What VRLab Academy does

VRLab Academy, founded in 2021 and headquartered in London with a US entity in Wilmington, Delaware, is a virtual reality education platform delivering 240+ interactive science simulations spanning biology, chemistry, physics, modern physics, electromagnetism, mechanics, optics and waves, thermodynamics, molecular biology, medical biochemistry, physiology, food safety, and a junior module for younger learners. The platform is accessible via desktop, tablet, and the Meta Quest 3 VR headset, integrates with institutional Learning Management Systems, and supports English, Spanish, Turkish, Bulgarian, and Arabic. Simulations are powered by real scientific formulas and aligned with IB, AP, GCSE, and K-12 curricula. Built-in teacher tools include lesson structures, assessments, and student progress tracking; AI-driven personalization is described as a feature layer rather than a core architectural differentiator.

The company monetizes through institutional subscription licensing (schools, chains, universities on per-seat or site-license terms), individual user subscriptions, curriculum-mapped content licensing across IB, AP, GCSE, K-12, and Turkish MEB, and channel/reseller revenue via regional distributors. Pricing is quote-based and not publicly disclosed. Go-to-market combines product-led growth (free demo booking flow on the website), enterprise field sales for large school networks and universities, channel partners (notably Gagro Company in Iraq), and community-led adoption through the VRLab Ambassadors Program.

The company employs 11-50 people and supports a customer base spanning more than 40 countries and 30+ named institutions, including universities (Northeastern University, Colorado State University, Robert College, İstinye Üniversitesi, Sakarya Üniversitesi, Fresno City College), K-12 school networks (Doğa Okulları, ALKEV Okulları, TED Schools, Robert College), and a government education authority (Secretaría de Educación Bogotá). Notable non-education enterprise customers include AramCo and Intel. To date, the company has raised approximately $1.09M in disclosed funding across seed and pre-seed/seed rounds from hiVC, Lima Ventures, TechOne VC, Heaventures, Teknoloji Yatirim, and Inveo Ventures. Leadership is led by Founder & CEO Gürcan Demirci.

Name

VRLab Academy

Legal name

VRLab Academy

Website

https://vrlabacademy.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

VRLab Academy is a VR-based e-learning platform providing 240+ curriculum-aligned interactive science simulations for K-12 schools and universities worldwide. It monetizes via institutional subscriptions, individual licenses, and distributor partnerships, operating from London and Wilmington, Delaware.

Ownership category

akta.pro rank

Product category

Educational Technology / Virtual Lab Software

NAICS

Business Schools and Computer and Management Training (6114), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Lab & Science Virtual Labs (Chemistry, Biology, Physics) (EDAFAJAE)

akta.pro secondary industries

Simulation-Based Learning & Virtual Labs (EDAGAEAG), STEM & Lab Simulation Media (Virtual Labs, AR/VR) (EDAGALAF), Digital Labs, Simulations & Virtual Practicals (Non-XR) (EDAFACAF)

Keywords

• Virtual science labs
• VR education platform
• Interactive science simulations
• Curriculum-aligned experiments
• Educational technology

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Institutional Subscription Licensing: Schools, school chains, and universities subscribe to access the platform's virtual lab catalog on a per-seat or site-license basis. Institutions can purchase experiments individually or through bundled subscription plans. Revenue is recurring, driven by annual or multi-year contracts with educational institutions.
2. Individual User Subscriptions: Individual students and educators can subscribe to access the full catalog of experiments. The platform supports self-serve purchasing and free demo/trial flows, with upsell potential for premium content and individual experiment purchases.
3. Curriculum-Aligned Content Licensing: Content is licensed in alignment with specific curricula (IB, AP, GCSE, K-12, MEB curriculum), allowing institutions to purchase access to curriculum-mapped virtual labs. Special scope experiments for universities covering theoretical topics and high-technology/cost experiments represent an additional licensing stream.
4. Channel/Reseller Revenue: Revenue is partially generated through regional distributors and resellers such as Gagro Company in Iraq, who purchase or sub-license VRLab Academy content for resale to schools and government education authorities within their territories.

Go-to-market motion4 records

Distribution channels5 records

Marketing channels12 records

Core offering

VRLab Academy is a web-based virtual reality education platform that delivers 240+ interactive science simulations across biology, chemistry, physics, and other disciplines, accessible via VR headsets (Meta Quest 3), desktop PCs, and tablets. The platform is aligned with IB, AP, GCSE, and K-12 curricula and includes teacher-ready tools such as lesson structures, assessments, and student progress tracking, powered by real scientific formulas and AI-driven personalization.

Product overview

VRLab Academy is a virtual reality education platform offering 240+ interactive science experiments across 15 laboratory categories. The platform provides a unified system with a core VR/PC-accessible laboratory environment supplemented by specialized modules including Biology, Chemistry, Physics (Mechanics, Electromagnetism, Modern Physics, Optics and Waves, Thermodynamics), Molecular Biology, Medical Biochemistry, Physiology, VRLab Academy Junior, Wellbeing Modules, and Food Safety Training. Users can access experiments via VR headsets (Meta Quest 3), desktop computers, and tablets, with content aligned to IB, AP, GCSE, and K-12 curricula.

Differentiator

Problem solved

Functional benefit

Products and services

• VRLab Academy Platform Cloud-based virtual laboratory platform delivering 240+ curriculum-aligned interactive science simulations across multiple disciplines, accessible via VR headsets (Meta Quest 3), desktop, and tablets, with built-in teacher tools, student progress tracking, and LMS integration. Designed for schools, universities, and individual learners globally.
• Wellbeing Modules Virtual reality wellbeing and life skills modules combining scientific exploration with mental and physical health education, covering topics such as controlled diet, sleep, exercise, flexibility, meditation, mindfulness, toxin-free living, and organic compound testing through immersive VR experiences.

Quantifiable outcome

• 4x turnover growth in 2023, driven by pandemic-era adoption and continued content development.
• +3 more outcomes

Named customers43 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Gagro CompanycoreChannel Partner/ Reseller/ Distributor · 1 January 2024Gagro Company serves as VRLab Academy's exclusive distributor in Iraq, responsible for representing and reselling VRLab Academy's virtual reality education solutions to schools and government education authorities in Iraq. Gagro attended the M.E.E.T.S. 2024 exhibition organized by the Iraq Ministry of Education, demonstrating VRLab Academy's cutting-edge VR solutions to the Iraqi education market. The partnership aligns VRLab Academy's mission with Gagro's commitment to advancing education in Iraq.
• Iraq Ministry of EducationminorOthersThe Iraq Ministry of Education organized the M.E.E.T.S. 2024 exhibition, providing the platform for Gagro (VRLab Academy's Iraqi distributor) to demonstrate VRLab Academy's VR education solutions to Iraqi schools. This relationship is indirect — the Ministry organized the event rather than directly partnering with VRLab Academy.
• Republic of Türkiye Ministry of Industry and TechnologycoreGTM or Marketing PartnerVRLab Academy was selected as a member of the Turcorn 100 Program, an elite initiative by the Republic of Türkiye Ministry of Industry and Technology to support high-potential Turkish tech startups. The program aims to accelerate growth and global expansion of selected startups, with the goal of creating Turkish unicorns valued at over $1 billion. The membership provides strategic support, market access facilitation, and recognition as a fast-growing technology company.
• TÜBİTAKminorStrategic or Co-development PartnerVRLab Academy operates as an executive or collaborator in national research projects supported by TÜBİTAK (The Scientific and Technological Research Council of Turkey), Turkey's leading national research funding organization. These projects contribute to the company's R&D output and innovation pipeline.
• KOSGEBminorStrategic or Co-development PartnerVRLab Academy collaborates with KOSGEB (Small and Medium Enterprises Development Organization of Turkey) on national projects supporting small and medium enterprises and entrepreneurship in Turkey's technology sector.
• EU ProjectsminorStrategic or Co-development PartnerVRLab Academy operates as an executive or collaborator in international EU-funded research and development projects, expanding its innovation network and contributing to European education technology initiatives.
• Bett Global 2024minorGTM or Marketing PartnerVRLab Academy exhibited at Bett Global 2024 at Stand NC10, DIT UK Pavilion, ExCel London — a major global education technology conference. The event provided a platform to showcase VR science laboratories to international education professionals and school decision-makers.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Labster: Labster is the leading direct competitor in immersive virtual science laboratories for higher education and K-12. It offers 3D simulations across biology, chemistry, physics, and engineering, with a similar curriculum-alignment focus and similar institutional customer base (universities and school networks). Both companies compete for the same institutional RFPs and curriculum-mapped science lab budgets.
• Praxilabs: Praxilabs provides 3D virtual science lab simulations for schools and universities, with a multi-discipline catalog spanning physics, chemistry, and biology. It is a direct peer in product, target customer (educational institutions), and delivery model (web-based 3D/VR simulations), and competes with VRLab Academy for science education procurement in MENA, Europe, and Latin America.
• ExploreLearning (Gizmos): ExploreLearning's Gizmos product is a long-established library of interactive STEM simulations for K-12, covering the same science disciplines as VRLab Academy. While not VR-native, Gizmos competes directly for curriculum-aligned science simulation budgets in US and international school districts.
• PhET Interactive Simulations: PhET, developed at the University of Colorado Boulder, is a widely used free interactive science simulation platform covering physics, chemistry, biology, and math. While free and not VR-based, it serves the same science-curriculum use case and is a frequent substitute in budget-constrained schools — a constant competitive headwind for paid simulation platforms.
• VictoryXR: VictoryXR builds VR-based educational content, including virtual science labs, and partners with schools and universities for immersive STEM learning. It is a direct competitor in the VR-native science lab category with similar institutional sales motion and overlapping curriculum alignment.
• ClassVR: ClassVR (by Avantis Systems) provides managed VR hardware and curated educational content for K-12 classrooms, including science simulations. It targets the same primary/secondary school market and competes on integrated VR classroom deployments.
• MEL Science: MEL Science offers hands-on and VR-based chemistry and physics experiment kits and simulations for K-12 students and schools. It overlaps with VRLab Academy on immersive chemistry/physics lab experiences, though it pairs physical kits with its digital platform.

Broad incumbents

• zSpace: zSpace provides AR/VR-enabled educational hardware and software for K-12 and career tech education, including STEM simulations. It is a broader incumbent offering the full stack (hardware + content) rather than VRLab's software-only VR-agnostic approach, and overlaps on the science simulation use case.
• Mursion: Mursion provides VR-based simulations primarily for soft-skills and professional training (workplace conversations, customer service, leadership). It is a broader incumbent in immersive VR learning that competes for enterprise L&D and education budgets and validates the broader VR-for-learning category.

Emerging players

• Engage (by VR Education Holdings): Engage is a VR education and training platform used by universities and enterprises for immersive lectures, collaboration, and virtual classrooms. It overlaps with VRLab Academy on the higher-education VR learning category, though it focuses on the communication/collab layer rather than science simulations specifically.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/vrlabacademy
• YouTubeyoutube.com/@vrlabacademy
• LinkedInlinkedin.com/company/vrlab-academy
• Instagraminstagram.com/vrlabacademy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VRLab Academy