Aloha
Aloha Systems Corp. operates Aloha Pay, a cross-border payment platform enabling travel and hospitality businesses across the Americas to accept local payment methods (PIX, PSE, SPEI, etc.) from international travelers and settle in USD, alongside Aloha Pro, an integrated CRM and channel manager.
- Company typePrivate
- Founded2026
- HeadquartersDover, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Aloha does
Aloha Systems Corp. operates a cross-border payment infrastructure platform focused on the travel and hospitality industry across the Americas. Through its Aloha Pay product, the company enables travel agencies, tour operators, hotels, vacation rentals, mobility providers, and platforms (PMS/OTAs) to accept local payment methods — including PIX in Brazil, PSE and Nequi in Colombia, SPEI/CLABE in Mexico, Webpay and Fintoc in Chile, and interoperable QR payments in Argentina — from international travelers while settling in USD (or another operator-chosen currency). The platform aggregates collections and supplier payouts in one integration, offers real-time FX with transparent fees, and provides branded payment links, Auto-Pay for installments, bulk upload via CSV/Excel, native iOS/Android apps, and a REST API plus WooCommerce plugin for embedded use. Aloha Pro, a separate CRM and channel manager, is natively integrated with Aloha Pay to automate charge generation, delivery, and reconciliation directly from bookings.
The company monetizes via per-transaction fees ranging from 0.75% to 1.5% depending on volume, FX spread captured at competitive market rates, a $20 SWIFT transfer fee, a 1% express-settlement premium, and custom-priced enterprise subscriptions. Its go-to-market is primarily product-led and self-serve (sign-up at app.alohapay.co, go-live in days, free 20-minute demo calls for enterprise), supplemented by API-first distribution for platforms and embedded integration with Aloha Pro. Aloha is incorporated in Delaware with headquarters in Weston, Florida; is registered with FinCEN as a Money Services Business (Reg. 31000326765475); and operates USD banking through Cross River Bank. Total disclosed funding is approximately $630,000 across a 2024 seed and a 2025 extension from Chile Ventures, COREangels, Bold Ventures, and CORFO, with headcount in the 11-50 range.
Aloha firmographics
Firmographics- Name
- Aloha
- Legal name
- Aloha Systems Corp.
- Website
- https://aloha.co
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Aloha Systems Corp. operates Aloha Pay, a cross-border payment platform enabling travel and hospitality businesses across the Americas to accept local payment methods (PIX, PSE, SPEI, etc.) from international travelers and settle in USD, alongside Aloha Pro, an integrated CRM and channel manager.
- Ownership category
- akta.pro rank
Aloha industry classification
Industry- Product category
- Cross-Border Payment Processing
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199), International Affairs (9721)
- akta.pro primary industry
- Cross-Border & FX Payments Platforms (BPAMAFAK)
- akta.pro secondary industries
- Cross-border Payments & FX for E-commerce (CRAFALAF), Alternative Payment Methods (APMs) & Local Rails (ACH/SEPA/UPI, etc.) (CRAFALAG), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)
Keywords
Where Aloha is headquartered
LocationHeadquarters
- HQ city
- Dover
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Aloha business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Transaction Processing Fees: Per-successful-transaction fee model where Aloha charges a percentage on each processed payment. Fee varies by payment method (PIX, PSE, SPEI, etc.), country of origin, and client transaction volume. No setup costs, monthly fees, or charges for failed payments. Standard withdrawal has 0% additional fee while express withdrawal (~30 min) adds 1%.
- Foreign Exchange Spread: FX spread included in the transaction rate at competitive market rates. The exchange rate applied is visible on each transaction. No separate additional fee charged for conversion.
- SWIFT International Transfers: $20 USD per international wire transfer for worldwide SWIFT payouts. Standard local withdrawals have no additional cost.
- Enterprise/Premium Plans: For enterprise accounts with special needs such as guaranteed SLA, dedicated support, and custom requirements, plans with monthly fees may include additional benefits beyond the base transactional model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Transaction Fee: 0.75% - 1.5% per successful payment |
| Transaction based/ take rate | Pay-as-you-go | Standard Withdrawal: 0% additional fee (24 hours) |
| Transaction based/ take rate | Pay-as-you-go | Express Withdrawal: 1% additional fee (~30 minutes) |
| Unit Pricing | Pay-as-you-go | SWIFT International Transfer: $20 per transfer |
| Subscription | Monthly | Enterprise Plans: Custom pricing with monthly fees |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Aloha product offering
Product offeringCore offering
Aloha provides cross-border payment infrastructure for travel and hospitality businesses across the Americas, enabling them to accept local payment methods (PIX, PSE, SPEI, Webpay, QR, etc.) from international customers while settling in USD with real-time FX conversion. The platform combines payment collection, supplier payouts, FX, and reconciliation in a single integration accessible via web dashboard, mobile app, or REST API. It is purpose-built for the travel vertical and natively integrated with the Aloha Pro CRM and channel manager.
Product overview
Aloha offers a unified financial platform for cross-border payments focused on the travel and hospitality industry across the Americas. The core product is Aloha Pay, a payment infrastructure platform that enables businesses to accept local payment methods from international customers while settling in their preferred currency (typically USD). Aloha Pay operates as the central platform with integrated payment links, auto-pay for recurring payments, and bulk upload capabilities. Aloha Pro provides CRM and channel management with native Aloha Pay integration for automated payment-booking workflows. The product suite includes web dashboard (app.alohapay.co) and native mobile apps for iOS and Android. The platform supports specific local payment methods across Latin America including PIX (Brazil), PSE and Nequi (Colombia), SPEI/CLABE (Mexico), QR/Modo/CVU (Argentina), and Fintoc/Webpay (Chile), with settlement times ranging from seconds (PIX) to within 24 hours standard or 30 minutes express.
Differentiator
Problem solved
Functional benefit
Products and services
- Aloha Pay
Quantifiable outcome
- PIX conversion rates reach 85-95% vs 50-60% for international cards, eliminating 1 in 5 abandoned bookings
- +2 more outcomes
Companies that use Aloha
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles4 records
Aloha technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature7 records
Aloha partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Cross River BankcoreUS accounts and banking services provided by Cross River Bank, Member FDIC. FDIC insurance covers failure of the insured bank subject to FDIC rules and limits. Essential banking partner for USD wallet services, ACH origination, and wire transfers.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Aloha competitors and assessment
Company assessmentDirect peers
- dLocal: Public cross-border payments platform focused on emerging markets, particularly Latin America. dLocal aggregates local payment methods (PIX, PSE, SPEI, Boleto) and offers emerging-market merchant settlement, directly comparable to Aloha's core offering.
- EBANX: Latin America-focused payment processor acquired by Nasdaq-listed StoneCo. Provides local payment method aggregation (PIX, Boleto, PSE, SPEI, OXXO) and cross-border settlement to global merchants, directly competitive with Aloha's traveler-payment use case.
- Rapyd: Global cross-border payment network and fintech-as-a-service platform aggregating local payment methods worldwide. Comparable to Aloha for global merchants needing LatAm rail coverage and local payout infrastructure.
- PayU: Prosus-owned global payments processor with strong presence in Latin America (Brazil, Mexico, Colombia, Argentina). Offers local payment methods, merchant acquiring, and cross-border settlement serving similar merchant segments.
- Wise (formerly TransferWise): Public cross-border money movement platform offering multi-currency accounts, local rails, and transparent FX. Comparable to Aloha's real-time FX engine and cross-border collection/payout flows, with a broader SMB focus.
- CellPoint Digital: Travel payments optimization platform providing payment orchestration, alternative payment methods, and FX for airlines, hotels, and travel agencies. Direct competitor targeting the same travel-vertical cross-border payments use case as Aloha.
- Ixaris: Travel payments technology provider offering virtual cards, prepaid solutions, and payment orchestration for OTAs, tour operators, and travel merchants. Comparable niche specialization in the travel payments vertical.
Broad incumbents
- Stripe: Global payments infrastructure giant serving millions of online businesses. Aloha positions itself against Stripe's general-purpose cross-border offering, particularly for LatAm local-rail coverage and travel vertical specialization.
- Payoneer: Public cross-border payments platform serving SMBs, marketplaces, and freelancers with multi-currency receiving and paying. Comparable cross-border SMB target customer and multi-currency wallet features.
Others
- Plaid: Open banking and ACH connectivity infrastructure. Aloha integrates Plaid for US ACH payments per its integrations list, making it a dependency and adjacent rail partner rather than a direct competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Aloha social profiles
Digital presenceAloha compliance and trust
Trust signalCompliance2 records
Aloha financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aloha leadership team
Management profileNumber of profiles
Aloha funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aloha M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aloha
What does Aloha do?
Aloha provides cross-border payment infrastructure for travel and hospitality businesses across the Americas, enabling them to accept local payment methods (PIX, PSE, SPEI, Webpay, QR, etc.) from international customers while settling in USD with real-time FX conversion. The platform combines payment collection, supplier payouts, FX, and reconciliation in a single integration accessible via web dashboard, mobile app, or REST API. It is purpose-built for the travel vertical and natively integrated with the Aloha Pro CRM and channel manager.
Is Aloha a public or private company?
Aloha is a private company. It is classified as venture growth investor backed and is currently operating.
When was Aloha founded?
Aloha was founded in 2026. It employs 11 to 50 people.
Where is Aloha based?
Aloha is headquartered in Dover, United States, in the North America region.
How does Aloha make money?
Four revenue lines are on record. Transaction Processing Fees are the primary driver. The others are foreign Exchange Spread, SWIFT International Transfers and enterprise/Premium Plans.
Who are Aloha's main competitors?
Direct peers on record are dLocal, EBANX, Rapyd, PayU, Wise (formerly TransferWise), CellPoint Digital and Ixaris. Broad incumbents are Stripe and Payoneer. Plaid is listed as an others.
Does Aloha have an API?
Yes. REST API enabling developers to generate payment links programmatically, receive real-time payment-confirmation webhooks, query transaction status, and automate complete collection flows. API documentation available at developers.alohapay.co. Open API architecture allows integration with any PMS (Property Management System), booking engine, or management system. Native integration available with Aloha Pro CRM and channel manager. Developer documentation is at developers.alohapay.co.
What industry is Aloha in?
Aloha's product category is Cross-Border Payment Processing. Its primary akta.pro industry code is BPAMAFAK, Cross-Border & FX Payments Platforms, with a secondary code of CRAFALAF, Cross-border Payments & FX for E-commerce. Its NAICS code is 522320 and its SIC code is 6199.