What Parkl Digital Technologies does

Parkl Digital Technologies Kft., founded in 2016 and headquartered in Budapest, operates a unified digital mobility platform that integrates off-street parking, on-street parking, and EV charging into a single consumer mobile application supplemented by B2B modules. The company serves Hungarian and Central European drivers through the Parkl App (available on iOS and Android with 75,000+ registered users) and sells enterprise solutions to office building owners, property managers, retailers, and corporate fleets, including flagship customers such as BMW Group, CPI Property Group, TriGranit, WING, CIB Bank, and STOP SHOP.

The technology stack is vertically integrated: Parkl designs and distributes a proprietary IoT gateway device that controls barriers, Tattile LPR cameras (>95% plate-reading accuracy), and information displays; runs its cloud backend on Microsoft Azure; integrates with SKIDATA and Swarco parking systems and OCPP 1.5/1.6 chargers from Schneider Electric, Circontrol, Mennekes, and Starcharge; and includes proprietary Dynamic Load Management software for multi-charger energy optimization. The company holds a MEKH license as an EV charger operator and is an authorized reseller of Hungary's National Mobile Payment System (NMFR) for on-street parking.

Parkl's business model blends B2B SaaS subscriptions (Parkl Office at €5–10 per parking position per month with a custom Enterprise tier), consumer transaction fees (125 HUF per parking/charging transaction), roaming convenience fees across 200,000+ aggregated charging points in 8 countries, end-to-end EV charger installation and managed operations, and corporate fleet billing with country-level consolidated invoicing. In May 2024 the company raised €4 million from Lead Ventures to fund team expansion and international rollout into the Czech Republic and Poland.

Name

Parkl Digital Technologies

Legal name

Parkl Digital Technologies Kft.

Website

https://parkl.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Parkl Digital Technologies operates a unified Hungarian mobility platform combining off-street parking, on-street parking, and EV charging in one consumer app, supported by B2B modules (Parkl Office, Parkl Fleet) and managed EV charging infrastructure for enterprise customers.

Ownership category

akta.pro rank

Product category

Smart Parking & EV Charging Platform

NAICS

Parking Lots and Garages (812930), Parking Lots and Garages (81293)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC)

akta.pro secondary industries

Parking & Toll Payment/Reservation Platforms (BPAMAIAL), Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt) (TLAJAIAE), Shared Parking & Marketplace Platforms (B2B/B2C Space Sharing, Aggregators) (TLAJAIAH)

Keywords

• Smart parking management
• EV charging platform
• Urban mobility software
• Workplace parking SaaS
• Fleet charging solutions

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Parkl Office SaaS Subscriptions: Monthly per-parking-position subscription for B2B office building customers. Three tiers: Lite (€5/position/month), Pro (€10/position/month), Enterprise (custom). Revenue is recurring and scalable with the number of managed parking spaces.
2. Consumer Transaction Convenience Fees: 125 HUF per transaction for off-street parking, pass purchases, and Parkl-operated EV charging. Charged to end consumers using the Parkl app. One-time per transaction.
3. Roaming Charging Fees: Parkl retains a roaming convenience fee on top of partner network rates when users charge at roaming partner networks (E.ON, IONITY, MOL, Shell, etc.). Fees are per kWh or per minute depending on partner settings. May include subscription option for corporate fleets.
4. EV Charger Installation & Operation: Parkl provides end-to-end EV charging infrastructure: site survey, equipment procurement (OCPP 1.5/1.6 compatible), installation, MEKH licensing, and ongoing licensed operation. Revenue includes upfront installation fees and ongoing operational service fees. Property owners receive charging revenue share; Parkl handles billing and settlement.
5. Parkl Fleet Corporate Billing: Corporate fleets pay for employee parking and charging either via post-paid monthly invoice (per employee/company) or immediate post-transaction card payment. Parkl consolidates country-level invoices and handles VAT receipts for businesses.
6. Parking Passes & Daily Rentals: Individual users purchase daily, weekly, monthly, and annual parking passes for Parkl partner lots (off-street). Passes are sold per vehicle per location.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Parkl operates a unified digital mobility platform combining a consumer mobile app (iOS/Android) for off-street parking, on-street parking, EV charging, and highway vignette purchase with B2B SaaS modules including Parkl Office for workplace parking management, Parkl Fleet for corporate fleet administration, Parkl Digital Parking for parking operators, and managed EV charging infrastructure services. The platform is built on a proprietary IoT gateway device with integrated license plate recognition cameras, an Azure-based cloud backend, and OCPP-compatible EV charger integration.

Product overview

Parkl Digital Technologies operates as a unified mobility platform built around a single flagship mobile app that covers four core consumer use cases — off-street parking, on-street parking (via National Mobile Payment System reseller agreement), EV charging, and highway vignette purchase — supplemented by three B2B modules: Parkl Office (workplace parking and EV charging management for office buildings), Parkl Fleet (corporate fleet payment and administration), and Parkl Digital Parking (PropTech hardware/software for property operators). The company also provides a proprietary IoT gateway device and browser-based admin interface as infrastructure components. The architecture follows a hub-and-spoke model where all user-facing functions converge in the Parkl App, while Parkl Office and Parkl Fleet serve as admin/payment overlay modules for business customers managing employees or tenants.

Differentiator

Problem solved

Functional benefit

Brands

• Parkl Office: Digital parking and EV charging management solution for office buildings, enabling parking space reservations, guest parking management, and workplace EV charging with ESG goal support.
• Parkl Connect (e-Mobility)
• Parkl Fleet
• Parkl Business (Digital Parking)

Products and services

• Parkl App Flagship consumer mobile application for iOS and Android providing unified access to off-street parking, on-street parking, EV charging, and highway vignette purchase. Free to download with a 125 HUF per-transaction convenience fee for off-street parking, pass purchases, and Parkl-operated EV charging. Available in Hungarian and English.
• Parkl Office B2B workplace parking and EV charging management SaaS for office buildings. Features parking space reservations, dedicated spots, guest parking management, pool car management, license plate-based access control, and integrated EV charging administration. Offered in three subscription tiers: Lite (€5/position/month), Pro (€10/position/month), and Enterprise (custom). Includes utilization dashboards, ESG reporting data, and SLA-based support.
• Parkl e-Mobility (EV Charging) End-to-end EV charging solution covering charger installation, MEKH-licensed operation, app-based charging management, payment and invoicing, 24/7 customer support, and Dynamic Load Management. Includes roaming access to 200,000+ charging points across the region via partner networks (E.ON, IONITY, Lidl, Mobiliti, MOL, OMV, Polyfazer, Shell).
• Parkl Fleet Corporate fleet parking and EV charging management solution enabling centralized payment, separation of private and business trips, country-specific consolidated invoicing, and fleet-level admin controls. Provides monthly invoicing per employee or company, with VAT receipts and expense reporting. Available across 8 CEE countries.
• Parkl Digital Parking PropTech solution for modernizing parking facilities. Integrates with existing access control systems (SKIDATA, Swarco) via proprietary IoT gateway hardware, enables app-based barrier control, license plate recognition using Tattile cameras with greater than 95% accuracy, and real-time occupancy and price management. Designed for parking garage operators, hotels, residential buildings, office buildings, and shopping centers.
• Parkl Gateway IoT Device Proprietary IoT control unit for on-site hardware management at parking facilities. Simultaneously handles barriers, LPR cameras, and information displays; supports flexible installation and multiple internet connection options; operates in parallel with existing access control systems without requiring full replacement.

Quantifiable outcome

• Car park occupancy increased from ~40% to 82% at NN Hungary after Parkl Office deployment.
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Partnerships

17 partnerships are on record, tiered core, flagship and minor.

• E.ON, IONITY, Lidl, Mobiliti, MOL, OMV, Polyfazer, Shell (Roaming Network)coreChannel Partner/ Reseller/ Distributor · 1 July 2025Parkl's roaming charging network aggregates 200,000+ public charging points across Central and Eastern Europe from major providers. Parkl acts as a single-access aggregator, earning roaming convenience fees on transactions. Users can charge at any of these networks via the Parkl app with automatic country-level billing.
• BMW (Czech Republic)flagshipStrategic or Co-development PartnerParkl is BMW's official e-mobility partner in the Czech Republic, providing comprehensive premium-quality e-mobility services for both private and corporate BMW customers. The partnership is the result of several years of successful cooperation and supports Parkl's CEE expansion strategy.
• BMW Group Plant DebrecenflagshipStrategic or Co-development PartnerParkl deployed its largest EV charging installation at BMW's Debrecen manufacturing plant: 302 charging points serving 1,500+ daily users. This flagship installation demonstrates Parkl's enterprise-scale EV charging operational capability.
• Schneider ElectriccoreTechnology or IntegrationWorld-leading EV charger manufacturer. Parkl partners with Schneider Electric to offer the best value-for-money EV charging solutions to its customers.
• CircontrolcoreTechnology or IntegrationEV charger manufacturer. Parkl integrates Circontrol chargers into its platform via OCPP protocol, offering them as part of its managed EV charging service.
• MennekescoreTechnology or IntegrationEV charger manufacturer (Type 2 connector specialist). Parkl's chargers use Mennekes connectors, and the partnership provides equipment for Parkl's managed charging installations.
• CPI Property GroupflagshipStrategic or Co-development PartnerStrategic cooperation covering digital parking management and EV charging infrastructure across multiple CPI office buildings in Hungary (Arena Corner, BudaPart GATE, River Estates). Parkl deployed infrastructure and manages parking operations.
• TriGranit (Millennium Gardens)flagshipStrategic or Co-development PartnerParkl deployed Parkl Office digital parking and 40 EV charging points at the Millennium Gardens office building in Budapest. TriGranit cited Parkl as key to achieving ESG goals and improving tenant experience.
• CIB BankcoreStrategic or Co-development PartnerCIB Bank uses Parkl Office for employee parking management at its office building. Parkl's implementation was cited as smooth and positively impactful by the bank's internal service management.
• NN Hungary (NN Biztosító)coreStrategic or Co-development PartnerNN Hungary uses Parkl Office for employee car park management. Parkl increased car park occupancy from ~40% to 82%, providing a significant improvement in operational efficiency.
• WINGcoreStrategic or Co-development PartnerWING Liberty office building in Budapest uses Parkl's digital parking and EV charging solution: 60 charging points, 550 parking spaces.
• STOP SHOP Retail ParkscoreStrategic or Co-development Partner14 STOP SHOP retail park locations in Hungary equipped with 116 Parkl-managed EV charging points, enabling 'shopping = charging' proposition for visitors.
• GrundfosminorStrategic or Co-development PartnerIndustrial pump manufacturer uses Parkl's intelligent parking and EV charging system to manage its corporate fleet's charging needs, supporting Grundfos's sustainability goals.
• TattilecoreTechnology or IntegrationTattile Vega Basic Short Range LPR camera is Parkl's recommended hardware for license plate recognition in its parking management system, delivering >95% reading accuracy.
• Microsoft AzurecoreTechnology or IntegrationParkl's entire cloud backend runs on Microsoft Azure, providing high data and cybersecurity, quick and reliable SaaS operations for its parking and EV charging management platform.
• OTP (SimplePay)coreTechnology or IntegrationPayment processing infrastructure. OTP SimplePay handles all in-app payments for parking, charging, and passes. No pre-authorisation or balance top-up required; automatic deduction on transaction completion.
• Nemzeti Mobilfizetési Rendszer (NMFR)coreChannel Partner/ Reseller/ DistributorParkl is an official reseller of the Hungarian National Mobile Payment System (NMFR), enabling it to sell on-street parking across all Hungarian paying zones via its mobile app.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Hubject: Major EV charging interoperability platform (intercharge network) connecting charge point operators and e-mobility service providers. Comparable to Parkl's roaming aggregator role but operating as B2B infrastructure rather than consumer app.
• ChargePoint: One of the largest EV charging networks globally with both hardware and software offerings. Comparable to Parkl's Parkl Connect e-Mobility managed charging service for enterprise property owners, though ChargePoint primarily sells hardware to network operators.

Direct peers

• Chargemap: Pan-European EV charging app with 600,000+ charging points and community trip planner. Comparable to Parkl's EV charging discovery, payment, and roaming features across European markets.
• Plugsurfing: European EV charging roaming platform providing single-app access to 300,000+ chargers across Europe. Directly comparable to Parkl's roaming charging aggregator functionality for EV drivers in CEE.
• PayByPhone: Mobile parking payment app operating across North America and Europe with millions of users. Comparable to Parkl's consumer parking payment functionality and B2B municipal partnerships.
• ParkMobile: Leading North American and European mobile parking payment app owned by EasyPark Group. Comparable to Parkl's consumer-facing mobile parking and payment functionality with similar B2B2C model via municipal and private operator partnerships.
• Flowbird: Global provider of parking and mobility solutions including pay stations, mobile apps, and back-office systems. Comparable to Parkl on integrated parking hardware + software, though Flowbird is a much larger incumbent with established municipal contracts.
• EasyPark: European digital parking platform offering mobile payments, on-street parking, and EV charging across 20+ countries. Directly comparable to Parkl's consumer parking + EV charging app, though EasyPark operates at much larger scale across Western Europe.

Emerging players

• Parkopedia: Parking data and marketplace platform providing real-time parking availability and reservations globally. Adjacent to Parkl on parking discovery and reservation functionality, though Parkopedia focuses on data while Parkl integrates payments and access control.

Others

• SKIDATA: Global provider of access control and parking management solutions for ski resorts, airports, stadiums, and commercial properties. Parkl integrates with SKIDATA rather than competing directly, but both serve the same enterprise parking facility buyer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCwCJ3nmbT6vS3TBB3QKbafw
• Facebookfacebook.com/parklapp
• LinkedInlinkedin.com/company/parkl
• Instagraminstagram.com/parklapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parkl Digital Technologies