What UIOT does

UIOT (超级智慧家 / SUPER SMART HOME) is a privately held Chinese whole-home wireless smart home system provider founded in 2011 by Ye Long (a Peking University Physics graduate), headquartered in Shanghai with manufacturing operations at a 20,000m² facility in Zhengzhou producing up to 8 million units annually. The company operates as an integrated R&D, manufacturing, and sales organization under the SUPER SMART HOME (Shanghai) IoT Technology Co., Ltd. legal entity, having raised four rounds of strategic funding from Red Star Macalline (Series A, 2017), Poly Capital (Series B, 2018), CICC Capital's Transfar Fund (Series C, 2020), and Legrand Group (Series D, 2024).

UIOT's core product is an AIoT whole-home smart home platform based on a hybrid cloud architecture that combines cloud computing with local edge processing, enabling millisecond-level response and offline operation without internet dependency. The Smart Home 5.0 platform spans 19-21 integrated subsystems and 1,500+ SKUs across lighting, HVAC, security, curtains, entertainment, locks, background music, environmental monitoring, and home theater, controlled via central hubs (Super Smart Server, Smart Home Center), AI Smart Screens (A13/A11/A7), the AI Intelligent Central Control L4C, and a mobile application. Notable proprietary components include the AI Super Sensor π Series (multimodal human detection), Matter Controller for cross-platform interoperability with Apple Home, Google Home, Amazon Alexa, and Samsung SmartThings, and Home Assistant integration supporting 4,000+ devices. AI capabilities are delivered through the DeepSeek large model integration for voice, computer vision in doorbells and sensors, and self-learning automation, protected by 520+ IoT patents and 59+ international certifications.

UIOT monetizes primarily through premium whole-home hardware system sales with no e-commerce channel to preserve margin and customer experience. Distribution relies on 800+ brand specialty stores and 22+ direct flagship stores across 32 Chinese provinces and 390 cities, a 700+ authorized dealer/franchise network, and direct strategic procurement relationships with 40+ TOP100 real estate developers (Vanke, Poly, Zhonghai, Xuhui, Longfor, Times China, Power China) covering 200+ developer partners and 300+ delivered projects. Additional revenue streams include OEM/ODM partnerships with Legrand and Panasonic (UIOT serves as Panasonic's exclusive China operations center), third-party ecosystem product bundling, and paid after-sales maintenance. Named end-customer deployments include 4.3M+ cumulative households, 800,000+ apartments, 20,000+ villas, plus hospitality (Marina Bay Singapore), elderly care (Golden Age Center Barcelona), commercial (Shanghai Tower, Ele.me HQ, Huawei Tian'an Cloud Valley), and education (SJTU, Beihang) projects globally.

Name

UIOT

Legal name

SUPER SMART HOME (Shanghai) IoT Technology Co., Ltd.

Website

https://unisiot.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

UIOT (超级智慧家) is a Shanghai-based privately held whole-home wireless smart home system provider founded in 2011, serving Chinese premium residential customers and TOP100 real estate developers with an integrated AIoT platform spanning 21 subsystems and 1,500+ SKUs, and distributing through 800+ brand stores, 700+ dealers, and OEM partnerships with Legrand and Panasonic.

Ownership category

akta.pro rank

Product category

Wireless Whole-Home Smart Home Systems

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Computer and Peripheral Equipment Manufacturing (33411), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Computer Communications Equipment (3576), Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Home Networking & Connected Home Infrastructure (Wi‑Fi Mesh, Routers, Matter/Thread/Zigbee Bridges) (HSAPAQAG)

akta.pro secondary industries

Home Security & Access Control (Cameras, Alarms, Smart Locks) (HSAPAQAB), Smart Home Hubs & Controllers Retail (CRACAGAA), Building Automation & Controls (BAS/BMS) (HSAPAPAA)

Keywords

• Wireless smart home systems
• Whole-home automation
• AIoT platform
• Smart lighting controls
• Integrated home security

Headquarters

HQ city

Shanghai

HQ country

China

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Smart Home Hardware Systems and Devices: Sale of proprietary smart home subsystems and devices including central control, lighting, HVAC, curtains, security, locks, theater systems, and background music. 21 subsystems with 350+ SKU product matrix. Hardware is sold through direct stores and dealer network at high transaction values (premium positioning).
2. Ecosystem / Third-party Complementary Products: Sale of third-party complementary smart products including smart home appliances (through JD), smart lighting, smart audio/video (Panasonic, MC), and smart beds. These ecosystem products are bundled with the core system to increase average transaction value and create multiple revenue streams per customer.
3. Whole-Home Smart System Customization and Installation: Custom whole-home intelligent system design, installation, and commissioning services primarily driven through real estate developer strategic procurement (TOP100 real estate company bulk supply deals). Also offered to individual high-end residential customers through flagship stores.
4. After-Sales Services and Extended Warranty: Paid repair, maintenance, and extended warranty services beyond the free warranty period. Service fee schedule publicly available. Free warranty covers 15-day replacement and 1-year repairs.
5. OEM/ODM Partnership Revenue: Revenue from OEM/ODM partnerships with global brands including Legrand and Panasonic, where UIOT serves as the trusted manufacturing partner delivering products under partner brands.

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

UIOT designs, manufactures, and sells comprehensive wireless whole-home smart home systems integrating 19-21 subsystems (central control, lighting, HVAC, curtains, security, locks, theater, background music, environmental monitoring) through an AIoT cloud platform with proprietary hybrid cloud architecture. The company serves high-end residential customers directly via flagship stores and supplies bulk smart home solutions to TOP100 real estate developers for new construction projects. Product portfolio spans 200+ categories with 1,500+ SKUs, supported by a 20,000m² in-house manufacturing facility producing 8 million units annually.

Product overview

UIOT超级智慧家 is a comprehensive whole-home smart home system provider offering an integrated platform with 21 subsystems and 300+ intelligent device categories. The product architecture consists of a central AIoT cloud platform powering a unified wireless smart home ecosystem. Core products include the Super Smart Server (for large properties supporting 300+ devices) and Smart Home Center (for apartments), complemented by AI-powered control interfaces (Super AI Smart Screens A13/A11/A7). The system integrates 19 smart subsystems: Central Control (Matter Controller, AI Central Control L4C), Interaction (Smart Screens, Magic Mirror, AI Panel), Lighting (Smart Switches in C/E/S/Pro series, Smart Spotlights, Strip Lights), Curtains/Windows (Curtain Motors, Roller Shutter Motors, Window Openers), Security (AI Super Sensors, IR mmWave Sensors, Door/Window Sensors, PTZ Cameras, Video Doorbells), Safety (Smoke Detectors, Gas Detectors, Water Leak Detectors), HVAC (Smart Thermostats, AC Gateways, Control Modules), Appliances (Smart Sockets, IR Controllers), Scene Control (Knob Remotes, LCD Scene Panels), Background Music (7-inch and Single-zone systems), Smart Locks (Fingerprint and Face Recognition), Environmental Monitoring (8-in-1 and 7-in-1 Air Spirits, Temperature/Humidity Sensors), Sleep Systems (Electric Bed Frames, Smart Bed Sets), Home Theater (Speakers, Laser TVs, AV Receivers, 4K Projectors, Karaoke Systems), Network (Smart Hubs, Switches, Panel/Ceiling APs), and App/Software Control. The platform supports Matter protocol for cross-platform compatibility with Google Home, Apple Home, Amazon Alexa, Samsung SmartThings, and Home Assistant. AI capabilities include natural language processing (voice control with 6 dialects), computer vision (facial/behavior recognition), autonomous agents (self-learning automation), and speech/audio processing.

Differentiator

Problem solved

Functional benefit

Brands

• 超级智慧家: High-end whole-home smart system professional brand positioning.

Products and services

• Super Smart Server (超级智能服务器)

Quantifiable outcome

• 8-12% property value increase for real estate developments with UIOT smart home systems
• +6 more outcomes

Named customers25 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability12 records

Feature9 records

Partnerships

Ten partnerships are on record, tiered major, flagship and minor.

• Home AssistantmajorTechnology or Integration · 1 January 2025UIOT officially integrated with Home Assistant open platform in 2025, enabling cross-platform device control across 4,000+ compatible devices. Users can control UIOT devices through Home Assistant ecosystem including Apple HomeKit, Matter, and other protocols.
• 浙江长兴传媒集团 (Zhejiang Changxing Media Group)majorStrategic or Co-development Partner · 1 January 2025Co-founded flagship store in Changxing County in 2025. First county-level all-media group led smart home project in China. Changxing Media Group has unique media matrix advantages including '掌心长兴' client covering 67% of county population, 2.45M Douyin followers, and 1.3M Kuaishou followers, providing unique media resource integration for UIOT's market expansion.
• Legrand (罗格朗)flagshipOEM/ Whitelabel/ Licensing PartnerTrusted ODM/OEM partner for Legrand delivering top-tier smart home solutions meeting the highest international standards. Products include video doorbells and other smart home devices under the Legrand brand.
• Panasonic (松下电器)flagshipStrategic or Co-development PartnerTrusted ODM/OEM partner for Panasonic. UIOT serves as the exclusive China smart system operations center for Panasonic (松下全屋智能系统中国区唯一运营商). Deep product co-development including joint R&D and product co-development for smart home systems. Strategic partnership renewal in August 2025 for an additional 5 years, with UIOT as the sole operations center for Panasonic smart control in China.
• 飞利浦照明 (Philips Lighting)majorStrategic or Co-development PartnerStrategic partnership for smart lighting products. Philips smart lighting integrated into the UIOT ecosystem.
• 美国MC (SU Group)majorStrategic or Co-development PartnerGlobal audio/video renowned group. US MC is a China strategic cooperation partner for audio/video products, providing high-quality home theater and audio systems as part of the UIOT ecosystem.
• 京东 (JD.com)majorChannel Partner/ Reseller/ DistributorJD IoT strategic partnership. JD Smart Life Hall partner alongside Apple and Huawei as first-tier partners. Products sold through JD's e-commerce platform and JD's smart home ecosystem integration. Also partner for home appliance products through JD's platform.
• 华为HiLink / HuaweimajorTechnology or IntegrationHuawei HiLink ecosystem integration for smart home connectivity and Huawei smart community solutions. Deep integration with Huawei's smart ecosystem including HiLink protocol compatibility and smart community solutions.
• 中国联通 / 中国移动 / 中国电信minorStrategic or Co-development PartnerThree major Chinese telecom operators strategic partnerships for smart home connectivity and IoT data services.
• Google Home / Apple Home / Amazon Alexa / Samsung SmartThingsmajorTechnology or IntegrationMatter protocol integration enabling UIOT devices to be controlled through major global smart home ecosystems: Google Home, Apple Home, Amazon Alexa, and Samsung SmartThings. Also supports other Matter devices being connected into the UIOT system.

Scale indicators15 records

Recent moves2 records

Expansion highlights6 records

Direct peers

• Orvibo: Shenzhen-based smart home company offering whole-home automation systems with smart panels, lighting, security, and HVAC controls. Competes directly with UIOT in Chinese residential and developer channels with comparable product breadth and premium positioning.
• Aqara (Lumi United Technology): Leading Chinese whole-home smart home systems provider and most direct competitor. Both companies offer integrated wireless platforms (ZigBee/Matter), Apple Home/Google Home/Alexa integration, and serve both consumer and developer channels. Aqara has stronger overseas presence while UIOT leads in China market share.

Broad incumbents

• Tuya Smart: NYSE-listed IoT cloud platform enabling thousands of smart device brands globally. Competes more as a platform/enabler than integrated system provider, but its broad ecosystem reach and developer tools overlap with UIOT's AIoT cloud platform and OEM/ODM partners.
• Xiaomi Smart Home (Mi Home): Mass-market smart home ecosystem from Xiaomi with hundreds of connected devices at lower price points. Competes indirectly through ecosystem breadth and affordability rather than premium whole-home systems. Major platform competitor given Xiaomi's scale and ecosystem lock-in.
• Midea Smart Home (M-Smart): Smart home division of Midea Group, one of world's largest appliance manufacturers. Offers whole-home smart ecosystems tied to Midea's appliance portfolio. Competes on breadth of appliance integration and appliance-led smart home bundles rather than UIOT's neutral system integrator model.
• Honeywell Home: Global smart home and building controls division of Honeywell, offering thermostats, security systems, and connected home products. More focused on individual product categories than integrated whole-home systems but competes in commercial building automation where UIOT also operates.
• Haier U-Home: Smart home subsidiary of Haier Smart Home, leveraging parent company's global appliance leadership and Casarte/Candy brands. Competes in whole-home automation with deeper appliance ecosystem integration, though less focused on third-party device interoperability than UIOT.

Regional players

• Crestron Electronics: US premium home automation and commercial AV controls provider. Comparable high-end positioning and whole-system approach but North America/Europe focused. Less direct competition in China but competing for global luxury project specifications.
• Control4 (Snap One): US-focused whole-home automation platform serving custom installers and high-end residential. Comparable business model (premium integrator channel) but geographically concentrated in North America with limited Asia presence. Similar developer/builder partnerships in US market.

Emerging players

• Lutron Electronics: US-based leader in smart lighting controls and motorized shades with premium positioning. Competes partially in UIOT's lighting control subsystem but specializes rather than offering whole-home integration. Strong brand in high-end residential globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights8 records

Customer concentration

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UIOT