my mhealth
my mhealth is a UK-based digital therapeutics company that sells a multi-morbidity platform (myCOPD, myDiabetes, myHeart, myAsthma) via subscription to NHS trusts and Integrated Care Systems for population-scale self-management of long-term conditions.
- Company typePrivate
- Founded2012
- HeadquartersBournemouth, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What my mhealth does
my mhealth Limited is a UK-based digital therapeutics company founded in 2012 that operates a population-scale, multi-morbidity digital health platform for long-term conditions. The company sells a portfolio of condition-specific digital therapeutics: myCOPD, myDiabetes, myHeart, and myAsthma, each delivering medication optimization, personalized education, symptom tracking, automated care planning, and digitally enhanced pulmonary and cardiac rehabilitation. The platform architecture uses validated patient-reported outcome measures, health assessments, and Bluetooth-enabled medical device data (Omron, Gluco RX, Agamatrix, Turbu+, Fitbit) via OpenAPI integration to generate personalized evidence-based interventions and condition-specific care plans.
The company monetizes through its Digital Hub subscription model, sold to NHS trusts, Integrated Care Systems (ICSs), and healthcare providers across the UK and Jersey. Distribution is enterprise-led, supported by Digital Health Advisers who assist with clinical pathway transformation and patient on-boarding at scale. The company holds Crown Commercial Service supplier status, ORCHA certification (rating 85), Cyber Essentials certification, Qismet certification, UKCA marking, and has participated in NICE Early Value Assessments, positioning it within formal UK digital therapeutics adoption pathways. Notable customers include NHS Cambridgeshire & Peterborough, Kent & Medway ICB (12,000+ individuals on myDiabetes), Southend University Hospital, NELFT, Mid and South Essex STP, and Jersey Health and Community Services. Beyond the UK, the company operates a US regional variant (myCOPD US) and participates in the Thames Freeport Healthcare Innovation Lab alongside six other healthtech companies.
my mhealth firmographics
Firmographics- Name
- my mhealth
- Legal name
- my mhealth Limited
- Website
- https://mymhealth.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- my mhealth is a UK-based digital therapeutics company that sells a multi-morbidity platform (myCOPD, myDiabetes, myHeart, myAsthma) via subscription to NHS trusts and Integrated Care Systems for population-scale self-management of long-term conditions.
- Ownership category
- akta.pro rank
my mhealth industry classification
Industry- Product category
- Digital Therapeutics
- NAICS
- Ambulatory Health Care Services (621), Home Health Care Services (62161), Other Ambulatory Health Care Services (6219), Offices of Physicians (6211)
- SIC
- Services-Health Services (8000), Services-Home Health Care Services (8082)
- akta.pro primary industry
- Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs) (HLALAFAF)
- akta.pro secondary industries
- Chronic Disease Management Pathways (e.g., diabetes, CHF, COPD) (HLACAGAG), Chronic Disease Management IoT (Diabetes, CHF, COPD, Hypertension) (HLACAPAD), Connected Medical Devices & Wearables (Sensors, Patches, Implantables) (HLACAPAB), Chronic Condition Virtual Care & Disease Management (Payer-Sponsored) (HLALACAE)
Keywords
Where my mhealth is headquartered
LocationHeadquarters
- HQ city
- Bournemouth
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
my mhealth business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Digital Hub Subscription: Healthcare providers subscribe to the Digital Hub to distribute the platform to every patient. The subscription model enables unlimited distribution with return on investment from day one. Digital Health Advisers assist with on-boarding and pathway transformation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Digital Hub subscription for healthcare providers |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
my mhealth product offering
Product offeringCore offering
my mhealth develops and sells condition-specific digital therapeutic apps (myCOPD, myDiabetes, myHeart, myAsthma) and digitally enhanced pulmonary and cardiac rehabilitation programmes for the self-management of long-term conditions. These are delivered to NHS trusts, Integrated Care Systems and other healthcare providers through a Digital Hub subscription platform that supports unlimited patient distribution and on-boarding. The platform integrates with Bluetooth medical devices and healthcare systems via OpenAPI to deliver personalised, evidence-based digital interventions.
Product overview
my mhealth offers a multi-morbidity digital health platform providing population-scale digital therapeutics for long-term conditions. The core product portfolio includes myCOPD, myDiabetes, myHeart, and myAsthma as distinct condition-specific apps, each with specialised interventions. Additional offerings include Digitally Enhanced Pulmonary Rehab and Digitally Enhanced Cardiac Rehab modules. The Digital Hub serves as the unified distribution and subscription platform enabling healthcare providers to access and deploy the full suite of digital therapeutics to patients at scale.
Differentiator
Problem solved
Functional benefit
Brands
- Digital Hub: A subscription-based platform enabling healthcare providers to distribute digital therapeutics to every patient, featuring digital health advisers for pathway transformation and patient on-boarding support.
- myCOPD
- myDiabetes
- myHeart
- myAsthma
Products and services
- myCOPD Digital therapeutic app for Chronic Obstructive Pulmonary Disease management, providing self-management tools, medication tracking, exercise videos, pulmonary rehabilitation, symptom tracking, and personalised care plans. Used by NHS trusts and clinicians to support COPD patients at home.
- myDiabetes Digital therapeutic for diabetes self-management offering an alternative to face-to-face education, with digital self-management tools, an educational programme, automated care planning, and evidence-based information and advice. Deployed by NHS diabetes services.
- myHeart Digital therapeutic for heart disease management, including digitally enhanced cardiac rehabilitation delivered to patients in their own homes, increasing healthcare capacity.
- myAsthma Digital therapeutic app for asthma management, deployed at ICS scale by NHS Cambridgeshire & Peterborough to support asthma patients across the region.
- Digitally Enhanced Pulmonary Rehab Evidence-based pulmonary rehabilitation programme delivered digitally to patients in their own homes, increasing the capacity of conventional rehabilitation services for COPD patients.
- Digitally Enhanced Cardiac Rehab Evidence-based cardiac rehabilitation programme delivered digitally to patients in their own homes, increasing the capacity of conventional rehabilitation services for heart disease patients.
- myCOPD US US-specific version of the myCOPD digital therapeutic app, adapted for the American market and available via a dedicated US website.
- Digital Hub Subscription-based distribution platform enabling healthcare providers to distribute the full suite of my mhealth digital therapeutics to every patient, with unlimited access and Digital Health Adviser support for on-boarding at scale.
Quantifiable outcome
- 80% of registered patients become highly engaged active users
- +5 more outcomes
Companies that use my mhealth
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles1 record
my mhealth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature10 records
my mhealth partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship and core.
- L MarksflagshipL Marks, in partnership with Avencera as part of Thames Freeport's delivery consortium, launched an eight-week mobile health screening pilot programme. my mhealth is one of seven healthtech companies integrated in the Thames Freeport Healthcare Innovation Lab, positioning economic zones as testing grounds for health innovation.
- AvenceracoreAvencera is part of Thames Freeport's delivery consortium leading the Healthcare Innovation Lab with L Marks. my mhealth participates as one of seven healthtech companies in the pilot programme.
- Turbu+coreIntegration with Turbu+ enables effortless synchronisation of inhaler usage data via selected Bluetooth enabled inhalers.
- OmroncoreIntegration with Omron enables blood pressure and body composition data transfer from digital monitors and scales to the my mhealth platform.
- Gluco RXcoreIntegration with Gluco RX simplifies diabetes management with affordable Bluetooth enabled blood glucose meters.
- AgamatrixcoreIntegration with Agamatrix enables seamless sync of blood glucose readings with the WaveSense JAZZ Blood Glucose Meter.
- FitbitcoreIntegration with Fitbit enables tracking of physical activity stored in health records to support rehabilitation.
- NHS Cambridgeshire & PeterboroughflagshipNHS Cambridgeshire & Peterborough has chosen the myAsthma app for widespread deployment across the ICS, representing a major NHS contract win.
- Kent and Medway ICBflagshipExtended 3-year partnership following successful delivery of myDiabetes across Kent and Medway, with over 12,000 individuals provided access.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
my mhealth competitors and assessment
Company assessmentDirect peers
- Vida Health: Virtual care platform delivering chronic-condition (diabetes, hypertension, mental health) coaching to employers and health plans. Matches my mhealth's multi-morbidity platform thesis and B2B payer contracts.
- Omada Health: Digital therapeutics company focused on diabetes, hypertension and related chronic-condition coaching delivered via employer/payer contracts. Closely mirrors my mhealth's payer-sponsored chronic-care DTx model and outcomes-driven contracting.
- Propeller Health (ResMed): Digital respiratory therapeutic for asthma and COPD combining inhaler sensors, patient education and clinician dashboards — a near-direct competitor to myCOPD and myAsthma, including Bluetooth-inhaler partnerships (Turbu+).
- Hinge Health: Large-scale digital therapeutic platform delivering condition-specific musculoskeletal and chronic-care programs to payers and employers. Direct analogue to my mhealth in B2B digital therapeutics sales motion, chronic-condition self-management, and subscription distribution to providers/employers.
- mySugr (Roche): Diabetes self-management app with Bluetooth glucose meter integration and patient-reported outcomes — closely resembles my mhealth's myDiabetes + Gluco RX/Agamatrix integration stack.
- WellDoc: Pioneer in diabetes digital therapeutics with FDA-cleared clinical decision support. Comparable to my mhealth's myDiabetes product in clinical-evidence-led deployment to healthcare providers and integrated coaching.
Regional players
- Liva Healthcare: European digital chronic-condition coaching platform commissioned by NHS and insurers for diabetes, obesity and CVD prevention — overlaps with myHeart, myDiabetes and NHS-contract distribution model.
- Oviva: Europe-headquartered digital health provider delivering NHS- and insurer-funded lifestyle, diabetes and weight-management programs. Comparable in being a DTx sold via UK/NHS commissioning routes with outcomes-based contracts.
Broad incumbents
- Babylon Health: Larger UK digital health incumbent with NHS GP at Hand and chronic-care virtual services. Overlaps with my mhealth in NHS B2B digital-care delivery, but operates a much broader portfolio.
Emerging players
- Huma (formerly Medopad): UK-headquartered remote patient monitoring and digital health platform partnering with NHS trusts and pharma. Comparable in NHS-anchored, multi-condition remote monitoring model using device data and PROMs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
my mhealth social profiles
Digital presencemy mhealth compliance and trust
Trust signalCompliance5 records
my mhealth financial estimates
Financial estimateRevenue estimate
Valuation estimate
my mhealth leadership team
Management profileNumber of profiles
Profiles2 records
my mhealth funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
my mhealth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about my mhealth
What does my mhealth do?
my mhealth develops and sells condition-specific digital therapeutic apps (myCOPD, myDiabetes, myHeart, myAsthma) and digitally enhanced pulmonary and cardiac rehabilitation programmes for the self-management of long-term conditions. These are delivered to NHS trusts, Integrated Care Systems and other healthcare providers through a Digital Hub subscription platform that supports unlimited patient distribution and on-boarding. The platform integrates with Bluetooth medical devices and healthcare systems via OpenAPI to deliver personalised, evidence-based digital interventions.
Is my mhealth a public or private company?
my mhealth is a private company. It is classified as unknown and is currently operating.
When was my mhealth founded?
my mhealth was founded in 2012. It employs 11 to 50 people.
Where is my mhealth based?
my mhealth is headquartered in Bournemouth, United Kingdom, in the Europe region.
How does my mhealth make money?
One revenue line is on record: digital Hub Subscription.
Who are my mhealth's main competitors?
Direct peers on record are Vida Health, Omada Health, Propeller Health (ResMed), Hinge Health, mySugr (Roche) and WellDoc. Regional players are Liva Healthcare and Oviva. Babylon Health is listed as a broad incumbent. Huma (formerly Medopad) is listed as an emerging player.
Does my mhealth have an API?
Yes. OpenAPI integration enabling secure connection with any healthcare system for compliance, synchronisation and data collection.
What industry is my mhealth in?
my mhealth's product category is Digital Therapeutics. Its primary akta.pro industry code is HLALAFAF, Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs), with a secondary code of HLACAGAG, Chronic Disease Management Pathways (e.g., diabetes, CHF, COPD). Its NAICS code is 621 and its SIC code is 8000.