Sourced Craft Cocktails

What Sourced Craft Cocktails does

Sourced Craft Cocktails, founded in 2015 by Tim Angelillo in Austin, Texas, operates a direct-to-consumer and B2B craft cocktail delivery service. Each kit contains a 750 ml premium spirit bottle, fresh-squeezed juices, homemade syrups, premium bitters, a jigger, and branded cups, yielding approximately 14-18 cocktails per kit; signature kits are priced $59.99-$92.99 and classic kits $67.99-$82.99, with a sub-brand BOXT Wine line at $89. The company's underlying technology is a Shopify-powered e-commerce storefront with zip code-based menu curation and delivery-availability checking, order processing, and 21+ age-verification logistics. Production is distributed across a network of local kitchens staffed by in-house mixologists, enabling nationwide delivery while maintaining ingredient freshness, with shipments arriving within roughly 14 days.

Sourced began as a corporate event and office happy hour business before pivoting in 2020 to at-home cocktail kit delivery during COVID-19, dramatically expanding its addressable customer base to include individual consumers using the product for home entertainment, gifting, and personal celebrations, as well as enterprise clients such as Google and Facebook. Revenue mechanics are straightforward one-time e-commerce transactions: customers purchase individual kits pay-as-you-go, while the enterprise channel adds a free sample kit demonstration program and customized events for office happy hours, team building, and virtual events. The company also donates a portion of bottled cocktail proceeds to the United States Bartenders Guild's Bartender Emergency Assistance Program and has run brand activations with Grey Goose (U.S. Open campaign).

The business is founder-owned and privately held; the SEC Form D filing from February 2022 disclosed a securities offering of approximately $7.7 million (with over $5.7 million already sold), building on earlier funding rounds in August 2017 (~$1.8 million) and August 2021 (Ecliptic Capital). Headcount is in the 11-50 range, the headquarters remain in Austin at 600 Congress Ave, and there is no evidence of M&A activity, subsidiaries, app distribution, or AI/ML capabilities within the data reviewed.

Name

Sourced Craft Cocktails

Legal name

Sourced Craft Cocktails Corp

Website

https://sourcedcraftcocktails.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Sourced Craft Cocktails, founded in 2015 in Austin, Texas, delivers pre-measured craft cocktail kits containing premium spirits and fresh mixers to consumers and corporate clients nationwide via a Shopify storefront and a network of local kitchens.

Ownership category

akta.pro rank

Product category

Craft Cocktail Delivery Services

NAICS

Beverage Manufacturing (3121), Beer, Wine, and Liquor Retailers (44532)

SIC

Beverages (2080)

akta.pro primary industry

Cocktail Mixes & Alcoholic Beverage Bases (non-alcoholic mixers, RTD spirit bases) (AFAFAGAH)

akta.pro secondary industries

Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ), Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF)

Keywords

• Craft cocktail delivery
• Cocktail kit e-commerce
• Premium spirits delivery
• Corporate cocktail experiences
• Ready-to-make cocktails

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Direct Cocktail Kit Sales: One-time purchase of cocktail kits containing premium spirits, fresh batched mixers, garnishes, jiggers, and cups. Customers order individual kits through the e-commerce website for home delivery.
2. Corporate Event Services: B2B sales of cocktail kits and experiences for corporate events, office happy hours, virtual events, and team building. They offer free sample kits to enterprise customers to demonstrate the experience.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Sourced Craft Cocktails sells pre-measured craft cocktail kits and curated cocktail experiences delivered to customers' doors. Each kit pairs a 750ml premium spirit bottle with fresh batched mixers, garnishes, a jigger, and branded cups, yielding roughly 14–18 cocktails per kit. The company operates a network of local kitchens staffed by in-house mixologists and serves both individual consumers (DTC e-commerce) and corporate clients (office happy hours, team building, virtual events).

Product overview

Sourced Craft Cocktails operates as a craft cocktail kit delivery service offering three main product lines: Signature Cocktail Kits (pre-curated cocktails made by in-house mixologists), Classic Cocktail Kits (timeless recipes), and BOXT Wine (premium wines). The company also provides Corporate Event Cocktail Services for enterprise clients. All kits include premium spirits (750ml bottles), fresh-squeezed juices, homemade syrups, premium bitters, a jigger for measuring, and branded plastic cups, yielding approximately 14-18 cocktails per kit. Delivery is available to zip codes across multiple U.S. cities, with orders arriving within 14 days. The company positions itself as the largest craft cocktail company in the country, operating from local kitchens across the country.

Differentiator

Problem solved

Functional benefit

Brands

• BOXT Wine: A wine product line offered by Sourced Craft Cocktails featuring Pinot Noir, Rosé, and Sauvignon Blanc varieties.

Products and services

• Signature Cocktail Kits Pre-curated craft cocktail kits featuring signature recipes made by in-house mixologists, sold DTC via the Shopify website. Each kit includes a 750ml premium spirit bottle, fresh batched mixers, garnishes, a jigger, and branded cups, yielding approximately 14–18 cocktails per kit (e.g., Kentucky Mule $72.99, Whiskey Espresso Martini $69.99, Cucumber Mint Collins $59.99, Tequila Mule $92.99, Cucumber Mojito $77.99, Cool as a Cucumber $79.99).
• Classic Cocktail Kits Timeless cocktail recipes delivered as complete kits with premium spirits and fresh ingredients, including Whiskey Sour ($78.56), Jalisco Coffee ($75.00), Espresso Martini ($67.99), Agave Margarita ($82.99), Old Fashioned, and Gold Rush. Sold DTC via the Shopify website alongside Signature Cocktail Kits.
• BOXT Wine Sub-brand premium wine offering from Sourced Craft Cocktails, including BOXT Pinot Noir ($89.00), BOXT Rosé, and BOXT Sauvignon Blanc, expanding the company's beverage portfolio beyond cocktails.
• Corporate Event Cocktail Services Customized craft cocktail kits and curated cocktail experiences for corporate events, in-person office gatherings, and virtual happy hours. Sold via a dedicated enterprise/corporate field sales motion to companies including Google and Facebook (Meta), serving use cases such as team building, employee engagement, and welcoming employees back to the office.

Quantifiable outcome

• Delivery within 14 days
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Grey GoosecoreGTM or Marketing Partner · 1 January 2020Sourced Craft Cocktails partnered with Grey Goose for the U.S. Open campaign, giving people a reason to talk about the U.S. Open and the brand on social media, even if they weren't attending in person.
• Local Spirits Retailers and PurveyorsminorOthersSourced supports local businesses including spirits retailers and purveyors of fruits, garnishes and other ingredients as part of their supply chain.
• United States Bartenders GuildminorOthersSourced donated a portion of proceeds from bottled cocktail sales to the United States Bartenders Guild's Bartender Emergency Assistance Program during COVID-19.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Drizly: Largest U.S. on-demand alcohol delivery marketplace (now part of Uber); competes with Sourced on premium and convenience occasions, though at scale and across all alcohol categories.
• ReserveBar: Premium spirits e-commerce platform delivering across the U.S.; competes with Sourced on gifting and at-home premium alcoholic beverage occasions, with broader catalog.
• Instacart (Alcohol Delivery): Massive grocery/last-mile delivery platform with rapid alcohol delivery capability; provides a commoditized alternative for at-home cocktail occasions where Sourced competes.

Direct peers

• Curiada: Curated cocktail and spirit subscription/e-commerce service delivering premium bar experiences to home; comparable DTC alcohol-discovery model.
• Tippsy: DTC subscription and a la carte alcoholic beverage kits with curated discovery and home delivery; overlaps Sourced in the premium at-home alcoholic beverage kit niche.
• Bitters + Bottles: DTC craft cocktail and barware retailer focused on premium home mixology; overlaps with Sourced's positioning around at-home bar-quality cocktails.
• Shaker & Spoon: Subscription-based craft cocktail kit service delivering pre-measured ingredients and recipes directly to consumers; directly comparable product, price band, and DTC motion to Sourced Craft Cocktails.
• Cocktail Courier: Premium DTC cocktail kit brand delivering batched, bar-quality cocktails to consumers nationwide; competes head-on in the same premium craft-cocktail-at-home category.
• SaloonBOX: Ships curated craft cocktail kits with mixers, garnishes and instructions; matches Sourced's pre-measured, fresh-ingredient approach and target consumer occasion.

Emerging players

• Haus: Premium craft apéritif brand sold DTC; adjacent to Sourced in the premium DTC alcohol category but focused on its own bottled product rather than kit fulfillment.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sourcedcraftcocktails
• LinkedInlinkedin.com/company/sourced-craft-cocktails
• Instagraminstagram.com/sourcedcraftcocktails
• Xx.com/sourcedcocktail

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sourced Craft Cocktails