What Home Assistant does

Home Assistant is an open-source home automation platform founded in 2013 by Paulus Schoutsen and currently operated as a project of the Open Home Foundation, a non-profit organization that is legally structured to prevent Home Assistant from being sold or acquired. The platform's core software, distributed under the Apache 2.0 license, runs on Home Assistant OS (a Linux-based, Python-built operating system) and is freely downloadable for installation on Raspberry Pi boards, mini PCs, virtual machines, or Docker containers. The architecture is local-first: devices are controlled on the user's network and only fall back to cloud communications when no local path exists, with all data processed locally and none stored in third-party clouds. The platform integrates with 1500+ devices and services across more than 1000 brands, supporting protocols and standards including Zigbee, Z-Wave, Thread, and Matter (Matter-certified by the Connectivity Standards Alliance since March 2025), as well as voice assistants such as Amazon Alexa and Google Assistant via the Nabu Casa-operated Home Assistant Cloud.

The commercial product portfolio includes purpose-built hardware hubs (Home Assistant Green for entry-level users, Home Assistant Yellow as a Matter-ready extendable hub, and the Voice Preview Edition), connectivity adapters (Connect ZBT-1 and the $49 Connect ZBT-2 for Zigbee/Thread/Matter, and Connect ZWA-2 for Z-Wave), and companion mobile apps for iOS, Android, and Wear OS. Feature surfaces include the Assist private voice assistant, Home Energy Management for monitoring and optimizing energy/solar usage, Home Assistant Cast for TV dashboard display, NFC-tag automations, Music Assistant for multi-room audio, and add-ons such as n8n, NodeRed, AdGuard, and Spotify Connect. Home Assistant Cloud (operated by Nabu Casa) is an optional subscription that provides remote access and voice-assistant bridging.

The business model combines freemium software with hardware sales through the Open Home Foundation store, an optional recurring cloud subscription via Nabu Casa, merchandise, and funding from commercial partners Nabu Casa and Apollo Automation. The platform serves DIY smart home enthusiasts, privacy-conscious consumers, and multi-brand smart-home households, with reported adoption of 2M+ households worldwide and recognition as a top open-source project by GitHub contributors in 2025. Customer concentration is highly diversified across long-tail consumer users rather than concentrated enterprise accounts.

Name

Home Assistant

Legal name

Home Assistant (Open Home Foundation)

Website

https://home-assistant.io

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Smart Home Automation Software

SIC

Auto Controls For Regulating Residential & Comml Environments (3822)

akta.pro primary industry

Smart Home Hubs, Controllers & Voice Assistants (HSAPAQAA)

akta.pro secondary industries

Whole-Home Automation System Design & Programming (HSAHADAA), Custom Scenes, Routines & Geofencing Automation Configuration (HSAHADAL)

Keywords

• Home automation software
• Smart home platform
• Open source IoT
• Voice assistant hardware
• Home energy management

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Supply Chain, Operations

Revenue model

1. Hardware Sales: Sale of official Home Assistant hardware products including Green hub, Yellow hub, Voice Preview Edition, and Connect adapters (ZBT-2, ZWA-2, ZBT-1). Products sold through Open Home Foundation store.
2. Home Assistant Cloud (Nabu Casa): Optional cloud subscription for remote access, Alexa integration, and Google Assistant integration. Provides subscription recurring revenue while maintaining local-first architecture.
3. Open Source Software: Core Home Assistant software is free and open-source under Apache 2.0 license. Revenue generated indirectly through hardware sales and cloud subscriptions rather than software licensing.
4. Merchandise: Open Home Foundation operates a merch store selling branded items to support the non-profit organization.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Home Assistant is a free, open-source home automation platform that centralizes control of smart home devices with a local-first privacy architecture. It integrates with over 1500 devices and services across 1000+ brands and is sold alongside a portfolio of purpose-built hardware hubs, connectivity adapters, and voice control devices. The platform is operated by the Open Home Foundation, a non-profit organization, with revenue generated through hardware sales and an optional cloud subscription.

Product overview

Home Assistant is a unified open-source smart home platform consisting of a core home automation software product paired with a portfolio of purpose-built hardware hubs (Home Assistant Green and Yellow), connectivity adapters (Connect ZBT-2, ZBT-1, ZWA-2 for Zigbee/Thread/Matter/Z-Wave), and voice control hardware (Voice Preview Edition). The ecosystem extends through companion mobile apps for iOS/Android/Wear OS, the Assist voice assistant, Home Energy Management for power monitoring, Music Assistant for multi-room audio, and Home Assistant Cast for TV dashboard display. Cloud connectivity is provided via Nabu Casa's Home Assistant Cloud subscription. The platform emphasizes local control and privacy, operating under the Open Home Foundation non-profit structure with commercial partnerships through Nabu Casa and Apollo Automation.

Differentiator

Problem solved

Functional benefit

Brands

• Home Assistant Green: An easy-to-use, versatile, and trustworthy smart home hub for everyone.
• Home Assistant Yellow
• Home Assistant Voice Preview Edition
• Connect ZBT-2
• Connect ZWA-2
• Assist
• Home Assistant Cloud

Products and services

• Home Assistant Open-source home automation platform that puts local control and privacy first, integrating with over 1000 brands and supporting 1500+ integrations for DIY smart home enthusiasts.
• Home Assistant Green Easy-to-use, versatile, and trustworthy smart home hub for running Home Assistant out of the box.
• Home Assistant Yellow Matter-ready, upgradeable, and extendable smart home hub designed for users who want a dedicated hardware solution.
• Home Assistant Connect ZBT-2 $49 USB adapter for Zigbee and Thread connectivity that unifies Zigbee, Thread, and Matter devices without separate hubs or apps.
• Home Assistant Connect ZWA-2 Z-Wave adapter that connects Z-Wave devices to Home Assistant.
• Home Assistant Connect ZBT-1 USB adapter for adding Zigbee and Thread connectivity to Home Assistant.
• Home Assistant Voice Preview Edition Voice control hardware device providing entry into voice control for Home Assistant.
• Home Assistant Cloud (Nabu Casa) Optional cloud subscription providing remote access to Home Assistant and enabling Alexa and Google Assistant integration.
• Home Assistant Companion Apps Official companion apps for iOS, Android, Apple Watch, and Wear OS providing device control, notifications, presence detection, and location sharing directly to the home installation.
• Music Assistant Multi-room music playback add-on platform for Home Assistant with synchronized playback and expanded music service integrations.
• Home Assistant OS 18.0 Dedicated operating system powering Home Assistant installations on Raspberry Pi, mini PCs, and virtual machines.
• Works with Home Assistant Certification Certification program verifying that third-party devices from manufacturers like Heiman meet interoperability and long-term support standards for Home Assistant.

Quantifiable outcome

• 2M+ households worldwide use Home Assistant for smart home automation
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability6 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• HeimancoreTechnology or Integration · 24 February 2026Shenzhen-based manufacturer certified under the 'Works with Home Assistant' program for seven smart home devices including smoke and carbon monoxide detectors. Heiman committed to long-term support for certified products.
• Amazon (Alexa)coreTechnology or IntegrationIntegration partner enabling Home Assistant users to control their smart home using Amazon Alexa voice commands through the Home Assistant Cloud service.
• Google (Google Assistant)coreTechnology or IntegrationIntegration partner enabling Home Assistant users to control their smart home using Google Assistant voice commands through the Home Assistant Cloud service.
• Connectivity Standards AlliancecoreTechnology or IntegrationHome Assistant is Matter certified through the Connectivity Standards Alliance, enabling interoperability with Matter-compatible smart home devices across brands.
• Open Home FoundationflagshipStrategic or Co-development PartnerHome Assistant is a project of the Open Home Foundation, a non-profit organization that fights for privacy, choice, and sustainability in smart homes. The foundation ensures Home Assistant cannot be sold or acquired.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• openHAB: openHAB is a long-standing open-source home automation platform similar in scope and philosophy to Home Assistant. It targets the same tinkerer/DIY segment prioritizing local control, vendor neutrality, and extensibility.
• Samsung SmartThings: Samsung's SmartThings platform is a direct competitor in the smart home hub category, supporting automation, device integration, and voice control across brands. Home Assistant competes by offering a privacy-focused, local-first alternative with deeper community-driven integrations.
• HomeSeer: HomeSeer provides a local smart home hub platform with broad device support and home automation scripting, targeting self-installers similar to Home Assistant's DIY user base. Comparable on hub hardware plus on-device automation.
• Hubitat Elevation: Hubitat is a direct competitor offering a local-processing smart home hub similar in philosophy to Home Assistant, including Zigbee/Z-Wave radios, automations, and dashboards. It is one of the closest commercial comparisons for users evaluating Home Assistant Green or Yellow.
• Athom Homey: Homey (by Athom) is a direct competitor offering a smart home hub with multi-protocol support (Zigbee, Z-Wave, Thread/Matter), an app store of community integrations, and automation flows closely analogous to Home Assistant.

Emerging players

• SwitchBot: SwitchBot is an emerging player offering affordable smart home devices (curtains, locks, sensors, hubs) with growing Home Assistant integration support. Competes partially by being a device-first ecosystem on top of which Home Assistant can also operate.
• Shelly (Allterco): Shelly makes Wi-Fi/relay-based smart home modules heavily integrated with Home Assistant for local control. An emerging player whose devices are widely adopted in Home Assistant installations, representing the hardware partner side of the ecosystem.

Broad incumbents

• Apple HomeKit / HomePod: Apple Home provides a privacy-focused but walled-garden smart home experience via HomePod and Apple devices. Comparable on the privacy positioning but distinct in being tightly integrated with Apple's ecosystem rather than protocol-agnostic.
• Google Home / Nest: Google Home is a mass-market cloud-based smart home platform integrated with Nest devices and Pixel/Assistant ecosystem. It overlaps on home automation and voice, but competes on convenience rather than privacy/local control - the core differentiator Home Assistant is built around.
• Amazon Alexa / Echo: Amazon's Alexa and Echo smart home stack is the dominant cloud-based competitor with massive bundled reach. Home Assistant integrates with Alexa via Nabu Casa but competes as a privacy-first, local-first alternative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/home_assistant
• GitHubgithub.com/home-assistant
• YouTubeyoutube.com/@HomeAssistant
• Facebookfacebook.com/homeassistantio
• LinkedInlinkedin.com/company/home-assistant

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Home Assistant