Bayview

What Bayview does

Bayview is a 62+ nonprofit Life Plan Community (CCRC) located in Seattle's lower Queen Anne neighborhood, founded in 1961 when Charles A. Kinnear bequeathed the family property to the First United Methodist Church. It currently houses approximately 210 residents and operates an integrated portfolio of independent living apartments, Danner's Way assisted living, Dorothy's Place secure memory care (10 private studios), home care services billed in half-hour increments, the Intergenerational Children's Center serving 42 children ages 5 weeks to 5 years, the THRIVE Fitness Center with a 56-foot heated saltwater therapy pool, and three dining venues. In February 2024, Bayview discontinued its in-house skilled nursing facility and entered a preferred partnership with Kline Galland to provide short-term rehab and long-term skilled nursing services externally. Revenue mechanics combine one-time entrance fees (ranging $567,000–$1,750,000 for the new Terrace Apartments under 50% and 80% refundable contracts), recurring monthly service fees covering utilities, dining, housekeeping, and 24-hour security, care-point-based assisted living fees, health club memberships ($75–$150/month), personal training ($125/hour), Pre-K tuition ($2,180/month), and charitable donations through the Bayview Manor Foundation (established 1987, over $6 million distributed to more than 35 residents).

Bayview is led by CEO Nancy Weinbeck (appointed April 2019, 21+ years at the organization) and a full C-suite including COO Marco Baumann, CFO Marla Mitchell, and Health Services Administrator Pamela Yeo (2024 LeadingAge Washington Excellence in Leadership Award recipient). The community is governed by a volunteer Board of Trustees, maintains Methodist Church affiliation while serving residents of all backgrounds, and is recognized as one of only two Seattle senior living communities holding Platinum SAGECare LGBTQ+ inclusion certification. Go-to-market is sales-led via direct in-person tours, phone and website inquiries, waitlist workshops, hard hat tours during construction, and partnerships with major Seattle healthcare systems (Virginia Mason, Harborview, Swedish, Fred Hutchinson). Marketing is amplified through the AgeUp newsletter, a Facebook/YouTube social presence, earned media in Queen Anne News and KUOW/NPR, and PR coverage in McKnight's Senior Living News. The community has been ranked among the Newsweek/Statista Top 50 Continuing Care Retirement Communities in the United States for three consecutive years (2024, 2025, 2026), earned the 2020 Senior Housing News Architecture and Design Award for a $57M modernization by the Space Needle architect, and received multiple years of Great Place to Work Platinum recognition.

The most recent strategic posture is one of active capacity expansion and product-line refresh: Phase II construction commenced June 2025 with groundbreaking in July 2025 for 9 new luxury two-bedroom Terrace Apartments designed by Rice Fergus Miller (anticipated move-in Summer 2026), funded in part by a $16,510,000 Series 2025 Bonds financing closed through Ziegler in July 2025, following a prior $13,285,000 Ziegler debt tranche in August 2024. Ancillary businesses (fitness memberships to non-residents, children's center tuition, home care, donations) diversify the revenue mix beyond core residency fees. As a nonprofit without PE/VC ownership, growth is funded through debt, operating cash flow, and philanthropic giving rather than equity dilution.

Name

Bayview

Legal name

Bayview Community

Website

https://bayviewseattle.org

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

101–250 employees

Short description

Bayview is a Seattle-based nonprofit 62+ Life Plan Community founded in 1961, serving approximately 210 residents with independent living, assisted living, memory care, home care, an on-site Intergenerational Children's Center for 42 children, and dining and fitness amenities.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community (Senior Living Services)

NAICS

Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing and Residential Care Facilities (623), Assisted Living Facilities for the Elderly (623312), Other Residential Care Facilities (623990)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Life Plan / Entrance-Fee CCRCs (HLADAEAA)

akta.pro secondary industries

Nonprofit / Faith-Based CCRCs (HLADAEAC), Specialty CCRCs (e.g., Memory-Care-Focused, Veteran-Focused) (HLADAEAK)

Keywords

• Senior living services
• Life plan community
• Assisted living care
• Memory care facility
• Retirement community

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Entrance Fees: One-time entrance fees for independent living apartments, varying by unit size, view, and contract type. Includes 50% and 80% refundable contract options.
2. Monthly Service Fees: Recurring monthly fees covering utilities, cable, internet, housekeeping, dining, fitness center access, and 24-hour security for independent living. Additional care point-based fees for assisted living.
3. Care Services Revenue: Revenue from escalating levels of support including assisted living, memory care (Dorothy's Place), home care services billed in half-hour increments, and wellness programs.
4. Health Club Memberships: Fitness center memberships available to non-residents ages 62+, with tiered pricing for full access, pool/fitness only, and personal training sessions.
5. Children's Center Tuition: Pre-K tuition revenue from intergenerational children's center serving 42 children ages 5 weeks to 5 years.
6. Donations and Foundation: Bayview Manor Foundation receives donations, bequests, IRA distributions, vehicle donations, stock transfers, and real estate gifts to support residents who exhaust resources.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Bayview is a nonprofit Life Plan Community (CCRC) operating a single Seattle campus that provides a full continuum of senior living and care for adults 62 and older, including Independent Living apartments, Danner's Way Assisted Living, Dorothy's Place Secure Memory Care, in-home Home Care Services, an Intergenerational Children's Center (ages 5 weeks to 5 years), THRIVE Fitness Center memberships, and three dining venues. Revenue is generated through one-time entrance fees for independent living units, recurring monthly service fees, care-level subscriptions, fitness memberships, and Pre-K tuition. The community is complemented by the Bayview Manor Foundation, which provides financial assistance to residents who exhaust their resources.

Product overview

Bayview is a 62+ nonprofit Life Plan Community (CCRC) offering a continuum of senior living services on one campus. The core products include Independent Living apartments with various floor plans (Studio through 2 Bedroom), Danner's Way Assisted Living, Dorothy's Place Secure Memory Care (10 private studios), and Home Care Services. The community features the Intergenerational Children's Center serving 42 children, the THRIVE Fitness Center with 56ft heated saltwater pool, and three dining venues. New offerings include the Terrace Apartments (9 luxury 2BR units launching Summer 2026) and the Bayview Manor Foundation for resident financial support. The portfolio provides seamless transitions between care levels as residents' needs evolve.

Differentiator

Problem solved

Functional benefit

Brands

• Bayview Manor Foundation: Foundation that ensures residents who come to Bayview can always stay at Bayview by providing financial assistance to those without financial means
• Intergenerational Children's Center
• Dorothy's Place Secure Memory Care
• Danner's Way Assisted Living
• Bayview Terrace Apartments
• THRIVE Fitness Center
• Bayview Dining

Products and services

• Independent Living Maintenance-free, carefree residential living for active seniors 62+ on Bayview's Queen Anne campus, offering multiple floor plans from studio to two-bedroom units, beautiful views, upscale amenities, weekly housekeeping, all utilities included, dining access, 24-hour security and emergency response, transportation services, and 200+ monthly social activities. Residents gain the assurance of priority access to higher levels of care on the same campus as needs evolve.
• Danner's Way Assisted Living Assisted living community offering seniors who value their independence a helping hand with daily activities, including help with activities of daily living (ADLs), medication management, and 24/7 nursing oversight. Direct admission is available without an entrance or community fee—only a $1,000 application fee—and pricing is structured around a care points system for individualized support.
• Dorothy's Place Secure Memory Care Secure memory care facility with 10 private studio apartments providing specialized support for people with memory loss, dementia, or Alzheimer's. Features a 1:5 staff-to-resident ratio, dementia-trained staff, structured programming, and secure outdoor garden access for resident safety and engagement.
• Home Care Services In-home support services for current Bayview residents, assisting with bathing, dressing, medication reminders, housekeeping, companionship, laundry, escort, light cooking, and pet care. Billed in half-hour increments, allowing residents to remain in their current apartments while receiving non-medical assistance.
• Intergenerational Children's Center On-site childcare center serving 42 children ages 5 weeks to 5 years, featuring Montessori-inspired programming and a unique intergenerational model that connects children with senior residents through daily reading, music, and joint activities. Includes the Pre-Kindergarten Program at $2,180/month for children ages 2.5-5 years. The only such intergenerational children's center located on a senior living campus in Seattle.
• Pre-Kindergarten Program Montessori-inspired preschool/pre-K program for children ages 2.5-5 years within the Intergenerational Children's Center. Tuition is $2,180/month, focusing on kindergarten readiness, independence, and creative movement/music programs. Includes teacher professional development and curriculum aligned with Montessori principles.
• THRIVE Fitness Center and Health Club State-of-the-art fitness center and gym exclusively for adults 62+, featuring a 56-foot heated saltwater therapy pool, Keiser pneumatic exercise equipment, and over 22 weekly exercise classes. Open to non-residents aged 62+ with tiered memberships: Full Access at $150/month (pool, fitness center, all classes), Pool and Fitness Only at $75/month, and Personal Training sessions at $125/hour with Director of Fitness and Therapy Byrony Treser. Includes a free initial consultation and program set-up for new members.
• Bayview Terrace Apartments Nine new luxury two-bedroom independent living apartments (1,015-1,755 sq ft) in the Terrace building, designed by Rice Fergus Miller and featuring premium finishes, private patios/balconies, full kitchens, and in-unit washer/dryers. Entrance fees range from $567,000 to $1,750,000 depending on floor plan and view, with 50% refundable contracts available and a second-person fee for the Angeline model.
• Dining Services Culinary services offered through three on-campus venues: Terrace View Dining Room (main dining with garden views), Pickles' Bistro (grab-and-go), and Cloud Room/Skyview Dining & Event Space (360-degree views on the 10th floor). Fresh produce sourced from Pike Place Market; menus serve residents across Independent Living, Assisted Living, Memory Care, and the Children's Center.

Quantifiable outcome

• 210 residents currently served
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered major, core and minor.

• Rice Fergus MillermajorStrategic or Co-development Partner · 1 January 2025Visionary and award-winning design and architecture firm responsible for Terrace Apartments design. Visionary design creating nine new luxury 2 BR apartments blending cutting-edge design with unparalleled comfort.
• Revolution Wellness and Therapy (Byrony Treser, PT)coreStrategic or Co-development Partner · 1 January 2016Outpatient therapy clinic operating on Bayview's campus. Byrony Treser serves as Director of Fitness and Therapy. Provides therapy services for injury recovery, function restoration, pain management, mobility improvement, and wellness/fitness classes.
• Kline GallandcoreStrategic or Co-development PartnerPreferred partnership with Kline Galland Home for Skilled Nursing & Rehab services. Kline Galland has the largest rehabilitation program in Washington State with inpatient and outpatient services. Provides short-term rehab and long-term care services for Bayview residents when needed.
• Donate for Charity, Inc.minorOthersPartnership for vehicle donations to Bayview Manor Foundation. Allows donors to easily donate vehicles with proceeds supporting residents.
• Healthcare Providers (Virginia Mason, Harborview, Swedish, Fred Hutchinson)majorStrategic or Co-development PartnerBayview's location provides quick access to major healthcare systems including Virginia Mason, Harborview, Swedish, Fred Hutchinson Cancer Research Center, University of Washington, and the Polyclinic. Supports resident healthcare needs.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Era Living: Seattle-based nonprofit operator of eight retirement communities including independent living, assisted living, and memory care. Directly comparable in geography, nonprofit mission, and CCRC-style service portfolio serving Puget Sound seniors.
• Aegis Living: Bellevue-headquartered senior living operator with assisted living and memory care communities concentrated in the Puget Sound region. Closely comparable in target geography, premium positioning, and continuum-of-care service mix.
• Merrill Gardens: Pacific Northwest-rooted senior living operator with independent living, assisted living, and memory care communities across the Western US. Comparable in operating model, demographic targeting, and amenity-rich community design.
• Touchmark: Operator of full-service retirement communities (CCRCs) in the Pacific Northwest and beyond, offering independent living, assisted living, memory care, and skilled nursing. Closely comparable in Life Plan Community structure and West Coast focus.
• HumanGood: One of the largest nonprofit operators of Life Plan Communities in the US, operating 21 communities across six states. Comparable in nonprofit CCRC structure, full continuum of care, and mission-driven reinvestment of surpluses.
• Front Porch Communities and Services: California-based nonprofit operator of Life Plan Communities and affordable housing for older adults. Comparable in nonprofit governance, CCRC structure, and emphasis on resident financial assistance programs.

Broad incumbents

• Brookdale Senior Living: Largest US operator of senior living communities, offering independent living, assisted living, and memory care across 650+ locations nationwide. Comparable in service offering and target demographic, though for-profit and far broader geographically.
• Atria Senior Living: National senior living operator with 200+ communities offering independent living, assisted living, and memory care. Comparable in continuum-of-care services and premium amenity positioning, though for-profit and geographically diversified.
• Sunrise Senior Living: Established national senior living operator with communities offering assisted living, memory care, independent living, and skilled nursing. Comparable in service portfolio and demographic targeting, with broader geographic reach.

Others

• Life Care Services: Leading third-party manager of Life Plan Communities and senior living organizations across the US. Comparable as a CCRC management and services partner ecosystem rather than a direct operator, but adjacent to Bayview's operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@bayviewseattle
• Facebookfacebook.com/BayviewCommunity
• Xx.com/BayviewSeattle
• LinkedInlinkedin.com/company/bayviewseattle

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bayview