Yieldigo

What Yieldigo does

Yieldigo is a Prague-headquartered enterprise SaaS company, founded in 2016, that builds an ML/AI-powered retail price management and optimization platform for large retailers and e-commerce operators. The company serves enterprise customers across grocery (Makro, Metro, SPAR, Ahold, Colruyt), drugstore/pharmacy (SuperPharm, Phoenix Pharma Italia, Newpharma, Lékárna.cz), automotive parts (LKQ/ELIT), and general e-commerce (Frisco.pl, Košík.cz, Bonami, Lisek.app) — primarily across Europe with a foothold in the US. Its platform unifies price management, price optimization, promotion management and analytics, markdown optimization, multibuy management, competitive pricing intelligence, price zones, private label pricing, and automated workflows into a single system, claiming automation of 100% of daily pricing routines, a 95% reduction in manual workload, up to 2 percentage points of recovered sales margin, and up to 6% of recovered sales profit for users.

The technology stack rests on proprietary ML/AI algorithms for demand forecasting, price elasticity modeling, basket-level cross-product analysis, and scenario simulation, with the company citing 9+ years and over 1 million hours of R&D. The platform ingests structured retail data (sales, inventory, competitor prices, product master) via SFTP or API from client ERP/POS systems and is positioned around rules-based pricing that pricing managers can configure in fewer than eight clicks. Yieldigo operates a sales-led, enterprise field-sales motion selling annual SaaS subscriptions with bundled implementation (typically 2–4 months, 6+ months for large enterprises). The team comprises roughly 40 employees across 10 nationalities, primarily in Prague with a secondary office in San Francisco. The company has deployed 100+ projects globally and has raised a disclosed ~$2.35M funding round in October 2020 led by J&T Ventures with Alchemist Accelerator and Portfolion; no further funding rounds are disclosed. Revenue is generated through recurring SaaS subscription fees plus implementation services; pricing is not publicly disclosed and is quote-based. Yieldigo is recognized as a Microsoft Infrastructure Partner, a 2026 Gartner Cool Vendor in Digital Commerce, and a G2 High Performer, Momentum Leader, and "Easiest To Do Business With" in EMEA.

Name

Yieldigo

Legal name

Yieldigo, s.r.o.

Website

https://yieldigo.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Yieldigo is a Prague-based enterprise SaaS provider of an ML/AI-powered retail price management and optimization platform, serving large grocery, drugstore, pharmacy, and e-commerce retailers across Europe and the US.

Ownership category

akta.pro rank

Product category

Retail Pricing Optimization Software

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Pricing, Risk-Based Offer & Limit Management (FSAGAHAE)

Keywords

• Retail pricing software
• Price optimization platform
• Promotion management software
• Markdown optimization tool
• Competitive pricing intelligence

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscription: Cloud-based pricing management software sold as SaaS subscription to enterprise retail customers. Implementation and onboarding included in service.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Yieldigo is a SaaS platform that equips enterprise retailers and e-commerce companies with ML/AI-driven price management, price optimization, promotion planning and simulation, markdown optimization, multibuy management, and competitive pricing intelligence. The platform processes retail data and transforms it into actionable, demand-elasticity-based pricing recommendations while preserving full user control via rule-based workflows.

Product overview

Yieldigo is a unified retail price management and optimization platform that combines pricing, promotions, and markdown optimization into one integrated system. The platform is built around a core Price Management module paired with Price Optimization (AI-driven pricing engine), Promotion Management and Promotion Analytics (for promo planning and performance tracking), Markdown Optimization (for sell-off scenarios), and Multibuy Management (for bulk pricing). Additional modules include Automated Workflows for pricing automation, Competitive Pricing for market intelligence, Price Zones & Value Pricing for zone-based strategies, and Private Label Pricing for retail brand price control. The architecture enables a single source of pricing truth across SKUs, stores, banners, markets, channels, formats, baskets, and price lists.

Differentiator

Problem solved

Functional benefit

Products and services

• Price Management Rules-based pricing control and workflows module enabling pricing managers to set any pricing rule in fewer than 8 clicks while maintaining full control over pricing strategy. Targeted at enterprise retail pricing and category managers.
• Price Optimization AI-powered module that impacts KPIs using ML/AI to extend and enhance rules-based pricing, calculating optimal prices based on demand patterns, business goals, and customer behavior. For enterprise retail pricing managers.
• Promotion Management ML/AI-powered planning module enabling retailers to design and simulate promotional campaigns before execution, testing different scenarios to understand impact on revenue, margins, and demand.
• Promotion Analytics Oversight module providing promo performance effectiveness tracking and analysis, including evaluation of past promotional campaigns and their impact on revenue and profitability.
• Markdown Optimization Sell-off and margin-loss optimization module that reduces waste and improves sell-through for perishable goods, ensuring discounts are applied at the right time and depth.
• Multibuy Management Multi-tiered pricing module for bulk price offers such as buy-more-pay-less promotions, enabling management of complex pricing structures for the same assortment.
• Automated Workflows Automation module that reduces manual pricing tasks and human error, enabling 100% automation of daily pricing and approximately 95% reduction in routine pricing tasks.
• Competitive Pricing Market intelligence module that gathers competitor data, aggregates competitors into market averages, quantiles, and minimums, and integrates competitive pricing information within the platform.
• Price Zones & Value Pricing Zone-based pricing module that clusters individual stores, formats, and sales channels into zones, enabling control of price ladders and value tiers like good-better-best across different market areas.
• Private Label Pricing Private label pricing module featuring Product Architecture functionality that controls price distances between retail brand products and national/international brand equivalents.
• Sales Margin Forecaster Forecasting tool that helps predict sales margin outcomes to support data-driven pricing decisions.

Quantifiable outcome

• Win back up to 2 percentage points on sales margin
• +6 more outcomes

Named customers21 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature12 records

Partnerships

One partnership is on record.

• MicrosoftcoreTechnology or IntegrationYieldigo is recognized as a Microsoft Infrastructure Partner and Microsoft Awards Winner for IT Solution for Retail, FMCG, E-tail. The partnership indicates technology integration and co-development with Microsoft infrastructure and cloud services.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Revionics: Revionics is a direct competitor offering AI-driven price optimization, promotion planning, and markdown optimization for retailers. It serves many of the same enterprise grocery and specialty retail segments as Yieldigo and is the closest head-to-head in retail pricing software.
• Pricefx: Pricefx is a pricing software platform covering price optimization, management, and CPQ across multiple industries including retail. It competes directly with Yieldigo on AI-driven price optimization and serves enterprise customers with similar SaaS economics.
• Competera: Competera provides AI-driven pricing optimization for retail and e-commerce, including price elasticity modeling, competitive pricing, and promotion analytics. It targets similar grocery and FMCG enterprise customers and competes on ML accuracy and breadth of pricing use cases.
• ToolsGroup: ToolsGroup provides AI-driven retail planning software including price optimization, assortment, and replenishment. It competes directly with Yieldigo in ML-powered pricing and demand sensing for retailers.

Broad incumbents

• Blue Yonder: Blue Yonder (formerly JDA Software) offers a broad retail planning suite including category management, allocation, replenishment, and pricing. It serves the same large grocery and FMCG retailers as Yieldigo but bundles pricing within a much wider enterprise software portfolio.
• Symphony RetailAI: Symphony RetailAI offers retail category management, demand forecasting, and price optimization as part of a broader AI retail platform. It overlaps with Yieldigo on pricing/promotion optimization and targets the same enterprise grocery customers globally.
• SAP (SAP Customer Activity Repository / Retail): SAP's retail solutions include pricing and promotion management as part of its broader ERP suite sold to large global retailers. While not a pure-play pricing vendor, it competes with Yieldigo in enterprise procurement processes where SAP bundles pricing with other core systems.
• Oracle Retail: Oracle Retail offers price management, promotion planning, and markdown optimization integrated within its broader retail platform. It competes with Yieldigo for enterprise grocery and FMCG accounts where Oracle already has merchandising or ERP footprint.
• NielsenIQ (Price Optimization): NielsenIQ provides retail pricing intelligence, competitive data, and pricing analytics to CPG manufacturers and retailers. While it competes more on data and market intelligence than on operational pricing execution, it overlaps with Yieldigo's Competitive Pricing module for enterprise customers.
• Relex Solutions: RELEX Solutions provides unified retail planning including forecasting, replenishment, and price optimization. It competes with Yieldigo in the grocery retail pricing and markdown optimization space as part of a broader supply chain planning platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/yieldigo
• Xx.com/yieldigo
• Facebookfacebook.com/yieldigo

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yieldigo