KOALA
KOALA operates an online marketplace that connects timeshare property owners with vacation travelers, enabling owners to monetize unused weeks and offering renters resort accommodations at discounts of up to 70% off standard pricing via a direct-to-consumer platform.
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What KOALA does
KOALA operates an online marketplace that connects timeshare property owners with vacation travelers seeking discounted resort accommodations. Founded in 2020 and headquartered in New York, the company targets the inefficiency of unused timeshare inventory by enabling owners to monetize dormant weeks while providing renters access to resort properties at discounts of up to 70% off standard pricing. The platform serves individual travelers and families seeking premium vacation experiences at accessible price points through a direct-to-consumer model.
The company's sole disclosed product is the Koala Platform, a digital marketplace accessible via its website (go-koala.com), through which consumers browse and book timeshare rentals across participating resorts. No specific technology stack, proprietary algorithms, or platform architecture details are disclosed in the source material. Revenue is generated through marketplace commissions on transactions between property owners and renters; no specific take rate, pricing tiers, or contract structures are documented. Customer segmentation is horizontal, focused on mass-market vacation travelers rather than specialized verticals.
KOALA is a privately held, venture-stage company that has raised approximately $3.4 million in a single seed funding round completed in March 2020, with no subsequent funding rounds disclosed. The company employs 51-100 people and is led by cofounders Mike Kennedy (CEO) and James Burbridge (COO). There are no documented partnerships, M&A activity, awards, patents, or regulatory milestones in the available data.
KOALA firmographics
Firmographics- Name
- KOALA
- Website
- https://koala.vacations
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- KOALA operates an online marketplace that connects timeshare property owners with vacation travelers, enabling owners to monetize unused weeks and offering renters resort accommodations at discounts of up to 70% off standard pricing via a direct-to-consumer platform.
- Ownership category
- akta.pro rank
KOALA industry classification
Industry- Product category
- Timeshare Rental Marketplace
- NAICS
- Other Traveler Accommodation (72119), Traveler Accommodation (7211)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Extended-Stay & Monthly Rental Marketplaces (30+ Nights) (THAMALAG)
- akta.pro secondary industry
- Last-Minute Travel & Hotel Deal Apps (THAKAAAF)
Keywords
Where KOALA is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
KOALA business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Technology or R&D, Personnel, Operations
Revenue model
- Timeshare Rental Marketplace: Koala operates as a marketplace connecting timeshare owners seeking to rent their properties with travelers looking for vacation accommodations. The platform facilitates transactions between property owners and renters, enabling timeshare owners to monetize unused weeks while providing travelers access to premium resort accommodations at discounted rates.
Go-to-market motion1 record
Distribution channels1 record
KOALA product offering
Product offeringCore offering
KOALA operates an online marketplace that connects timeshare owners with unused weeks to travelers seeking discounted vacation accommodations. The platform lists timeshare resort properties at rates up to 70% below standard resort pricing, enabling owners to monetize idle inventory and giving consumers access to premium resort stays.
Product overview
Koala operates as a single unified platform for timeshare rentals. The core Koala Platform serves as a marketplace connecting timeshare property owners with prospective renters, offering access to vacation resorts at significant discounts. The product enables timeshare owners to monetize their properties during unused periods while providing renters with affordable luxury vacation options.
Differentiator
Problem solved
Functional benefit
Products and services
- Koala Platform An online timeshare rental marketplace that lists vacation resort properties at discounted rates of up to 70% off standard pricing, connecting timeshare owners seeking to monetize unused weeks with individual travelers and families looking for affordable premium resort stays.
Companies that use KOALA
Customer profileSegments1 record
Ideal customer profiles1 record
KOALA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
KOALA partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
KOALA competitors and assessment
Company assessmentDirect peers
- RedWeek: RedWeek is the largest dedicated timeshare rental and resale marketplace, allowing owners to rent unused weeks to travelers. It is the most directly comparable competitor to KOALA, addressing the same supply-and-demand model for timeshare inventory.
- SellMyTimeshareNow: SellMyTimeshareNow operates in the timeshare resale and rental space, connecting owners seeking to monetize or exit timeshares with buyers and renters. It addresses the same timeshare-owner pain point that KOALA targets.
Broad incumbents
- Airbnb: Airbnb is the dominant global vacation rental marketplace, offering short-term accommodation listings that overlap with KOALA's value proposition of affordable alternative lodging. It competes for the same traveler demand and increasingly for non-traditional lodging supply.
- Vrbo: Vrbo (owned by Expedia Group) is a major vacation rental marketplace focused on whole-home and family stays, including resort properties. It competes with KOALA for travelers seeking resort-style accommodations at competitive prices.
- Booking.com: Booking.com is a global OTA offering hotels, vacation rentals, and alternative accommodations. Its scale and broad inventory mean it competes for the same traveler wallet share, especially in resort destinations where timeshare rentals are available.
- Tripadvisor: Tripadvisor is a major travel marketplace with vacation rental listings alongside hotels and attractions. It competes for traveler attention and accommodation bookings in the same resort and leisure travel category as KOALA.
- Expedia: Expedia is a global online travel agency with broad accommodation inventory including vacation rentals via Vrbo. It competes with KOALA for resort and leisure accommodation bookings, particularly in destinations with significant timeshare supply.
Emerging players
- Timeshare Users Group (TUG): TUG is a timeshare owner community that facilitates rentals, exchanges, and resales among members. It overlaps with KOALA on the supply side, enabling owners to rent unused weeks, though it operates primarily as a member-driven platform rather than a consumer marketplace.
- HotelTonight: HotelTonight is a last-minute hotel deal app focused on discounted same-day and near-term accommodation bookings. While focused on hotels rather than timeshares, its discount-driven value proposition parallels KOALA's emphasis on significantly below-retail pricing.
- Hopper: Hopper is a travel booking app offering deals on hotels, flights, and vacation rentals with predictive pricing. It overlaps with KOALA on the demand side as a digital-first, value-oriented booking platform for leisure travelers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
KOALA social profiles
Digital presenceKOALA financial estimates
Financial estimateRevenue estimate
Valuation estimate
KOALA leadership team
Management profileNumber of profiles
Profiles2 records
KOALA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KOALA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KOALA
What does KOALA do?
KOALA operates an online marketplace that connects timeshare owners with unused weeks to travelers seeking discounted vacation accommodations. The platform lists timeshare resort properties at rates up to 70% below standard resort pricing, enabling owners to monetize idle inventory and giving consumers access to premium resort stays.
Is KOALA a public or private company?
KOALA is a private company. It is classified as venture growth investor backed and is currently operating.
When was KOALA founded?
KOALA was founded in 2020. It employs 51 to 100 people.
Where is KOALA based?
KOALA is headquartered in New York, United States, in the North America region.
How does KOALA make money?
One revenue line is on record: timeshare Rental Marketplace.
Who are KOALA's main competitors?
Direct peers on record are RedWeek and SellMyTimeshareNow. Broad incumbents are Airbnb, Vrbo, Booking.com, Tripadvisor and Expedia. Emerging players are Timeshare Users Group (TUG), HotelTonight and Hopper.
Does KOALA have an API?
No public API is recorded for KOALA.
What industry is KOALA in?
KOALA's product category is Timeshare Rental Marketplace. Its primary akta.pro industry code is THAMALAG, Extended-Stay & Monthly Rental Marketplaces (30+ Nights), with a secondary code of THAKAAAF, Last-Minute Travel & Hotel Deal Apps. Its NAICS code is 72119 and its SIC code is 7000.