Equip Sport
Equip Sport (Equip club S.A.) is a Swiss-founded platform operating 650 autonomous solar-powered smart stations that lend free and paid sports equipment via a mobile app, serving 550,000 active players across Switzerland and Canada through municipal and charitable-sponsor partnerships.
- Company typePrivate
- Founded2021
- HeadquartersRolle, Switzerland
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Equip Sport does
Equip Sport (legal entity: Equip club S.A.) is a Swiss sports-equipment sharing platform founded in 2021 and headquartered in Rolle, Switzerland. The company operates a network of 650 autonomous, solar-powered smart stations (lockers) deployed in public parks and urban environments, primarily in Switzerland and Canada, that dispense sports equipment (footballs, basketballs, volleyballs, paddle boards, and padel gear) to end users. Access is mediated by the Equip Sport mobile app on iOS and Android (rated 5.0 and 4.7 respectively), which uses Bluetooth to unlock lockers, manages reservations, and supports session lifecycle including photo confirmation and live countdowns.
The underlying technology stack includes the proprietary Equip Operating System for real-time station monitoring and a partner-facing analytics dashboard that tracks player engagement and station usage. The platform supports three station formats: free multisport stations, paid Stand-Up Paddle (SUP) stations, and paid padel stations, plus a Premium subscription tier (Equip Sport Plus) billed monthly or annually with a 7-day free trial. Revenue mechanics are predominantly indirect: the consumer multisport experience is free, with deployment funded by municipal partnerships and charitable sponsors (notably Canadian Tire Jumpstart Charities in Canada), while direct consumer revenue comes from the Premium subscription and usage-based fees on SUP and padel stations.
The go-to-market is product-led through the mobile app, paired with a B2B partnership motion targeting municipalities and city governments as channel partners. Equip Sport's customer base spans individual consumers (residents borrowing equipment) and institutional partners (city governments of Mississauga, Surrey BC, Ottawa, plus a strategic relationship with Decathlon Switzerland). The company raised CHF 5 million in September 2022 from private equity firm The New Frontiers (TNF) and is targeting geographic expansion into the United States, Spain, Italy, and France beyond its Swiss and Canadian footprint. The team is small (11-50 employees), no leadership team is publicly disclosed, and revenue is not reported.
Equip Sport firmographics
Firmographics- Name
- Equip Sport
- Legal name
- Equip club S.A.
- Website
- https://equip.app
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Equip Sport (Equip club S.A.) is a Swiss-founded platform operating 650 autonomous solar-powered smart stations that lend free and paid sports equipment via a mobile app, serving 550,000 active players across Switzerland and Canada through municipal and charitable-sponsor partnerships.
- Ownership category
- akta.pro rank
Equip Sport industry classification
Industry- Product category
- Sports Equipment Rental
- NAICS
- Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Team Sports Training Aids & Coaching Equipment Retail (CRAMAEAL)
Keywords
Where Equip Sport is headquartered
LocationHeadquarters
- HQ city
- Rolle
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Equip Sport business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Free Equipment Access (Multisport): Most equipment across multisport stations is available for free. Users borrow equipment at no cost, with the service funded through municipal or partner sponsorships rather than direct user fees.
- Premium Subscription (Equip Sport Plus): A paid subscription offering advance booking, extended play time, priority customer support, and the ability to invite non-premium friends during booked sessions. Billed monthly or annually with a 7-day free trial.
- Paid Equipment Rentals (e.g., Padel): Certain premium equipment such as padel court reservations are paid at the point of booking. Users can extend duration during the booking process in the app.
- Promo Codes and Discounts: The platform supports promotional codes for discounts on bookings, including stand-up paddle and multisport sessions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Access — Standard users can borrow equipment at no cost from multisport stations. |
| Subscription | Monthly | Premium (Equip Sport Plus) — Paid subscription with advance booking, extended play time, priority support, and session flexibility. |
| Subscription | Annual | Premium Annual — Annual billing plan for Equip Sport Plus. |
| Usage-based | Pay-as-you-go | Paid Rentals (e.g., Padel) — Pay-per-use for premium equipment such as padel courts. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Equip Sport product offering
Product offeringCore offering
Equip Sport operates a network of autonomous, solar-powered smart locker stations in public parks and urban spaces, enabling users to borrow sports equipment (football, basketball, volleyball, paddle boards, padel, and more) free of charge via a mobile app with Bluetooth-based locker access. Station deployment is funded through municipal and corporate partnerships (e.g., Canadian Tire Jumpstart Charities, Decathlon Switzerland), and the company offers a Premium subscription with advance booking, extended play time, and priority support.
Product overview
Equip Sport operates a sports equipment sharing platform consisting of a mobile app and a network of autonomous, solar-powered smart stations. The core offering includes three station types: Multisport Stations (free equipment including footballs, basketballs, volleyballs, paddle boards), Stand-Up Paddle (SUP) Stations (paid paddle board rentals), and Padel Stations (paid equipment). The proprietary Equip Operating System powers real-time station monitoring and management. The company also offers a Premium subscription tier providing advance booking, extended play time, and priority support. The platform serves 550,000 active players across 650 stations globally, with partnerships spanning Canadian cities (Surrey, Mississauga, Ottawa) and European markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Equip Sport Mobile App A free mobile application (iOS and Android) that connects users to nearby smart stations to reserve and access sports equipment via Bluetooth, manage sessions, extend reservations, and report issues.
- Equip Multisport Smart Stations Autonomous, solar-powered smart locker stations installed in public parks and urban environments that store and dispense sports equipment (footballs, basketballs, volleyballs, paddle boards) for free access via the mobile app.
- Stand-Up Paddle (SUP) Stations Specialized smart stations for stand-up paddle board rentals with paid reservations, including procedures for folding fins and storing paddles, pagers, and life jackets.
- Padel Stations Smart stations providing padel equipment for paid reservations, with duration that can be extended at the time of booking or after equipment collection for free multisport stations.
- Equip Sport Premium Subscription (Equip Sport Plus) Paid subscription offering advance station booking, extended play time, priority customer support, ability to invite non-premium friends during booked sessions, and faster issue resolution; billed monthly or annually with a 7-day free trial.
- Municipal Partner Station Deployment Program A B2B partnership program for cities, municipalities, and organizations to deploy Equip Sport smart stations in public parks and urban spaces, including access to the proprietary Equip Operating System for real-time station monitoring, maintenance management, and partner analytics dashboards.
Quantifiable outcome
- 550,000 active players on the platform globally
- +4 more outcomes
Companies that use Equip Sport
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Equip Sport technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
Equip Sport partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- City of MississaugacoreThe City of Mississauga partnered with Equip Sport to install 30 sports equipment lockers in parks across the city for a 12-month pilot program. The program enables residents to borrow free sports equipment (basketballs, soccer balls, etc.) via the Equip Sport mobile app, with the goal of improving health, inclusion, and accessibility.
- Swiss Government Export Promotion (swisstech)minorSwiss government export promotion bodies organized the swisstech pavilion at Web Summit Vancouver 2026, featuring Equip Sport as one of 7 pioneering Swiss startups. The initiative aims to strengthen Switzerland's ties with the North American technology ecosystem and position Swiss startups for partnerships with companies and investors across the Americas and Asia-Pacific.
- City of Surrey, British ColumbiacoreEquip Sport launched its first North American operations in Surrey, British Columbia, deploying 30 self-service stations. The initiative aims to improve youth sports access and participation by providing free sports equipment to residents, with plans to expand into Toronto.
- City of OttawacoreThe City of Ottawa partnered with Equip Sport to implement free outdoor sports equipment lockers across various parks. The initiative aims to encourage outdoor play among children by removing cost and access barriers to recreation.
- Decathlon SwitzerlandcoreEquip Sport has a strategic partnership with Decathlon Switzerland as part of its efforts to develop and deploy autonomous sports stations. Decathlon, as a leading sports equipment retailer, provides strategic alignment and potential supply chain benefits for sports gear stocked in the stations.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Equip Sport competitors and assessment
Company assessmentBroad incumbents
- Decathlon: Decathlon is a global sports equipment retailer and an explicit strategic partner of Equip Sport. It is comparable both as a supplier of sports gear stocked in Equip stations and as a broader incumbent influencing the consumer sports equipment landscape.
- Lime: Lime operates a network of app-accessed, IoT-enabled shared vehicles deployed in cities worldwide. Its hardware-plus-app urban sharing model and municipal partnership playbook closely parallel Equip Sport's smart-station-plus-municipal GTM, although Lime is in micromobility rather than sports equipment.
- Tier Mobility: Tier (now part of Dott) runs an app-based, station-deployed shared e-scooter and e-bike network across European cities. Comparable to Equip in its IoT hardware, app-driven access, and city-by-city municipal partnership approach, though serving mobility rather than recreation use cases.
- Peloton: Peloton combines connected fitness equipment with a subscription content ecosystem. It shares Equip's positioning at the intersection of premium sports equipment and recurring subscription revenue, but operates as a direct-to-consumer hardware brand rather than a shared urban infrastructure layer.
Direct peers
- Playtomic: Playtomic operates a global app-based booking platform for padel and tennis courts and lessons, with usage-based payments and partner venue management. Equip Sport overlaps directly in its padel station offering and broader sports access model, though Playtomic focuses on court access while Equip focuses on equipment access.
- OpenPlay: OpenPlay is a sports facility booking and management platform used by operators to sell access to pitches, courts, and classes. Like Equip, it monetizes sports participation through digital access tools and partner venue economics, though OpenPlay is software-only for existing venues rather than deploying hardware.
- Playfinder: Playfinder is a UK-based booking marketplace for sports venues and activities. It is comparable to Equip's partner-city model of driving participation via digital access, though it focuses on venue discovery and booking rather than equipment lending.
Emerging players
- ClassPass: ClassPass offers subscription access to fitness studios, gyms, and wellness experiences via a single app. Equip's Equip Sport Plus premium subscription mirrors this subscription-to-sports-access model, though ClassPass is purely digital while Equip combines digital with physical equipment stations.
- Bounce: Bounce operates an app-based urban mobility sharing network with station-style pickup and drop-off. Like Equip, it relies on smart-lock hardware, a mobile-first UX, and city partnerships to deploy infrastructure, providing a comparable IoT sharing template if not direct product overlap.
Others
- Fat Llama (now Lendio-style rental marketplaces): Fat Llama runs a peer-to-peer rental marketplace for sports, music, and photography gear. It is comparable to Equip's underlying 'access over ownership' sharing thesis, but operates as a software marketplace without proprietary hardware infrastructure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Equip Sport social profiles
Digital presenceEquip Sport compliance and trust
Trust signalCompliance1 record
Equip Sport financial estimates
Financial estimateRevenue estimate
Valuation estimate
Equip Sport leadership team
Management profileNumber of profiles
Profiles1 record
Equip Sport funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Equip Sport M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Equip Sport
What does Equip Sport do?
Equip Sport operates a network of autonomous, solar-powered smart locker stations in public parks and urban spaces, enabling users to borrow sports equipment (football, basketball, volleyball, paddle boards, padel, and more) free of charge via a mobile app with Bluetooth-based locker access. Station deployment is funded through municipal and corporate partnerships (e.g., Canadian Tire Jumpstart Charities, Decathlon Switzerland), and the company offers a Premium subscription with advance booking, extended play time, and priority support.
Is Equip Sport a public or private company?
Equip Sport is a private company. It is classified as private equity controlled and is currently operating.
When was Equip Sport founded?
Equip Sport was founded in 2021. It employs 11 to 50 people.
Where is Equip Sport based?
Equip Sport is headquartered in Rolle, Switzerland, in the Europe region.
How does Equip Sport make money?
Four revenue lines are on record. Free Equipment Access (Multisport) is the primary driver. The others are premium Subscription (Equip Sport Plus), paid Equipment Rentals (e.g., Padel) and promo Codes and Discounts.
Who are Equip Sport's main competitors?
Broad incumbents on record are Decathlon, Lime, Tier Mobility and Peloton. Direct peers are Playtomic, OpenPlay and Playfinder. Emerging players are ClassPass and Bounce. Fat Llama (now Lendio-style rental marketplaces) is listed as an others.
Does Equip Sport have an API?
No public API is recorded for Equip Sport.
What industry is Equip Sport in?
Equip Sport's product category is Sports Equipment Rental. Its primary akta.pro industry code is CRAMAEAL, Team Sports Training Aids & Coaching Equipment Retail. Its NAICS code is 71394 and its SIC code is 7997.