MOVUS
MOVUS is a Brisbane-based industrial AI company that provides prescriptive asset health monitoring through its PlantOS platform and proprietary IoT sensors, serving asset-intensive customers in mining, manufacturing, food & beverage, and utilities. Operating as a subsidiary of Infinite Uptime Inc. since August 2025, the company combines wireless vibration, temperature, RPM, and electrical sensors with closed-loop AI analytics to deliver prioritized maintenance recommendations and reduce unplanned downtime.
- Company typePrivate
- Founded2015
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What MOVUS does
MOVUS (legal entity MOVUS Australia Pty Ltd) is a Brisbane-based industrial technology company founded in 2015 that operates as a subsidiary of Infinite Uptime Inc. following its acquisition in August 2025. The company builds a prescriptive AI platform called PlantOS that connects to a portfolio of proprietary wireless and piezoelectric sensors (FitMachine, FitMachine 3XT EX, FitPower, and Ultra vSense) to deliver continuous asset health monitoring and ranked, prioritized maintenance recommendations for rotating industrial equipment. MOVUS serves asset-intensive customers across mining and metals, manufacturing, food and beverage, utilities, ports, healthcare, and facilities, with deployed customers including JSW Steel, Nystar Australia, Hunter Water, ARYZTA, and a Chilean manufacturing site.
The underlying technology combines time-series vibration, temperature, RPM, electrical current, and acoustic sensor data with closed-loop AI analytics validated by human engineering review. Notable technical components include the Ultra vSense piezoelectric sensor (the world's first single-device integration of vibration, temperature, and RPM), the FitMachine 3XT EX (ATEX and IECEx Zone 0 certified for hazardous-area deployment with up to 5-year battery life), and the Outcome Assistant AI, which continuously refines recommendations based on actual plant outcomes. PlantOS specifically positions MOVUS as a prescriptive rather than predictive vendor, translating raw anomaly detection into ranked actions aligned to production impact, risk, and urgency.
MOVUS operates a SaaS subscription model with annual billing, supplemented by sensor hardware sales and a low-friction pilot/proof-of-value program starting at under $10,000. Distribution is direct enterprise sales focused on ANZ with international expansion through the Infinite Uptime parent network in India, USA, Philippines, New Zealand, and Chile. Headcount sits in the 11-50 range. Reported customer outcomes include 6,559+ unique machines monitored globally, a 90% reduction in unplanned breakdowns, 36,108 hours of unplanned downtime avoided at JSW Steel, and ROI claims as high as 3,700-7,000% on three-month pilots.
MOVUS firmographics
Firmographics- Name
- MOVUS
- Legal name
- MOVUS Australia Pty Ltd
- Website
- https://movus.com.au
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MOVUS is a Brisbane-based industrial AI company that provides prescriptive asset health monitoring through its PlantOS platform and proprietary IoT sensors, serving asset-intensive customers in mining, manufacturing, food & beverage, and utilities. Operating as a subsidiary of Infinite Uptime Inc. since August 2025, the company combines wireless vibration, temperature, RPM, and electrical sensors with closed-loop AI analytics to deliver prioritized maintenance recommendations and reduce unplanned downtime.
- Ownership category
- akta.pro rank
MOVUS industry classification
Industry- Product category
- Industrial Asset Performance Management
- NAICS
- Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB)
- akta.pro secondary industries
- Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF), Telematics & Machine Data Platforms (Equipment Connectivity, ISOBUS/CAN Data) (AFABAMAC)
Keywords
Where MOVUS is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
MOVUS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations
Revenue model
- SaaS Monitoring Subscription: MOVUS operates primarily as a SaaS subscription model where customers pay for continuous asset monitoring and prescriptive AI insights. Pricing is based on number of assets monitored and monitoring depth. The subscription includes sensor hardware deployment, platform access, and expert support.
- Sensor Hardware: Sale of FitMachine, FitPower, Ultra vSense, and FitMachine 3XT EX sensors for continuous industrial asset monitoring. Sensors are deployed as part of the monitoring solution and may be included in subscription pricing or sold separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom monitoring packages tailored to asset fleet size and criticality |
| Subscription | Monthly | Pilot/Proof of Value program |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels7 records
MOVUS product offering
Product offeringCore offering
MOVUS provides a prescriptive AI platform (PlantOS) combined with proprietary wireless industrial IoT sensors (FitMachine, FitPower, Ultra vSense, FitMachine 3XT EX) that continuously monitor rotating equipment such as motors, pumps, fans, and conveyors. The platform translates continuous vibration, temperature, RPM, and electrical data into ranked, prioritised maintenance recommendations for asset-intensive industrial operations across mining, manufacturing, utilities, food and beverage, and healthcare.
Product overview
MOVUS delivers industrial asset intelligence through a platform-plus-sensor architecture. The core PlantOS prescriptive AI platform connects to a range of wireless and wired sensors (FitMachine, FitMachine 3XT EX, FitPower, Ultra vSense) that monitor vibration, temperature, electrical current, and RPM across rotating equipment. PlantOS translates continuous sensor data into ranked maintenance recommendations, moving beyond predictive alerts to prescriptive actions that tell teams what to do and when. The Outcome Assistant AI provides closed-loop learning validated against real plant outcomes. MOVUS targets asset-intensive industries including mining, metals, manufacturing, food and beverage, utilities, and healthcare.
Differentiator
Problem solved
Functional benefit
Brands
- PlantOS™: Prescriptive AI platform for industrial plant operations that delivers predictive and prescriptive maintenance insights, connecting sensing, intelligent detection, and prescriptive decision support into a single operational system.
Products and services
- PlantOS Prescriptive AI platform that connects sensing, intelligent detection, and prescriptive decision support. PlantOS translates continuous asset and operational data into clear, prioritized recommendations aligned to production impact, risk, and urgency, enabling plant teams to move from reactive monitoring to proactive maintenance decision-making. Used by asset-intensive industries including mining, manufacturing, utilities, food and beverage, and healthcare.
- FitMachine
Quantifiable outcome
- 90% reduction in unplanned breakdowns globally
- +7 more outcomes
Companies that use MOVUS
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles4 records
MOVUS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature7 records
MOVUS partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Infinite Uptime Inc.coreMOVUS was acquired by Infinite Uptime Inc. in August 2025, becoming a subsidiary of the global industrial AI company. The acquisition accelerates MOVUS's expansion into asset-intensive industries across ANZ and globally. Infinite Uptime's Co-CEO Karthikeyan Natarajan noted the acquisition supports the mission to make reliability a science.
- ZurichminorZurich (insurance) partnered with MOVUS to support deployment at an Australian surgery centre, with a Zurich risk engineer assisting with installation of MOVUS monitoring technology on essential chillers and motors. The partnership demonstrates insurance industry recognition of MOVUS's value in risk mitigation.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
MOVUS competitors and assessment
Company assessmentDirect peers
- Augury: Augury is a direct competitor offering AI-driven machine health and process health monitoring using vibration and temperature sensors for industrial assets. It targets similar asset-intensive verticals (manufacturing, food & beverage, facilities) with a prescriptive diagnostics platform, making it the closest functional analog to MOVUS's PlantOS.
- Uptake: Uptake is an industrial AI platform that provides predictive and prescriptive analytics for assets in mining, manufacturing, and heavy industry — directly overlapping MOVUS's PlantOS value proposition. It serves similar enterprise customers and competes on the same AI-for-reliability narrative.
- AssetWatch: AssetWatch delivers remote condition monitoring and AI-driven predictive maintenance for rotating equipment in plants, directly competing with MOVUS in the wireless vibration monitoring + analytics category. It targets mid-market and enterprise industrial customers with a similar subscription model.
- SparkCognition: SparkCognition builds AI solutions for industrial applications including asset performance, predictive maintenance, and operational optimization for heavy industry and energy. It overlaps with MOVUS in mining, energy, and manufacturing, competing on enterprise AI-driven reliability.
Broad incumbents
- Samsara: Samsara is a large-scale IoT platform providing connected sensors and software for operations, including asset monitoring and equipment utilization. While broader than MOVUS (covering fleet, worker safety, and facility monitoring), it competes in industrial asset monitoring with a strong SaaS motion and global sales coverage.
- Fluke Reliability: Fluke Reliability (part of Fortive) is an established condition-monitoring brand offering vibration analyzers, sensors, and software for predictive maintenance. It competes with MOVUS in the same mining and manufacturing end-markets and brings deeper OEM and service-channel relationships.
- C3.ai: C3.ai is an enterprise AI software provider with an asset performance and reliability suite serving industrial customers. While broader and more horizontal than MOVUS, it competes for the same enterprise AI-for-industrial budgets in mining, manufacturing, and utilities.
- Honeywell Forge: Honeywell Forge is an enterprise performance management platform with industrial asset monitoring, predictive maintenance, and reliability modules. It competes with MOVUS for asset-intensive enterprise customers and bundles condition monitoring within a much larger vendor stack.
- Emerson (NI / AspenTech): Emerson's NI and AspenTech businesses provide industrial monitoring, asset analytics, and reliability software for process and discrete industries. It competes with MOVUS in mining, metals, and manufacturing and offers deeper integration with plant control systems.
- IBM Maximo Application Suite: IBM Maximo is an enterprise asset management platform with IoT and predictive maintenance capabilities used across utilities, manufacturing, and mining. It overlaps with MOVUS at the asset-monitoring and reliability layer but competes as part of a much broader EAM stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MOVUS social profiles
Digital presenceMOVUS compliance and trust
Trust signalCompliance3 records
MOVUS financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOVUS leadership team
Management profileNumber of profiles
Profiles8 records
MOVUS funding detail
Funding detailFunding overview
Funding rounds4 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOVUS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOVUS
What does MOVUS do?
MOVUS provides a prescriptive AI platform (PlantOS) combined with proprietary wireless industrial IoT sensors (FitMachine, FitPower, Ultra vSense, FitMachine 3XT EX) that continuously monitor rotating equipment such as motors, pumps, fans, and conveyors. The platform translates continuous vibration, temperature, RPM, and electrical data into ranked, prioritised maintenance recommendations for asset-intensive industrial operations across mining, manufacturing, utilities, food and beverage, and healthcare.
Is MOVUS a public or private company?
MOVUS is a private company. It is classified as corporate owned and is currently operating.
When was MOVUS founded?
MOVUS was founded in 2015. It employs 11 to 50 people.
Where is MOVUS based?
MOVUS is headquartered in Brisbane, Australia, in the Oceania region.
How does MOVUS make money?
Two revenue lines are on record. SaaS Monitoring Subscription is the primary driver. The others are sensor Hardware.
Who are MOVUS's main competitors?
Direct peers on record are Augury, Uptake, AssetWatch and SparkCognition. Broad incumbents are Samsara, Fluke Reliability, C3.ai, Honeywell Forge, Emerson (NI / AspenTech) and IBM Maximo Application Suite.
Does MOVUS have an API?
No public API is recorded for MOVUS.
What industry is MOVUS in?
MOVUS's product category is Industrial Asset Performance Management. Its primary akta.pro industry code is AFAGALAB, Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT), with a secondary code of AFAAAFAF, Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting). Its NAICS code is 334519 and its SIC code is 3823.