Sploot
Sploot is a Delhi-based pet tech startup that operates a mobile app providing GPS-tracked dog walking subscriptions, at-home grooming, and fresh dog food delivery to urban Indian dog parents across 15+ cities, supported by an 80,000+ member community and a verified local-services marketplace.
- Company typePrivate
- Founded2022
- HeadquartersGurugram, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Sploot does
Sploot Private Limited is a Delhi-headquartered pet tech startup that operates a mobile-first, D2C platform serving urban Indian dog parents with three integrated service lines: GPS-tracked dog walking on subscription (₹116–₹199 per walk for 20- or 40-minute slots), at-home grooming by certified professionals (Bath & Clean ₹1,399; Bath & Haircut ₹1,999; Full Grooming & Spa ₹2,499), and e-commerce sales of retort-packaged fresh dog food (Chonky Chicken from ₹99, Meaty Mutton from ₹119). Services are ordered and managed through iOS and Android apps, with the company claiming 100,000+ app downloads and 100,000+ completed sessions across 80,000+ dog-parent community members in 15+ cities including Delhi NCR, Mumbai, Bengaluru, Hyderabad, Pune, Chennai, Kolkata, Jaipur, and Ahmedabad.
The underlying technology is a mobile app platform with GPS tracking for live walk updates and walk history, complemented by a content layer (Resources hub, Dog Breeds directory) and a "Near Me" verified-services marketplace that connects users to third-party trainers, vets, nutritionists, and groomers. Sploot is incorporated in India as a private limited company, backed by Redstart Labs (lead) and Info Edge across two seed/seed-extension rounds totaling approximately $1.3M (May 2022 $500K; September 2023 $800K), and operates with a headcount in the 11–50 range.
Revenue mechanics span three distinct models: recurring subscriptions for walking, one-time bookings for grooming, and transactional e-commerce for fresh food and accessories. Customer acquisition is primarily product-led through app store listings, organic social media (@wesploot across Twitter, Facebook, LinkedIn, Instagram, YouTube), SEO-driven educational content, and community events, with community engagement functioning as both a retention mechanism and a content marketing engine.
Sploot firmographics
Firmographics- Name
- Sploot
- Legal name
- Sploot Private Limited
- Website
- https://sploot.space
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sploot is a Delhi-based pet tech startup that operates a mobile app providing GPS-tracked dog walking subscriptions, at-home grooming, and fresh dog food delivery to urban Indian dog parents across 15+ cities, supported by an 80,000+ member community and a verified local-services marketplace.
- Ownership category
- akta.pro rank
Sploot industry classification
Industry- Product category
- Pet Care Services
- NAICS
- Pet Care (except Veterinary) Services (81291), Pet Care (except Veterinary) Services (812910), Pet and Pet Supplies Retailers (459910)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Pet Care & Pet Services Platforms (Sitting, Walking, Grooming) (BPAMAHAI)
- akta.pro secondary industries
- Mobile Dog Grooming (HSANABAC), In-Home Mobile Pet Grooming (Client Premises) (HSANABAB), Pet Grooming Supplies Retail (At-home) (CRALAHAG)
Keywords
Where Sploot is headquartered
LocationHeadquarters
- HQ city
- Gurugram
- HQ country
- India
- HQ region
- Asia
Offices6 records
Markets served
Sploot business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Dog Walking Services: Subscription-based dog walking plans with tiered pricing based on walk duration (20 min, 40 min). Customers can choose recurring plans or single walk bookings. Plans range from ₹116 per walk for 20-minute subscriptions to ₹199 for single 40-minute walks.
- Dog Grooming Services: One-time service bookings for at-home dog grooming with three package tiers: Bath & Clean (₹1399), Bath & Haircut (₹1999), and Full Grooming & Spa (₹2499). Services delivered by certified groomers at customer locations.
- Fresh Dog Food Products: E-commerce sales of ready-to-eat fresh dog food products including Chonky Chicken (from ₹99) and Meaty Mutton (from ₹119), sold through the company's online store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 20-minute walk subscription plans starting at ₹116 per walk |
| Subscription | Monthly | 40-minute walk subscription plans starting at ₹160 per walk |
| Unit Pricing | Pay-as-you-go | Single 40-minute dog walk at ₹199 |
| Unit Pricing | Pay-as-you-go | Bath & Clean Package - ₹1399 |
| Unit Pricing | Pay-as-you-go | Bath & Haircut Package - ₹1999 |
| Unit Pricing | Pay-as-you-go | Full Grooming & Spa Package - ₹2499 |
| Unit Pricing | Pay-as-you-go | Fresh dog food products starting from ₹99 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Sploot product offering
Product offeringCore offering
Sploot operates a mobile-first pet care platform that delivers professional dog walking (GPS-tracked), at-home dog grooming by certified groomers, and retort-packaged fresh dog food, accessible through iOS and Android apps. The platform also functions as a community hub connecting dog parents with trainers, vets, and local verified pet service providers across 15+ Indian cities.
Product overview
Sploot is a pet tech startup offering a unified dog parenting platform with three core services: professional dog walking (GPS-tracked, scheduled via subscription plans starting at ₹116/walk), at-home dog grooming by certified professionals (packages from ₹1399-₹2499), and fresh ready-to-eat meals (retort-packaged Chonky Chicken and Meaty Mutton from ₹99). The platform is delivered through iOS and Android mobile apps and extends into a Near Me marketplace connecting users with local verified pet service providers, plus educational Resources and a Dog Breeds Directory. The services currently operate across 15+ cities in India.
Differentiator
Problem solved
Functional benefit
Products and services
- Daily Dog Walking Professional dog walking service with trained walkers providing GPS-tracked walks and live updates. Offers 20-minute and 40-minute walk subscription plans starting from ₹116 per walk and single walks at ₹199.
- At-Home Dog Grooming Doorstep dog grooming service delivered by certified groomers at the customer's home. Packages include Bath & Clean (₹1,399), Bath & Haircut (₹1,999), and Full Grooming & Spa (₹2,499).
- Sploot Fresh Dog Food Ready-to-eat retort-packaged fresh meals for dogs formulated to support gut health, energy, and nutrition. Product range includes Chonky Chicken (from ₹99) and Meaty Mutton (from ₹119), sold via the Sploot online store.
- Sploot Mobile App One-stop mobile app (iOS and Android) for dog parenting that integrates walk booking, grooming appointments, fresh meal ordering, and everyday care management.
- Near Me Pet Services Directory
Quantifiable outcome
- 2,00,000+ dog walks completed and 83,000 kms tracked
- +3 more outcomes
Companies that use Sploot
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles1 record
Sploot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sploot partnerships and signals
Strategic signalScale indicators12 records
Recent moves6 records
Expansion highlights5 records
Sploot competitors and assessment
Company assessmentDirect peers
- Supertails: Indian online pet care platform offering pet food, accessories, vet consultations, and doorstep services. Direct competitor to Sploot in India's app-mediated urban pet care category.
- Heads Up For Tails (HUFT): India's largest omni-channel pet care brand combining retail stores, e-commerce, grooming salons, and pet services. Closest large-scale Indian competitor across Sploot's core categories.
- DogSpot: Indian pet services platform offering dog walking, grooming, training, and boarding via an app-based marketplace. Directly comparable in service categories and target customer to Sploot.
- Cuddles: India-based pet care startup offering vet consultations, grooming, and pet wellness services. Comparable as an app-driven Indian pet care services player targeting urban pet parents.
Broad incumbents
- Just Dogs: Established Indian pet care retail and services chain with physical stores, grooming, and food products. Competes with Sploot across retail and grooming categories at a national scale.
- BarkBox: Subscription-based dog product company (toys, treats, food). Comparable to Sploot's fresh dog food and consumables subscription stream as a recurring pet product business.
- Mars Petcare India: Global pet food and care giant with deep presence in India through brands like Pedigree and Whiskas. Represents the incumbent competitive backdrop against which Sploot's fresh dog food competes.
Emerging players
- Rover: Global dog walking and pet sitting marketplace with an app-based model. Comparable to Sploot in dog walking platform mechanics, though operating in North America/Europe rather than India.
- Wag!: US-based on-demand dog walking and pet care platform with mobile booking and tracked walks. Closely mirrors Sploot's GPS-tracked dog walking service concept in a developed market.
Regional players
- Petsy: India-focused online pet supplies retailer with curated food, accessories, and grooming products. Comparable to Sploot's e-commerce pet food/accessories line in the Indian market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Sploot social profiles
Digital presenceSploot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sploot leadership team
Management profileNumber of profiles
Profiles2 records
Sploot funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sploot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sploot
What does Sploot do?
Sploot operates a mobile-first pet care platform that delivers professional dog walking (GPS-tracked), at-home dog grooming by certified groomers, and retort-packaged fresh dog food, accessible through iOS and Android apps. The platform also functions as a community hub connecting dog parents with trainers, vets, and local verified pet service providers across 15+ Indian cities.
Is Sploot a public or private company?
Sploot is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sploot founded?
Sploot was founded in 2022. It employs 11 to 50 people.
Where is Sploot based?
Sploot is headquartered in Gurugram, India, in the Asia region.
How does Sploot make money?
Three revenue lines are on record. Dog Walking Services are the primary driver. The others are dog Grooming Services and fresh Dog Food Products.
Who are Sploot's main competitors?
Direct peers on record are Supertails, Heads Up For Tails (HUFT), DogSpot and Cuddles. Broad incumbents are Just Dogs, BarkBox and Mars Petcare India. Emerging players are Rover and Wag!. Petsy is listed as a regional player.
Does Sploot have an API?
No public API is recorded for Sploot.
What industry is Sploot in?
Sploot's product category is Pet Care Services. Its primary akta.pro industry code is BPAMAHAI, Pet Care & Pet Services Platforms (Sitting, Walking, Grooming), with a secondary code of HSANABAC, Mobile Dog Grooming. Its NAICS code is 81291 and its SIC code is 700.