Uploadcare
Uploadcare is a cloud-based file handling platform providing uploading, processing, AI image operations, and CDN delivery for web and mobile apps, serving 10,000+ developer teams including L'Oreal, SoundCloud, and Zapier across 135 countries.
- Company typePrivate
- Founded2011
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Uploadcare does
Uploadcare is a cloud-based file handling infrastructure platform that combines uploading, storage, processing, and content delivery into a single API-driven service for web and mobile applications. The company's core technology stack centers on a multi-vendor CDN with 325,000+ nodes across 135 countries (served by 3 CDN providers), processing more than 25 billion requests per week at 99.99% guaranteed uptime. Its product suite includes a File Uploader widget, Image CDN, Video CDN with adaptive bitrate streaming, on-the-fly image processing with AI capabilities (content-aware cropping, background removal, object recognition, NSFW detection), automatic format optimization (JPEG, WEBP, AVIF), document conversion, and enterprise security features such as signed uploads, signed URLs, and malware scanning. The platform is exposed via REST and Upload APIs with framework-specific client libraries for React, Next.js, Vue, Angular, and Svelte.
Uploadcare firmographics
Firmographics- Name
- Uploadcare
- Legal name
- Uploadcare Inc.
- Website
- https://uploadcare.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Uploadcare is a cloud-based file handling platform providing uploading, processing, AI image operations, and CDN delivery for web and mobile apps, serving 10,000+ developer teams including L'Oreal, SoundCloud, and Zapier across 135 countries.
- Ownership category
- akta.pro rank
Uploadcare industry classification
Industry- Product category
- Cloud File Handling & Media CDN
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Traditional CDN (Static & Dynamic Content Acceleration) (HDABAGAA)
- akta.pro secondary industries
- Object Storage Platforms (HDABAEAC), File Storage, Sync & Sharing (BPAMAMAE), Video Streaming & OTT Delivery (Live/VOD, Low-Latency) (HDABAGAC)
Keywords
Where Uploadcare is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Uploadcare business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription Fees: Monthly/annual subscription fees based on selected plan tier covering fixed units of operations, storage, and traffic
- Usage Fees: Charges applied when usage exceeds plan limits (operations, traffic, storage), billed monthly in arrears
- Enterprise Custom Pricing: Custom pricing for enterprise volume requirements with dedicated SLA, support, and compliance features
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for initial use |
| Subscription | Monthly | Start plan |
| Subscription | Monthly | Grow plan |
| Subscription | Monthly | Pro plan - $79/mo |
| Subscription | Monthly | Business plan - $199/mo |
| Subscription | Multi-year contract | Enterprise plan |
| Subscription | Annual | Discounted Services |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
Uploadcare product offering
Product offeringCore offering
Uploadcare is a cloud-based file handling platform that provides uploading, storage, processing, and content delivery through a unified API and UI widget. The platform serves developers and enterprises needing reliable handling of user-generated images, videos, and documents at scale, processing 25B+ requests per week with 99.99% guaranteed CDN uptime. Its core products include the File Uploader widget, Image CDN, Video CDN with adaptive bitrate streaming, on-the-fly image transformations (including AI-powered operations), and an enterprise security and compliance suite covering SOC 2, HIPAA, GDPR, and CCPA.
Product overview
Uploadcare is an end-to-end cloud platform providing file uploading, processing, and delivery infrastructure for web and mobile applications. The platform consists of a modular architecture with core products (File Uploader, Image CDN, Video CDN, Smart CDN), API products (Upload API, REST API), and specialized add-on modules (Image Processing, Video Processing, Adaptive Delivery, Speed Optimization, Document Conversion, GIF to Video, Security Suite, Proxy). The platform serves 10,000+ developer teams and handles 25B+ requests per week with 99.99% guaranteed uptime through a multi-vendor CDN with 325,000+ nodes in 135 countries. Key capabilities include AI-powered image operations (smart cropping, background removal, object recognition), automatic format optimization (AVIF, WEBP, JPEG), adaptive bitrate streaming, and enterprise security features including SOC2, GDPR, CCPA, and HIPAA compliance.
Differentiator
Problem solved
Functional benefit
Products and services
- File Uploader A lightweight UI widget for file uploading that works with every major JavaScript framework (React, Next.js, Vue, Angular, Svelte). Supports drag-and-drop, multiple upload sources, and customizable appearance via CSS.
- Image CDN Content delivery network for images with optimization, responsivity, and overlay capabilities. Automatically delivers images in optimal format (JPEG, WEBP, AVIF) based on browser capabilities.
- Video CDN Video content delivery network with adaptive bitrate streaming that adjusts video quality based on user bandwidth and device capabilities to prevent buffering delays.
- Image Processing On-the-fly image processing engine with AI-powered operations including content-aware cropping, background removal, object recognition, and automatic format conversion (JPEG, WEBP, AVIF).
- Upload API REST API for handling file uploads including direct, multipart, and URL uploading, with support for custom metadata and malware scanner reports. 99.9% uptime SLA.
- REST API Core REST API for managing files, transformations, and delivery operations across the Uploadcare platform. 99.9% uptime SLA.
- Security Suite Enterprise-grade security features including signed uploads, signed URLs, malware scanning, NSFW detection, and HIPAA-compliant data handling with BAA support.
Quantifiable outcome
- 25B+ requests processed per week globally
- +9 more outcomes
Companies that use Uploadcare
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles3 records
Uploadcare technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration35 records
AI capability2 records
Feature9 records
Uploadcare partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Amazon Web ServicescorePrimary cloud service provider for hosting Uploadcare's infrastructure. AWS provides the underlying compute and storage capabilities.
- FastlycoreContent delivery network provider. Part of multi-vendor CDN strategy with 325,000+ nodes globally.
- StripecorePayment infrastructure provider for processing customer payments and invoicing.
- ZapierminorWorkflow automation tool allowing Uploadcare integration with thousands of other apps without coding.
- AWS S3coreEnterprise customers can connect their own AWS S3 bucket to use all Uploadcare features with their own storage.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Uploadcare competitors and assessment
Company assessmentDirect peers
- Cloudinary: Cloudinary is the market-leading image and video management platform offering upload, transformation, optimization, and delivery APIs. It is Uploadcare's most direct competitor with overlapping product surfaces, similar target customers (developers and digital teams), and feature-by-feature competition in compression, AI transformations, and CDN delivery.
- Filestack: Filestack provides file uploading, transformation, and content delivery APIs for web and mobile apps, with feature-by-feature overlap with Uploadcare (smart CDN, image processing, security features). Uploadcare's pricing pages explicitly position against Filestack's tiered offerings.
- ImageKit: ImageKit offers real-time image and video optimization, transformations, and a global CDN with URL-based APIs. It competes head-on with Uploadcare's Image CDN, processing, and adaptive delivery products for developers building media-heavy web applications.
- imgix: imgix provides real-time image processing and CDN delivery with URL-based transformations, comparable to Uploadcare's Image CDN and on-the-fly processing engine. Both target developer teams needing responsive media optimization for performance-critical applications.
- Mux: Mux provides video infrastructure including encoding, adaptive bitrate streaming, and delivery APIs. It overlaps directly with Uploadcare's Video CDN and adaptive delivery products for developers building video-rich applications.
Broad incumbents
- Cloudflare Images: Cloudflare Images is part of Cloudflare's broad developer platform, offering image storage, transformations, and delivery integrated with its global edge network. As a broad incumbent with bundled pricing, it competes with Uploadcare on price-performance, particularly for customers already using Cloudflare's CDN.
- Fastly: Fastly is one of Uploadcare's CDN infrastructure partners and also a broad-incumbent competitor offering edge compute, image optimization (Fastly Image Optimization), and CDN services. Overlap is strongest in CDN and image transformation layers.
- AWS (CloudFront + S3 + Lambda@Edge): AWS provides the underlying infrastructure (S3 storage, CloudFront CDN) that Uploadcare builds on, and also offers an alternative path for customers to assemble file handling natively. Hyperscaler alternative relevant for cost-conscious or AWS-anchored buyers.
Emerging players
- Bunny.net: Bunny.net is a cost-focused global CDN and storage provider expanding into image processing and optimization (Bunny Optimizer). It competes on price-performance for SMB and mid-market customers that Uploadcare's free and Pro tiers target.
- Vercel Image Optimization: Vercel's built-in image optimization is increasingly bundled into Next.js deployments, offering automatic format selection and responsive images. It overlaps with Uploadcare's Image CDN for the React/Next.js developer audience that Uploadcare explicitly courts with framework integrations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Uploadcare social profiles
Digital presenceUploadcare compliance and trust
Trust signalCompliance5 records
Uploadcare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Uploadcare leadership team
Management profileNumber of profiles
Profiles4 records
Uploadcare funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Uploadcare M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Uploadcare
What does Uploadcare do?
Uploadcare is a cloud-based file handling platform that provides uploading, storage, processing, and content delivery through a unified API and UI widget. The platform serves developers and enterprises needing reliable handling of user-generated images, videos, and documents at scale, processing 25B+ requests per week with 99.99% guaranteed CDN uptime. Its core products include the File Uploader widget, Image CDN, Video CDN with adaptive bitrate streaming, on-the-fly image transformations (including AI-powered operations), and an enterprise security and compliance suite covering SOC 2, HIPAA, GDPR, and CCPA.
Is Uploadcare a public or private company?
Uploadcare is a private company. It is classified as venture growth investor backed and is currently operating.
When was Uploadcare founded?
Uploadcare was founded in 2011. It employs 11 to 50 people.
Where is Uploadcare based?
Uploadcare is headquartered in Vancouver, Canada, in the North America region.
How does Uploadcare make money?
Three revenue lines are on record. Subscription Fees are the primary driver. The others are usage Fees and enterprise Custom Pricing.
Who are Uploadcare's main competitors?
Direct peers on record are Cloudinary, Filestack, ImageKit, imgix and Mux. Broad incumbents are Cloudflare Images, Fastly and AWS (CloudFront + S3 + Lambda@Edge). Emerging players are Bunny.net and Vercel Image Optimization.
Does Uploadcare have an API?
Yes. Uploadcare provides a REST API for file uploads (direct, multipart, URL uploading), adding custom metadata, and getting malware scanner reports. The REST API is available at api.uploadcare.com with clear documentation. They also offer a simple and intuitive API design with 3 main APIs (Upload API, REST API, CDN delivery). The Upload API handles all things uploads including direct, multipart and URL uploading, adding custom metadata, and getting malware scanner reports. Client libraries are provided for multiple frameworks including JavaScript, React, Angular, Vue, Svelte, and Next.js. Developer documentation is at uploadcare.com/api.
What industry is Uploadcare in?
Uploadcare's product category is Cloud File Handling & Media CDN. Its primary akta.pro industry code is HDABAGAA, Traditional CDN (Static & Dynamic Content Acceleration), with a secondary code of HDABAEAC, Object Storage Platforms. Its NAICS code is 5182 and its SIC code is 7372.