Nitrogen
Nitrogen (formerly Riskalyze) provides an AI-connected suite of wealthtech products — Risk Number, Nucleus AI engine, Tax Center, Legacy Center, and Partner Store marketplace — to over 30,000 financial advisors at wealth management firms, broker-dealers, banks, and independent practices.
- Company typePrivate
- Founded2011
- HeadquartersAuburn, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Nitrogen does
Nitrogen (formerly Riskalyze) is a wealthtech SaaS company that provides an AI-connected suite of products for financial advisors, built around its proprietary Risk Number methodology — a quantitative score that creates a shared risk language between advisors, clients, and home offices. The platform combines core engagement products (Risk Center, Research Center, Income Center, Tax Center, Legacy Center) with an agentic AI engine (Nucleus) that automates statement capture, portfolio construction, meeting preparation, and tax insights across 10,000+ financial institution integrations. Nitrogen sells tiered subscriptions with a Premium Statement Capture add-on at $49/month and operates a Partner Store marketplace for third-party model portfolios from asset managers and strategists. The company serves over 30,000 advisors across enterprise wealth management firms (including LPL Financial, High Tower, Osaic, Cetera, United Planners), broker-dealers, banks, credit unions, and independent practices, and has earned the first ISO/IEC 42001 AI governance certification in wealthtech along with an industry-leading NPS of 71. Its GTM motion is hybrid: product-led growth via free Risk Number and Lead Generation Questionnaire tools drives top-of-funnel acquisition, while a direct enterprise sales team closes firm-wide deployments, and channel partnerships (Betterment Advisor Solutions, BX Partners, Bitwise, Ancorato) extend distribution.
Nitrogen firmographics
Firmographics- Name
- Nitrogen
- Legal name
- Nitrogen Wealth, Inc.
- Website
- https://nitrogenwealth.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Nitrogen (formerly Riskalyze) provides an AI-connected suite of wealthtech products — Risk Number, Nucleus AI engine, Tax Center, Legacy Center, and Partner Store marketplace — to over 30,000 financial advisors at wealth management firms, broker-dealers, banks, and independent practices.
- Ownership category
- akta.pro rank
Nitrogen industry classification
Industry- Product category
- Wealth Management Software
- NAICS
- Portfolio Management and Investment Advice (523940), Software Publishers (5132)
- SIC
- Investment Advice (6282), Finance Services (6199)
- akta.pro primary industry
- Digital Wealth Platforms for Advisors (TAMP/Advisor Tech) (FSAGAEAH)
- akta.pro secondary industries
- Financial Planning–Led RIAs (FSAAACAB), Retirement Plan Participant Advice & Managed Accounts (FSAEABAF)
Keywords
Where Nitrogen is headquartered
LocationHeadquarters
- HQ city
- Auburn
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Nitrogen business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Subscription-based access to Nitrogen's connected suite of AI advisor products. Pricing appears tiered with Elite account options for full feature access including Advisor Marketing Kit and custom branding capabilities.
- Premium Add-on Services: Additional premium tiers such as Premium Statement Capture at $49/month for human-verified statement processing.
- Partner Store Marketplace: Third-party model portfolio subscriptions through Partner Store. Advisors pay underlying ETF expense ratios with no overlay fees or third-party asset management charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Premium Statement Capture tier at $49/month |
| Subscription | Monthly | Nitrogen Elite Account |
| Subscription | Monthly | Core Platform Access |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
Nitrogen product offering
Product offeringCore offering
Nitrogen provides an AI-connected suite of advisor software products built on its proprietary Risk Number methodology, enabling financial advisors to quantitatively measure client risk tolerance, align portfolios, generate proposals, plan retirement income, model tax outcomes, and manage generational wealth transfers. The platform combines core engagement modules (Risk Center, Research Center, Income Center, Tax Center, Legacy Center) with an agentic AI engine (Nucleus), firm-wide controls, and integration capabilities serving over 30,000 advisors across wealth management firms, broker-dealers, banks, and asset managers.
Product overview
Nitrogen is a connected suite of AI-powered advisor products organized around its proprietary Risk Number methodology. The platform provides a unified architecture combining core engagement tools (Risk Center, Research Center, Income Center, Tax Center, Legacy Center) with an AI engine (Nucleus), firm management capabilities (Firm Controls, Risk Engine), and numerous specialized modules (Partner Store, Meetings, Outside Asset Sync, Retirement Plans, Stress Tests, Scenarios, Check-ins, Holdings Dashboard, Insights Dashboard, Proposals Dashboard, Securities Builder, Risk/Reward Heatmap, Advisor Marketing Kit, Retirement Income By Source, Timeline, Lead Generation Questionnaire). The Risk Number serves as the foundational metric connecting all products, enabling advisors to assess risk tolerance, align portfolios, model retirement outcomes, and generate client proposals across the entire client lifecycle from prospect acquisition through generational wealth transfer.
Differentiator
Problem solved
Functional benefit
Brands
- Risk Number: The company's proprietary risk tolerance quantification metric that creates a common language between advisors and clients for risk alignment.
- Riskalyze GPA
- Nucleus
- Legacy Center
- Risk Center
- Research Center
- Income Center
- Tax Center
- Firm Controls
Products and services
- Legacy Center AI-driven product that helps financial advisors visualize client estates and prepare beneficiaries for generational wealth transfers. Features Legacy Map for visual estate overviews showing accounts, trusts, insurance, and beneficiaries in projected dollars, and Legacy Key for sending branded introductions to beneficiaries. Targets the estimated $84 trillion generational wealth transfer opportunity.
- Nucleus Agentic AI engine embedded in the Nitrogen platform that connects client insights, executes workflows, and prepares advisors for client meetings. Converts statements to portfolios, tax documents to insights, and meetings to actionable notes through natural language interaction. Includes statement-to-portfolio conversion, tax document visualization, natural language security screening, meeting transcription, and note generation.
- Risk Center
Quantifiable outcome
- 75% of advisors saw their book of business grow by $1M+ within 90 days of use
- +4 more outcomes
Companies that use Nitrogen
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Nitrogen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability9 records
Feature10 records
Nitrogen partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Betterment Advisor SolutionscoreStrategic partnership to integrate platforms, enabling financial advisors to sync client account data directly into Nitrogen for improved portfolio risk, tax, and retirement planning. The integration allows seamless data flow and more confident client conversations without additional cost.
- BX PartnerscoreLaunched 12 open-architecture portfolio models on Nitrogen Partner Store, providing financial advisors access to nonproprietary stock-and-ETF portfolios across four risk levels. Models integrate with Nitrogen's risk profiling framework and are designed to demonstrate objectivity and reduce conflicts of interest.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Nitrogen competitors and assessment
Company assessmentDirect peers
- Orion Advisor Technology: Orion is a leading advisor technology platform offering portfolio accounting, risk analytics, and proposal generation tools that directly compete with Nitrogen's Risk Center and Research Center among RIAs and broker-dealers.
- Addepar: Addepar provides portfolio analytics, performance reporting, and risk dashboards for wealth managers, directly overlapping with Nitrogen's portfolio analytics, risk profiling, and client reporting offerings for high-end advisor segments.
- MoneyGuidePro: MoneyGuidePro is a widely adopted financial planning software for advisors with probability-of-success and goal-based planning features that overlap with Nitrogen's Income Center and retirement planning modules.
Broad incumbents
- Envestnet: Envestnet offers a broad financial planning, risk, and portfolio management platform (including RiskProfiling) to large enterprises and financial institutions, competing with Nitrogen especially in broker-dealer and bank wealth segments.
- Morningstar Advisor Workstation: Morningstar Advisor Workstation provides research, portfolio analytics, and proposal tools widely used by advisors; it competes with Nitrogen's Research Center and serves as a broad incumbent alternative for wealth management firms.
- eMoney Advisor: eMoney Advisor (Fidelity-owned) is a comprehensive financial planning and client engagement platform for advisors, serving as a broader incumbent alternative to Nitrogen's planning and engagement suite.
- Black Diamond (now part of SS&C): Black Diamond is an established portfolio management and reporting platform for RIAs and wealth managers, competing with Nitrogen in performance reporting, client portals, and risk analytics.
Emerging players
- RightCapital: RightCapital is a financial planning platform used by RIAs and independent advisors, offering retirement income, tax, and estate planning tools that directly compete with Nitrogen's Income Center, Tax Center, and Legacy Center.
- Holistiplan: Holistiplan provides AI-powered tax planning for financial advisors, overlapping directly with Nitrogen's Tax Center product. It is an emerging specialist player in a category Nitrogen has expanded into.
- Kwanti: Kwanti offers portfolio analytics, proposal generation, and risk analysis for advisors with overlap to Nitrogen's Risk Center and Research Center, targeting similar independent and RIA segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Nitrogen social profiles
Digital presenceNitrogen compliance and trust
Trust signalCompliance1 record
Nitrogen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nitrogen leadership team
Management profileNumber of profiles
Profiles5 records
Nitrogen funding detail
Funding detailFunding overview
Funding rounds7 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nitrogen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nitrogen
What does Nitrogen do?
Nitrogen provides an AI-connected suite of advisor software products built on its proprietary Risk Number methodology, enabling financial advisors to quantitatively measure client risk tolerance, align portfolios, generate proposals, plan retirement income, model tax outcomes, and manage generational wealth transfers. The platform combines core engagement modules (Risk Center, Research Center, Income Center, Tax Center, Legacy Center) with an agentic AI engine (Nucleus), firm-wide controls, and integration capabilities serving over 30,000 advisors across wealth management firms, broker-dealers, banks, and asset managers.
Is Nitrogen a public or private company?
Nitrogen is a private company. It is classified as venture growth investor backed and is currently operating.
When was Nitrogen founded?
Nitrogen was founded in 2011. It employs 101 to 250 people.
Where is Nitrogen based?
Nitrogen is headquartered in Auburn, United States, in the North America region.
How does Nitrogen make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are premium Add-on Services and partner Store Marketplace.
Who are Nitrogen's main competitors?
Direct peers on record are Orion Advisor Technology, Addepar and MoneyGuidePro. Broad incumbents are Envestnet, Morningstar Advisor Workstation, eMoney Advisor and Black Diamond (now part of SS&C). Emerging players are RightCapital, Holistiplan and Kwanti.
Does Nitrogen have an API?
Yes. Nitrogen APIs are available for integration. The platform offers APIs enabling developers to integrate risk profiling and scoring methodologies (The Risk Number and Riskalyze GPA) into external workflows and applications. Developer documentation is at nitrogenwealth.com/api.
What industry is Nitrogen in?
Nitrogen's product category is Wealth Management Software. Its primary akta.pro industry code is FSAGAEAH, Digital Wealth Platforms for Advisors (TAMP/Advisor Tech), with a secondary code of FSAAACAB, Financial Planning–Led RIAs. Its NAICS code is 523940 and its SIC code is 6282.