Greenlight Health
Greenlight Health Data Solutions provides an intelligent health data platform combining patient-consented EHR access, wearable integration, and behavioral-science patient engagement for clinical trials, real-world evidence, and insurance underwriting. The Raleigh-based company serves over 300 life sciences, CRO, healthcare, and academic customers.
- Company typePrivate
- Founded2000
- HeadquartersRaleigh, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Greenlight Health does
Greenlight Health Data Solutions, Inc. is a Raleigh, North Carolina-based digital health company that operates an Intelligent Health Data Platform combining retrospective electronic health record (EHR) access with prospective real-time data collection for clinical trials, real-world evidence generation, healthcare delivery, and insurance underwriting. Founded in 2000 (per the company's own history; external firmographic data lists 2012) and operating as a private company with 11–50 employees, Greenlight reports more than 300 customers across life sciences, contract research organizations, healthcare providers, academic medical centers, and insurance carriers. The platform connects to over 90% of U.S. EHRs via patient-consented retrieval, integrates major consumer wearables (Apple Health, Fitbit, Withings), and ships a pre-built electronic Clinical Outcome Assessment (eCOA) library including an exclusive license to IWQOL-Lite-CT with translations in 80+ languages.
The technology stack is built on HIPAA-compliant, HITRUST-certified infrastructure with FHIR-based interoperability, and the platform also carries 21 CFR Part 11, FISMA, and GDPR certifications. Core modules include no-code configuration tools for rapid study setup, a multi-tenant software model supporting both self-serve and managed-service deployment, behavioral-science-driven patient engagement, decentralized and hybrid trial support, and an emerging layer of AI features (ambient AI scribe, predictive analytics, NLP-driven automation, and outreach triage). In December 2024 the company merged with Pattern Health, a digital trial and patient engagement platform, and launched the unified Greenlight Intelligent Health Data Platform in November 2025. A December 2025 strategic partnership with Kno2, a federally designated Qualified Health Information Network, extends the platform into TEFCA-enabled national health data exchange.
Greenlight generates revenue primarily through SaaS-based platform subscriptions with multi-year enterprise contracts, supplemented by eCOA and clinical outcome assessment licensing (including royalty-style income from IWQOL-Lite-CT) and professional services for managed study configuration. Go-to-market combines direct enterprise sales for larger CRO, pharma, payer, and academic medical center accounts with self-serve no-code configuration for smaller studies. To date the company has raised approximately $9 million across disclosed rounds in 2021, 2022, and 2024, with investors including Dr. William H. Joyce Family Office, Cofounders Capital, The Launch Place, and Triangle Tweener Fund.
Greenlight Health firmographics
Firmographics- Name
- Greenlight Health
- Legal name
- Greenlight Health Data Solutions, Inc.
- Website
- https://greenlighthealth.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greenlight Health Data Solutions provides an intelligent health data platform combining patient-consented EHR access, wearable integration, and behavioral-science patient engagement for clinical trials, real-world evidence, and insurance underwriting. The Raleigh-based company serves over 300 life sciences, CRO, healthcare, and academic customers.
- Ownership category
- akta.pro rank
Greenlight Health industry classification
Industry- Product category
- Clinical Trial Technology / Digital Health Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372), Services-Health Services (8000), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- eCOA/ePRO/eDiary & Patient-Facing Data Collection (HLACAOAB)
- akta.pro secondary industries
- Real-World Data (RWD) / Real-World Evidence (RWE) & Observational Research Platforms (HLACAOAM), Real-World Data (RWD) Platforms & Clinical Data Curation (HLACAIAJ), Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ), Electronic Data Capture (EDC) Platforms (HLACAOAA)
Keywords
Where Greenlight Health is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Greenlight Health business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Platform Subscription/Licensing: SaaS-based platform licensing for the Intelligent Health Data Platform supporting clinical trials, real-world evidence, healthcare, and insurance use cases
- eCOA Licensing: Licensing of clinical outcome assessment instruments including IWQOL-Lite-CT for clinical trials, with linguistically validated translations in 80+ languages
- Professional Services: Managed-service options for study configuration, implementation support, and technical services alongside self-serve platform capabilities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise platform licensing with configurable modules |
| Subscription | Annual | eCOA standalone or integrated deployment |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Greenlight Health product offering
Product offeringCore offering
Greenlight Health operates the Intelligent Health Data Platform, a unified SaaS that combines retrospective electronic health record access (covering 90%+ of U.S. providers) with prospective real-time data collection from consumer wearables, electronic Clinical Outcome Assessments (eCOA), and behavioral-science-driven patient engagement tools. The platform supports decentralized, hybrid, and virtual clinical trials, real-world evidence generation, insurance record retrieval, and academic research studies for life sciences companies, CROs, healthcare providers, insurance carriers, and academic medical centers.
Product overview
Greenlight Health Data Solutions offers a unified Intelligent Health Data Platform that combines electronic health records access with real-time data collection capabilities. The platform provides retrospective and prospective data through three foundational pillars: Intelligence (automated workflows, AI capabilities, custom dashboards), Health Data (interoperable EHR connections to 90%+ of U.S. providers, wearable device support), and Engagement (behavioral science-driven patient engagement tools). The product portfolio includes the core Greenlight Intelligent Health Data Platform, Health Records solutions for healthcare providers/life sciences/insurance/patients, the Clinical Trials Solution with eCOA and COA Library, Real-World Evidence generation, and the Pattern Health mobile app sub-brand for patient-facing clinical trial experiences. Following the December 2024 merger with Pattern Health, the combined company serves over 300 customers across life sciences, CROs, academic research, healthcare, and insurance sectors.
Differentiator
Problem solved
Functional benefit
Brands
- The Greenlight Platform: Intelligent Health Data Platform combining EHR access, real-time data collection, and patient engagement tools.
- Pattern Health Platform
- Pattern Application
- HeartStar Application
Products and services
- Greenlight Intelligent Health Data Platform Unified SaaS platform combining retrospective electronic health record access (90%+ of U.S. providers) with prospective real-time data collection from wearables, eCOA instruments, and behavioral-science patient engagement tools for life sciences, CROs, academic research, healthcare providers, and insurance carriers.
- Health Records Electronic health records solution providing patient-consented access to medical records from over 90% of U.S. providers, serving healthcare providers, life science organizations, insurance companies, and patients with interoperable, HIPAA-compliant data access.
- Clinical Trials Solution Purpose-built clinical trial platform supporting decentralized, virtual, and hybrid study designs with no-code configuration, eCOA library, patient engagement tools, EHR/EDC/CTMS integration, and a multi-tenant software model for rapid study activation.
- eCOA Solution Electronic clinical outcome assessment solution with pre-built, pre-approved eCOA library ready for regulatory use, configurable automated workflows, and integration with eConsent and biometric devices for clinical trials.
- Exclusive COA Library Comprehensive library of clinical outcome assessments including IWQOL-Lite-CT and other validated patient-reported outcome measures, with linguistically validated translations in over 80 languages for global clinical trials.
- Real-World Evidence Solution for generating real-world evidence through patient engagement, wearable and EHR data collection, and integration with research workflows to support post-market surveillance, observational research, and clinical insights.
- Pattern Health Mobile App Mobile application on iOS and Android providing patient-facing digital health experiences for clinical trials, including survey completion, biometric tracking, medication adherence, and multi-channel engagement tools.
- IWQOL-Lite-CT Gold standard patient-reported outcome measure of weight-related quality of life for adults in clinical trials, exclusively licensed by Greenlight with linguistically validated translations in over 80 languages.
- Records Retrieval Platform Health records retrieval service providing patient-consented access to electronic medical records from U.S. providers for insurance underwriting, life sciences research, and healthcare data needs.
Quantifiable outcome
- Rapid deployment in days, not months, with point-and-click customization
- +2 more outcomes
Companies that use Greenlight Health
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Greenlight Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability6 records
Feature7 records
Greenlight Health partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, flagship, supporting and minor.
- Kno2coreStrategic partnership with Kno2, a federally designated Qualified Health Information Network (QHIN), to expand TEFCA-enabled data exchange nationwide. The collaboration strengthens patient-mediated health data exchange through Kno2's TEFCA-aligned infrastructure and Greenlight's Intelligent Health Data Platform.
- Pattern HealthflagshipMerger announced December 2024 combining Pattern Health's patient engagement and digital health platform capabilities with Greenlight's health data solutions. The combined company launched the unified Greenlight Intelligent Health Data Platform in November 2025.
- Dana-Farber Cancer InstitutecoreResearch partnership with Dana-Farber Cancer Institute to accelerate oncology research into improving lives of cancer patients through digital health technology.
- Duke UniversitycoreOngoing research partnerships including the Duke EMPOWER study for Interstitial Lung Disease patients and Duke Clinical Research Institute's CONNECT-HF heart failure study using mobile health technology.
- Amazon Web ServicessupportingVirtual server, network and data storage infrastructure with security, scaling, monitoring, and backup services for Greenlight's platform.
- GooglesupportingStatic web hosting, analytics, and cloud storage for encrypted tertiary backups; customer support services.
- TwiliosupportingMobile messaging services for patient engagement and communication within the platform.
- ZoomminorOptional integration for televideo functionality within the Pattern Platform, available in specific regions.
- PayPalminorOptional integration for reward processing and automated incentive payments for study participants.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Greenlight Health competitors and assessment
Company assessmentDirect peers
- Science 37: Science 37 is a decentralized and hybrid clinical trial operator with its own patient-facing DCT platform. It directly overlaps Greenlight's decentralized trial, eCOA, and virtual visit capabilities for sponsors seeking remote trial execution.
- Datavant: Datavant focuses on real-world data connectivity and de-identification across EHRs, claims, and registries for life sciences. It overlaps Greenlight's RWE and EHR data curation offerings, particularly for payer and pharma evidence generation.
- Castor: Castor offers a cloud-based eClinical platform with EDC, eCOA/ePRO, and decentralized trial capabilities for academic and commercial sponsors. It directly overlaps Greenlight's clinical trial, eCOA, and patient engagement modules with a comparable self-serve, configurable model.
- Clario: Clario delivers eCOA, medical imaging, cardiac safety, and decentralized trial technology used by most top-20 pharma sponsors. Its scientific and regulatory depth in clinical outcome assessments makes it a primary competitor for Greenlight's eCOA and clinical trial modules.
- Signant Health: Signant Health is a specialist in eCOA, ePRO, patient engagement, and clinical outcome assessments for global clinical trials. It competes head-to-head with Greenlight's eCOA library and patient engagement offerings for pharma and CRO study contracts.
- Medable: Medable is a leading decentralized clinical trial platform providing eCOA, eConsent, telehealth, and patient engagement. It directly competes for Greenlight's DCT and patient-facing use cases, particularly with large pharma sponsors.
Broad incumbents
- Veeva Systems: Veeva's Clinical Suite (Vault EDC, Vault CDB, ePRO, MyVeeva for Patients) and broader life sciences cloud compete with Greenlight across clinical data management, eCOA, and patient engagement for large pharma customers.
- Verily (Alphabet): Verily operates platforms for decentralized clinical trials, real-world evidence, and consumer health data collection (including wearable integration). It is a broader incumbent that overlaps Greenlight's wearable-driven RWE and patient engagement modules with significantly greater capital backing.
- Medidata (Dassault Systèmes): Medidata's Rave platform spans EDC, eCOA, RTSM, and the Medidata Patient Cloud for decentralized trials. As the dominant eClinical incumbent, it competes across most of Greenlight's clinical trial surface area, with greater scale but a more legacy architecture.
- Oracle Health (Clinical One): Oracle Clinical One offers unified EDC, RTSM, supply management, and eCOA on a single platform for clinical trials. As a broad life sciences and healthcare incumbent, it competes with Greenlight's trial modules while also leveraging massive EHR data assets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Greenlight Health social profiles
Digital presenceGreenlight Health compliance and trust
Trust signalCompliance7 records
Greenlight Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenlight Health leadership team
Management profileNumber of profiles
Profiles4 records
Greenlight Health subsidiaries and ownership
Company hierarchySubsidiaries1 record
Greenlight Health funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenlight Health M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenlight Health
What does Greenlight Health do?
Greenlight Health operates the Intelligent Health Data Platform, a unified SaaS that combines retrospective electronic health record access (covering 90%+ of U.S. providers) with prospective real-time data collection from consumer wearables, electronic Clinical Outcome Assessments (eCOA), and behavioral-science-driven patient engagement tools. The platform supports decentralized, hybrid, and virtual clinical trials, real-world evidence generation, insurance record retrieval, and academic research studies for life sciences companies, CROs, healthcare providers, insurance carriers, and academic medical centers.
Is Greenlight Health a public or private company?
Greenlight Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Greenlight Health founded?
Greenlight Health was founded in 2000. It employs 11 to 50 people.
Where is Greenlight Health based?
Greenlight Health is headquartered in Raleigh, United States, in the North America region.
How does Greenlight Health make money?
Three revenue lines are on record. Platform Subscription/Licensing is the primary driver. The others are eCOA Licensing and professional Services.
Who are Greenlight Health's main competitors?
Direct peers on record are Science 37, Datavant, Castor, Clario, Signant Health and Medable. Broad incumbents are Veeva Systems, Verily (Alphabet), Medidata (Dassault Systèmes) and Oracle Health (Clinical One).
Does Greenlight Health have an API?
Yes. Greenlight offers a Pattern API for developers to build and automate health data integration workflows. The API supports health data exchange, patient consent management, and integration with existing systems. Documentation is available at docs.pattern.health. Developer documentation is at docs.pattern.health/pattern-api/v1/index.html.
What industry is Greenlight Health in?
Greenlight Health's product category is Clinical Trial Technology / Digital Health Platform. Its primary akta.pro industry code is HLACAOAB, eCOA/ePRO/eDiary & Patient-Facing Data Collection, with a secondary code of HLACAOAM, Real-World Data (RWD) / Real-World Evidence (RWE) & Observational Research Platforms. Its NAICS code is 5182 and its SIC code is 7372.