification
Industry- Product category
- Digital Video Content
- NAICS
- Motion Picture and Video Industries (5121), Broadcasting and Content Providers (516)
- akta.pro primary industry
- Branded Documentary / Nonfiction (Corporate & NGO) (MPADADAK)
- akta.pro secondary industries
- Feature-Length Documentaries (MPADADAA), Event & Experiential Brand Coverage (Recaps, Sizzle Reels) (MPADAEAF)
Keywords
Where Great Big Story is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Great Big Story business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Great Big Story product offering
Product offeringCore offering
Great Big Story is a media company that produces and distributes cinematic, short-form video storytelling content aimed at a global audience. The company develops original video stories covering a range of human-interest and cultural topics for distribution through digital and social channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Cinematic Short-Form Video Stories Original cinematic, short-form video stories covering human-interest, cultural, and global topics, produced for distribution across digital and social media platforms to reach a global generation of viewers and brand partners.
Companies that use Great Big Story
Customer profileIdeal customer profiles2 records
Great Big Story technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Great Big Story partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights1 record
Great Big Story competitors and assessment
Company assessmentDirect peers
- ATTN: ATTN: produces short-form video content aimed at millennial and Gen Z audiences on social platforms. Directly comparable to Great Big Story in target demographic, distribution approach, and short-form factual storytelling format.
- NowThis: NowThis creates mobile-first short-form news and documentary video content for social platforms with strong branded content partnerships. Closely mirrors Great Big Story's cinematic short-form factual video focus and advertiser-supported business model.
Broad incumbents
- BBC StoryWorks: BBC StoryWorks is BBC's branded content division producing cinematic, documentary-style storytelling for global brands. Directly comparable to Great Big Story in producing premium branded documentary content for advertisers worldwide.
- Insider (formerly Business Insider) Studios: Insider Studios produces branded documentary and video content for advertisers through Business Insider's editorial infrastructure. Comparable as a high-production branded video studio targeting similar premium brand clients.
- Condé Nast Entertainment: Condé Nast's video and branded content division produces documentary-style video across its portfolio of lifestyle publications. Compares to Great Big Story in producing high-production branded video for premium brand partners.
- Vox Media Brand Studio: Vox Media's branded content arm produces cinematic sponsored editorial and video content for major advertisers. Comparable to Great Big Story as a competing branded documentary/storytelling studio serving global brands with premium editorial production.
- Apt Studio (formerly BBC Studios branded): BBC Studios' commercial content arm produces branded and factual content for global advertisers. Comparable to Great Big Story in producing documentary-style branded content for international brand budgets.
- The Atlantic Brand Studio (Re:think): The Atlantic's branded content division produces long-form and video storytelling for premium advertisers. Comparable to Great Big Story in producing high-quality branded editorial content with a cinematic sensibility.
Emerging players
- USAF Network (Kin): Kin is a creator-led branded content network producing short-form documentary and editorial video for advertisers. Comparable to Great Big Story as a newer entrant in the branded cinematic storytelling space.
- Mighty Coconut: VR and immersive content studio creating cinematic narrative experiences. Compares to Great Big Story as a content production company focused on premium storytelling formats with brand-sponsored projects.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Great Big Story social profiles
Digital presenceGreat Big Story financial estimates
Financial estimateRevenue estimate
Valuation estimate
Great Big Story leadership team
Management profileNumber of profiles
Profiles3 records
Great Big Story funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Great Big Story M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Great Big Story
What does Great Big Story do?
Great Big Story is a media company that produces and distributes cinematic, short-form video storytelling content aimed at a global audience. The company develops original video stories covering a range of human-interest and cultural topics for distribution through digital and social channels.
Is Great Big Story a public or private company?
Great Big Story is a private company. It is classified as venture growth investor backed.
When was Great Big Story founded?
Great Big Story was founded in 2015. It employs 11 to 50 people.
Where is Great Big Story based?
Great Big Story is headquartered in New York, United States, in the North America region.
Who are Great Big Story's main competitors?
Direct peers on record are ATTN: and NowThis. Broad incumbents are BBC StoryWorks, Insider (formerly Business Insider) Studios, Condé Nast Entertainment, Vox Media Brand Studio, Apt Studio (formerly BBC Studios branded) and The Atlantic Brand Studio (Re:think). Emerging players are USAF Network (Kin) and Mighty Coconut.
Does Great Big Story have an API?
No public API is recorded for Great Big Story.
What industry is Great Big Story in?
Great Big Story's product category is Digital Video Content. Its primary akta.pro industry code is MPADADAK, Branded Documentary / Nonfiction (Corporate & NGO), with a secondary code of MPADADAA, Feature-Length Documentaries. Its NAICS code is 5121.