Dr. B Dental Solutions

What Dr. B Dental Solutions does

Dr. B Dental Solutions is a private, Dallas-based oral care company that designs and sells a complete ADA-accepted denture and dental appliance care system. Founded by cosmetic dentist Dr. Lorin Berland after 40+ years of clinical practice, the company targets denture wearers, orthodontic and dental appliance users (retainers, aligners, nightguards), and patients with implant-supported prosthetics. Its portfolio spans six integrated SKUs — Adhesadent zinc-free adhesive, Cleanadent paste and wipes, Liquid Crystal and Powder Crystal soak cleansers, an ultrasonic cleaning device, and specialty kits (Denture Starter Kit, Dental Appliance Kit, Fixed Hybrid Kit) — with proprietary formulations claiming to kill 99.99% of relevant pathogens and multiple ADA Seals of Acceptance acting as the principal regulatory moat.

The company operates a product-led, multi-channel go-to-market model. Direct-to-consumer sales run through drbdentalsolutions.com and Amazon (with FSA/HSA eligibility), supplemented by first-order (25%) and bundle (10%) discounts and a subscribe-and-save mechanism. Distribution to dental professionals occurs through wholesale accounts, 24-unit case packs, and featured-provider placement inside two large U.S. dental service organizations — Affordable Dentures & Implants and Aspen Dental — alongside thousands of independent dental practices that recommend and stock the products. Pricing sits in a low-ticket consumable band (individual products $14.95–$29.95; complete starter kit $96.95), with free U.S. shipping above $50 and flat-rate shipping to Canada.

Capital and growth posture: the company closed a $5M+ seed round in April 2023 led by the Hall Group and dental professionals, and in 2025 earned the #62 spot on Inc. Magazine's Fastest-Growing Southeast Companies list, indicating active scale-up of both product line and channel reach. It operates with 11-50 employees and sells primarily in the U.S. and Canada, with no public revenue disclosure, no AI/ML or software surface, and no parent company or subsequent funding rounds on record.

Name

Dr. B Dental Solutions

Legal name

Dr. B Dental Solutions

Website

https://drbdentalsolutions.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Dr. B Dental Solutions is a private oral care brand that designs and sells an ADA-accepted, integrated denture and dental appliance care system (adhesive, cleansers, paste, wipes, ultrasonic device) to denture wearers, orthodontic appliance users, and dental professionals across the U.S. and Canada.

Ownership category

akta.pro rank

Product category

Denture Care Products

NAICS

Dental Equipment and Supplies Manufacturing (339114), Soap and Cleaning Compound Manufacturing (32561)

SIC

Dental Equipment & Supplies (3843), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Denture Care (Adhesives, Cleansers, Reliners) (CRABAFAG)

akta.pro secondary industry

Oral Care Products (Toothpaste, Mouthwash, Dental Floss, Whitening) (CRADAMAA)

Keywords

• Denture care products
• Oral hygiene solutions
• Dental appliance cleaners
• Denture adhesive systems
• Implant maintenance products

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct-to-Consumer E-commerce: The company sells its complete line of denture care products directly to consumers through its e-commerce website (drbdentalsolutions.com) and Amazon marketplace. Products are available as single units, multi-packs, and curated kits. First order discount of 25% off and bundle discounts of 10% for 3+ products drive acquisition and upsell.
2. Dental Professional Wholesale: Wholesale pricing and bulk purchase options available exclusively for dental professionals logged into professional accounts. Case pack options (24 units) for dental practices and clinics. Products are recommended and stocked by dental offices including Affordable Dentures & Implants and Aspen Dental locations nationwide.
3. Subscription/Recurring: Subscription options available for automatic deliveries, allowing customers to set up recurring orders for their essential denture care products.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Dr. B Dental Solutions designs, manufactures, and sells a complete ADA-accepted denture and dental appliance care system including zinc-free denture adhesive (Adhesadent), disinfecting soak cleansers (Liquid Crystal and Powder Crystal), toothpaste and wipes (Cleanadent), an ultrasonic cleaning device, specialty brushes, and bundled starter kits. The portfolio is sold direct-to-consumer via the company's e-commerce site and Amazon, and through dental professional wholesale accounts and dental office placements across North America.

Product overview

Dr. B Dental Solutions is an oral care brand offering a unified platform of clinically advanced, ADA-accepted denture and dental appliance care products designed by cosmetic dentist Dr. Lorin Berland. The portfolio centers on complete care systems (Denture Starter Kit, Dental Appliance Kit) that combine adhesive (Adhesadent), cleansers (Liquid Crystal and Powder Crystal Soak), oral hygiene products (Cleanadent Paste and Wipes), cleaning devices (Ultrasonic Cleaner), and tools (Denture & Mouth Toothbrush), along with specialized kits for fixed implant bridges. All products work together as an integrated daily care system targeting denture wearers, orthodontic appliance users, and patients with dental implants.

Differentiator

Problem solved

Functional benefit

Brands

• Adhesadent: Zinc-free, ADA-accepted moisturizing denture adhesive designed to provide all-day hold while soothing gums with aloe vera and vitamins A, D, and E.
• Cleanadent
• Liquid Crystal
• Powder Crystal

Products and services

• Denture Starter Kit The first and only complete ADA-accepted denture care system containing six products (Adhesadent adhesive, Cleanadent paste, Cleanadent wipes, ergonomic denture toothbrush, Crystal Soak cleanser in Liquid or Powder, and ultrasonic cleaner) designed as an all-in-one morning-to-night routine for new and experienced denture wearers.
• Dental Appliance Kit A daily cleaning system combining the Dr. B Ultrasonic Cleaner with either Liquid Crystal or Powder Crystal Soak Cleanser for deep cleaning of dentures, retainers, aligners, and nightguards without harsh chemicals.
• Adhesadent Denture Adhesive ADA-accepted, zinc-free moisturizing denture adhesive with Aloe Vera and Vitamins A, D, and E that provides all-day hold while soothing gum tissue and reducing dry mouth discomfort; available in regular and travel sizes.
• Liquid Crystal Soak Cleanser Ready-to-use 12oz pump-bottle disinfecting soak cleanser that kills 99.99% of Candida, Strep, Staph, E. coli and other pathogens without bleach or harsh chemicals, safe for full dentures, partials, overdentures, soft liners, and implant dentures.
• Powder Crystal Soak Cleanser Pre-measured travel-friendly powder packets (45 packets per box) that dissolve in water for daily soaking with the same disinfecting formula as Liquid Crystal, in TSA-compliant single-use packets ideal for travel and on-the-go cleaning.
• Cleanadent Denture & Gum Toothpaste ADA-accepted 4oz non-abrasive all-in-one toothpaste that safely cleans both dentures and oral tissues with Aloe Vera, Coconut Oil, Tea Tree Oil, and Vitamins A, D & E; removes biofilm, adhesive residue, stains, and odor while moisturizing gums.
• Cleanadent Wipes Individually wrapped moist wipes for on-the-go cleaning of dentures, partials, implants, and mouth that remove food debris, adhesive residue, and bacteria after meals in a portable pocket or purse format.
• Dr. B Ultrasonic Cleaner High-frequency ultrasonic cleaning device with 3 timer settings, quiet operation, and large tank that generates microscopic bubbles to lift away buildup, bacteria, and stains from dental appliances; pairs with Liquid or Powder Crystal cleansers and includes a 6-month warranty.
• Denture & Mouth Toothbrush Dual-head ergonomic toothbrush with extra-soft bristles: one side designed for cleaning denture surfaces and the other for gently brushing gums, tongue, cheeks, and roof of mouth; safe for all denture types including soft liners.
• Fixed Hybrid Kit Daily maintenance and cleaning system designed specifically for fixed implant bridges, All-on-X, and overdenture prosthetics, including specialized cleaning solutions for non-removable dental appliances.

Quantifiable outcome

• Kills 99.99% of disease-causing bacteria and fungi including Candida, Strep, Staph, E. coli
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Affordable Dentures & ImplantscoreChannel Partner/ Reseller/ DistributorFeatured provider network where Dr. B Dental Solutions products are recommended and sold at Affordable Dentures & Implants office locations nationwide. This partnership provides significant distribution through a major denture service provider network.
• Aspen DentalcoreChannel Partner/ Reseller/ DistributorFeatured provider with Dr. B Dental Solutions products stocked at Aspen Dental locations nationwide. This partnership provides broad dental practice distribution across the United States.
• Thousands of Dental PracticesminorChannel Partner/ Reseller/ DistributorProducts trusted and recommended by thousands of dental practices across North America. Dental professionals can order directly through the company website for their patients.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Fixodent: Fixodent, owned by Haleon, is the leading denture adhesive brand globally and the most direct head-to-head competitor to Dr. B's Adhesadent line. Both compete for the same denture-wearer segment via retail shelf placement and dentist recommendations.
• Polident: Polident, also owned by Haleon, is the dominant denture cleanser tablet brand globally and competes directly with Dr. B's Liquid Crystal and Powder Crystal soak cleansers. Same end-customer, same usage occasions, and overlapping retail channels.
• Secure: Secure is a denture adhesive brand owned by Church & Dwight, the #2 player in the US denture adhesive category after Fixodent. It competes directly with Adhesadent on zinc-free and sensitive-gum claims, and shares the same retail and professional channels.
• Efferdent: Efferdent, owned by Church & Dwight, is a leading denture and dental appliance cleansing tablet brand in North America. It directly competes with Dr. B's Liquid Crystal soak and Powder Crystal offerings on the same daily-cleaning use case.
• Steradent: Steradent, a Reckitt brand, is the leading denture cleanser brand in the UK and continental Europe. It is a regional direct peer to Liquid Crystal/Powder Crystal, sharing the same denture-soak category but serving different geographies than Dr. B's US/Canada focus.

Emerging players

• Retainer Brite: Retainer Brite sells cleaning tablets specifically targeted at retainers, aligners, and night guards. It overlaps with Dr. B's Dental Appliance Kit and Liquid Crystal cleansers in the dental-appliance (non-denture) subsegment, competing for the same growing aligner-wearer consumer.
• Quip: Quip is a venture-backed DTC oral care brand selling electric toothbrushes, toothpaste, and other consumer oral-care essentials via subscription. It overlaps with Dr. B's broader consumer oral-care category and shares the same digitally native, dentist-credibility-driven go-to-market playbook.
• SmileDirectClub: SmileDirectClub sells direct-to-consumer clear aligners and aligner care accessories. While not a direct denture-care competitor, it overlaps with Dr. B's dental-appliance (aligner/retainer) cleaning use case and shares the digitally native consumer oral-care positioning.

Broad incumbents

• Colgate-Palmolive: Colgate-Palmolive is a global oral-care incumbent whose denture and toothpaste portfolio competes broadly with Dr. B across retail and professional channels. While it does not specialize in denture care, its scale, R&D, and trade leverage make it the dominant strategic backdrop for any small oral-care brand.
• GlaxoSmithKline Consumer Healthcare (Sensodyne): GSK Consumer Healthcare (now Haleon) owns Sensodyne, Fixodent, and Polident and is the dominant incumbent in denture adhesives and cleansers as well as broader sensitivity oral care. It is the principal broad incumbent competing for Dr. B's end consumer and dentist recommendation channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@dr.bdentalsolutions
• Facebookfacebook.com/drbdentalsolutions
• Instagraminstagram.com/drbdentalsolutions
• LinkedInlinkedin.com/company/dr.bdentalsolutions

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dr. B Dental Solutions