MOTO Pizza

What MOTO Pizza does

MOTO Pizza is a private pizza restaurant chain founded in 2021 and headquartered in Seattle, Washington, operating 12 named restaurant locations across the Pacific Northwest and California. The core product is a distinctive pizza that blends Detroit, New York, Roman, and Filipino culinary influences, marketed under an "Our Ode to Odd" brand positioning that emphasizes unconventional combinations. The company distributes through dine-in restaurants in Washington (Bellevue, Bellingham, Belltown, Edmonds, Pioneer Square, West Seattle) and California (Indian Wells, San Clemente, Costa Mesa, with San Diego and UCSD planned for 2026), plus concession presences at T-Mobile Park during Seattle Mariners home games and at the BNP Paribas Open tennis tournament in Indian Wells. Online ordering is handled via the third-party OLO platform (motopizza.olo.com) for delivery and pickup.

The business model is transaction-based restaurant food and beverage sales across three primary revenue streams: dine-in/takeout/delivery at restaurant locations, event and sports venue concessions, and catering/special promotional deals (MOTO Happy Hour, MOTO Mondays). The primary customer segment is general consumers and families in the Pacific Northwest and California seeking differentiated pizza offerings, with secondary segments at sports and tennis event venues. Pricing is not publicly disclosed in the scraped material, but the casual QSR positioning and ongoing promotional deal cadence suggest a value-to-premium price tier rather than deep-discount commodity pizza. Marketing is conducted through the company website, email newsletter, organic social, and promotional deal campaigns, with a "horizontal" segmentation approach.

The company is pursuing a parallel automation strategy, having allocated its December 2023 seed funding of $1.85 million to drone delivery and robotic pizza-making systems with the stated long-term objective of fully autonomous pizza operations. In March 2026 the company received the Visionary in Technology Award from xRobotics and was named to Pizza Marketplace's 2026 Top 100 Movers & Shakers list, indicating industry-level recognition of this technology positioning. No revenue figures, management team details, or post-seed capital raises are disclosed in the available data, leaving the company's scale, profitability, and ownership structure beyond the founder-controlled private profile largely opaque.

Name

MOTO Pizza

Legal name

MOTO Pizza

Website

https://xoxomoto.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

MOTO Pizza is a Seattle-headquartered private pizza chain operating roughly 12 locations across Washington and California, serving a distinctive Detroit/New York/Roman/Filipino-style pizza via dine-in, takeout, delivery, and event venues, while pursuing autonomous operations through drone delivery and robotic pizza-making technology.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant

NAICS

Limited-Service Restaurants (722513)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Pizza Fast Casual (THAFABAB)

Keywords

• Pizza restaurant chain
• Artisanal pizza
• Pizza delivery service
• Casual dining pizza
• Pizza catering

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Restaurant Food & Beverage Sales: Revenue from dine-in, takeout, and delivery pizza orders at restaurant locations. Customers order through online platform and pick up or get delivery.
2. Event Venue Sales: Revenue from food sales at sports venues and events including T-Mobile Park (Mariners games) and BNP Paribas Open in Indian Wells
3. Catering & Special Orders: Revenue from catering orders and special meal deals such as MOTO Happy Hour Deal and MOTO Mondays Odd Meal Deal

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

MOTO Pizza is a multi-location pizza restaurant chain that sells a distinctive blend of Detroit, New York, Roman, and Filipino-style pizzas. The company operates physical restaurant locations across Washington State and California with dine-in, takeout, delivery, catering, and event venue services (T-Mobile Park during Mariners games and BNP Paribas Open). The company is also developing drone delivery and robotic pizza-making technology as part of its autonomous operations roadmap.

Product overview

MOTO Pizza is a single-product restaurant chain offering a distinctive pizza menu that combines Detroit, New York, Roman, and Filipino culinary influences. The company operates physical restaurant locations across Washington State (Bellevue, Bellingham, Belltown, Edmonds, Pioneer Square, West Seattle) and California (Indian Wells, San Clemente, San Diego, UCSD), with a presence at T-Mobile Park stadium. Customers can order through the OLO online ordering platform for delivery or pick-up, or dine-in at restaurant locations.

Differentiator

Problem solved

Functional benefit

Products and services

• MOTO Pizza A pizza restaurant chain offering a distinctive blend of Detroit, New York, Roman, and Filipino-style pizzas. Serves individual consumers and families across Washington State and California through dine-in, takeout, delivery, and event venue presence.
• Drone Delivery and Robotic Pizza-Making Technology Autonomous pizza-making and drone delivery technology being developed by MOTO Pizza to support future fully autonomous restaurant operations. The system is intended for deployment across Seattle area and California markets.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

One partnership is on record.

• xRoboticsminorStrategic or Co-development Partner · 1 January 2026xRobotics awarded MOTO Pizza the Visionary in Technology Award, recognizing the company's innovation in autonomous pizza operations including drone delivery and robotic pizza-making technology.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MOD Pizza: MOD Pizza is a fast-casual, custom-built pizza chain that pioneered the assembly-line pizza model in the U.S. It is the most direct comparable to MOTO — similar dine-in/takeout/delivery service model, physical storefront footprint, and counter-order fast-casual positioning.
• Blaze Pizza: Blaze Pizza operates fast-casual, build-your-own pizzerias with dine-in, takeout, and delivery across the U.S. It competes with MOTO for similar urban and suburban lunch/dinner occasions with a speed-positioned, assembly-line model.
• &pizza: &pizza is a counter-service fast-casual pizza chain with a strong design-forward, millennial-targeted brand similar to MOTO's 'odd' positioning. Both brands emphasize differentiated experience, hip store design, and urban storefronts.
• Pieology Pizzeria: Pieology is a fast-casual customizable pizza franchise that competes with MOTO on dine-in speed and personalization, with broad U.S. footprint including California locations overlapping MOTO's expansion geography.

Broad incumbents

• Domino's Pizza: Domino's is the dominant delivery- and tech-forward pizza chain globally and overlaps with MOTO on delivery, online ordering, and tech investment in drone delivery. It represents the scaled incumbent MOTO's autonomous delivery roadmap must compete against.
• Pizza Hut: Pizza Hut is a legacy national pizza chain with dine-in, carryout, and delivery, competing with MOTO on casual family occasions and stadium/venue placements similar to T-Mobile Park activations.
• Papa Johns: Papa Johns is a large national pizza delivery and carryout chain that overlaps with MOTO on online ordering and delivery, and competes for the same Pacific Northwest and California consumer spend.

Regional players

• Mountain Mike's Pizza: Mountain Mike's is a West Coast pizza chain concentrated in California and the Pacific Northwest — almost the same operating geographies as MOTO — making it a strong regional comparable for site economics, brand familiarity, and competition.

Emerging players

• Zaza Pizzeria: Zaza is an emerging regional pizzeria building a fast-casual, style-forward New York-inspired concept with multi-location ambitions. It is comparable to MOTO as a younger multi-style pizza brand scaling beyond a single store.

Others

• xRobotics: xRobotics is a robotics technology partner that awarded MOTO its Visionary in Technology Award and is the named partner behind MOTO's robotic pizza-making development — useful as an ecosystem/infrastructure comparable rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/motoseattle

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOTO Pizza